STOCK TITAN

[Form 4] BuzzFeed, Inc. Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Negative)
Form Type
4

BuzzFeed, Inc. director Janet L. Rolle reported selling 23,907 shares of Class A common stock on 09/12/2025 in multiple trades at prices ranging from $2.00 to $2.02, with a weighted-average sale price of $2.0041. After these dispositions she beneficially owned 110,213 shares directly. The filing notes the seller will provide transaction-level details on request.

La direttrice di BuzzFeed, Inc., Janet L. Rolle, ha riportato la vendita di 23.907 azioni ordinarie di Classe A in varie operazioni il 12 settembre 2025 a prezzi che vanno da 2,00 a 2,02 dollari, con un prezzo medio ponderato di vendita di 2,0041 dollari. Dopo tali disposizioni deteneva direttamente 110.213 azioni. Il deposito segnala che il venditore fornirà dettagli a livello di transazione su richiesta.

La directora de BuzzFeed, Inc., Janet L. Rolle, informó haber vendido 23.907 acciones ordinarias de Clase A en varias operaciones el 12/09/2025, a precios que oscilaban entre 2,00 y 2,02 dólares, con un precio medio ponderado de venta de 2,0041 dólares. Después de estas disposiciones poseía directamente 110.213 acciones. El archivo señala que el vendedor proporcionará detalles a nivel de transacción a pedido.

BuzzFeed, Inc.의 이사인 Janet L. Rolle은 23,907주의 Class A 보통주를 09/12/2025에 여러 차례 매도했으며 매매가격은 2.00달러에서 2.02달러 사이였고 가중평균 매도가격은 2.0041달러였습니다. 이러한 처분 후 그녀는 직접 110,213주를 소유하게 되었습니다. 신고서에는 판매자가 요청 시 거래 수준의 세부 정보를 제공한다고 명시되어 있습니다.

La directrice de BuzzFeed, Inc., Janet L. Rolle, a signalé avoir vendu 23 907 actions ordinaires de classe A lors de plusieurs opérations le 12 septembre 2025 à des prix compris entre 2,00 et 2,02 dollars, avec un prix de vente moyen pondéré de 2,0041 dollars. Après ces dispositions, elle détenait directement 110 213 actions. Le dossier précise que le vendeur fournira des détails au niveau de la transaction sur demande.

Die Direktorin von BuzzFeed, Inc., Janet L. Rolle, meldete den Verkauf von 23.907 Stammaktien der Klasse A in mehreren Trades am 12.09.2025 zu Preisen zwischen 2,00 und 2,02 USD, mit einem gewogenen Durchschnittsverkaufspreis von 2,0041 USD. Nach diesen Veräußerungen besaß sie direkt 110.213 Aktien. Die Einreichung vermerkt, dass der Verkäufer bei Bedarf transaktionsbasierte Details bereitstellen wird.

أبلغت مديرة BuzzFeed, Inc. جانيت ل. رول ببيع 23,907 سهاماً عادية من الفئة أ في عدة عمليات في 12/09/2025 بأسعار تتراوح من 2.00 إلى 2.02 دولار، وبسعر بيع متوسط مرجح قدره 2.0041 دولار. بعد هذه dispositions، أصبحت تمتلك مباشرة 110.213 سهماً. يشير ملف الإيداع إلى أن البائع سيقدم تفاصيل على مستوى الصفقة عند الطلب.

BuzzFeed, Inc. 的董事 Janet L. Rolle 报告在 2025年09月12日以多笔交易出售了 23,907 股 A 类普通股,价格区间为 2.002.02 美元,卖出加权平均价格为 2.0041 美元。完成这些处置后,她直接拥有 110,213 股。备案表示,卖方在请求时将提供逐笔交易的详情。

Positive
  • None.
Negative
  • Insider disposition: A company director sold 23,907 shares, which may be interpreted by some investors as insider liquidity-taking.

Insights

TL;DR: Director executed routine sales reducing direct stake but retains meaningful ownership, suggesting no immediate governance change.

Janet Rolle, a director, disposed of 23,907 Class A shares at roughly $2.00 each and continues to hold 110,213 shares directly. This is a straightforward Section 16 disclosure of insider sales. The filing states trades occurred in multiple executions and provides a weighted-average price rather than trade-by-trade detail, but offers to supply specifics on request. From a governance standpoint, the sale reduces her direct exposure but does not indicate resignation, option exercise, or related-party transaction.

