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Hertz (Nasdaq: HTZ) outlines 2026 meeting, board elections and pay vote

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
DEF 14A

Rhea-AI Filing Summary

Hertz Global Holdings is asking stockholders to vote at its virtual 2026 annual meeting on May 28, 2026 on three main items: electing two Class II directors, ratifying Ernst & Young LLP as auditor for 2026, and approving on an advisory basis named executive officer compensation.

The proxy highlights 2025 as the first full year under a “Back-to-Basics” strategy, including a $2 billion improvement in profitability, a completed fleet rotation with an average fleet age under ten months, and a roughly 50% increase in customer satisfaction. Hertz describes a broader mobility platform across Rent-A-Car, Service, Fleet and Mobility, and notes its position as the largest rideshare rental fleet operator.

The filing also explains Hertz’s controlled company status, board structure, committee memberships, director compensation (including a $275,000 standard non‑employee director package) and related‑party transactions, including CK Amarillo’s approximate 58% ownership and a voting agreement limiting how its excess voting power is used.

Positive

  • None.

Negative

  • None.
Profitability improvement $2 billion Increase in profitability during fiscal year 2025 under Back-to-Basics strategy
Global rental locations Approximately 11,000 locations Hertz, Dollar, Thrifty, Firefly brands in 160 countries
Workforce Approximately 26,000 people Employees worldwide driving Hertz’s business
CK Amarillo ownership Approximately 58% of common stock Beneficial ownership based on shares outstanding as of March 30, 2026
Non-employee director retainer $275,000 per year 2025 package: $100,000 cash and $175,000 in RSUs
2025 audit fees $15 million Audit services paid to Ernst & Young LLP in 2025
Total EY fees 2025 $16 million Audit and audit-related fees combined in 2025
2024 audit fees $13 million Audit fees paid to Ernst & Young LLP in 2024
controlled company regulatory
"our ownership structure currently qualifies us as a “controlled company” under the applicable rules of The Nasdaq Stock Market"
A controlled company is a publicly traded firm where one shareholder or a small group holds enough voting power to determine board members and major strategic choices. For investors this matters because control can speed decision-making and protect long-term plans, but it also raises the risk that majority owners will favor their own interests over minority shareholders, reducing outside oversight—like a family-owned restaurant that sold shares but the family still calls the shots.
Say-on-Pay financial
"This is also known as a “Say-on-Pay” vote."
A say-on-pay is a shareholder vote that gives investors a chance to approve or disapprove a company’s executive compensation packages, typically held at annual meetings. It matters because the vote signals investor satisfaction with how leaders are paid—like customers rating how well managers are rewarded—and can push boards to change pay plans, reducing governance risk and affecting investor confidence and stock value even though the vote is usually advisory rather than legally binding.
Registration Rights Agreement financial
"we entered into a Registration Rights Agreement with various stockholders, including CK Amarillo."
A registration rights agreement is a contract that gives investors the option to have their ownership stakes officially registered with the government, making it easier to sell their shares later. This agreement matters because it provides investors with a clearer path to cash out their investments if they choose, offering more liquidity and confidence in their ability to sell their holdings when desired.
Voting Agreement financial
"On March 24, 2025, we entered into a voting agreement (the “Voting Agreement”) with CK Amarillo"
clawback policy financial
"Clawback Policy | ​ | ​ | ​ | ​ | 65 |"
A clawback policy is a company rule that lets the firm take back pay, bonuses or stock awards from current or former executives if results are later found to be incorrect, misconduct occurred, or targets were missed. It matters to investors because it helps protect the value of their holdings by discouraging risky or fraudulent behavior and ensuring executive rewards reflect real, verified performance—think of it as a return policy for executive pay.
Key Proposals
  • Election of two Class II director nominees to the Board of Directors
  • Ratification of Ernst & Young LLP as independent auditor for the fiscal year ending December 31, 2026
  • Advisory approval of compensation of named executive officers (Say-on-Pay)
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549
SCHEDULE 14A
Proxy Statement Pursuant to Section 14(a) of
the Securities Exchange Act of 1934 (Amendment No.  )
Filed by the Registrant ☒
Filed by a Party other than the Registrant ☐
Check the appropriate box:

Preliminary Proxy Statement

Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))

Definitive Proxy Statement

Definitive Additional Materials

Soliciting Material under §240.14a-12
HERTZ GLOBAL HOLDINGS, INC.
(Name of Registrant as Specified In Its Charter)
 
(Name of Person(s) Filing Proxy Statement, if other than the Registrant)
Payment of Filing Fee (Check all boxes that apply):

No fee required

Fee paid previously with preliminary materials

Fee computed on table in exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11

