EVER CTO David Brainard sells 5,710 shares under 10b5-1 plan

Rhea-AI Filing Summary

David Brainard, Chief Technology Officer of EverQuote, Inc. (EVER), reported a sale of 5,710 shares of Class A common stock executed on 10/07/2025. The shares were sold at a weighted-average price of $22.2 per share, with transaction prices ranging from $22.03 to $22.34. After the sale, the reporting person beneficially owned 115,161 shares. The filing states the sale was made pursuant to a Rule 10b5-1 trading plan adopted on 03/17/2025.

The Form 4 is signed by an attorney-in-fact, Jon Ayotte, dated 10/09/2025, and the filer confirms willingness to provide detailed per-price sale information on request. This disclosure documents an insider's routine disposition under a pre-established trading plan and the resulting post-sale ownership level.

Positive

• Sale executed under Rule 10b5-1, showing use of a pre-established trading plan
• Full disclosure of price range and weighted-average price with commitment to provide per-price details on request
• Post-transaction ownership disclosed (115,161 shares), aiding transparency

Negative

• Insider sold 5,710 shares, which some investors may view negatively despite the 10b5-1 plan
• Weighted-average sale price of $22.2 may be interpreted relative to market levels by investors

Insights

Corporate Governance Analyst

Insider sold a small portion of holdings under a pre-set plan; disclosure and timing reduce governance concerns.

The sale of 5,710 shares at a weighted-average $22.2 under a Rule 10b5-1 plan indicates the transaction followed an affirmative-defense trading arrangement adopted on 03/17/2025. Using a 10b5-1 plan typically aims to separate company information flow from trading decisions.

Risks include perception effects: investors often view insider sales as a neutral-to-negative signal even when pre-planned. Monitor any future Form 4 filings for additional sales or changes to post-sale holdings of 115,161 shares within the next 90 days for pattern assessment.

Securities Compliance Specialist

Documentation and disclosure meet standard Section 16 reporting practices.

The Form 4 discloses transaction details, price range ($22.03–$22.34), and the 10b5-1 plan adoption date, which helps satisfy Section 16 transparency requirements. The filer also offers to provide per-price breakdowns on request, which supports completeness.

Key compliance items to note are the plan adoption date (03/17/2025) and the attorney-in-fact signature dated 10/09/2025. Continued timely filings will confirm ongoing adherence to reporting rules.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Brainard David

(Last) (First) (Middle)

C/O EVERQUOTE, INC.

141 PORTLAND STREET

(Street)

CAMBRIDGE MA 02139

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
EverQuote, Inc. [ EVER ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Technology Officer

3. Date of Earliest Transaction (Month/Day/Year)
10/07/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	10/07/2025		S		5,710(1)	D	$22.2(2)	115,161	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on March 17, 2025.

2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.03 to $22.34, inclusive. The reporting person undertakes to provide EverQuote, Inc., any security holder of EverQuote, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this Form 4.

	/s/ Jon Ayotte, as attorney-in-fact for David Brainard	10/09/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did EverQuote (EVER) insider David Brainard sell on 10/07/2025?

The filing shows 5,710 shares of Class A common stock were sold on 10/07/2025 at a weighted-average price of $22.2 per share.

Was the sale by the EverQuote insider part of a planned trading arrangement?

Yes. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on 03/17/2025.

How many EverQuote shares does David Brainard own after the sale?

After the reported transactions the reporting person beneficially owned 115,161 shares.

What price range did the insider sale occur at?

The shares were sold in multiple transactions at prices ranging from $22.03 to $22.34, inclusive.

Who signed the Form 4 for the reporting person?

The Form 4 is signed by Jon Ayotte as attorney-in-fact for David Brainard, dated 10/09/2025.