TL;DR: Insider sale disclosed; transaction size is modest relative to typical institutional holdings and is informational for liquidity assessment.

The reported sale of 23,907 shares at a weighted-average of $2.0041 provides data on insider liquidity and realized proceeds (approximately $47,900 before fees). Remaining direct holdings of 110,213 shares are material for monitoring insider alignment but do not, by themselves, signal a material shift in capital structure or control. The disclosure complies with Section 16 reporting expectations and offers further trade-level data upon request.

La direttrice di BuzzFeed, Inc., Janet L. Rolle, ha riportato la vendita di 23.907 azioni ordinarie di Classe A in varie operazioni il 12 settembre 2025 a prezzi che vanno da 2,00 a 2,02 dollari, con un prezzo medio ponderato di vendita di 2,0041 dollari. Dopo tali disposizioni deteneva direttamente 110.213 azioni. Il deposito segnala che il venditore fornirà dettagli a livello di transazione su richiesta.

La directora de BuzzFeed, Inc., Janet L. Rolle, informó haber vendido 23.907 acciones ordinarias de Clase A en varias operaciones el 12/09/2025, a precios que oscilaban entre 2,00 y 2,02 dólares, con un precio medio ponderado de venta de 2,0041 dólares. Después de estas disposiciones poseía directamente 110.213 acciones. El archivo señala que el vendedor proporcionará detalles a nivel de transacción a pedido.

BuzzFeed, Inc.의 이사인 Janet L. Rolle은 23,907주의 Class A 보통주를 09/12/2025에 여러 차례 매도했으며 매매가격은 2.00달러에서 2.02달러 사이였고 가중평균 매도가격은 2.0041달러였습니다. 이러한 처분 후 그녀는 직접 110,213주를 소유하게 되었습니다. 신고서에는 판매자가 요청 시 거래 수준의 세부 정보를 제공한다고 명시되어 있습니다.

La directrice de BuzzFeed, Inc., Janet L. Rolle, a signalé avoir vendu 23 907 actions ordinaires de classe A lors de plusieurs opérations le 12 septembre 2025 à des prix compris entre 2,00 et 2,02 dollars, avec un prix de vente moyen pondéré de 2,0041 dollars. Après ces dispositions, elle détenait directement 110 213 actions. Le dossier précise que le vendeur fournira des détails au niveau de la transaction sur demande.

Die Direktorin von BuzzFeed, Inc., Janet L. Rolle, meldete den Verkauf von 23.907 Stammaktien der Klasse A in mehreren Trades am 12.09.2025 zu Preisen zwischen 2,00 und 2,02 USD, mit einem gewogenen Durchschnittsverkaufspreis von 2,0041 USD. Nach diesen Veräußerungen besaß sie direkt 110.213 Aktien. Die Einreichung vermerkt, dass der Verkäufer bei Bedarf transaktionsbasierte Details bereitstellen wird.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Rolle Janet L

(Last) (First) (Middle)
C/O BUZZFEED, INC.
50 W. 23RD STREET, 6TH FLOOR

(Street)
NEW YORK NY 10010

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
BuzzFeed, Inc. [ BZFD ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
09/12/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 09/12/2025 S 23,907(1) D $2.0041 110,213 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. On September 12, 2025, the Reporting Person sold these shares in multiple trades at prices ranging from $2.00 to $2.02. The price reported above in Column 4 reflects the weighted average sale price. The Reporting Person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer or any security holder of the Issuer, upon request, full information regarding the number of shares and prices at which the transactions were effected.
Remarks:
/s/ Heather Flores-Ricks as Attorney-in-fact for Janet Rolle 09/17/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Janet L. Rolle report in the Form 4 for BZFDW?

She reported selling 23,907 Class A shares in multiple trades on 09/12/2025 at prices between $2.00 and $2.02 (weighted-average $2.0041).

How many shares does Janet L. Rolle own after the reported transactions?

110,213 shares of Class A common stock are reported as beneficially owned following the sales.

What price did the insider sales occur at for BZFDW?

Prices ranged from $2.00 to $2.02, with a weighted-average sale price of $2.0041 reported on the Form 4.

Did the Form 4 provide individual trade prices and quantities?

No. The filing discloses a weighted-average price and states the shares were sold in multiple trades, and the reporting person offers to provide full trade details on request.

Does the Form 4 indicate any change in role or status for the reporting director?

No. The Form 4 reports only the sale of shares and continuing direct ownership; it does not disclose any resignation or change in relationship to the issuer.
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