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Hertz Global Holdings, Inc.
8501 Williams Road
Estero, FL 33928
April 16, 2026
Dear Fellow Stockholders:
On behalf of the Board of Directors, I am pleased to invite you to attend our 2026 Annual Meeting of Stockholders, to be held at 9:00 a.m. Eastern Time on Thursday, May 28, 2026. You can participate, vote your shares, and submit your questions during the virtual meeting by visiting www.virtualshareholdermeeting.com/HTZ2026.
Fiscal year 2025 marked our first full year executing the “Back-to-Basics” strategy, grounded in the fundamentals that drive long-term value: disciplined fleet management, strategic revenue optimization, and rigorous cost control. Through this work, we brought sharper focus and accountability to the business.
That discipline delivered results. We achieved a $2 billion improvement in profitability, driven in part by meaningful gains in revenue, utilization, unit economics, and customer experience. We also completed the fleet rotation and secured our model-year 2026 purchases at our target prices and volumes, achieving an average fleet age of under ten months, which is the youngest it has been in nearly a decade.
We remain focused on doing more for our rental customers. We made measurable progress, delivering a nearly 50% increase in customer satisfaction, which is a clear indicator that our work to create a more consistent, convenient, and caring customer experience is resonating. In addition to our fleet refresh, we modernized our digital tools, elevated service standards, and invested in technology to deliver faster, more consistent service across every channel.
A notable opportunity this year was transforming Hertz Car Sales into a true omnichannel retail business, serving customers online, on Amazon Autos, in-store, through Rent2Buy, and via home delivery. With a steady supply of near-new vehicles and sales volumes that already rank us among the top used-car sellers in the United States, this shift to retail has strengthened both our economics and our strategic position, while creating more value and choice for our customers. Hertz ended 2025 on a significantly stronger foundation than it had the year before, with a healthier fleet, improved unit economics, a more disciplined operating model, and a better customer experience. We remain focused on accelerating revenue growth and staying disciplined on costs to put our core rental business firmly on the path to improved profitability, all while building for the future.

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Looking ahead, we believe Hertz is uniquely positioned for the next era of mobility. While Rent-A-Car remains our core business today, we are building a more diversified platform across Rent-A-Car, Service, Fleet, and Mobility. We see a particularly strong runway in Fleet through Hertz Car Sales and in Mobility, where we are already the world’s largest Rideshare rental fleet operator, with the long-term potential to create meaningful value beyond our core Rent-A-Car business. We believe that foundation positions us well for the autonomous vehicle era. Deploying autonomous vehicles at scale requires precisely the advanced fleet ownership, operations, financing, and maintenance capabilities that Hertz has built over a century. Those skills, combined with our iconic brand, global footprint, and electric vehicle operating experience, have established a strategic advantage that few companies can match.
As we continue our transformation, we are pragmatic and ambitious: focused on delivering today while building the capabilities to meet the mobility needs of tomorrow, whether driver-led or autonomous.
On behalf of our entire team, I thank you for your continued support as we move Hertz forward.
Sincerely,
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Wayne “Gil” West
Chief Executive Officer
We are pleased to provide access to our proxy materials via the internet. Our Notice of 2026 Annual Meeting, Proxy Statement, and Annual Report for the fiscal year ended December 31, 2025 are available at www.proxyvote.com.
We began making our proxy materials available on or about April 16, 2026.
If you receive a Notice of Internet Availability of Proxy Materials by mail, you will not receive a paper copy of our Notice of 2026 Annual Meeting, Proxy Statement, and Annual Report, unless you specifically request a copy. You may request a copy by following the instructions on the Notice of Internet Availability of Proxy Materials.

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Notice of 2026 Annual Meeting
When: 9:00 a.m. Eastern Time, Thursday, May 28, 2026
Where: Via the internet at www.virtualshareholdermeeting.com/HTZ2026
Who May Vote: Stockholders of record at the close of business on Monday, March 30, 2026
The 2026 annual meeting of stockholders (the “2026 Annual Meeting”) will be held virtually via live webcast. This format allows stockholders to participate from anywhere, facilitating stockholder attendance and providing a consistent experience to all stockholders, while keeping costs low. You will be able to attend the annual meeting, vote, and submit questions virtually.
Items of Business:
1. Election of two director nominees to our Board of Directors;
2. Ratification of the appointment of Ernst & Young LLP as our independent auditor for the fiscal year ending December 31, 2026;
3. Approval, on an advisory basis, of the compensation of our named executive officers; and
4. Transaction of any other business properly brought before the 2026 Annual Meeting.
Every stockholder’s vote is important. We encourage you to vote promptly using any of the methods outlined on page 93 of this Proxy Statement.
By Order of the Board of Directors,
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Piero Bussani
Executive Vice President, Chief Legal Officer and Corporate Secretary
Estero, Florida
April 16, 2026

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Table of Contents
2026 Proxy Statement Summary
1
Annual Meeting of Stockholders: Key Information
1
Voting Matters and Board Recommendations
1
Our Company
2
Proposal 1: Election of Two Director Nominees
3
Director Nominees for Election at the 2026 Annual Meeting (Class II)
5
Incumbent Directors: Terms Expiring at the 2027 Annual Meeting (Class III)
7
Incumbent Directors: Terms Expiring at the 2028 Annual Meeting (Class I)
10
Corporate Governance
14
Corporate Governance Guidelines
14
Board Independence
15
Board Leadership
15
Board Refreshment
16
Director Attendance
16
Other Governance Practices
16
Insider Trading Policy
17
Stockholder Communications with the Board
17
Information about Our Executive Officers
17
Board Committees and Membership
20
Audit Committee
21
Compensation Committee
25
Governance Committee
27
Risk Oversight
29
Audit Committee Oversight
29
Compensation Committee Oversight
30
Governance Committee Oversight
30
Director Compensation
31
2025 Program Summary
31
Director Stock Ownership Guidelines
33
2025 Director Compensation Table
33
Proposal 2: Ratification of the Appointment of Ernst & Young LLP as
Our Independent Auditor for the Fiscal Year Ending December 31, 2026
35
Audit and Other Fees
36
Pre-Approval Policy
36
Audit Committee Report
37

