[Form 4] Hippo Holdings Inc. Insider Trading Activity
Insider sale by Hippo Holdings CEO and Director. Richard McCathron reported a sale of 2,725 shares of Hippo Holdings Inc. (HIPO) on 09/08/2025 under a Rule 10b5-1 trading plan adopted December 3, 2024. The weighted average sale price was $34.1172, reflecting execution at prices between $34.00 and $34.26. After the sale, the reporting person beneficially owned 470,388 shares, which include 212,464 RSUs. The Form 4 was executed on 09/10/2025 by an attorney-in-fact and discloses the reporting person’s undertaking to provide detailed trade-by-trade pricing upon request.
- Sale executed under a Rule 10b5-1 trading plan, indicating pre-authorized and compliant insider trading
- Timely disclosure with a signed Form 4 filed and availability of per-trade pricing upon request
- Clear ownership disclosure including that 212,464 of the 470,388 shares are RSUs
- None.
Insights
TL;DR: Routine 10b5-1 sale; small percentage of holdings was sold.
The filing documents a planned, pre-authorized sale of 2,725 common shares at a weighted average price of $34.1172 under a Rule 10b5-1 plan. The sale represents approximately 0.58% of the reporting person’s post-transaction beneficial holdings (2,725 of 470,388 shares). The disclosure that trades executed between $34.00 and $34.26 and that the filer will provide per-trade details on request supports transparency. From a financial perspective, this appears to be a routine liquidity event rather than a signal of extraordinary company-specific news.
TL;DR: Proper use of a 10b5-1 plan and timely Form 4 filing; governance processes followed.
The Form 4 indicates the sale was effected pursuant to a 10b5-1 trading plan adopted December 3, 2024, and the report was filed promptly. The signature is by an attorney-in-fact, which is documented on the form. The filing also discloses RSUs included in beneficial ownership, enhancing clarity on the composition of holdings. These elements are consistent with standard insider trading compliance and disclosure practices.