Box Inc (NYSE: BOX) COO trades 5,834 shares in Rule 10b5-1 sale
Rhea-AI Filing Summary
Box Inc’s Chief Operating Officer, Olivia Nottebohm, sold 5,834 shares of Class A Common Stock on August 7, 2026 at a weighted average price of $32.312 per share, under a Rule 10b5-1 trading plan adopted on July 9, 2025. Following this sale, she holds 513,382 shares, with certain shares represented by time-based and performance-based restricted stock units.
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Insider Trade Summary 10b5-1
Net Seller: 5,834 shares
Net Sell
1 txn
Insider
Nottebohm Olivia
Role
Chief Operating Officer
Sold
5,834 shs ($189K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Class A Common Stock F1, F2, F3 | 5,834 | $32.312 | $189K |
Holdings After Transaction:
Class A Common Stock — 513,382 shares (Direct)
Footnotes (3)
- F1. The reported sales were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on July 9, 2025.
- F2. This sale price represents the weighted average sale price of the shares sold ranging from $31.865 to $32.535 per share. Upon request by the Commission staff, the Issuer, or a security holder of the Issuer, the Reporting Person will provide full information regarding the number of shares sold at each separate price within the range set forth in this Form 4.
- F3. Certain of these shares are represented by time-based and performance-based restricted stock units ("RSUs"). Each RSU represents the Reporting Person's right to receive one share of Common Stock of the Issuer subject to the applicable vesting schedule and the Reporting Person's continuous service through each such date.
Key Figures
Shares sold: 5,834 shares
Weighted average sale price: $32.312 per share
Sale price range: $31.865–$32.535 per share
+2 more
5 metrics
Shares sold
5,834 shares
Class A Common Stock sold on 2026-08-07 by the COO
Weighted average sale price
$32.312 per share
Weighted average price for the 5,834 shares sold
Sale price range
$31.865–$32.535 per share
Range of prices at which the reported shares were sold
Post-transaction holdings
513,382 shares
Class A Common Stock held after the sale, including RSUs
10b5-1 plan adoption date
July 9, 2025
Date the COO adopted the Rule 10b5-1 trading plan
Key Terms
Rule 10b5-1 trading plan, weighted average sale price, restricted stock units ("RSUs"), performance-based restricted stock units
4 terms
Rule 10b5-1 trading plan financial
"The reported sales were effected pursuant to a Rule 10b5-1 trading plan adopted"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average sale price financial
"This sale price represents the weighted average sale price of the shares sold"
restricted stock units ("RSUs") financial
"Certain of these shares are represented by time-based and performance-based restricted stock units ("RSUs")."
Restricted stock units (RSUs) are a company promise to give an employee shares of stock (or cash equivalent) in the future, but only after certain conditions—usually staying with the company for a set time or hitting performance goals—are met. Investors watch RSUs because when they vest they increase the number of shares outstanding and can lead insiders to sell shares, affecting share price, company dilution and the true cost of employee pay.
performance-based restricted stock units financial
"represented by time-based and performance-based restricted stock units ("RSUs")."
Performance-based restricted stock units are a type of employee equity award that converts into company shares only if predefined financial or operational targets are met over a set period. Think of it like a bonus check that becomes stock only when specific goals are hit; it ties pay to results, aligning managers’ incentives with shareholders. Investors care because these awards affect future share count, executive incentives, and signal how management’s success will be measured and rewarded.
AI-generated analysis. How Rhea-AI works. Not financial advice.
FAQ
What insider transaction did BOX report for Olivia Nottebohm?
Olivia Nottebohm, Box Inc’s COO, sold 5,834 Class A shares on August 7, 2026 at a weighted average price of $32.312 per share pursuant to a pre-adopted Rule 10b5-1 trading plan, and retained a substantial shareholding afterward.
Was the BOX insider sale by the COO under a Rule 10b5-1 plan?
Yes. The reported sale by BOX COO Olivia Nottebohm was effected under a Rule 10b5-1 trading plan adopted on July 9, 2025, indicating the trades followed a pre-arranged schedule rather than discretionary market timing.
What role does Olivia Nottebohm hold at BOX in this Form 4?
In this Form 4, Olivia Nottebohm is identified as Chief Operating Officer of Box Inc. Her reported transaction involves a sale of 5,834 shares of Class A Common Stock, with substantial remaining holdings including restricted stock units.