Atlanticus (ATLC) Form 4: Director Deal Hudson sells 2,000 shares at ~$62.4

Rhea-AI Filing Summary

Insider sale reported by Deal W. Hudson, a director of Atlanticus Holdings Corp (ATLC). On 08/13/2025 Mr. Hudson sold 2,000 shares of ATLC common stock in multiple trades at prices ranging from $62.14 to $62.64, with a weighted average sale price of $62.39. After the transactions he beneficially owns 61,092 shares, held directly. The Form 4 provides an undertaking to supply trade-by-trade quantities on request. This disclosure is a routine Section 16 filing showing a small block sale by an insider while retaining a materially larger stake.

Positive

• Retained significant ownership: Reporting person continues to beneficially own 61,092 shares after the sale, indicating ongoing alignment with shareholders.
• Full disclosure of execution range: The Form 4 discloses trade price range ($62.14 to $62.64) and weighted average price ($62.39) and offers to provide further details on request.

Negative

• Insider sale occurred: Director sold 2,000 shares on 08/13/2025, which may be viewed negatively by some investors seeking only insider purchases.
• Limited context on purpose: Filing does not state the reason for the sale (e.g., diversification, taxes, personal liquidity), so motives are not disclosed.

Insights

Financial Analyst

TL;DR Insider director sold a small number of shares at a weighted average of $62.39 while retaining 61,092 shares, a routine, likely non-material transaction.

The 2,000-share sale represents a limited divestiture relative to the remaining 61,092-share holding. The weighted average price is disclosed and the filer notes multiple execution prices between $62.14 and $62.64. There are no derivative transactions reported and no indication of unusual timing or related-party coordination in the filing. For investors, this is standard insider liquidity not accompanied by additional operational or governance signals within the document.

Corporate Governance Expert

TL;DR Director sale reported and fully disclosed on Form 4; filing meets Section 16 transparency requirements with no other governance issues noted.

The Form 4 identifies Mr. Hudson as a director and states the sale was executed in multiple trades with an offered commitment to provide detailed execution quantities if requested. The filing shows direct ownership post-transaction and does not report any amendments or derivative activity. From a governance perspective the disclosure is complete and timely based on the information presented, with no additional material details provided.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

HUDSON DEAL W

(Last) (First) (Middle)

C/O ATLANTICUS HOLDINGS CORPORATION

FIVE CONCOURSE PARKWAY, SUITE 300

(Street)

ATLANTA GA 30328

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Atlanticus Holdings Corp [ ATLC ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
08/13/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/13/2025		S		2,000	D	$62.39(1)	61,092	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. This transaction was executed in multiple trades at prices ranging from $62.14 and $62.64. The reported price reflects the weighted average sale price. The reporting person hereby undertakes to provide, upon request by the Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

	/s/ Deal W. Hudson	08/15/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did ATLC director Deal W. Hudson report on Form 4?

The director reported selling 2,000 shares of Atlanticus Holdings Corp on 08/13/2025 at a weighted average price of $62.39.

How many ATLC shares does Deal W. Hudson own after the reported sale?

After the transaction Mr. Hudson beneficially owns 61,092 shares held directly.

At what prices were the ATLC shares sold in the Form 4 filing?

The sale was executed in multiple trades at prices ranging from $62.14 to $62.64, with a reported weighted average of $62.39.

Does the Form 4 show any derivative transactions for ATLC by the reporting person?

No. Table II for derivative securities contains no entries; only a non-derivative sale of common stock is reported.

Did the filer indicate willingness to provide additional trade details?

Yes. The filing states the reporting person will provide, upon request, full information regarding the number of shares sold at each separate price.