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  4. [Form 4] EverQuote, Inc. Insider Trading Activity

EverQuote (EVER) CFO Joseph Sanborn sells 6,667 shares in Rule 10b5-1 trade

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

EverQuote, Inc. executive Joseph Sanborn, CFO and Chief Admin Officer, reported a sale of 6,667 shares of Class A Common Stock on August 10, 2026 at a weighted average price of $25.51 per share. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted on December 3, 2025. Following this transaction, he directly holds 305,241 shares, and also has indirect holdings of 1,365 shares each as custodian for UTMA accounts for two children.

Positive

  • None.

Negative

  • None.
Insider Sanborn Joseph
Role CFO and Chief Admin Officer
Sold 6,667 shs ($170K)
Type Security Shares Price Value
Sale Class A Common Stock F1, F2 6,667 $25.51 $170K
holding Class A Common Stock -- -- --
holding Class A Common Stock -- -- --
Holdings After Transaction: Class A Common Stock — 305,241 shares (Direct); Class A Common Stock — 1,365 shares (Indirect, As custodian for UTMA account for first child); Class A Common Stock — 1,365 shares (Indirect, As custodian for UTMA account for second child)
Footnotes (2)
  1. F1. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 3, 2025.
  2. F2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.18 to $26.03, inclusive. The reporting person undertakes to provide EverQuote, Inc., any security holder of EverQuote, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this Form 4.
Shares Sold 6,667 shares Class A Common Stock sold by CFO on August 10, 2026
Weighted Average Sale Price $25.51 per share Sale of 6,667 shares; individual trades ranged from $25.18 to $26.03
Direct Holdings After Transaction 305,241 shares Class A Common Stock directly owned by Joseph Sanborn after sale
Indirect UTMA Holdings 1,365 shares each Indirect Class A holdings as custodian for two UTMA child accounts
10b5-1 Plan Adoption Date December 3, 2025 Rule 10b5-1 trading plan governing the August 10, 2026 sale
Price Range of Trades $25.18 to $26.03 Range of prices for multiple transactions included in the 6,667-share sale
Rule 10b5-1 trading plan regulatory
"The sale was effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"The price reported in Column 4 is a weighted average price"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
UTMA account financial
"As custodian for UTMA account for first child"

FAQ

What did EverQuote (EVER) CFO Joseph Sanborn report in this Form 4?
He reported a sale of 6,667 EverQuote Class A shares on August 10, 2026 at a weighted average price of $25.51 per share, executed under a pre-established Rule 10b5-1 trading plan.

At what price did the EverQuote (EVER) insider shares trade?
The sale used a weighted average price of $25.51 per share. Footnotes state the individual trades ranged from $25.18 to $26.03, and full price breakdowns are available on request from the company or the SEC staff.

How many EverQuote (EVER) shares does Joseph Sanborn hold after the sale?
After the reported transaction, he directly holds 305,241 shares of EverQuote Class A Common Stock, plus 1,365 shares in each of two UTMA custodial accounts held indirectly for his children.

Was the EverQuote (EVER) insider trade made under a Rule 10b5-1 plan?
Yes. The filing notes the sale was effected under a Rule 10b5-1 trading plan that Joseph Sanborn adopted on December 3, 2025, indicating the trades were pre-arranged under that plan.

What type of transaction did the EverQuote (EVER) Form 4 disclose?
The Form 4 discloses an open market or private sale of EverQuote Class A Common Stock, coded as “S” for sale, involving 6,667 shares by executive officer Joseph Sanborn.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Sanborn Joseph
(Last)(First)(Middle)
C/O EVERQUOTE, INC.
141 PORTLAND STREET
(Street)
CAMBRIDGE MASSACHUSETTS 02139
(City)(State)(Zip)
UNITED STATES
(Country)		2. Issuer Name and Ticker or Trading Symbol
EverQuote, Inc. [ EVER ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
CFO and Chief Admin Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
07/08/2026		6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock08/10/2026S6,667(1)D$25.51(2)305,241D
Class A Common Stock1,365IAs custodian for UTMA account for first child
Class A Common Stock1,365IAs custodian for UTMA account for second child
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 3, 2025.
2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.18 to $26.03, inclusive. The reporting person undertakes to provide EverQuote, Inc., any security holder of EverQuote, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this Form 4.
/s/ Jon Ayotte, as attorney-in-fact for Joseph Sanborn08/11/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR