STOCK TITAN

[Form 4] Carvana Co. Insider Trading Activity

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Ryan S. Keeton, Chief Brand Officer of Carvana Co. (CVNA), reported a Section 16 transaction dated 09/01/2025 showing the disposition of 498 shares of Class A common stock at a price of $371.92 per share. The filing states these shares were withheld to satisfy tax withholding upon the vesting of restricted stock units. After the tax-withholding disposition, Keeton beneficially owned 135,134 shares of Class A common stock. The Form 4 was signed by a power of attorney on 09/03/2025. The transaction appears routine and related to tax settlement of equity awards rather than an open-market sale.

Ryan S. Keeton, Chief Brand Officer di Carvana Co. (CVNA), ha comunicato una transazione ai sensi della Sezione 16 datata 01/09/2025 che riporta la cessione di 498 azioni di azioni ordinarie di Classe A a $371,92 per azione. La dichiarazione specifica che queste azioni sono state trattenute per soddisfare le ritenute fiscali al momento della maturazione di restricted stock units. Dopo la trattenuta per imposte, Keeton deteneva vantaggiosamente 135.134 azioni ordinarie di Classe A. Il Modulo 4 è stato firmato da un procuratore il 03/09/2025. L’operazione sembra di routine e collegata all’assolvimento delle imposte su premi azionari, piuttosto che a una vendita sul mercato aperto.

Ryan S. Keeton, Chief Brand Officer de Carvana Co. (CVNA), reportó una transacción bajo la Sección 16 con fecha 01/09/2025 que muestra la disposición de 498 acciones ordinarias Clase A a un precio de $371.92 por acción. La presentación indica que estas acciones fueron retenidas para cubrir la retención fiscal al vencimiento de unidades restringidas de acciones. Tras la disposición por retención fiscal, Keeton poseía beneficiariamente 135,134 acciones ordinarias Clase A. El Formulario 4 fue firmado por un apoderado el 03/09/2025. La operación parece rutinaria y relacionada con la liquidación fiscal de premios en acciones más que con una venta en el mercado abierto.

Ryan S. Keeton, Carvana Co.(CVNA) 브랜드 총괄 책임자는 2025년 09/01자 섹션 16 거래를 신고했으며, 클래스 A 보통주 498주를 주당 $371.92에 처분한 것으로 나타났습니다. 제출서에 따르면 이 주식들은 제한주식 단위(RSU)의 베스팅 시 세금 원천징수를 충당하기 위해 보류된 것입니다. 세금 원천징수 처분 후 Keeton은 클래스 A 보통주 135,134주를 실질적으로 보유하고 있었습니다. Form 4는 2025년 09/03에 위임인이 서명했습니다. 이 거래는 개방시장 매도가 아니라 주식 보상에 대한 세금 정산과 관련된 통상적인 거래로 보입니다.

Ryan S. Keeton, Chief Brand Officer de Carvana Co. (CVNA), a déclaré une opération au titre de la Section 16 datée du 01/09/2025 faisant état de la cession de 498 actions ordinaires de classe A au prix de 371,92 $ par action. Le dépôt indique que ces actions ont été retenues pour couvrir la retenue d’impôt lors de la acquisition (vesting) d’unités d’actions restreintes. Après cette disposition pour retenue fiscale, Keeton détenait bénéficiairement 135 134 actions ordinaires de classe A. Le formulaire 4 a été signé par un mandataire le 03/09/2025. La transaction paraît routinière et liée au règlement fiscal des attributions d’actions plutôt qu’à une vente sur le marché ouvert.

Ryan S. Keeton, Chief Brand Officer von Carvana Co. (CVNA), meldete eine Section-16-Transaktion vom 01.09.2025, die die Veräußerung von 498 Aktien der Klasse A zu einem Preis von $371,92 pro Aktie zeigt. Die Einreichung gibt an, dass diese Aktien einbehalten wurden, um die Steuerabzüge bei der Vesting von Restricted Stock Units zu erfüllen. Nach der steuerbedingten Veräußerung besaß Keeton wirtschaftlich 135.134 Aktien der Klasse A. Das Formular 4 wurde am 03.09.2025 von einem Bevollmächtigten unterschrieben. Die Transaktion erscheint routinemäßig und mit der steuerlichen Abwicklung von Aktienvergütungen verbunden, nicht als Verkauf am offenen Markt.

Positive
  • Disclosure filed in compliance with Section 16 showing transparency of insider activity
  • Transaction tied to tax withholding for vested RSUs, indicating it is a routine compensation settlement rather than a discretionary sale
Negative
  • None.

Insights

TL;DR: Routine insider tax-withholding disposition for vested RSUs; transparency and Section 16 compliance are evident.

The Form 4 shows a small-scale disposition of 498 shares through tax withholding tied to RSU vesting. This is a common, non-discretionary corporate compensation event rather than an active trading decision. Reporting the transaction promptly under Section 16 demonstrates compliance and reduces governance risk. The remaining beneficial ownership of 135,134 shares maintains the executive's ongoing equity stake.

TL;DR: Transaction size is immaterial to company capitalization; no immediate market-impact signal.

