STOCK TITAN

Hims & Hers Health (NYSE: HIMS) CFO sells 7,163 shares after exercising options

(Neutral)
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Hims & Hers Health CFO Oluyemi Okupe exercised stock options for 7,163 Class A shares at $5.0100 on July 17, 2026, then sold 7,163 shares at a weighted-average price of $31.9933 under a Rule 10b5-1 plan adopted May 21, 2025. After these transactions he holds 284,321 Class A shares directly, 7,853 shares indirectly through a separate property trust, and 95,198 stock options remaining.

Positive

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Negative

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Insider Okupe Oluyemi
Role Chief Financial Officer
Sold 7,163 shs ($229K)
Approx. gross sale proceeds $229K
Approx. exercise cost $36K
Approx. pre-tax spread $193K
Type Security Shares Price Value
Exercise Stock Option (right to buy) F1, F3 7,163 $0.00 --
Exercise Class A Common Stock F1 7,163 $5.01 $36K
Sale Class A Common Stock F1, F2 7,163 $31.9933 $229K
holding Class A Common Stock -- -- --
Holdings After Transaction: Stock Option (right to buy) — 95,198 shares (Direct); Class A Common Stock — 284,321 shares (Direct); Class A Common Stock — 7,853 shares (Indirect, Held by Oluyemi Okupe Separate Property Trust dtd 9-1-2021)
Footnotes (3)
  1. F1. The stock option exercises and sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted on May 21, 2025 by the Reporting Person.
  2. F2. Price reported constitutes the average weighted price of shares sold. Shares were sold at varying prices in the range of $31.93 - $32.06. The Reporting Person hereby undertakes, upon request of the Commission, the issuer or a security holder of the issuer, to provide full information regarding the number of shares sold at each separate price.
  3. F3. 25% of the options will vest on the twelve (12) month anniversary of the Vesting Commencement Date of January 24, 2022. The balance of the shares shall vest in a series of thirty-six (36) successive equal monthly installments measured from the twelve (12) month anniversary of the Vesting Commencement Date, subject to optionholder's continuous Service (as defined in the Plan) as of each such vesting date.
Shares sold 7,163 shares of Class A Common Stock Shares sold on 2026-07-17 in open-market or private transactions
Weighted-average sale price $31.9933 per share Average price for 7,163 shares sold on 2026-07-17; trades ranged $31.93–$32.06
Options exercised 7,163 stock options Options exercised into Class A Common Stock at $5.0100 per share on 2026-07-17
Exercise price $5.0100 per share Conversion or exercise price of Stock Option (right to buy) into Class A Common Stock
Direct shares after transactions 284,321 shares Class A Common Stock directly owned by CFO following July 17, 2026 trades
Indirect shares via trust 7,853 shares Class A Common Stock held by Oluyemi Okupe Separate Property Trust dtd 9-1-2021
Stock options remaining 95,198 options Stock Option (right to buy) balance after 7,163 options exercised on 2026-07-17; expires 2032-02-23
Rule 10b5-1 trading plan regulatory
"The stock option exercises and sales were effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
average weighted price financial
"Price reported constitutes the average weighted price of shares sold."
Vesting Commencement Date financial
"anniversary of the Vesting Commencement Date of January 24, 2022."
The vesting commencement date is the starting point when an employee begins earning ownership rights to their promised benefits, such as stock options or retirement contributions. Think of it like the day a savings account is opened—only after this date do the benefits start to grow and become fully available over time. It matters to investors because it marks when the clock begins ticking toward full ownership, affecting the timing and value of these benefits.
Stock Option (right to buy) financial
"Transaction reported in a Stock Option (right to buy) derivative security."
Separate Property Trust financial
"Held by Oluyemi Okupe Separate Property Trust dtd 9-1-2021"

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FAQ

What insider trades did Hims & Hers Health (HIMS) CFO Oluyemi Okupe report on July 17, 2026?

CFO Oluyemi Okupe exercised 7,163 stock options at $5.0100 and then sold 7,163 Class A shares at a weighted-average price of $31.9933, all executed on July 17, 2026 under a pre-arranged Rule 10b5-1 trading plan.

How many Hims & Hers Health (HIMS) shares does CFO Oluyemi Okupe own after the July 17, 2026 transactions?

After the reported trades, CFO Oluyemi Okupe directly owns 284,321 Class A shares and indirectly owns 7,853 shares through the Oluyemi Okupe Separate Property Trust dated September 1, 2021, in addition to 95,198 remaining stock options.

At what prices did Hims & Hers Health (HIMS) CFO Okupe exercise options and sell shares?

He exercised 7,163 options at $5.0100 per share and sold 7,163 shares at a $31.9933 weighted-average price. Footnotes state sales occurred between $31.93 and $32.06, with the average weighted price reported for the transaction.

Were the Hims & Hers Health (HIMS) insider trades by CFO Okupe under a Rule 10b5-1 plan?

Yes. A footnote states the stock option exercises and sales were effected pursuant to a Rule 10b5-1 trading plan adopted on May 21, 2025, indicating the trades followed a pre-arranged schedule rather than discretionary market timing.

What stock option balance remains for Hims & Hers Health (HIMS) CFO Okupe after the July 2026 exercise?

Following the July 17, 2026 option exercise of 7,163 units, CFO Oluyemi Okupe has 95,198 Stock Option (right to buy) units remaining, with these options relating to Class A Common Stock and carrying an expiration date of February 23, 2032.

What is the vesting schedule of the Hims & Hers Health (HIMS) options involved in CFO Okupe’s trades?

A footnote explains that 25% of the options vest on the 12-month anniversary of the Vesting Commencement Date of January 24, 2022. The remaining 75% vest in 36 equal monthly installments thereafter, subject to continuous service.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Okupe Oluyemi

(Last)(First)(Middle)
2269 CHESTNUT STREET, #523

(Street)
SAN FRANCISCO CALIFORNIA 94123

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Hims & Hers Health, Inc. [ HIMS ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
Chief Financial Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
07/17/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock07/17/2026M(1)7,163A$5.01291,484D
Class A Common Stock07/17/2026S(1)7,163D$31.9933(2)284,321D
Class A Common Stock7,853IHeld by Oluyemi Okupe Separate Property Trust dtd 9-1-2021
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Stock Option (right to buy)$5.0107/17/2026M(1)7,163 (3)02/23/2032Class A Common Stock7,163$095,198D
Explanation of Responses:
1. The stock option exercises and sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted on May 21, 2025 by the Reporting Person.
2. Price reported constitutes the average weighted price of shares sold. Shares were sold at varying prices in the range of $31.93 - $32.06. The Reporting Person hereby undertakes, upon request of the Commission, the issuer or a security holder of the issuer, to provide full information regarding the number of shares sold at each separate price.
3. 25% of the options will vest on the twelve (12) month anniversary of the Vesting Commencement Date of January 24, 2022. The balance of the shares shall vest in a series of thirty-six (36) successive equal monthly installments measured from the twelve (12) month anniversary of the Vesting Commencement Date, subject to optionholder's continuous Service (as defined in the Plan) as of each such vesting date.
Remarks:
/s/ Kimberly Mather, Attorney-in-Fact for Oluyemi Okupe07/20/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)