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Proposal 3: Approval, on an Advisory Basis, of Named Executive Officer Compensation
40
Effect of Vote
41
Compensation Discussion and Analysis
42
2025 Program Summary
43
2025 Performance
45
2025 Executive Compensation Program
47
Components of 2025 Executive Compensation Program
49
Other Compensation Elements
57
Agreements with NEOs
58
Clawback Policy
65
Stock Ownership Guidelines and Hedging and Pledging Policy
66
Summary of the Compensation Decision-Making Process
67
Compensation Committee Report
70
2025 Summary Compensation Table
71
2025 Grants of Plan-Based Awards
73
Outstanding Equity Awards at 2025 Fiscal Year-End
76
2025 Option Exercises and Stock Vested
78
Potential Payments upon Termination or Change in Control
79
Summaries: Plans and Agreements
79
Potential Payments
82
CEO Pay Ratio
85
Pay Versus Performance Disclosure
86
Relationship Between Compensation Actually Paid and Our Performance
88
Tabular List
88
Beneficial Ownership of Our Common Stock
89
Delinquent Section 16(a) Reports
91
Equity Compensation Plan Information
92
Information About the 2026 Annual Meeting
93
Stockholders Entitled to Vote at the 2026 Annual Meeting
93
Voting Procedures
93
Attending and Participating in the 2026 Annual Meeting
94
Notice of Internet Availability of Proxy Materials
94
Quorum
94
Voting Standards
95
Revocation of Proxies
96

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Solicitation of Proxies
96
Important Notice Regarding the Availability of Proxy Materials for the 2026 Annual Meeting
96
Other Business
97
Proposals for the 2027 Annual Meeting of Stockholders
97
Householding of Proxy Materials
98
Annex A: Non-GAAP Measures
A-1

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2026 Proxy Statement Summary
The enclosed proxy materials are being provided in connection with the solicitation by the Board of Directors (the “Board”) of Hertz Global Holdings, Inc. (“Hertz,” the “Company,” “we,” “our,” or “us”) (Nasdaq: HTZ) of proxies to be voted at the 2026 Annual Meeting of Stockholders (the “2026 Annual Meeting”).
This summary does not contain all of the information within this proxy statement (this “Proxy Statement”) that you should consider prior to casting your vote.
Annual Meeting of Stockholders: Key Information

Time and Date:
9:00 a.m. Eastern Time, Thursday, May 28, 2026

Record Date:
March 30, 2026

Format:
Virtual at www.virtualshareholdermeeting.com/HTZ2026
These materials were first sent or made available to stockholders on April 16, 2026. The Company’s principal executive offices are located at 8501 Williams Rd, Estero, Florida 33928.
Voting Matters and Board Recommendations
Voting Matters
Board
Recommendations
Pages
1
Election of Two Director Nominees to the Company’s Board

The Company’s director nominees — consistent with its other Board members — have the skills, experience, and expertise to address the Company’s evolving needs and represent the best interests of the Company’s stockholders.
FOR
each nominee
3-13
2
Ratification of the Appointment of Ernst & Young LLP as the Independent Auditor for the Fiscal Year Ending December 31, 2026

Ernst & Young LLP is an independent auditing firm with the requisite knowledge, experience, and expertise to accurately audit the Company’s financial statements.

Audit and permitted non-audit services are pre-approved by the Audit Committee of the Company’s Board.
FOR
35-36
3
Approval, on an Advisory Basis, of the Compensation of the Company’s Named Executive Officers

The Company’s executive compensation program is designed to align pay with Company performance and stockholder interests.
FOR
40-69
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Hertz Global Holdings, Inc. |  2026 Proxy Statement   1

