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Cricut insider Form 4 details RSU award and Class B conversions

Filing Impact
(Low)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Cricut, Inc. insider reports new equity awards and share conversions. A reporting person who is a director, chief executive officer, and 10% owner received 275,000 shares of Class A common stock in the form of restricted stock units on 11/13/2025 at a stated price of $0, bringing their directly held Class A shares to 2,943,146 after that transaction. On 11/14/2025, 1,547,295 shares of Class B common stock were converted into Class A common stock, increasing the directly held Class A position to 4,490,441 shares. The filing notes that each Class B share is convertible one-for-one into Class A with no expiration, and that the reported conversions are exempt from Section 16(b) under Rule 16b-6(b), with certain conversions effected in connection with a Rule 10b5-1 trading plan currently in a cooling-off period. Additional Class B holdings are reported indirectly through several trusts.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Ashish Arora

(Last) (First) (Middle)
C/O CRICUT, INC.
10855 SOUTH RIVER FRONT PARKWAY

(Street)
SOUTH JORDAN UT 84095

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Cricut, Inc. [ CRCT ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
X Officer (give title below) Other (specify below)
Chief Executive Officer
3. Date of Earliest Transaction (Month/Day/Year)
11/13/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 11/13/2025 A 275,000(1) A $0 2,943,146 D
Class A Common Stock 11/14/2025 C 1,547,295 A (2) 4,490,441 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Class B Common Stock (2) 11/14/2025 C 1,547,295 (2) (2) Class A Common Stock 1,547,295 $0 22,007,506 D
Class B Common Stock (3) (3) (3) Class A Common Stock 1,535,105 1,535,105 I See footnote(4)
Class B Common Stock (3) (3) (3) Class A Common Stock 456,839 456,839 I See footnote(5)
Class B Common Stock (3) (3) (3) Class A Common Stock 456,839 456,839 I See footnote(6)
Class B Common Stock (3) (3) (3) Class A Common Stock 627,745 627,745 I See footnote(7)
Explanation of Responses:
1. The shares are represented by restricted stock units which vest in four equal annual installments beginning on November 15, 2026.
2. Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date. The conversion transactions reported herein are exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. Such conversion transactions are being effected in connection with a Rule 10b5-1 trading plan that the reporting person has entered into that is currently subject to a cooling-off period.
3. Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date. The conversion transactions reported herein are exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
4. The shares are held by the Rushil Arora Trust dated January 20, 2021 for which the reporting person and his spouse serve as trustees.
5. The shares are held by the Ashish Chandra Arora 2021 GRAT dated January 20, 2021 for which the reporting person serves as trustee.
6. The shares are held by the Mridu Vashist Arora 2021 GRAT dated January 20, 2021 for which the reporting person's spouse serves as trustee.
7. The shares are held by the Arora Trust dated February 14, 2012 for which the reporting person and his spouse serve as trustees.
Remarks:
/s/ Lauren Curtin, by power of attorney 11/17/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider activity did Cricut (CRCT) report in this Form 4?

The filing shows that a Cricut, Inc. insider who is a director, chief executive officer, and 10% owner received 275,000 Class A common shares via restricted stock units on 11/13/2025 and converted 1,547,295 Class B common shares into Class A common shares on 11/14/2025.

How many Cricut (CRCT) Class A shares does the insider own after these transactions?

After the 275,000-share restricted stock unit grant and the 1,547,295-share Class B to Class A conversion, the insider directly beneficially owns 4,490,441 shares of Cricut Class A common stock.

What are the terms of the 275,000 restricted stock units reported for Cricut (CRCT)?

The 275,000 shares are represented by restricted stock units that vest in four equal annual installments beginning on November 15, 2026, according to the explanation of responses.

How are Cricut (CRCT) Class B shares treated in this insider filing?

Each Cricut Class B common share is convertible into one Class A common share at the option of the holder and has no expiration date. The filing reports a conversion of 1,547,295 Class B shares and notes that such conversions are exempt from Section 16(b) under Rule 16b-6(b).

Was a Rule 10b5-1 trading plan involved in the Cricut (CRCT) share conversions?

Yes. The explanation of responses states that certain conversion transactions are being effected in connection with a Rule 10b5-1 trading plan that the reporting person has entered into and that is currently subject to a cooling-off period.

Does the Cricut (CRCT) insider hold additional shares indirectly through trusts?

Yes. The filing notes additional Class A common shares underlying Class B common stock held indirectly through several trusts, including the Rushil Arora Trust dated January 20, 2021, the Ashish Chandra Arora 2021 GRAT, the Mridu Vashist Arora 2021 GRAT, and the Arora Trust dated February 14, 2012.

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1.06B
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2.58%
Computer Hardware
Special Industry Machinery, Nec
Link
United States
SOUTH JORDAN