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Autohome CTO Xiang Bibo proposes $29.6K share sale

The notice values the proposed ADS sale at $29,616.40 using the September 29, 2026 closing price of $21.20.

(Neutral)

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Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.

Form Type
144

Rhea-AI Filing Summary

Autohome Inc. (ATHM) is the issuer named in a notice of a proposed sale of 1,397 ADS for Chief Technology Officer Xiang Bibo’s account; the ADS were acquired under the company share incentive plan. The notice lists an aggregate market value of $29,616.40, based on a $21.20 closing price on September 29, 2026. Citigroup Global Markets is listed as the broker.

ADS proposed for sale 1,397 ADS Listed for Xiang Bibo’s account
Aggregate market value $29,616.40 Proposed sale
Closing price $21.20 September 29, 2026
ADS financial
"ADS"
Ads are paid promotional messages a company places across media — online, on TV, in print, or on social platforms — to attract customers, explain products, or shape public perception. For investors, ads matter because they drive sales growth, affect how much a company must spend to win customers, and influence brand strength and long-term value. Ads can also create regulatory or reputational risk if claims are misleading, which can affect profits and stock price.
Rule 144 regulatory
"See the definition of "person" in paragraph (a) of Rule 144"
Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.
share incentive plan financial
"ACQUIRED STOCK UNDER COMPANY SHARE INCENTIVE PLAN"
A share incentive plan is a company program that gives employees or directors the chance to receive or buy company shares, often after staying with the firm or meeting performance goals. It matters to investors because it’s like giving workers a slice of the company pie to boost performance and loyalty, but issuing those slices can reduce each existing owner’s portion and change metrics such as earnings per share and share count.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many ATHM ADS does Xiang Bibo propose to sell?

The notice lists a proposed sale of 1,397 ADS for Xiang Bibo’s account. The ADS were acquired under Autohome’s share incentive plan, and the notice lists an aggregate market value of $29,616.40, based on a closing price of $21.20 on September 29, 2026.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates

144: Filer Information

144: Issuer Information

144: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

144: Remarks and Signature

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