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2026 Proxy Statement Summary
Our Company
Hertz is one of the world’s leading car rental and mobility solutions providers. Our subsidiaries and licensees operate the Hertz, Dollar, Thrifty, and Firefly vehicle rental brands, with approximately 11,000 rental locations in 160 countries around the globe, as well as the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the United States, and the Hertz 24/7 car sharing business in Europe. We also partner with leading rideshare companies to rent vehicles to their drivers on a longer-term basis than traditional rentals.
Hertz pioneered the car rental industry, and the Hertz brand is one of the most recognized brands globally. For more than a century, we have offered innovative, differentiated products to make every rental experience seamless and special. We believe customers choose Hertz for our wide selection of top-rated vehicles, Hertz Gold+® loyalty program, and thousands of convenient locations.
The success of our business is driven by our approximately 26,000 people around the world. We recently launched a refreshed mission and values to define who we are, how we work, and how we win as we transform Hertz for a rapidly changing industry. Our mission is to advance the way the world moves. Our five values, which are Safety First. No Compromise; Do The Right Thing. Always; Debate With Respect. Commit With Conviction; Own It. Drive Results; and One Team, flow from foundation to execution, providing a consistent framework for how every team member makes decisions, leads, and serves our customers. These values are not aspirational statements; they are the standard for how we operate every day. We recognize and reward the people of Hertz whose actions bring our values to life, aligning performance, growth, and career development to those who embody them. Our culture is ultimately what determines how we deliver on our strategy, and these values are its cornerstone.
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2   Hertz Global Holdings, Inc. |  2026 Proxy Statement
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Proposal 1: Election of Two Director Nominees
Our business is managed under the direction of the Company’s Board. Currently, our Board is comprised of 11 directors.
Our directors are divided into three classes, with one class of directors elected each year and each class serving a three-year term. The terms of our Class II directors expire at the 2026 Annual Meeting. Each of our Class III directors has a term that expires at the 2027 annual meeting of stockholders, and each of our Class I directors has a term that expires at the 2028 annual meeting of stockholders.
The structure of our Board was implemented in connection with our successful emergence, on June 30, 2021, from a voluntary Chapter 11 restructuring plan (the “Emergence”) that we undertook in the wake of the COVID-19 pandemic. Our Chapter 11 plan of reorganization was sponsored by a group (the “Sponsors”) comprised of, among others, funds associated with Knighthead Capital Management, LLC (“Knighthead”), Certares Management LLC (“Certares Management”), and Certares Opportunities LLC (“Certares Opportunities” and together with Certares Management and their affiliates, “Certares”). As part of the transactions undertaken pursuant to our plan of reorganization, CK Amarillo LP (“CK Amarillo”), which is an entity for which Knighthead and Certares Opportunities serve as investment managers, received approximately 41% of the Company’s newly issued shares of common stock as of the Emergence date. In addition, as of June 30, 2021, four individuals affiliated with the Sponsors became directors on our Board: two directors identified by Knighthead (Thomas Wagner and Andrew Shannahan) and two directors identified by Certares Opportunities (Michael Gregory O’Hara and Colin Farmer). Directors Wagner and O’Hara were subsequently nominated and elected by our stockholders to serve as Class I directors at the 2022 annual meeting of stockholders, and directors Shannahan and Farmer were subsequently nominated and elected by our stockholders to serve as Class III directors at the 2024 annual meeting of stockholders. Mr. O’Hara resigned from the Board in January 2023 and was reappointed to the Board in January 2024 to fill a vacancy.
According to filings made with the U.S. Securities and Exchange Commission (the “SEC”), based on shares issued and outstanding as of March 30, 2026 — and excluding the dilutive impact of (i) our outstanding publicly traded warrants (the “Public Warrants”) (Nasdaq: HTZWW), which are exercisable for shares of our common stock and (ii) any shares issuable pursuant to equity awards granted under our equity compensation plans — CK Amarillo’s ownership percentage was approximately 58% of the Company’s common stock. Nothing in the Company’s constituent documents provides Knighthead, Certares or their affiliates, including CK Amarillo, with the right to appoint or nominate individuals to the Board.
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Hertz Global Holdings, Inc. |  2026 Proxy Statement   3

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Proposal 1: Election of Two Director Nominees
Upon the recommendation of its Governance Committee, the Board has considered and nominated the following slate of Class II director nominees for a three-year term, expiring at our 2029 annual meeting of stockholders: Lucy Clark Dougherty and Evangeline Vougessis. Mark Fields and Jennifer Feikin were not nominated for re-election and each of their directorship terms will expire at the 2026 Annual Meeting. Our Board is conducting a director search and anticipates adding a new Class II director in 2026 and potentially adding a new director to another class as well.
The biographies that follow detail the age and principal occupations during at least the past five years for each director nominee, as well as for each other individual serving on our Board as of the date of this Proxy Statement excluding directors that were not nominated. We have no reason to believe that any of the director nominees will be unable to serve if elected.
4   Hertz Global Holdings, Inc. |  2026 Proxy Statement
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Proposal 1: Election of Two Director Nominees
Director Nominees for Election at the 2026 Annual Meeting: (Class II)
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Lucy Clark
Dougherty
Age: 57
Director Since:
August 2024
Committees: Compensation
Ms. Clark Dougherty has served as a director of the Company since August 2024, when she was recommended to the Governance Committee as part of a new director search process conducted by the Company with the assistance of a third-party search firm.
Ms. Clark Dougherty has served as Executive Vice President and Chief Legal Officer of Eaton Corporation plc (“Eaton”), a global intelligent power management company, since April 2025, after joining Eaton in January 2025 as General Counsel. Ms. Clark Dougherty was Senior Vice President, General Counsel, and Secretary of Polaris Inc., a powersport vehicle company, from January 2018 to December 2024.
Prior to that, Ms. Clark Dougherty held multiple legal leadership roles at General Motors Company, an automotive manufacturing company, where she worked from 2010 to 2018, including Deputy General Counsel, Global Markets, Autonomous Vehicles, and Transportation Service; Deputy General Counsel, Commercial, Product Safety, and Regulatory; Vice President and General Counsel, General Motors North America; Chief Legal Advisor, Global Vehicle Safety; and Executive Director, Legal, Government Relations, and Global Public Policy. Previously, in the President George W. Bush Administration, Ms. Clark Dougherty served as Counselor to Secretary Ridge, Chief Legal Officer at the U.S. Department of Homeland Security and in the U.S. Department of Justice’s Environment and Natural Resources Division.
Ms. Clark Dougherty is a member of the Board’s Compensation Committee.
We believe that Ms. Clark Dougherty is qualified to serve on our Board because of her extensive experience in the mobility sector and because of her expertise in public company legal, compliance, and corporate governance matters acquired through her service as a senior executive in both the public and the private sectors.
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Hertz Global Holdings, Inc. |  2026 Proxy Statement   5

