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[Form 4] ETSY INC Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Josh Silverman, CEO and Director of Etsy, Inc. (ETSY), reported multiple transactions on 10/01/2025 under a Rule 10b5-1 plan. He exercised options to acquire 21,666 shares at an exercise price of $10.62 and received 36,406 shares upon restricted stock unit vesting. Concurrently he sold a total of 41,800 shares across several transactions at weighted average prices ranging from about $66.48 to $71.47 (per disclosed ranges). Following these transactions the filing shows various direct and indirect holdings, including 99,080 shares reported in one line and multiple trust-held blocks disclosed. The transactions were made pursuant to a trading plan adopted on 11/05/2024.

Positive

  • Option exercise of 21,666 shares at $10.62
  • Vesting resulted in 36,406 shares acquired upon RSU settlement
  • Transactions executed pursuant to a documented Rule 10b5-1 trading plan adopted on 11/05/2024

Negative

  • Reported sales of a total of 41,800 shares on 10/01/2025
  • Sales occurred across multiple price ranges with weighted averages reported between $66.48 and $71.47

Insights

Insider used a 10b5-1 plan to exercise options, accept RSU vesting and sell shares totaling 41,800.

The report confirms an option exercise of 21,666 shares at $10.62 and vesting delivery of 36,406 shares, both executed on 10/01/2025. Simultaneous sales of 41,800 shares were executed at weighted average prices disclosed across several ranges.

This activity is recorded under a Rule 10b5-1 trading plan adopted on 11/05/2024, which the filer cites as the basis for the timed transactions; the filing also discloses multiple indirect holdings held in various trusts.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Silverman Josh

(Last) (First) (Middle)
C/O ETSY INC.
117 ADAMS STREET

(Street)
BROOKLYN NY 11201

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ETSY INC [ ETSY ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Executive Officer
3. Date of Earliest Transaction (Month/Day/Year)
10/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 10/01/2025 M(1) 21,666 A $10.62 84,340 D
Common Stock 10/01/2025 S(1) 342 D $66.98(2) 83,998 D
Common Stock 10/01/2025 S(1) 1,567 D $69.02(3) 82,431 D
Common Stock 10/01/2025 S(1) 13,022 D $70.04(4) 69,409 D
Common Stock 10/01/2025 S(1) 6,735 D $70.9(5) 62,674 D
Common Stock(6) 10/01/2025 M 36,406 A $0 99,080 D
Common Stock 10/01/2025 F(7) 20,134 D $70.49 78,946 D
Common Stock 4,942 I By GST Trust(8)
Common Stock 16,886 I By Non-GST Trust(9)
Common Stock 42,269 I By Irrevocable Trust
Common Stock 109,675 I By GRAT(10)
Common Stock 54,325 I By 2019 Trust(11)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (Right to Buy) $10.62 10/01/2025 M 21,666 (12) 05/23/2027 Common Stock 21,666 $0 973,950 D
Restricted Stock Units (13) 10/01/2025 M 7,189 (14) (14) Common Stock 7,189 $0 7,190 D
Restricted Stock Units (13) 10/01/2025 M 8,654 (15) (15) Common Stock 8,654 $0 25,964 D
Restricted Stock Units (13) 10/01/2025 M 7,303 (16) (16) Common Stock 7,303 $0 73,024 D
Restricted Stock Units (13) 10/01/2025 M 13,260 (17) (17) Common Stock 13,260 $0 132,600 D
Explanation of Responses:
1. This exercise and subsequent sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 5, 2024
2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $66.48 to $67.09, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $68.48 to $69.45, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $69.505 to $70.49, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
5. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $70.50 to $71.47, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
6. Shares of common stock acquired upon the vesting of the restricted stock units.
7. This transaction reported represents the withholding of shares by the Issuer to satisfy the Reporting Person's tax withholding obligations in connection with the vesting and settlement of the restricted stock units.
8. These shares are held by the JGS 2018 Irrevocable GST Trust (the "GST Trust"). The Reporting Person's spouse is the trustee of the GST Trust. The Reporting Person disclaims beneficial ownership of these securities, and the filing of this report is not an admission that the Reporting Person is the beneficial owner of these securities for purposes of Section 16 or for any other purpose.
9. These shares are held by the JGS 2018 Irrevocable Non-GST Trust (the "Non-GST Trust"). The Reporting Person's spouse is the trustee of the Non-GST Trust. The Reporting Person disclaims beneficial ownership of these securities, and the filing of this report is not an admission that the Reporting Person is the beneficial owner of these securities for purposes of Section 16 or for any other purpose.
10. These shares are held by a grantor retained annuity trust (the "GRAT"). The Reporting Person is the trustee and the beneficiary of the GRAT.
11. These shares are held by the Joshua G. Silverman 2019 Irrevocable Children's Trust (the "2019 Trust"). A family member of the Reporting Person is the trustee of the 2019 Trust. The Reporting Person disclaims beneficial ownership of these securities, and the filing of this report is not an admission that the Reporting Person is the beneficial owner of these securities for purposes of Section 16 or for any other purpose.
12. These stock options are part of a grant that vested as to 25% on May 4, 2018 with the remainder vesting in 36 equal monthly installments.
13. Represents restricted stock units which correspond 1-for-1 with common stock.
14. The restricted stock units vest in 8 equal semi-annual installments, beginning on October 1, 2022, provided the Reporting Person remains continuously employed on each vesting date and has no expiration date.
15. The restricted stock units vest in 8 equal semi-annual installments, beginning on October 1, 2023, provided the Reporting Person remains continuously employed on, or becomes retirement eligible prior to, such vesting date and has no expiration date.
16. The restricted stock units vest in 16 equal quarterly installments, beginning on July 1, 2024, provided the Reporting Person remains continuously employed on, or becomes retirement eligible prior to, such vesting date and has no expiration date.
17. The restricted stock units vest in 12 equal quarterly installments, beginning on July 1, 2025, provided the Reporting Person remains continuously employed on, or becomes retirement eligible prior to, such vesting date and has no expiration date.
/s/ Brittany Keen, Attorney-in-Fact 10/03/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did ETSY insider Josh Silverman report on Form 4 (ETSY)?

The Form 4 reports option exercise of 21,666 shares at $10.62, RSU vesting delivering 36,406 shares, and sales totaling 41,800 shares on 10/01/2025.

Were the transactions executed under a trading plan for ETSY CEO Josh Silverman?

Yes. The filing states the exercise and subsequent sales were made pursuant to a Rule 10b5-1 trading plan adopted on 11/05/2024.

What prices were the shares sold at in the Form 4 for ETSY?

Sales were reported with weighted average prices and disclosed ranges: approximately $66.48–$67.09, $68.48–$69.45, $69.505–$70.49, and $70.50–$71.47.

How many shares does the filing show as beneficially owned after the transactions?

The filing shows several ownership lines; one common-stock line reports 99,080 shares and other direct and indirect holdings are disclosed across trusts and options.

Did the Form 4 disclose indirect holdings for Josh Silverman?

Yes. The filing discloses shares held in multiple trusts (GST Trust, Non-GST Trust, an irrevocable trust, a GRAT, and a 2019 trust) and includes disclaimers regarding beneficial ownership for some trust-held shares.
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Internet Retail
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United States
BROOKLYN