STOCK TITAN

[Form 4] Maplebear Inc. Insider Trading Activity

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Maplebear Inc. (CART) President and CEO Christopher Rogers reported a sale of common stock under a pre-established trading plan. The Form 4 shows a 09/22/2025 disposition of 9,259 shares at a weighted-average price of $42.3678, with individual trade prices ranging from $41.9150 to $42.86. After the reported sale, the filing states Mr. Rogers beneficially owns 739,880 shares directly. The sales were executed pursuant to a Rule 10b5-1 plan adopted on November 21, 2024, and the Form 4 was signed by an attorney-in-fact on 09/24/2025.

Maplebear Inc. (CART) il presidente e CEO Christopher Rogers ha riferito una vendita di azioni ordinarie nell'ambito di un piano di trading prestabilito. Il modulo 4 mostra una disposizione del 22/09/2025 di 9.259 azioni a un prezzo medio ponderato di 42,3678 dollari, con prezzi di vendita individuali compresi tra 41,9150 e 42,86. Dopo la vendita riportata, la documentazione indica che il Signor Rogers detiene direttamente 739.880 azioni. Le vendite sono state eseguite ai sensi di un piano Rule 10b5-1 adottato il 21 novembre 2024, e il Form 4 è stato firmato da un procuratore in atto il 24/09/2025.

Maplebear Inc. (CART) el presidente y director ejecutivo Christopher Rogers informó la venta de acciones ordinarias bajo un plan de trading preestablecido. El Formulario 4 muestra una disposición del 22/09/2025 de 9,259 acciones a un precio medio ponderado de 42,3678 dólares, con precios de operación individuales que van desde 41,9150 hasta 42,86. Tras la venta reportada, la presentación indica que el Sr. Rogers posee directamente 739,880 acciones. Las ventas se llevaron a cabo conforme a un plan Rule 10b5-1 adoptado el 21 de noviembre de 2024, y el Formulario 4 fue firmado por un apoderado en derecho el 24/09/2025.

Maplebear Inc. (CART) 의 회장 겸 CEO인 Christopher Rogers가 사전 설정된 거래 계획에 따라 보통주의 매도를 보고했습니다. Form 4에 따르면 2025년 9월 22일에 9,259주를 가중평균가 42.3678달러로 처분했으며, 개별 매매 가격은 41.9150달러에서 42.86달러 사이였습니다. 보고된 매도 후, 제출서에는 Rogers 씨가 directly 739,880주를 보유하고 있다고 명시되어 있습니다. 이 매도는 2024년 11월 21일에 채택된 Rule 10b5-1 계획에 따라 실행되었으며, Form 4는 2025년 9월 24일에 대리인이 서명했습니다.

Maplebear Inc. (CART) le président-directeur général Christopher Rogers a déclaré une vente d’actions ordinaires dans le cadre d’un plan de négociation préétabli. Le Form 4 montre une cession au 22/09/2025 de 9 259 actions à un prix moyen pondéré de 42,3678 dollars, les prix des transactions individuelles allant de 41,9150 à 42,86. Après la vente signalée, le dépôt indique que M. Rogers détient directement 739 880 actions. Les ventes ont été réalisées conformément à un plan Rule 10b5-1 adopté le 21 novembre 2024, et le Form 4 a été signé par un mandataire le 24/09/2025.

Maplebear Inc. (CART) Präsident und CEO Christopher Rogers meldeten den Verkauf von Stammaktien im Rahmen eines vorab festgelegten Handelsplans. Das Formular 4 zeigt eine Veräußerung vom 22.09.2025 über 9.259 Aktien zu einem gewichteten Durchschnittspreis von 42,3678 USD, wobei die Einzelhandelspreise zwischen 41,9150 und 42,86 USD lagen. Nach dem gemeldeten Verkauf besitzt Herr Rogers direkt 739.880 Aktien. Die Verkäufe erfolgten im Rahmen eines am 21.11.2024 angenommenen Rule-10b5-1-Plans, und das Formular 4 wurde von einem Rechtsbeistand am 24.09.2025 unterzeichnet.