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Proposal 1: Election of Two Director Nominees
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Evangeline
Vougessis
Age: 55
Director Since:
September 2021
Committees:
Audit; Governance
Ms. Vougessis has served as a director of the Company since September 2021.
Ms. Vougessis is the Founder and CEO of Moneikos Global Asset Management (Monaco) (“Moneikos”), an independent asset management company; she has held this role since April 2014. In addition, Ms. Vougessis is the Co-Founder of MaxInvest Holdings (“MaxInvest”), a single-family office that invests in startups and early-stage companies. She also serves on the board of each of Moneikos and MaxInvest. Prior to founding and co-founding Moneikos and MaxInvest, respectively, Ms. Vougessis served in the European financial sectors in various roles. Among them, she was Country Analyst for the Greek Equities Desk at ABN AMRO Ltd., London, United Kingdom. She also served as Investor Relations Manager at the Commercial Bank of Greece, a subsidiary of Credit Agricole Bank of France, and as Investor Relations and Strategy Director at Marfin Popular Bank. Ms. Vougessis also previously worked at Marfin Investment Group, a then multi-billion dollar pan-European holding company headquartered in Athens, Greece.
Ms. Vougessis is a member of the Board’s Audit Committee and Governance Committee.
We believe that Ms. Vougessis is qualified to serve on our Board because of her significant capital markets and investment management expertise, including her experience in financial analysis and strategy.
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The Board of Directors recommends that stockholders vote FOR the election of each Class II director nominee to our Board of Directors.
6   Hertz Global Holdings, Inc. |  2026 Proxy Statement
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Proposal 1: Election of Two Director Nominees
Incumbent Directors: Terms Expiring at the 2027 Annual Meeting (Class III)
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Colin Farmer
Chair of the Board
Age: 52
Director Since:
June 2021
Committees: Compensation
(Chair);
Governance
Mr. Farmer has served as a director of the Company since June 2021. He has served as the Board’s Chair since April 2024, having previously served as Lead Director from August 2022 to April 2024.
Mr. Farmer, since December 2014, has been the Senior Managing Director and Head of the Management Committee of Certares Management, an investment services firm focused primarily on the travel, tourism, and hospitality sectors. He is also a member of the Investment Committees and the Management Committees for the following funds: Certares Holdings, Certares Holdings II, Certares Real Estate Holdings, Certares Real Estate Holdings II and CK Opportunities.
Prior to joining Certares, from 2006 to 2014, Mr. Farmer was a Managing Director of One Equity Partners (“OEP”) — the private equity arm of JPMorgan. From 1998 to 2006, he was a Principal at Harvest Partners, LP. Each of which are middle-market private equity firms. Mr. Farmer began his career as an analyst at Robertson Stephens & Company, a middle market investment bank.
In addition, Mr. Farmer serves on the boards of several private companies, including Guardian Alarm, Mystic Invest, Avoya Travel, Magna Hospitality and Certares Holdings. He also previously served on the boards of AmaWaterways and Internova Travel Group, both private companies.
Mr. Farmer is Chair of the Board’s Compensation Committee and a member of the Board’s Governance Committee.
We believe that Mr. Farmer is qualified to serve on our Board because of his significant knowledge of the travel industry, his expertise in capital markets and financial matters, and because of the governance experience he has gained by serving on other company boards.
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Hertz Global Holdings, Inc. |  2026 Proxy Statement   7

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Proposal 1: Election of Two Director Nominees
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Andrew
Shannahan
Age: 45
Director Since:
June 2021
Committees: Governance (Chair); Compensation
Mr. Shannahan has served as a director of the Company since June 2021.
Mr. Shannahan, since 2008, has been Head of Research and a Partner of Knighthead, an event-driven and deep value-focused SEC-registered investment advisor, which specializes in investing in companies that need financial and operational restructuring. He currently serves as a member of the Investment Committee of certain funds managed by Knighthead. Prior to joining Knighthead, from 2002 to 2008, Mr. Shannahan was a senior research analyst at Litespeed Partners, an event-driven hedge fund.
Mr. Shannahan served on the board of ATI Physical Therapy, Inc. (OTCPK: ATIP) from June 2023 to June 2025. Mr. Shannahan currently serves on the boards of several privately held companies, including Knighthead Annuity & Life Assurance Company (“Knighthead Annuity”) and certain of its affiliates since 2024; Birmingham City Football Club Limited and certain of its affiliates since 2023; Shelby Companies Limited since 2023; and Homer City Generating since 2019.
Mr. Shannahan is Chair of the Board’s Governance Committee and a member of the Board’s Compensation Committee.
We believe that Mr. Shannahan is qualified to serve on our Board because of his expertise in complex investment opportunities, finance, and capital markets, and the governance experience he has gained by serving on other company boards.
8   Hertz Global Holdings, Inc. |  2026 Proxy Statement
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Proposal 1: Election of Two Director Nominees
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Wayne “Gil” West
Chief Executive Officer
Age: 65
Director Since:
April 2024
Mr. West has served as Chief Executive Officer (“CEO”) and director of the Company since April 2024.
Mr. West served as COO of Cruise LLC, a self-driving automobile company, from January 2021 to December 2023. Prior to that, from March 2014 to October 2020, he was Senior Executive Vice President and Chief Operating Officer of Delta Air Lines, Inc. (“Delta”), a global airline company, and from March 2008 to March 2014, he was Senior Vice President of Delta. From 2006 to 2007, prior to joining Delta, Mr. West was President and CEO of Laidlaw Transit Services, Inc., a provider of transportation services.
Mr. West has served on the board of Virgin Galactic Holdings, Inc. (NYSE: SPCE) (“Virgin Galactic”) since February 2021. From February 2024 to June 2024, he was a member of the board of Forward Air Corporation, having previously served from October 2018 to May 2021. He also served on the board of Genesis Park Acquisition Corporation from October 2020 to September 2021.
We believe that Mr. West is qualified to serve on our Board because of his extensive leadership, management, and operations experience gained from his executive leadership roles in the transportation industry and because of the governance experience gained by serving on other public company boards.
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Hertz Global Holdings, Inc. |  2026 Proxy Statement   9

