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Alphabet Inc. (NASDAQ: GOOG) details GV Ethos IPO share conversions and sales

Filing Impact
(Very High)
Filing Sentiment
(Very Negative)
Form Type
4

Rhea-AI Filing Summary

Alphabet-affiliated GV funds reported major share movements in Ethos Technologies Inc. (LIFE) around its initial public offering. On January 30, 2026, GV 2017, L.P., GV 2019, L.P. and GV 2021, L.P. converted their holdings of Series B, Series C and Series D Preferred Stock into Class A Common Stock pursuant to Ethos’s charter.

Following conversion, GV 2017, L.P. held 1,755,632 Class A shares, GV 2019, L.P. held 3,287,925, and GV 2021, L.P. held 571,907. As part of a secondary offering conducted alongside Ethos’s underwritten IPO, GV 2017, L.P. sold 1,755,632 shares and GV 2019, L.P. sold 89,676 shares at $19 per share. After these sales, GV 2017, L.P. reported no remaining Class A shares, while GV 2019, L.P. reported 3,198,249 Class A shares and GV 2021, L.P. continued to hold 571,907 Class A shares indirectly. The filing notes that Alphabet Inc. and related entities may be deemed to indirectly beneficially own these positions through their interests in the GV partnerships.

Positive

  • None.