The disposition of 498 shares at $371.92 each represents a de minimis change relative to the reported post-transaction holding of 135,134 shares. The filing explicitly attributes the disposition to tax withholding on vested RSUs, which typically has no bearing on company fundamentals or near-term share supply. Investors would view this as routine compensation settlement activity.

Ryan S. Keeton, Chief Brand Officer di Carvana Co. (CVNA), ha comunicato una transazione ai sensi della Sezione 16 datata 01/09/2025 che riporta la cessione di 498 azioni di azioni ordinarie di Classe A a $371,92 per azione. La dichiarazione specifica che queste azioni sono state trattenute per soddisfare le ritenute fiscali al momento della maturazione di restricted stock units. Dopo la trattenuta per imposte, Keeton deteneva vantaggiosamente 135.134 azioni ordinarie di Classe A. Il Modulo 4 è stato firmato da un procuratore il 03/09/2025. L’operazione sembra di routine e collegata all’assolvimento delle imposte su premi azionari, piuttosto che a una vendita sul mercato aperto.

Ryan S. Keeton, Chief Brand Officer de Carvana Co. (CVNA), reportó una transacción bajo la Sección 16 con fecha 01/09/2025 que muestra la disposición de 498 acciones ordinarias Clase A a un precio de $371.92 por acción. La presentación indica que estas acciones fueron retenidas para cubrir la retención fiscal al vencimiento de unidades restringidas de acciones. Tras la disposición por retención fiscal, Keeton poseía beneficiariamente 135,134 acciones ordinarias Clase A. El Formulario 4 fue firmado por un apoderado el 03/09/2025. La operación parece rutinaria y relacionada con la liquidación fiscal de premios en acciones más que con una venta en el mercado abierto.

Ryan S. Keeton, Carvana Co.(CVNA) 브랜드 총괄 책임자는 2025년 09/01자 섹션 16 거래를 신고했으며, 클래스 A 보통주 498주를 주당 $371.92에 처분한 것으로 나타났습니다. 제출서에 따르면 이 주식들은 제한주식 단위(RSU)의 베스팅 시 세금 원천징수를 충당하기 위해 보류된 것입니다. 세금 원천징수 처분 후 Keeton은 클래스 A 보통주 135,134주를 실질적으로 보유하고 있었습니다. Form 4는 2025년 09/03에 위임인이 서명했습니다. 이 거래는 개방시장 매도가 아니라 주식 보상에 대한 세금 정산과 관련된 통상적인 거래로 보입니다.

Ryan S. Keeton, Chief Brand Officer de Carvana Co. (CVNA), a déclaré une opération au titre de la Section 16 datée du 01/09/2025 faisant état de la cession de 498 actions ordinaires de classe A au prix de 371,92 $ par action. Le dépôt indique que ces actions ont été retenues pour couvrir la retenue d’impôt lors de la acquisition (vesting) d’unités d’actions restreintes. Après cette disposition pour retenue fiscale, Keeton détenait bénéficiairement 135 134 actions ordinaires de classe A. Le formulaire 4 a été signé par un mandataire le 03/09/2025. La transaction paraît routinière et liée au règlement fiscal des attributions d’actions plutôt qu’à une vente sur le marché ouvert.

Ryan S. Keeton, Chief Brand Officer von Carvana Co. (CVNA), meldete eine Section-16-Transaktion vom 01.09.2025, die die Veräußerung von 498 Aktien der Klasse A zu einem Preis von $371,92 pro Aktie zeigt. Die Einreichung gibt an, dass diese Aktien einbehalten wurden, um die Steuerabzüge bei der Vesting von Restricted Stock Units zu erfüllen. Nach der steuerbedingten Veräußerung besaß Keeton wirtschaftlich 135.134 Aktien der Klasse A. Das Formular 4 wurde am 03.09.2025 von einem Bevollmächtigten unterschrieben. Die Transaktion erscheint routinemäßig und mit der steuerlichen Abwicklung von Aktienvergütungen verbunden, nicht als Verkauf am offenen Markt.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
KEETON RYAN S.

(Last) (First) (Middle)
C/O CARVANA CO.
300 E. RIO SALADO PARKWAY

(Street)
TEMPE AZ 85281

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
CARVANA CO. [ CVNA ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Brand Officer
3. Date of Earliest Transaction (Month/Day/Year)
09/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 09/01/2025 F 498(1) D $371.92 135,134 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents total number of shares of Class A Common Stock of the Issuer withheld for taxes upon vesting of restricted stock units pursuant to various awards.
Remarks:
/s/ Paul Breaux, by Power of Attorney for Ryan S. Keeton 09/03/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many shares did Ryan S. Keeton dispose of in the Form 4 for CVNA?

The Form 4 reports a disposition of 498 shares of Class A common stock.

At what price were the shares disposed according to the CVNA Form 4?

The reported price per share for the disposition was $371.92.

Why were the 498 shares disposed in the Form 4 filed for CVNA?

The filing explains the shares were withheld for taxes upon vesting of restricted stock units.

How many CVNA shares did Ryan S. Keeton own after the reported transaction?

Following the reported transaction, Keeton beneficially owned 135,134 shares of Class A common stock.

When was the transaction dated and when was the Form 4 signed?

The transaction date is 09/01/2025 and the Form 4 was signed by power of attorney on 09/03/2025.
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