Were Sundar Pichai’s Alphabet (GOOG) share sales under a Rule 10b5-1 plan?

Yes. The filing states that all transactions reported were effected pursuant to a Rule 10b5-1 trading plan adopted by Sundar Pichai on December 2, 2024.

How are the reported prices for Sundar Pichai’s Alphabet share sales calculated?

The footnotes explain that each reported price in Column 4 is a weighted average price , with the shares sold in multiple transactions within specified price ranges, and that detailed trade information is available upon request to Alphabet security holders or SEC staff.

Alphabet (NASDAQ: GOOG) CEO Sundar Pichai discloses planned share sales

Q: What is the role of Sundar Pichai at Alphabet Inc. as shown in this Form 4?

In this Form 4, Sundar Pichai is identified as both a director and an officer of Alphabet Inc., with the officer title of Chief Executive Officer .

Filing Impact

(Very High)

Filing Sentiment

(Very Negative)

Form Type

Rhea-AI Filing Summary

Sundar Pichai, Chief Executive Officer and director of Alphabet Inc., reported multiple sales of Class C Capital Stock on January 7, 2026. The transactions were open-market sales at weighted average prices ranging from $315.39 to $326.05 per share, with each price representing shares sold in several trades within the stated ranges.

All reported sales were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 2, 2024. Following these transactions, he directly beneficially owned 2,244,372 shares of Alphabet Class C Capital Stock and 227,560 shares of Alphabet Class A Common Stock.

Insider Trade Summary

Net Seller: 32,500 shares ($10,439,486)

Net Sell 12 txns

Insider Pichai Sundar

Role Chief Executive Officer

Sold 32,500 shs ($10.44M)

Type	Security	Shares	Price	Value
Sale	Class C Capital Stock	500	$315.39	$158K
Sale	Class C Capital Stock	600	$316.28	$190K
Sale	Class C Capital Stock	400	$317.25	$127K
Sale	Class C Capital Stock	1,600	$319.36	$511K
Sale	Class C Capital Stock	9,079	$320.10	$2.91M
Sale	Class C Capital Stock	6,282	$321.21	$2.02M
Sale	Class C Capital Stock	9,280	$322.11	$2.99M
Sale	Class C Capital Stock	2,750	$323.05	$888K
Sale	Class C Capital Stock	1,209	$324.40	$392K
Sale	Class C Capital Stock	700	$325.35	$228K
Sale	Class C Capital Stock	100	$326.05	$33K
holding	Class A Common Stock	--	--	--

Holdings After Transaction: Class C Capital Stock — 2,276,372 shares (Direct); Class A Common Stock — 227,560 shares (Direct)

Footnotes (1)

The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $314.85 to $315.85, inclusive. The Reporting Person undertakes to provide to any security holder of Alphabet Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1) to (11) to this Form 4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $315.94 to $316.94, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $316.95 to $317.95, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $318.64 to $319.64, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $319.64 to $320.64, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $320.64 to $321.64, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $321.64 to $322.64, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $322.65 to $323.65, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $323.89 to $324.89, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $325.03 to $326.03, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $326.05 to $327.05, inclusive.

Form 4 Insider Transactions: What Each Field Means →

01/08/2026 - 06:06 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Pichai Sundar

(Last)

(First)

(Middle)

C/O ALPHABET INC.

1600 AMPHITHEATRE PKWY

(Street)

MOUNTAIN VIEW

94043

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
Alphabet Inc. [ GOOGL ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	Chief Executive Officer

3. Date of Earliest Transaction (Month/Day/Year)
01/07/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Class C Capital Stock	01/07/2026		S		500	D	$315.39⁽¹⁾	2,276,372	D
Class C Capital Stock	01/07/2026		S		600	D	$316.28⁽²⁾	2,275,772	D
Class C Capital Stock	01/07/2026		S		400	D	$317.25⁽³⁾	2,275,372	D
Class C Capital Stock	01/07/2026		S		1,600	D	$319.36⁽⁴⁾	2,273,772	D
Class C Capital Stock	01/07/2026		S		9,079	D	$320.1⁽⁵⁾	2,264,693	D
Class C Capital Stock	01/07/2026		S		6,282	D	$321.21⁽⁶⁾	2,258,411	D
Class C Capital Stock	01/07/2026		S		9,280	D	$322.11⁽⁷⁾	2,249,131	D
Class C Capital Stock	01/07/2026		S		2,750	D	$323.05⁽⁸⁾	2,246,381	D
Class C Capital Stock	01/07/2026		S		1,209	D	$324.4⁽⁹⁾	2,245,172	D
Class C Capital Stock	01/07/2026		S		700	D	$325.35⁽¹⁰⁾	2,244,472	D
Class C Capital Stock	01/07/2026		S		100	D	$326.05⁽¹¹⁾	2,244,372	D
Class A Common Stock								227,560	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $314.85 to $315.85, inclusive. The Reporting Person undertakes to provide to any security holder of Alphabet Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1) to (11) to this Form 4.

2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $315.94 to $316.94, inclusive.

3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $316.95 to $317.95, inclusive.

4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $318.64 to $319.64, inclusive.

5. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $319.64 to $320.64, inclusive.

6. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $320.64 to $321.64, inclusive.

7. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $321.64 to $322.64, inclusive.

8. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $322.65 to $323.65, inclusive.

9. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $323.89 to $324.89, inclusive.

10. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $325.03 to $326.03, inclusive.

11. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $326.05 to $327.05, inclusive.

Remarks:

All transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 Trading Plan adopted by the Reporting Person on December 2, 2024.

	/s/ Fadillah Badar, as Attorney-in-Fact for Sundar Pichai	01/08/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What insider activity did Alphabet (GOOG) report for Sundar Pichai?

Alphabet Inc. reported that Sundar Pichai, its Chief Executive Officer and a director, executed multiple open-market sales of Class C Capital Stock on January 7, 2026, at weighted average prices between $315.39 and $326.05 per share.

How many Alphabet shares does Sundar Pichai hold after the January 7, 2026 transactions?

After the reported January 7, 2026 transactions, Sundar Pichai directly beneficially owned 2,244,372 shares of Class C Capital Stock and 227,560 shares of Class A Common Stock of Alphabet Inc.

What prices did Sundar Pichai receive for the Alphabet Class C shares sold?

The reported Class C Capital Stock sales on January 7, 2026 were at weighted average prices per share of $315.39, $316.28, $317.25, $319.36, $320.10, $321.21, $322.11, $323.05, $324.40, $325.35, and $326.05, each reflecting multiple trades within specified price ranges.

What is the role of Sundar Pichai at Alphabet Inc. as shown in this Form 4?

In this Form 4, Sundar Pichai is identified as both a director and an officer of Alphabet Inc., with the officer title of Chief Executive Officer.

Does the Form 4 for Sundar Pichai include any derivative securities of Alphabet (GOOG)?

No. The Form 4 table for derivative securities shows no reported acquisitions or dispositions of derivative securities; only non-derivative Class C Capital Stock transactions and holdings of Class A Common Stock are listed.