Negative

  • None.
Insider GV 2017 GP, L.L.C., GV 2017 GP, L.P., GV 2017, L.P., GV 2019 GP, L.L.C., GV 2019 GP, L.P., GV 2019, L.P., GV 2021 GP, L.L.C., GV 2021 GP, L.P., GV 2021, L.P., Alphabet Inc.
Role 10% Owner | 10% Owner | 10% Owner | 10% Owner | 10% Owner | 10% Owner | 10% Owner | 10% Owner | 10% Owner | 10% Owner
Sold 1,845,308 shs ($35.06M)
Type Security Shares Price Value
Conversion Series B Preferred Stock 1,751,791 $0.00 --
Conversion Series C Preferred Stock 3,287,925 $0.00 --
Conversion Series D Preferred Stock 552,126 $0.00 --
Conversion Class A Common Stock 1,755,632 $0.00 --
Conversion Class A Common Stock 3,287,925 $0.00 --
Conversion Class A Common Stock 571,907 $0.00 --
Sale Class A Common Stock 1,755,632 $19.00 $33.36M
Sale Class A Common Stock 89,676 $19.00 $1.70M
Holdings After Transaction: Series B Preferred Stock — 0 shares (Indirect, By GV 2017, L.P.); Series C Preferred Stock — 0 shares (Indirect, By GV 2019, L.P.); Series D Preferred Stock — 0 shares (Indirect, By GV 2021, L.P.); Class A Common Stock — 1,755,632 shares (Indirect, By GV 2017, L.P.)
Footnotes (1)
  1. Upon the closing of the Issuer's initial public offering, all shares of Series B, Series C, and Series D Preferred Stock were automatically converted into shares of Class A Common Stock of the Issuer pursuant to the Issuer's Amended and Restated Certificate of Incorporation. The securities reported in this row are directly beneficially owned by GV 2017, L.P. (the "2017 Partnership"). GV 2017 GP, L.P. (the "2017 GP") is the general partner of the 2017 Partnership. GV 2017 GP, L.L.C. ("GV 2017 LLC") is the general partner of the 2017 GP. Alphabet Holdings LLC ("Alphabet Holdings") is the sole member of GV 2017 LLC. XXVI Holdings Inc. ("XXVI") is the sole member of Alphabet Holdings. Alphabet Inc. is the controlling stockholder of XXVI. Each of the 2017 GP, GV 2017 LLC, Alphabet Holdings, XXVI and Alphabet Inc. may be deemed to indirectly beneficially own (as that term is defined in Rule 13d-3 of the Securities Exchange Act of 1934, as amended (the "Exchange Act")) the securities directly beneficially owned by the 2017 Partnership. Each of the 2017 GP, GV 2017 LLC, Alphabet Holdings, XXVI, and Alphabet Inc. disclaims beneficial ownership of such securities except to the extent of its pecuniary interest therein. The securities reported in this row are directly beneficially owned by GV 2019, L.P. (the "2019 Partnership"). GV 2019 GP, L.P. (the "2019 GP") is the general partner of the 2019 Partnership. GV 2019 GP, L.L.C. ("GV 2019 LLC") is the general partner of the 2019 GP. Alphabet Holdings is the sole member of GV 2019 LLC. XXVI is the sole member of Alphabet Holdings. Alphabet Inc. is the controlling stockholder of XXVI. Each of the 2019 GP, GV 2019 LLC, Alphabet Holdings, XXVI and Alphabet Inc. may be deemed to indirectly beneficially own (as that term is defined in Rule 13d-3 of the Exchange Act) the securities directly beneficially owned by the 2019 Partnership. Each of the 2019 GP, GV 2019 LLC, Alphabet Holdings, XXVI, and Alphabet Inc. disclaims beneficial ownership of such securities except to the extent of its pecuniary interest therein. The securities reported in this row are directly beneficially owned by GV 2021, L.P. (the "2021 Partnership"). GV 2021 GP, L.P. (the "2021 GP") is the general partner of the 2021 Partnership. GV 2021 GP, L.L.C. ("GV 2021 LLC") is the general partner of the 2021 GP. Alphabet Holdings is the sole member of GV 2021 LLC. XXVI is the sole member of Alphabet Holdings. Alphabet Inc. is the controlling stockholder of XXVI. Each of the 2021 GP, GV 2021 LLC, Alphabet Holdings, XXVI and Alphabet Inc. may be deemed to indirectly beneficially own (as that term is defined in Rule 13d-3 of the Exchange Act) the securities directly beneficially owned by the 2021 Partnership. Each of the 2021 GP, GV 2021 LLC, Alphabet Holdings, XXVI, and Alphabet Inc. disclaims beneficial ownership of such securities except to the extent of its pecuniary interest therein. The reported transaction represents a sale of shares of the Issuer's Class A Common Stock by the reporting person as a participant in a secondary offering undertaken in connection with the Issuer's underwritten initial public offering of its Class A Common Stock.
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
GV 2017 GP, L.L.C.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Ethos Technologies Inc. [ LIFE ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director X 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
01/30/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
Form filed by One Reporting Person
X Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 01/30/2026 C 1,755,632 A (1) 1,755,632 I By GV 2017, L.P.(2)
Class A Common Stock 01/30/2026 C 3,287,925 A (1) 3,287,925 I By GV 2019, L.P.(3)
Class A Common Stock 01/30/2026 C 571,907 A (1) 571,907 I By GV 2021, L.P.(4)
Class A Common Stock 01/30/2026 S(5) 1,755,632 D $19 0 I By GV 2017, L.P.(2)
Class A Common Stock 01/30/2026 S(5) 89,676 D $19 3,198,249 I By GV 2019, L.P.(3)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Series B Preferred Stock (1) 01/30/2026 C 1,751,791 (1) (1) Class A Common Stock 1,755,632 (1) 0 I By GV 2017, L.P.(2)
Series C Preferred Stock (1) 01/30/2026 C 3,287,925 (1) (1) Class A Common Stock 3,287,925 (1) 0 I By GV 2019, L.P.(3)
Series D Preferred Stock (1) 01/30/2026 C 552,126 (1) (1) Class A Common Stock 571,907 (1) 0 I By GV 2021, L.P.(4)
1. Name and Address of Reporting Person*
GV 2017 GP, L.L.C.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2017 GP, L.P.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2017, L.P.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2019 GP, L.L.C.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2019 GP, L.P.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2019, L.P.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2021 GP, L.L.C.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2021 GP, L.P.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
GV 2021, L.P.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
1. Name and Address of Reporting Person*
Alphabet Inc.
(Last) (First) (Middle)
1600 AMPHITHEATRE PARKWAY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
Relationship of Reporting Person(s) to Issuer
Director X 10% Owner
Officer (give title below) Other (specify below)
Explanation of Responses:
1. Upon the closing of the Issuer's initial public offering, all shares of Series B, Series C, and Series D Preferred Stock were automatically converted into shares of Class A Common Stock of the Issuer pursuant to the Issuer's Amended and Restated Certificate of Incorporation.
2. The securities reported in this row are directly beneficially owned by GV 2017, L.P. (the "2017 Partnership"). GV 2017 GP, L.P. (the "2017 GP") is the general partner of the 2017 Partnership. GV 2017 GP, L.L.C. ("GV 2017 LLC") is the general partner of the 2017 GP. Alphabet Holdings LLC ("Alphabet Holdings") is the sole member of GV 2017 LLC. XXVI Holdings Inc. ("XXVI") is the sole member of Alphabet Holdings. Alphabet Inc. is the controlling stockholder of XXVI. Each of the 2017 GP, GV 2017 LLC, Alphabet Holdings, XXVI and Alphabet Inc. may be deemed to indirectly beneficially own (as that term is defined in Rule 13d-3 of the Securities Exchange Act of 1934, as amended (the "Exchange Act")) the securities directly beneficially owned by the 2017 Partnership. Each of the 2017 GP, GV 2017 LLC, Alphabet Holdings, XXVI, and Alphabet Inc. disclaims beneficial ownership of such securities except to the extent of its pecuniary interest therein.
3. The securities reported in this row are directly beneficially owned by GV 2019, L.P. (the "2019 Partnership"). GV 2019 GP, L.P. (the "2019 GP") is the general partner of the 2019 Partnership. GV 2019 GP, L.L.C. ("GV 2019 LLC") is the general partner of the 2019 GP. Alphabet Holdings is the sole member of GV 2019 LLC. XXVI is the sole member of Alphabet Holdings. Alphabet Inc. is the controlling stockholder of XXVI. Each of the 2019 GP, GV 2019 LLC, Alphabet Holdings, XXVI and Alphabet Inc. may be deemed to indirectly beneficially own (as that term is defined in Rule 13d-3 of the Exchange Act) the securities directly beneficially owned by the 2019 Partnership. Each of the 2019 GP, GV 2019 LLC, Alphabet Holdings, XXVI, and Alphabet Inc. disclaims beneficial ownership of such securities except to the extent of its pecuniary interest therein.
4. The securities reported in this row are directly beneficially owned by GV 2021, L.P. (the "2021 Partnership"). GV 2021 GP, L.P. (the "2021 GP") is the general partner of the 2021 Partnership. GV 2021 GP, L.L.C. ("GV 2021 LLC") is the general partner of the 2021 GP. Alphabet Holdings is the sole member of GV 2021 LLC. XXVI is the sole member of Alphabet Holdings. Alphabet Inc. is the controlling stockholder of XXVI. Each of the 2021 GP, GV 2021 LLC, Alphabet Holdings, XXVI and Alphabet Inc. may be deemed to indirectly beneficially own (as that term is defined in Rule 13d-3 of the Exchange Act) the securities directly beneficially owned by the 2021 Partnership. Each of the 2021 GP, GV 2021 LLC, Alphabet Holdings, XXVI, and Alphabet Inc. disclaims beneficial ownership of such securities except to the extent of its pecuniary interest therein.
5. The reported transaction represents a sale of shares of the Issuer's Class A Common Stock by the reporting person as a participant in a secondary offering undertaken in connection with the Issuer's underwritten initial public offering of its Class A Common Stock.
/s/ Inga Goldbard, General Counsel of GV 2017 GP, L.L.C. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2017 GP, L.P. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2017, L.P. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2019 GP, L.L.C. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2019 GP, L.P. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2019, L.P. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2021 GP, L.L.C. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2021 GP, L.P. 01/30/2026
/s/ Inga Goldbard, General Counsel of GV 2021, L.P. 01/30/2026
/s/ Kathryn W. Hall, Assistant Secretary of Alphabet Inc. 01/30/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