شركة Maplebear Inc. (CART) أعلنت عن بيع للأسهم العادية من قبل الرئيس التنفيذي ورئيس مجلس الإدارة كريستوفر روجرز بموجب خطة تداول مُحدّدة مُسبقاً. تُظهر النموجة 4 أن البيع بتاريخ 22/09/2025 بلغ 9,259 سهماً بسعر متوسط مرجح قدره 42.3678 دولاراً، وتتراوح أسعار الصفقات الفردية بين 41.9150 و42.86 دولار. بعد البيع المذكور، تشير الوثيقة إلى أن السيد روجرز يملك مباشرة 739,880 سهماً. تمت عمليات البيع وفقاً لخطة Rule 10b5-1 التي اعتمدت في 21 نوفمبر 2024، وتم توقيع النموذج 4 من قبل وكيل قانوني في 24/09/2025.

Maplebear Inc.(CART)总裁兼首席执行官 Christopher Rogers 报告了在预设交易计划下的普通股出售。Form 4 显示在 2025/09/22 处置 9,259 股,加权平均价格为 42.3678 美元,单笔交易价格区间为 41.9150 至 42.86 美元。报道的出售后,文件显示 Rogers 直接持有 739,880 股。此次出售是根据 2024/11/21 通过的 Rule 10b5-1 计划执行,Form 4 于 2025/09/24 由授权代理签署。

Positive
  • Transaction disclosed promptly on Form 4 with date and execution details
  • Sale executed under a Rule 10b5-1 plan, indicating pre-established trading parameters and an affirmative defense to insider trading claims
  • Significant retained holding of 739,880 shares remains after the sale
Negative
  • Insider sale by the CEO (9,259 shares) could be interpreted negatively by some investors despite being planned
  • Price range disclosed shows sales at varying prices ($41.9150–$42.86), which may attract questions about timing and execution details

Insights

TL;DR: CEO executed a planned sale of 9,259 shares under a Rule 10b5-1 program; remaining direct stake is 739,880 shares.

The transaction is a routine insider disposition under a previously adopted Rule 10b5-1 plan, which provides an affirmative defense against insider trading allegations when properly executed. The sale size is modest relative to the retained holding of 739,880 shares, suggesting no immediate change to Mr. Rogers' equity stake or control. Investors should note the weighted-average sale price of $42.3678 and the disclosed price range of $41.9150 to $42.86, which document execution details without implying undisclosed corporate developments.

TL;DR: Insider sale was processed via a documented 10b5-1 plan adopted in 2024, indicating procedural compliance.

The filing includes the plan adoption date (November 21, 2024) and an explanation that sales were effected pursuant to that plan, which supports procedural compliance with Section 16 obligations. The Form 4 was executed by an attorney-in-fact, consistent with common practice for timely reporting. From a governance perspective, the disclosure is complete regarding the mechanics and pricing range of the transactions; there is no indication in the filing of opportunistic or suspicious trading outside the plan.

Maplebear Inc. (CART) il presidente e CEO Christopher Rogers ha riferito una vendita di azioni ordinarie nell'ambito di un piano di trading prestabilito. Il modulo 4 mostra una disposizione del 22/09/2025 di 9.259 azioni a un prezzo medio ponderato di 42,3678 dollari, con prezzi di vendita individuali compresi tra 41,9150 e 42,86. Dopo la vendita riportata, la documentazione indica che il Signor Rogers detiene direttamente 739.880 azioni. Le vendite sono state eseguite ai sensi di un piano Rule 10b5-1 adottato il 21 novembre 2024, e il Form 4 è stato firmato da un procuratore in atto il 24/09/2025.

