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CART insider report: Simo Fidji sales under 10b5-1 and RSU forfeiture

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Simo Fidji, a director of Maplebear Inc. (CART), reported two sales of Common Stock on 09/15/2025 effected under a Rule 10b5-1 trading plan adopted on November 20, 2024. The filings show sales of 3,739 shares at a weighted average price of $47.0555 (individual trade prices ranged $46.4250–$47.4250) and 3,401 shares at a weighted average price of $47.5752 (range $47.45–$47.73). Following the reported transactions the beneficial ownership amounts are listed as 577,208 and 573,807 shares, respectively. The filing discloses the forfeiture of 1,257,102 unvested restricted stock units in connection with the Reporting Person's resignation as the Issuer's Chief Executive Officer and President. The Form 4 was signed by an attorney-in-fact on 09/17/2025.

Positive

  • Sales were executed under a Rule 10b5-1 trading plan, indicating pre-established terms for transactions.
  • Weighted average prices and per-trade price ranges are disclosed and the filer offers to provide detailed per-price breakdowns upon request.

Negative

  • Forfeiture of 1,257,102 unvested restricted stock units in connection with the Reporting Person's resignation as CEO and President.
  • Insider disposals totaling 7,140 shares reduced the Reporting Person's reported beneficial ownership to 577,208 and 573,807 shares as shown after each reported sale.

Insights

TL;DR: Resignation triggered forfeiture of 1,257,102 unvested RSUs and reported post-resignation insider stock sales under a 10b5-1 plan.

The filing documents a leadership change consequence: the Reporting Person resigned as CEO and President and forfeited 1,257,102 unvested restricted stock units. That forfeiture is explicitly stated and is a significant change to the executive's equity stake as reported. The Form 4 also records sales on 09/15/2025 executed under a Rule 10b5-1 trading plan adopted on November 20, 2024, with full price ranges disclosed in footnotes. These are factual corporate governance disclosures that materially alter the executive's equity position.

TL;DR: Small share disposals reported under a pre-established 10b5-1 plan; weighted average prices and ranges are disclosed.

The report shows two discrete dispositions totaling 7,140 shares sold on 09/15/2025, reported with weighted average prices and explicit per-trade ranges. The sales were effected pursuant to a Rule 10b5-1 plan adopted November 20, 2024, and the filer offers to provide detailed per-price sale breakdowns on request. The Form 4 provides clear transactional detail useful for securities monitoring and compliance review.

Insider Simo Fidji
Role Director
Sold 7,140 shs ($338K)
Type Security Shares Price Value
Sale Common Stock 3,739 $47.0555 $176K
Sale Common Stock 3,401 $47.5752 $162K
Holdings After Transaction: Common Stock — 577,208 shares (Direct)
Footnotes (1)
  1. The reported sales were effected pursuant to a Rule 10b5-1 trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c), adopted on November 20, 2024. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $46.4250 to $47.4250 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Reflects the forfeiture of 1,257,102 unvested restricted stock units in connection with the Reporting Person's resignation as the Issuer's Chief Executive Officer and President. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $47.45 to $47.73 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Simo Fidji
(Last) (First) (Middle)
C/O MAPLEBEAR INC.
50 BEALE STREET, SUITE 600
(Street)
SAN FRANCISCO CA 94105
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Maplebear Inc. [ CART ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
09/15/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 09/15/2025 S(1) 3,739 D $47.0555(2) 577,208(3) D
Common Stock 09/15/2025 S(1) 3,401 D $47.5752(4) 573,807 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The reported sales were effected pursuant to a Rule 10b5-1 trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c), adopted on November 20, 2024.
2. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $46.4250 to $47.4250 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
3. Reflects the forfeiture of 1,257,102 unvested restricted stock units in connection with the Reporting Person's resignation as the Issuer's Chief Executive Officer and President.
4. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $47.45 to $47.73 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
/s/ Nathan Cao, Attorney-in-Fact 09/17/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What did Simo Fidji report on Form 4 for CART?

The Form 4 reports two sales on 09/15/2025 totaling 7,140 shares executed under a Rule 10b5-1 plan, and the forfeiture of 1,257,102 unvested RSUs due to resignation as CEO and President.

When were the sales executed and under what plan?

Sales were executed on 09/15/2025 pursuant to a Rule 10b5-1 trading plan adopted on November 20, 2024.

What prices were reported for the sales?

Weighted average prices reported: $47.0555 (range $46.4250–$47.4250) and $47.5752 (range $47.45–$47.73).

How many unvested RSUs were forfeited and why?

The filing states 1,257,102 unvested restricted stock units were forfeited in connection with the Reporting Person's resignation as Chief Executive Officer and President.

Who signed the Form 4 and when?

The Form 4 was signed by Nathan Cao, Attorney-in-Fact on 09/17/2025.