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EverQuote CEO Jayme Mendal sells 20,633 shares

The option exercise and share sales were effected under a Rule 10b5-1 trading plan adopted June 16, 2026.

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Form Type
4

Rhea-AI Filing Summary

EverQuote, Inc. CEO and President Jayme Mendal exercised options for 11,405 Class A shares at $6.96 per share on October 1, 2026; the reported option position afterward was 103,069 shares. He sold 20,633 shares at a weighted average price of $19.68 and 347 shares at a weighted average price of $20.50. The option exercise and sales were under a Rule 10b5-1 trading plan adopted June 16, 2026. EverQuote withheld 23,757 shares for tax obligations tied to vesting of restricted and performance-based restricted stock units.

Insights

Analyzing...

Insider Mendal Jayme
Role CEO and President
Sold 20,980 shs ($413K)
Approx. gross sale proceeds $413K
Approx. exercise cost $79K
Type Security Shares Price Value
Exercise Stock Option (right to buy) F2, F5 11,405 $6.96 $79K
Tax Withholding Class A Common Stock F1 23,757 $19.98 $475K
Exercise Class A Common Stock F2 11,405 $0.00 $0.00
Sale Class A Common Stock F2, F3 20,633 $19.68 $406K
Sale Class A Common Stock F2, F4 347 $20.50 $7K
Holdings After Transaction: Stock Option (right to buy) — 103,069 contracts (Direct); Class A Common Stock — 557,828 shares (Direct)
Footnotes (5)
  1. F1. Represents shares of Class A Common Stock withheld by the Company to satisfy tax withholding obligations in connection with the net issuance of shares of Class A Common Stock delivered to the Reporting Person on October 1, 2026, upon the vesting of restricted stock units granted on February 17, 2023, February 12, 2024, February 11, 2025 and February 12, 2026, and performance-based restricted stock units granted on February 12, 2024 and February 11, 2025. The number of shares withheld by the Company to satisfy tax withholding obligations (and the net issuance) is based on the closing price of the Company's Class A Common Stock on October 1, 2026.
  2. F2. The option exercises and sale were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 16, 2026.
  3. F3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $19.49 to $20.46, inclusive. The reporting person undertakes to provide EverQuote, Inc., any security holder of EverQuote, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this Form 4.
  4. F4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $20.50 to $20.51, inclusive. The reporting person undertakes to provide EverQuote, Inc., any security holder of EverQuote, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this Form 4.
  5. F5. This option was granted on October 18, 2017. 25% of the shares underlying the option vested on September 30, 2018, with the remaining shares vesting monthly thereafter over the following three years.
Options exercised 11,405 shares October 1, 2026
Option exercise price $6.96 per share October 1, 2026
Reported option position after exercise 103,069 shares October 1, 2026
Class A shares sold 20,633 shares Weighted average price of $19.68 per share on October 1, 2026
Additional Class A shares sold 347 shares Weighted average price of $20.50 per share on October 1, 2026
Shares withheld for tax obligations 23,757 shares October 1, 2026
Rule 10b5-1 trading plan financial
"pursuant to a Rule 10b5-1 trading plan adopted"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
restricted stock units financial
"vesting of restricted stock units granted"
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
performance-based restricted stock units financial
"and performance-based restricted stock units granted"
Performance-based restricted stock units are a type of employee equity award that converts into company shares only if predefined financial or operational targets are met over a set period. Think of it like a bonus check that becomes stock only when specific goals are hit; it ties pay to results, aligning managers’ incentives with shareholders. Investors care because these awards affect future share count, executive incentives, and signal how management’s success will be measured and rewarded.
weighted average price financial
"The price reported in Column 4 is a weighted average price"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many EVER shares did CEO Jayme Mendal sell?

Jayme Mendal sold 20,633 shares at a weighted average price of $19.68 and 347 shares at a weighted average price of $20.50 on October 1, 2026. The sales were effected under a Rule 10b5-1 trading plan adopted June 16, 2026.

How many EVER options did Jayme Mendal exercise?

Jayme Mendal exercised options covering 11,405 Class A Common Stock shares at $6.96 per share on October 1, 2026. The reported option position afterward was 103,069 shares. The option line lists an expiration date of October 17, 2027.

Why were EVER shares withheld from Jayme Mendal?

EverQuote withheld 23,757 shares to satisfy tax withholding obligations connected with the net issuance of shares upon vesting of restricted stock units and performance-based restricted stock units. The units were granted on February 17, 2023, February 12, 2024, February 11, 2025, and February 12, 2026; the withholding and net issuance were based on the October 1, 2026 closing price.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Mendal Jayme

(Last)(First)(Middle)
C/O EVERQUOTE, INC.
141 PORTLAND STREET

(Street)
CAMBRIDGE MASSACHUSETTS 02139

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
EverQuote, Inc. [ EVER ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
XOfficer (give title below)Other (specify below)
CEO and President
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
10/01/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock10/01/2026F23,757(1)D$19.98567,403D
Class A Common Stock10/01/2026M11,405(2)A$0578,808D
Class A Common Stock10/01/2026S20,633(2)D$19.68(3)558,175D
Class A Common Stock10/01/2026S347(2)D$20.5(4)557,828D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Stock Option (right to buy)$6.9610/01/2026M11,405(2) (5)10/17/2027Class A Common Stock11,405$6.96103,069D
Explanation of Responses:
1. Represents shares of Class A Common Stock withheld by the Company to satisfy tax withholding obligations in connection with the net issuance of shares of Class A Common Stock delivered to the Reporting Person on October 1, 2026, upon the vesting of restricted stock units granted on February 17, 2023, February 12, 2024, February 11, 2025 and February 12, 2026, and performance-based restricted stock units granted on February 12, 2024 and February 11, 2025. The number of shares withheld by the Company to satisfy tax withholding obligations (and the net issuance) is based on the closing price of the Company's Class A Common Stock on October 1, 2026.
2. The option exercises and sale were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 16, 2026.
3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $19.49 to $20.46, inclusive. The reporting person undertakes to provide EverQuote, Inc., any security holder of EverQuote, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this Form 4.
4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $20.50 to $20.51, inclusive. The reporting person undertakes to provide EverQuote, Inc., any security holder of EverQuote, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this Form 4.
5. This option was granted on October 18, 2017. 25% of the shares underlying the option vested on September 30, 2018, with the remaining shares vesting monthly thereafter over the following three years.
/s/ Jon Ayotte, as attorney-in-fact for Jayme Mendal10/05/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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