[Form 4] Hims & Hers Health, Inc. Insider Trading Activity
Michael Chi, Chief Commercial Officer of Hims & Hers Health, Inc. (HIMS), reported option exercise and an immediate sale under a pre-existing trading plan. On 10/01/2025 he exercised 250 stock options at an exercise price of $11.53 per share and sold 250 shares at $56.00 per share. After these transactions his reported beneficial ownership of Class A common stock was 291,439 shares and he holds 47,106 stock options outstanding. The Form 4 states the trades were made pursuant to a Rule 10b5-1 trading plan adopted on March 4, 2025, and that the options vest monthly over a four-year service period beginning April 1, 2023.
- Transactions effected under a documented Rule 10b5-1 plan, adopted March 4, 2025, indicating pre-arranged trading
- Realized gain per share from exercise to sale ($11.53 exercise vs $56.00 sale)
- Immediate sale of exercised shares could be viewed as partial liquidation of insider holdings
- Options subject to multi-year service vesting, delaying further dilution until vesting occurs
Insights
Insider exercised 250 options at $11.53 and sold 250 shares at $56 on 10/01/2025 under a 10b5-1 plan.
The filing shows a routine liquidity event where Michael Chi converted options into shares and immediately sold the same number of shares, realizing the difference between the $11.53 exercise price and the $56.00 sale price.
The trades were executed under a documented Rule 10b5-1 plan adopted on March 4, 2025, which the filer discloses to indicate pre-arranged timing rather than opportunistic trading.
Post-transaction holdings remain large: 291,439 shares and 47,106 options outstanding.
The report lists beneficial ownership after the transactions as 291,439 Class A shares and 47,106 stock options, indicating continued substantial equity exposure despite the sale.
The options retain a service-based vesting schedule over four years starting April 1, 2023, which ties additional future share availability to continued service.