Maplebear Inc. (CART) el presidente y director ejecutivo Christopher Rogers informó la venta de acciones ordinarias bajo un plan de trading preestablecido. El Formulario 4 muestra una disposición del 22/09/2025 de 9,259 acciones a un precio medio ponderado de 42,3678 dólares, con precios de operación individuales que van desde 41,9150 hasta 42,86. Tras la venta reportada, la presentación indica que el Sr. Rogers posee directamente 739,880 acciones. Las ventas se llevaron a cabo conforme a un plan Rule 10b5-1 adoptado el 21 de noviembre de 2024, y el Formulario 4 fue firmado por un apoderado en derecho el 24/09/2025.

Maplebear Inc. (CART) 의 회장 겸 CEO인 Christopher Rogers가 사전 설정된 거래 계획에 따라 보통주의 매도를 보고했습니다. Form 4에 따르면 2025년 9월 22일에 9,259주를 가중평균가 42.3678달러로 처분했으며, 개별 매매 가격은 41.9150달러에서 42.86달러 사이였습니다. 보고된 매도 후, 제출서에는 Rogers 씨가 directly 739,880주를 보유하고 있다고 명시되어 있습니다. 이 매도는 2024년 11월 21일에 채택된 Rule 10b5-1 계획에 따라 실행되었으며, Form 4는 2025년 9월 24일에 대리인이 서명했습니다.

Maplebear Inc. (CART) le président-directeur général Christopher Rogers a déclaré une vente d’actions ordinaires dans le cadre d’un plan de négociation préétabli. Le Form 4 montre une cession au 22/09/2025 de 9 259 actions à un prix moyen pondéré de 42,3678 dollars, les prix des transactions individuelles allant de 41,9150 à 42,86. Après la vente signalée, le dépôt indique que M. Rogers détient directement 739 880 actions. Les ventes ont été réalisées conformément à un plan Rule 10b5-1 adopté le 21 novembre 2024, et le Form 4 a été signé par un mandataire le 24/09/2025.

Maplebear Inc. (CART) Präsident und CEO Christopher Rogers meldeten den Verkauf von Stammaktien im Rahmen eines vorab festgelegten Handelsplans. Das Formular 4 zeigt eine Veräußerung vom 22.09.2025 über 9.259 Aktien zu einem gewichteten Durchschnittspreis von 42,3678 USD, wobei die Einzelhandelspreise zwischen 41,9150 und 42,86 USD lagen. Nach dem gemeldeten Verkauf besitzt Herr Rogers direkt 739.880 Aktien. Die Verkäufe erfolgten im Rahmen eines am 21.11.2024 angenommenen Rule-10b5-1-Plans, und das Formular 4 wurde von einem Rechtsbeistand am 24.09.2025 unterzeichnet.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Rogers Chris

(Last) (First) (Middle)
C/O MAPLEBEAR INC.
50 BEALE STREET, SUITE 600

(Street)
SAN FRANCISCO CA 94105

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Maplebear Inc. [ CART ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
President and CEO
3. Date of Earliest Transaction (Month/Day/Year)
09/22/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 09/22/2025 S(1) 9,259 D $42.3678(2) 739,880 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The reported sales were effected pursuant to a Rule 10b5-1 trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c), adopted on November 21, 2024.
2. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $41.9150 to $42.86 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
/s/ Nathan Cao, Attorney-in-Fact 09/24/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many CART shares did Christopher Rogers sell on 09/22/2025?

He sold 9,259 shares of Maplebear Inc. common stock on 09/22/2025 according to the Form 4.

At what price were the CART shares sold?

Weighted-average price $42.3678; individual transactions ranged from $41.9150 to $42.86 per share.

Was the sale part of a pre-arranged trading plan for CART insiders?

Yes. The filing states the sales were effected pursuant to a Rule 10b5-1 trading plan adopted on November 21, 2024.

How many CART shares does Christopher Rogers beneficially own after the sale?

He beneficially owns 739,880 shares following the reported transactions.

Who signed the Form 4 filing for Christopher Rogers?

Signed by Nathan Cao, Attorney-in-Fact on 09/24/2025, per the Form 4 signature block.
Instacart, Inc.(Maplebear Inc.)

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