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Proposal 1: Election of Two Director Nominees
Incumbent Directors: Terms Expiring at the 2028 Annual Meeting (Class I)
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Francis S. Blake
Age: 76
Director Since:
August 2024
Committees: Compensation
Mr. Blake has served as a director of the Company since August 2024.
Mr. Blake served as Chair and CEO of The Home Depot, Inc. (“Home Depot”), a home improvement retail company, from 2007 to 2014 and as Chair of the board of directors (the “board”) of Home Depot from 2014 to 2015. Mr. Blake was Executive Vice President and Vice Chair of the board of Home Depot from 2006 to 2007 and was Executive Vice President, Business Development and Corporate Operations from 2002 to 2006. Prior to that, Mr. Blake served as Deputy Secretary of the U.S. Department of Energy; in a series of executive positions (including General Counsel) at General Electric Company, an industrial products company; and as the General Counsel of the U.S. Environmental Protection Agency. Mr. Blake also served as Deputy Counsel to Vice President George H. W. Bush and clerked on the U.S. Supreme Court for Justice John Paul Stevens.
Mr. Blake has served on the board of UNIFI, Inc. (Nasdaq: UFI) since September 2022. In addition, he served on the boards of the following public companies: Macy’s, Inc. from 2015 to 2024; Delta from 2014 to 2023 (serving as Non-Executive Chair from 2016 to 2023); The Procter & Gamble Company from 2015 to 2021; and The Southern Company from May 2004 to October 2009. He also serves on the board of the Georgia Aquarium, a non-profit organization.
Mr. Blake is a member of the Board’s Compensation Committee.
We believe Mr. Blake is qualified to serve on our Board because of the extensive financial, operational, and leadership experience he gained by serving as the Chair and CEO of a global retailer and because of his expertise in both the travel industry and the transportation sector as the former chair of a global airline. Mr. Blake also brings deep corporate governance experience acquired by serving on other public company boards, as well as an extensive understanding of regulatory frameworks and policymaking, given his high-level public sector experience.
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Proposal 1: Election of Two Director Nominees
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Vincent J. Intrieri
Age: 69
Director Since:
June 2016
Committees:
Audit (Chair)
Mr. Intrieri has served as a director of the Company since June 2016.
Mr. Intrieri is CEO and Founder of VDA Capital Management LLC, a private investment fund founded in 2017. From 1998 to 2016, Mr. Intrieri was employed, in various investment-related capacities, by entities associated with Carl Icahn, serving from 2008 to 2016, as Senior Managing Director of Icahn Capital LP and from 2004 to 2016, as Senior Managing Director of Icahn Offshore LP. Prior to that, Mr. Intrieri was a partner at Arthur Andersen LLP. He was also previously a Certified Public Accountant.
Mr. Intrieri served as a member of the board of International Flavors & Fragrances, Inc. (NYSE: IFF) from January 2025 to September 2025. Mr.  Intrieri has served as Non-Executive Chair of SandRidge Energy, Inc. (NYSE: SD) since October 2024 and as a director of Transocean Ltd. (NYSE: RIG) since 2014. In addition, he served as a director of Navistar International Corporation from 2012 to 2021 and as a director of numerous other publicly traded companies prior to 2019, including the following: Energen Corporation; Conduent Incorporated; Chesapeake Energy Corporation; CVR Refining, LP; Forest Laboratories, Inc.; CVR Energy, Inc.; Federal-Mogul Corporation; and others.
Mr. Intrieri is Chair of the Board’s Audit Committee.
We believe Mr. Intrieri is exceptionally qualified to serve on our Board because of his expertise in financial and accounting matters, as well as strategic insight into global operations. As a former Certified Public Accountant and accounting partner, and as the current CEO of a private investment fund, Mr. Intrieri has a robust understanding of finance and capital markets. And, with current and prior service on more than 10 public company boards, he brings a wealth of knowledge and perspective that is invaluable to our organization.
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Proposal 1: Election of Two Director Nominees
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Michael Gregory
O’Hara
Age: 60
Director Since:
January 2024
Mr. O’Hara has served as a director of the Company since January 2024, after previously serving on the Board from June 2021 to January 2023.
Mr. O’Hara has served as the Founder and a Senior Managing Director of Certares Management, an investment services firm, focused primarily on the travel, tourism, and hospitality sectors since 2012. Prior to forming Certares, he served as Chief Investment Officer of JPMorgan Chase’s Special Investments Group (“JPM SIG”) from 2009 to 2012. Prior to JPM SIG, he was a Managing Director of OEP. Before joining OEP in 2005, he served as Executive Vice President and as a member of the board of Worldspan Corporation, a privately held provider of travel technology and content.
Mr. O’Hara has served as the Chairman of American Express Global Business Travel (NYSE: GBTG) since 2014. He previously served as a director of TripAdvisor, Inc. (Nasdaq: TRIP) from March 2020 to November 2025, including as Vice Chair from 2020 to 2023. From 2020 to 2023, Mr. O’Hara was on the board of Liberty TripAdvisor Holdings, Inc. (OTC: LTRPA, LTRPB) and served as its Vice Chair. He co-founded GO Acquisition Corp. (NYSE: GOAC), a special purpose acquisition company, in 2020 and served as its Co-CEO and as a member of its board from 2020 to 2022.
In addition to his public company directorships, Mr. O’Hara is the Chairman of Internova Travel Group and serves on the boards of directors of Cruise Saudi and the World Travel & Tourism Council. He is also on the board of Certares Holdings, where he is the Head of its Investment Committee and is a member of its Management Committee. Additionally, he is a member of the Investment Committee and Management Committee of both CK Opportunities Fund and Certares Real Estate Holdings.
We believe Mr. O’Hara is qualified to serve on our Board because of his profound knowledge of, and experience in, the travel industry, his extensive background in investment analysis and management, and the governance experience he has gained by serving on other public company boards.
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Proposal 1: Election of Two Director Nominees
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Thomas Wagner
Vice Chair of the Board
Age: 56
Director Since:
June 2021
Mr. Wagner has served as a director of the Company and as Vice Chair of the Board since June 2021.
Mr. Wagner co-founded Knighthead, an event-driven and deep value-focused SEC-registered investment advisor in September 2008, which specializes in investing in companies that need financial and operational restructuring; he currently serves as Managing Member. Prior to forming Knighthead, Mr. Wagner was a Managing Director at Goldman, Sachs & Co., and he also held roles at Credit Suisse First Boston and Ernst & Young LLP (“EY”).
Mr. Wagner serves on the boards of several private entities, including as board Chair of Birmingham City Football Club Limited and certain of its affiliates since 2023; Singer Vehicle Design since 2021; Trinity Cyber, Inc. since 2016, serving as its Chair since 2018; and Knighthead Annuity since 2014, serving as its Co-Chair since 2014. In addition, he serves on the Investment Committee of Villanova University as an advisor (and is a former member of the Board of Trustees), the National Advisory Board for Youth, Inc., and the National Leadership Council for the Navy SEAL Foundation, where he has been a board member since 2024.
We believe Mr. Wagner is qualified to serve on our Board because of his deep strategic expertise in capital markets, investment management, and the transportation sector, as well as his significant knowledge of business restructurings.
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Corporate Governance
Our Board is committed to strong corporate governance practices and promoting the long-term interests of our stockholders by adopting structures, policies, and practices that promote responsible oversight of management. To this end, our ownership structure currently qualifies us as a “controlled company” under the applicable rules of The Nasdaq Stock Market (the “Nasdaq”), which we refer to as the Nasdaq listing rules (the “Nasdaq listing rules”). Controlled companies are not required to comply with various corporate governance requirements. These requirements include having a majority of independent directors and having independent Compensation and Governance committees. Although we qualify as a controlled company, our Board regularly evaluates its corporate governance practices and has elected not to make use of any of the exceptions to controlled companies under the Nasdaq listing rules. Notably, our corporate governance structure includes the features noted below.