How many Ethos Class A shares did GV 2017, L.P. sell and what was left?

GV 2017, L.P. sold 1,755,632 Ethos Class A Common shares at $19 per share in a secondary offering tied to the IPO. After this transaction, GV 2017, L.P. reported holding zero Class A shares, fully exiting its reported Class A position on that date.

What Ethos share sales did GV 2019, L.P. disclose in this Form 4?

GV 2019, L.P. disclosed selling 89,676 Ethos Class A Common shares at $19 per share in the IPO-related secondary offering. Following this sale, GV 2019, L.P. reported beneficially owning 3,198,249 Ethos Class A shares indirectly, reflecting a substantial continuing stake after the transaction.

What happened to GV 2021, L.P.’s Ethos preferred and common shares?

GV 2021, L.P.’s Series D Preferred Stock automatically converted into 571,907 Ethos Class A Common shares upon the IPO closing. The filing does not show any sale by GV 2021, L.P. on that date, and it reports continuing to beneficially own 571,907 Class A shares indirectly.

How were Ethos preferred shares converted in connection with the IPO?

All outstanding Series B, Series C and Series D Preferred Stock of Ethos automatically converted into Class A Common Stock at the IPO closing. This conversion occurred under Ethos’s Amended and Restated Certificate of Incorporation and resulted in large Class A holdings for GV 2017, L.P., GV 2019, L.P. and GV 2021, L.P.

What is Alphabet Inc.’s relationship to the GV Ethos holdings reported here?

The Ethos securities are directly owned by GV 2017, L.P., GV 2019, L.P. and GV 2021, L.P. Footnotes state that various GV general partners, Alphabet Holdings LLC, XXVI Holdings Inc. and Alphabet Inc. may be deemed to indirectly beneficially own these securities through their interests, while disclaiming ownership beyond their pecuniary interests.