STOCK TITAN
  1. Home
  2. Sec-filings
  3. GOOG
  4. [Form 4] Alphabet Inc. Insider Trading Activity

Alphabet (NASDAQ: GOOGL) CEO sells 32,500 shares, receives stock units

Filing Impact
(Very High)
Filing Sentiment
(Very Negative)
Form Type
4

Rhea-AI Filing Summary

Alphabet Inc. Chief Executive Officer Sundar Pichai reported several open-market sales of Class C capital stock on March 4, 2026, totaling 32,500 shares at weighted average prices ranging from about $301 to $306.09 per share. After these transactions, he held 1,674,560 Class C shares directly.

On the same date, he received a grant of 265,001 Class C Google Stock Units at no purchase price. According to the vesting schedule, 1/12 of the grant will vest on March 25, 2026, with additional monthly vesting through January 1, 2029, subject to continued employment.

The filing also reports indirect holdings of Class C capital stock through the Sundararajan Pichai 2026 Annuity Trust and the Anjali Pichai 2026 Annuity Trust, each showing 555,732 Class C shares, and direct holdings of 227,560 shares of Class A common stock.

Positive

  • None.

Negative

  • None.
Insider Pichai Sundar
Role Chief Executive Officer
Sold 32,500 shs ($9.86M)
Type Security Shares Price Value
Sale Class C Capital Stock 1,300 $301.57 $392K
Sale Class C Capital Stock 8,660 $302.66 $2.62M
Sale Class C Capital Stock 15,767 $303.47 $4.78M
Sale Class C Capital Stock 6,373 $304.37 $1.94M
Sale Class C Capital Stock 400 $305.14 $122K
Grant/Award Class C Google Stock Units 265,001 $0.00 --
holding Class C Capital Stock -- -- --
holding Class C Capital Stock -- -- --
holding Class A Common Stock -- -- --
Holdings After Transaction: Class C Capital Stock — 1,705,760 shares (Direct); Class C Google Stock Units — 265,001 shares (Direct); Class C Capital Stock — 555,732 shares (Indirect, Sundararajan Pichai 2026 Annuity Trust dtd 02/23/2026); Class A Common Stock — 227,560 shares (Direct)
Footnotes (1)
  1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $301 to $302 inclusive. The Reporting Person undertakes to provide to any security holder of Alphabet Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1) to (5) to this Form 4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $302.04 to $303.04, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $303.04 to $304.04, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $304.05 to $305.05, inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $305.09 to $306.09, inclusive. Pursuant to the grant of equity awards announced on March 4, 2026, 1/12th of the grant will vest March 25, 2026. An additional 1/36th will vest on the 25th day of the month from April 25, 2026 through January 25, 2027, and on the 1st day of the month from March 1, 2027 through January 1, 2029, subject to continuing employment on the applicable vesting dates. The Reporting Person is sole trustee and sole annuitant of the Sundararajan Pichai 2026 Annuity Trust dtd 02/23/2026. The Reporting Person's spouse is sole trustee and sole annuitant of the Anjali Pichai 2026 Annuity Trust dtd 02/18/2026.
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
 Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Pichai Sundar
(Last) (First) (Middle)
C/O ALPHABET INC.
1600 AMPHITHEATRE PKWY
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Alphabet Inc. [ GOOGL ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Executive Officer
3. Date of Earliest Transaction (Month/Day/Year)
03/04/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class C Capital Stock 03/04/2026 S 1,300 D $301.57(1) 1,705,760 D
Class C Capital Stock 03/04/2026 S 8,660 D $302.66(2) 1,697,100 D
Class C Capital Stock 03/04/2026 S 15,767 D $303.47(3) 1,681,333 D
Class C Capital Stock 03/04/2026 S 6,373 D $304.37(4) 1,674,960 D
Class C Capital Stock 03/04/2026 S 400 D $305.14(5) 1,674,560 D
Class C Google Stock Units(6) 03/04/2026 A 265,001 A $0 265,001 D
Class C Capital Stock 555,732 I Sundararajan Pichai 2026 Annuity Trust dtd 02/23/2026(7)
Class C Capital Stock 555,732 I Anjali Pichai 2026 Annuity Trust dtd 02/18/2026(8)
Class A Common Stock 227,560 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $301 to $302 inclusive. The Reporting Person undertakes to provide to any security holder of Alphabet Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1) to (5) to this Form 4.
2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $302.04 to $303.04, inclusive.
3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $303.04 to $304.04, inclusive.
4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $304.05 to $305.05, inclusive.
5. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $305.09 to $306.09, inclusive.
6. Pursuant to the grant of equity awards announced on March 4, 2026, 1/12th of the grant will vest March 25, 2026. An additional 1/36th will vest on the 25th day of the month from April 25, 2026 through January 25, 2027, and on the 1st day of the month from March 1, 2027 through January 1, 2029, subject to continuing employment on the applicable vesting dates.
7. The Reporting Person is sole trustee and sole annuitant of the Sundararajan Pichai 2026 Annuity Trust dtd 02/23/2026.
8. The Reporting Person's spouse is sole trustee and sole annuitant of the Anjali Pichai 2026 Annuity Trust dtd 02/18/2026.
Remarks:
Sale transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 Trading Plan adopted by the Reporting Person on December 2, 2024.
/s/ Fadillah Badar, as Attorney-in-Fact for Sundar Pichai 03/06/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

How many Alphabet (GOOG) shares did Sundar Pichai sell in this Form 4?

Sundar Pichai reported selling 32,500 shares of Alphabet Class C capital stock on March 4, 2026. These open-market transactions occurred at weighted average prices between about $301 and $306.09 per share, and left him with 1,674,560 Class C shares held directly.

What equity award did Sundar Pichai receive in this Alphabet (GOOG) Form 4?

He received a grant of 265,001 Class C Google Stock Units on March 4, 2026. The units were awarded at a price of $0.00 per unit and represent additional equity compensation that will convert into shares as they vest over the specified schedule.

How will Sundar Pichai’s new Alphabet stock units vest over time?

For the 265,001 Class C Google Stock Units, 1/12 will vest on March 25, 2026. An additional 1/36 will vest monthly from April 25, 2026 through January 25, 2027, and on the first day of the month from March 1, 2027 through January 1, 2029, subject to continued employment.

What indirect Alphabet share holdings are reported for Sundar Pichai in this Form 4?

The filing lists 555,732 Class C shares held indirectly through the Sundararajan Pichai 2026 Annuity Trust, where he is sole trustee and sole annuitant. It also shows another 555,732 Class C shares held indirectly through the Anjali Pichai 2026 Annuity Trust, where his spouse is sole trustee and sole annuitant.

What Alphabet share holdings does Sundar Pichai report after these transactions?

After the reported sales, he held 1,674,560 Class C shares directly, plus 227,560 shares of Class A common stock held directly. He also reports indirect holdings of 555,732 Class C shares in each of two annuity trusts associated with himself and his spouse.