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GoDaddy Insider Sale: COO Disposes 1,000 Shares Under 10b5-1 Plan

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

GoDaddy Inc. (GDDY) Chief Operating Officer Roger Chen sold 1,000 shares of Class A common stock on 08/15/2025 at a price of $143.53 per share. The filing shows the sale was made pursuant to a 10b5-1 trading plan, and after the transaction Mr. Chen beneficially owned 252,949 shares. The sale was reported on Form 4 and executed through an attorney-in-fact who signed the filing on 08/19/2025.

Positive

  • Trade executed under a 10b5-1 trading plan, indicating the sale was preplanned and compliant with insider trading rules
  • Filing includes full disclosure of role, transaction date, price, and post-sale beneficial ownership, meeting Form 4 reporting requirements

Negative

  • None.

Insights

TL;DR: Officer sale of 1,000 shares under a 10b5-1 plan; transaction appears routine and not material to share count.

The Form 4 documents a non-derivative sale by GoDaddy COO Roger Chen of 1,000 Class A shares at $143.53 each. The filing explicitly states the shares were sold pursuant to a 10b5-1 trading plan, which establishes an affirmative defense for preplanned trades and reduces the likelihood that the sale reflects new, company-specific inside information. Post-sale beneficial ownership is reported at 252,949 shares, making the disposed amount a small fraction of total holdings. From a securities analysis perspective, this single disclosed sale is routine and provides limited standalone insight into company fundamentals.

TL;DR: Disclosure follows required procedures; use of 10b5-1 plan signals compliance with insider trading rules.

The filing clearly identifies the reporting person, role (Chief Operating Officer), transaction date, price, and that the trade was executed under a 10b5-1 plan. The presence of an attorney-in-fact signature indicates the report was filed by an authorized representative. For governance review, the transaction meets disclosure standards and does not by itself indicate governance concerns given its limited size relative to the officer's remaining holdings.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Chen Roger

(Last) (First) (Middle)
C/O GODADDY INC.
100 S. MILL AVE. SUITE 1600

(Street)
TEMPE AZ 85281

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
GoDaddy Inc. [ GDDY ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Operating Officer
3. Date of Earliest Transaction (Month/Day/Year)
08/15/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 08/15/2025 S(1) 1,000 D $143.53 252,949 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The shares were sold pursuant to a 10b5-1 trading plan.
Remarks:
Marc Padwe, Attorney-in-Fact 08/19/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did GoDaddy (GDDY) COO Roger Chen sell?

He sold 1,000 shares of Class A common stock on 08/15/2025 at $143.53 per share.

Was the sale by Roger Chen part of a trading plan?

Yes. The Form 4 states the shares were sold pursuant to a 10b5-1 trading plan.

How many shares did Roger Chen own after the reported sale?

He beneficially owned 252,949 shares following the transaction.

Who filed and signed the Form 4 for this transaction?

Marc Padwe, Attorney-in-Fact signed the filing on 08/19/2025 on behalf of the reporting person.

Does this Form 4 disclose any derivative transactions or amendments?

No. The filing reports a non-derivative sale and does not indicate amendments or derivative activity.
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17.28B
134.22M
0.67%
98.33%
4.62%
Software - Infrastructure
Services-computer Integrated Systems Design
Link
United States
TEMPE