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[Form 4] Flutter Entertainment plc Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Amy Howe, an officer of Flutter Entertainment plc (CEO & President - FanDuel), reported three open-market sales of ordinary shares on 08/28/2025. The filings show sales of 1,422, 1,799, and 876 shares at weighted-average prices of $304.88, $306.26, and $306.88, respectively, reflecting price ranges disclosed in the footnotes. Following those transactions the reported beneficial ownership counts were 72,525, 70,726, and 69,850 shares (direct ownership). The Form 4 was signed by an attorney-in-fact, Gary Curran, on 08/29/2025, and includes an Exhibit 24 power of attorney.

Positive

  • Detailed disclosure of weighted-average prices and explicit price ranges for each sale, aiding transparency
  • Form includes Exhibit 24 (power of attorney) and is signed, indicating procedural completeness

Negative

  • Insider sold 4,097 shares in aggregate on 08/28/2025, reducing direct beneficial ownership
  • No context provided on whether sales were pursuant to a Rule 10b5-1 plan (checkbox not indicated)

Insights

TL;DR: Routine officer open-market sales disclosed with full pricing detail; filings comply with Section 16 reporting.

The Form 4 documents three separate market sales by an officer of Flutter Entertainment executed on 08/28/2025 with weighted-average prices and disclosed price ranges. The reporting indicates direct ownership reductions and includes an Exhibit 24 power of attorney, with signature by an attorney-in-fact on 08/29/2025. This appears to be a standard insider sale disclosure rather than an extraordinary corporate governance event. The filing provides granular price-range footnotes enabling verification of transactional details.

TL;DR: Insider sold a total of 4,097 shares across three transactions at ~ $305–$307 per share; impact appears neutral.

Transaction details: sales of 1,422; 1,799; and 876 shares with weighted-average prices of $304.88, $306.26, and $306.88, respectively. The report shows resulting direct beneficial ownership figures after each trade. The disclosure includes explicit weighted-average price footnotes and a power of attorney exhibit, which supports transparency for market participants assessing insider activity. No derivative transactions or additional compensatory grants are reported.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Howe Amy

(Last) (First) (Middle)
C/O FLUTTER ENTERTAINMENT PLC
ONE MADISON AVENUE

(Street)
NEW YORK NY 10010

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Flutter Entertainment plc [ FLUT ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
CEO & President - FanDuel
3. Date of Earliest Transaction (Month/Day/Year)
08/28/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Ordinary Shares 08/28/2025 S 1,422 D $304.88(1) 72,525 D
Ordinary Shares 08/28/2025 S 1,799 D $306.26(2) 70,726 D
Ordinary Shares 08/28/2025 S 876 D $306.88(3) 69,850 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $304.50 to $305.30 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $305.65 to $306.565 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $306.72 to $307.32 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Remarks:
Exhibit 24 - Power of Attorney
/s/ Gary Curran, Attorney-in-Fact 08/29/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transactions did Flutter (FLUT) report on Form 4?

The Form 4 reports three open-market sales by Amy Howe on 08/28/2025 totaling 4,097 shares (1,422; 1,799; 876).

At what prices were the FLUT shares sold by the reporting person?

Weighted-average prices were reported as $304.88, $306.26, and $306.88, with disclosed price ranges in the footnotes.

How much beneficial ownership remained after the sales in the FLUT Form 4?

The filing lists post-transaction direct beneficial ownership counts of 72,525, 70,726, and 69,850 shares following each reported sale.

Who signed the Form 4 for the reporting person?

The Form 4 was signed by Gary Curran, Attorney-in-Fact on 08/29/2025 and includes Exhibit 24 (power of attorney).

Does the Form 4 indicate the sales were under a 10b5-1 plan?

The filing does not indicate that the transactions were made pursuant to a 10b5-1 plan; the relevant checkbox is not marked in the provided content.
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