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EverQuote (NASDAQ: EVER) officer plans sale, details 10b5-1 trades

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
144

Rhea-AI Filing Summary

EverQuote, Inc. (EVER) reports that officer Jon Ayotte has filed to sell EverQuote common stock under Rule 144. The notice covers up to 1,436 shares, to be sold through Morgan Stanley Smith Barney LLC, with the securities tied to Restricted Stock Units dated August 20, 2026.

The notice also lists recent 10b5-1 plan sales of EverQuote common stock for Jon Ayotte over the prior three months: 881 shares on July 6, 2026 for $21,985.48, 4,611 shares on July 1, 2026 for $111,355.65, 889 shares on June 1, 2026 for $17,780.00, and 888 shares on May 26, 2026 for $16,596.72.

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Shares to be sold under Rule 144 1,436 shares EverQuote common stock tied to Restricted Stock Units dated 08/20/2026
Recent 10b5-1 sale on 07/06/2026 881 shares; $21,985.48 EverQuote common stock sold for Jon Ayotte
Recent 10b5-1 sale on 07/01/2026 4,611 shares; $111,355.65 EverQuote common stock sold for Jon Ayotte
Recent 10b5-1 sale on 06/01/2026 889 shares; $17,780.00 EverQuote common stock sold for Jon Ayotte
Recent 10b5-1 sale on 05/26/2026 888 shares; $16,596.72 EverQuote common stock sold for Jon Ayotte
Rule 144 regulatory
"See the definition of "person" in paragraph (a) of Rule 144."
Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.
Restricted Stock Units financial
"Common | 08/20/2026 | Restricted Stock Units | Issuer"
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
10b5-1 regulatory
"10b5-1 Sales for JON AYOTTE 141 Portland Street Cambridge MA 02139"
A 10b5-1 plan is a pre-set schedule that lets company insiders buy or sell shares according to written instructions made when they do not possess material, nonpublic information. Think of it as a timed automatic payment for stock trades: it helps insiders avoid accusations of trading on secret information and gives outside investors a clearer signal about whether sales are routine or potentially informative about the company’s prospects.

FAQ

What stock sale is Jon Ayotte planning under Rule 144 for EVER?
Jon Ayotte filed a Rule 144 notice covering the potential sale of up to 1,436 shares of EverQuote, Inc. (EVER) common stock. The shares relate to Restricted Stock Units dated August 20, 2026 and are to be sold through Morgan Stanley Smith Barney LLC.

How many EVER shares did Jon Ayotte sell recently under a 10b5-1 plan?
The notice lists recent 10b5-1 plan sales of EverQuote (EVER) common stock: 881 shares on July 6, 2026, 4,611 shares on July 1, 2026, 889 shares on June 1, 2026, and 888 shares on May 26, 2026.

What dollar amounts were received in Jon Ayotte’s recent EVER stock sales?
The reported 10b5-1 plan sales of EverQuote (EVER) common stock show proceeds of $21,985.48 on July 6, 2026, $111,355.65 on July 1, 2026, $17,780.00 on June 1, 2026, and $16,596.72 on May 26, 2026.

Which broker is handling Jon Ayotte’s planned EVER stock sale?
The planned sale of up to 1,436 shares of EverQuote (EVER) common stock for Jon Ayotte is to be executed through Morgan Stanley Smith Barney LLC Executive Financial Services, located at 1 New York Plaza, New York, NY.

What type of EVER securities is Jon Ayotte selling under Rule 144?
Jon Ayotte’s Rule 144 notice covers common stock of EverQuote, Inc. (EVER). The planned sale of up to 1,436 shares is associated with Restricted Stock Units dated August 20, 2026 and is listed for trading on NASDAQ.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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144: Filer Information

144: Issuer Information

144: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

144: Remarks and Signature

Source: View Original Filing on SEC EDGAR