Company Description
WalkMe Ltd. (NASDAQ: WKME) is a software company in the information sector that pioneered the Digital Adoption Platform (DAP) category. According to company communications, WalkMe’s DAP sits on top of an organization’s existing technology stack and helps users navigate technology change by guiding them through workflows across business software applications. The company describes its approach as people-centric, focusing on how employees actually use software so organizations can improve productivity, reduce risk, and increase the return on their software investments.
WalkMe states that its platform is AI-driven and context-aware. It identifies where people experience digital friction inside applications and then provides tailored on-screen guidance, automation, and recommendations directly in the flow of work. This guidance is designed to help users complete tasks accurately and consistently, without needing to switch applications or search for separate training materials. WalkMe reports that its solutions are trusted by large organizations, citing customers such as IBM, Nestlé, ThermoFisher Scientific, and the U.S. Department of Defense in its press materials.
Digital Adoption Platform focus
WalkMe’s core offering is its Digital Adoption Platform. Company materials explain that the DAP works as an overlay across an enterprise’s applications, detecting friction points and then delivering personalized guidance and automation. This can include context-sensitive tips, workflow support, and other in-app assistance aimed at ensuring that employees use software and the workflows it enables in a consistent, responsible, and efficient way. By focusing on actual user behavior, WalkMe positions its DAP as a tool for driving enterprise productivity and supporting digital transformation efforts.
WalkMe also highlights analytics capabilities under the WalkMe Insights name. These analytics provide visibility into how digital adoption content is performing and how users interact with workflows, helping organizations understand where employees struggle and where additional guidance or process changes may be needed. The company notes that these analytics can be configured into custom dashboards and widgets tailored to each customer’s needs.
AI and WalkMeX copilot
In its public announcements, WalkMe emphasizes the integration of generative AI into its platform. The company introduced WalkMeX, which it describes as a contextual AI copilot designed for the enterprise. WalkMe states that WalkMeX is an always-on copilot that can operate across any web application and workflow, providing proactive AI assistance without requiring users to prompt it or switch applications. According to the company, WalkMeX combines general-purpose large language models with WalkMe’s proprietary DeepUI technology to understand user context and intent and to suggest the next best action for any workflow.
WalkMe explains that WalkMeX is built to be contextual, universal, proactive, accessible, and actionable. It is described as contextual because it recognizes the user and their current tasks; universal because it extends across applications; proactive because it offers real-time recommendations; accessible because it is intended for employees with varying levels of technical comfort; and actionable because it delivers next steps that align with the user’s immediate goals. WalkMe positions WalkMeX as an extension of its DAP capabilities, with organizations able to customize copilot experiences and manage adoption and results using WalkMe’s analytics.
Use across departments and workflows
Company communications describe how WalkMe and WalkMeX can be applied across a range of business functions. WalkMe states that sales teams can use its technology to boost representative productivity, accelerate sales cycles, improve data quality, and automate administrative tasks. Human resources teams are described as using the platform to improve compliance, increase employee engagement, and automate routine HR workflows. IT organizations are cited as using WalkMe to shorten ticket resolution times, reduce cost to serve, and improve use of the IT technology stack. WalkMe also notes that finance, operations, procurement, and other functions can use its capabilities to pursue higher productivity across a variety of applications and workflows.
Research and thought leadership
WalkMe publishes research on digital adoption trends. In its State of Digital Adoption 2025 report, the company focuses on AI adoption in the enterprise and highlights a gap between executive confidence in AI transformation and employee readiness. WalkMe reports that many employees do not feel adequately trained or able to use AI to work more efficiently, and it links underutilized technology to significant costs for enterprises. The company’s research also discusses a visibility gap between how many applications executives believe are in use and how many applications WalkMe’s data shows employees actually use, framing this as a challenge for managing software investments and digital transformation.
WalkMe uses this research to underline the role of digital adoption platforms in AI transformation. It presents DAPs as tools that can help organizations translate AI and software investments into practical, everyday use by employees, emphasizing that technology outcomes depend on how people interact with systems in their daily work.
Partnerships and ecosystem
WalkMe describes a partner ecosystem that includes global system integrators and consulting firms. The company has announced partnerships with organizations such as Cognizant and UST. In its communications, WalkMe states that these alliances are intended to help joint customers address the challenges of adopting and scaling new technologies, particularly generative AI applications. WalkMe notes that partners can use its digital adoption capabilities to support process and technology modernization programs, with an emphasis on human-centered change and user experience.
Through these partnerships, WalkMe positions itself as part of broader transformation initiatives, where consulting partners bring domain and implementation expertise and WalkMe provides the digital adoption layer that supports employees in using new tools and workflows.
Acquisition by SAP and corporate status
SAP SE announced that it entered into a definitive agreement to acquire WalkMe Ltd., and later reported that it had completed the acquisition. In a subsequent announcement, SAP stated that it had successfully completed its acquisition of WalkMe, describing WalkMe as a leading digital adoption platform company and noting that WalkMe’s technology enables seamless workflow execution across business software applications. SAP reported that, as a result of the acquisition, each issued and outstanding ordinary share of WalkMe was converted into the right to receive cash consideration, and that trading of WalkMe’s ordinary shares on the Nasdaq Global Select Market was expected to be suspended pending delisting.
Following these events, WalkMe is described in company and partner communications as “an SAP company.” While the WKME ticker historically represented WalkMe Ltd. on Nasdaq, investors should be aware that, based on SAP’s announcement of the completed acquisition and the expected suspension and delisting of WalkMe shares, WKME reflects the history of WalkMe as a standalone public company rather than an ongoing independent listing.
Industry recognition
Industry analyst reports cited by WalkMe describe digital adoption platforms as important enterprise technologies, particularly in the context of AI transformation. WalkMe reports that it has been recognized in analyst coverage for its generative AI capabilities and that it meets all vendor capabilities analyzed in a Gartner Market Guide for Digital Adoption Platforms. Other analyst commentary referenced by WalkMe highlights the company’s use of generative AI and context sensitivity to anticipate user needs and automate workflows.
WalkMe also notes several awards for WalkMeX and its AI innovation, including recognition in technology award programs focused on artificial intelligence and remote work technologies. These references are presented by the company as evidence of external validation for its AI-focused digital adoption approach.
Historical positioning and category creation
WalkMe describes itself as having pioneered the digital adoption platform category. Earlier descriptions of the company’s technology compare its guidance to a GPS for online tasks, using interactive on-screen elements to break complex processes into step-by-step instructions. Over time, this concept has been extended into a broader platform that combines guidance, automation, analytics, and AI-driven assistance across enterprise applications.
For investors and researchers reviewing WKME, this context shows how WalkMe’s business centers on enabling organizations to navigate continuous technology change by focusing on user behavior, digital adoption, and AI-supported workflows, and how that focus has continued as the company became part of SAP.
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