Freshpet CEO has 2,508 shares withheld for taxes

Freshpet, Inc. Chief Executive Officer William B. Cyr reported a tax-withholding disposition of 2,508 shares of common stock at $76.60 per share.

Accepted by SEC EDGAR 03/17/2026 - 09:01 PM EDT Learn about SEC filing dates

Rhea-AI Filing Summary

Freshpet, Inc. Chief Executive Officer William B. Cyr reported a tax-withholding disposition of 2,508 shares of common stock at $76.60 per share. These shares were withheld upon vesting of restricted stock units to cover tax obligations rather than sold in the open market.

After this withholding, Cyr holds 105,857 shares directly. He also has indirect ownership interests in additional Freshpet shares held by his spouse and by related irrevocable trusts, reflecting a larger overall equity position beyond his direct holdings.

Insider Trade Summary

Exercise Price or Tax Liability: 2,508 shares

Exercise Price or Tax Liability 1 txn

Insider Cyr William B.

Role Chief Executive Officer

Type	Security	Shares	Price	Value
Exercise Price or Tax Liability	Common Stock	2,508	$76.60	$192K
Holding	Common Stock	--	--	--
Holding	Common Stock	--	--	--
Holding	Common Stock	--	--	--

Holdings After Transaction: Common Stock — 105,857 shares (Direct); Common Stock — 3,500 shares (Indirect, By Spouse); Common Stock — 17,500 shares (Indirect, By Irrevocable Spousal Trust for Linda W. Cyr); Common Stock — 18,000 shares (Indirect, By Linda W. Cyr 2020 Irrevocable Trust for Descendants)

Footnotes (1)

1. F1. Represents the number of shares withheld upon vesting of restricted stock units to cover tax withholding obligations.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Freshpet (FRPT) CEO William B. Cyr report?

William B. Cyr reported a tax-related share disposition, not an open-market trade. On vesting of restricted stock units, 2,508 Freshpet common shares were withheld to cover tax obligations, a routine administrative event rather than a discretionary purchase or sale in the market.

How many Freshpet shares were withheld for taxes and at what price?

A total of 2,508 Freshpet common shares were withheld for taxes at $76.60 per share. This withholding occurred in connection with the vesting of restricted stock units, using company shares to satisfy tax liabilities instead of a cash payment to the taxing authorities.

How many Freshpet shares does William B. Cyr hold after this Form 4 event?

Following the tax withholding transaction, William B. Cyr directly holds 105,857 Freshpet common shares. In addition to this direct position, he has indirect ownership interests through his spouse and related irrevocable trusts, each of which holds separate blocks of Freshpet stock for family estate planning.

What indirect Freshpet shareholdings are associated with William B. Cyr?

Indirect holdings include 3,500 shares held by his spouse, 17,500 shares held by an irrevocable spousal trust for Linda W. Cyr, and 18,000 shares held by the Linda W. Cyr 2020 Irrevocable Trust for Descendants. These positions supplement his direct ownership stake in Freshpet common stock.

Does this Freshpet Form 4 show an open-market sale by the CEO?

The filing does not show an open-market sale by the CEO. Instead, it records 2,508 shares withheld to satisfy tax withholding obligations on restricted stock unit vesting, a standard non-discretionary mechanism that reduces administrative burden without executing a typical market sale transaction.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Cyr William B.

(Last) (First) (Middle)

C/O FRESHPET, INC.

1450 US-206

(Street)

BEDMINSTER NJ 07921

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Freshpet, Inc. [ FRPT ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

3. Date of Earliest Transaction (Month/Day/Year)
03/15/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	03/15/2026		F		2,508(1)	D	$76.6	105,857	D
Common Stock								3,500	I	By Spouse
Common Stock								17,500	I	By Irrevocable Spousal Trust for Linda W. Cyr
Common Stock								18,000	I	By Linda W. Cyr 2020 Irrevocable Trust for Descendants

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents the number of shares withheld upon vesting of restricted stock units to cover tax withholding obligations.

	/s/ Lisa Alexander, as attorney-in-fact for the Reporting Person	03/17/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
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