Separation of Board Chair and CEO Roles

Fully Independent Standing Committees

Committee Charters and Annual Calendars

Regularly Scheduled Executive Sessions of the Board

Board and Committee Evaluation Processes

Board Retirement Age

Orientation and Continuing Education for Directors

Stockholder Rights to Call Special Meetings
Corporate Governance Guidelines
The Board has adopted and reviews annually the Corporate Governance Guidelines that provide a framework for the Board’s governance practices. The Corporate Governance Guidelines contain criteria for the Governance Committee to determine director qualifications. The Corporate Governance Guidelines also establish policies relating to such matters as director independence, the generally applicable retirement age for directors, simultaneous service on other boards and the impact of substantial changes relating to a director’s affiliation or position of principal employment. Several of the Board’s responsibilities contained in the Corporate Governance Guidelines are summarized in this section of this Proxy Statement. Our Corporate Governance Guidelines are available, without charge, on the “Investor Relations” page on our website at https://ir.hertz.com/governance/governance-documents/default.aspx.
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Board Independence
Our Corporate Governance Guidelines require that the Board be composed of a majority of “independent” directors, as defined under the Nasdaq listing rules. The independence definition under the Nasdaq listing rules includes a series of objective tests. In addition to meeting these tests, our Corporate Governance Guidelines and the Nasdaq listing rules provide that no director will be deemed independent, unless the Board affirmatively determines that the director has no relationship, which, in the opinion of the Board, would interfere with the exercise of independent judgment in carrying out his or her responsibilities as a director. In accordance with the Nasdaq listing rules, the Board undertook its annual review of director independence and affirmatively determined that each of Francis S. Blake, Lucy Clark Dougherty, Colin Farmer, Jennifer Feikin, Mark Fields, Vincent J. Intrieri, Michael Gregory O’Hara, Andrew Shannahan, and Evangeline Vougessis qualifies as “independent.” Wayne “Gil” West is not independent due to his position as the Chief Executive Officer of Hertz, and Thomas Wagner is not independent due to his ownership of GT Racing, Ltd. (“GT Racing”) with whom the Company has a sponsorship agreement.
In determining Mr. Fields’ independence, the Board considered his prior service as Interim CEO of the Company from October 5, 2021 until February 27, 2022 (which service was less than one year) and his compensation for that service (which compensation vested or was earned not later than the date his employment ended). The Board determined that Mr. Fields’ service and compensation would not interfere with his exercise of independent judgment in carrying out his responsibilities as a director. In determining Mr. O’Hara’s independence, the Board considered the fact that he is no longer affiliated with GT Racing, which owns a race car team sponsored by the Company.
The Board has affirmatively determined that each member of the Audit Committee meets the heightened independence requirements for audit committee membership under applicable Nasdaq listing rules and Rule 10A-3(b)(1) under the Securities Exchange Act of 1934, as amended (the “Exchange Act”), and that each member of the Compensation Committee meets the heightened independence requirements for compensation committee membership under applicable Nasdaq listing rules and Rule 10C-1(b)(1) under the Exchange Act.
Board Leadership
As indicated in our Corporate Governance Guidelines, the Board believes it is important to retain flexibility to allocate the responsibilities of the Chair of the Board and of the CEO in a manner that is in the best interests of the Company. Accordingly, the Board evaluates its structure from time to time. In connection with the Company’s succession planning process and management transitions, the Board determined that separating the roles of Chair of the Board and of CEO was appropriate, and, as a result, the Board appointed Mr. Farmer, an independent director, to serve as Chair of the Board in April 2024. In making this leadership structure determination, the Board considered many factors, including the specific needs of the business and the methods for conducting efficient Board meetings during a period of significant change
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at the Company. The Board believes that Mr. Farmer continues to be the most appropriate person to serve as Chair because he possesses an in-depth understanding of the Company’s strategic goals, as well as the issues, opportunities, and challenges facing the business.
Pursuant to the Company’s Corporate Governance Guidelines, when the Chair is not an independent director, the Governance Committee will recommend to the Board an independent director of the Board to serve as Lead Director.
The Board believes that its current leadership structure allows the Board to effectively provide oversight, evaluate the performance of management, engage on strategy and succession planning, and uphold strong governance standards.
Board Refreshment
The Board believes in the importance of balancing tenure and refreshment in its membership. The Board does not have a limit on the number of years that a director may serve. However, the Board maintains a policy that, absent a waiver, no director should be nominated to serve after that person has reached the age of 76. The average tenure of our directors, as of the date of this Proxy Statement, is slightly more than four years, and the average age of our directors is 60.
Director Attendance
Our Board held nine meetings in 2025. Each of our directors attended 75% or more of the aggregate number of Board meetings and meetings of their respective Board committees.
Directors are encouraged and expected, but not required, to attend our annual meeting of stockholders. All then-serving directors attended the 2025 annual meeting of stockholders (the “2025 Annual Meeting”).
Other Governance Practices
Annual Evaluations. The Board conducts an annual self-evaluation, as does each of its standing committees. Each committee reports its findings to the Corporate Secretary who then provides a comprehensive report to the Board.
Regular Executive Sessions of the Board. The Board meets on a regularly scheduled basis and holds an independent executive session at every regularly scheduled meeting. The Board Chair presides at all Board meetings. In April 2024, the Board separated the Board Chair and the CEO roles and appointed Mr. Farmer as the Board Chair. As a result, since that time, the responsibility for presiding at all Board executive sessions of independent directors has rested with the independent Board Chair.
Changes in Principal Occupation or Independence. Under our Corporate Governance Guidelines, any director whose affiliation or position of principal employment changes substantially after election to the
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Board, or any independent director who ceases to qualify as independent after election to the Board, is expected to offer to submit an offer of resignation. This offer will then be considered by the Board.
Orientation and Director Education. We provide new directors with orientation materials to familiarize them with the Company and its business. We also provide our directors with continuing education opportunities, with the objective of maintaining or enhancing their skills and abilities as directors.
Insider Trading Policy
The Company maintains an Insider Trading Policy that is applicable to our directors, officers, and other employees, and we have implemented processes for the Company, that we believe are reasonably designed to promote compliance with insider trading laws, rules, and regulations, including Nasdaq listing rules, in connection with the purchase, sale, or other dispositions of the Company’s securities or the securities of other companies with which we do business.
Stockholder Communications with the Board
Stockholders and other interested parties who wish to contact our directors may send written correspondence to the address set forth below.
Hertz Global Holdings, Inc.
Attention: Corporate Secretary
8501 Williams Road
Estero, Florida 33928
Communications addressed to directors that discuss business or other matters relevant to the activities of our Board will be preliminarily reviewed by the Corporate Secretary and, if appropriate for the Board, distributed either in summary form or by delivering a copy of the communication to the director, or group of directors, to whom such communication is addressed. Items that are unrelated to the duties and responsibilities of the Board will not be forwarded.
Information about Our Executive Officers
The below sets forth, as of March 30, 2026, the names, ages, and positions of our executive officers, other than Mr. West, whose information can be found on page 9.
Michael S. Moore, age 60, has served as Executive Vice President, Chief Operating Officer of the Company since September 2025. Mr. Moore also served as Executive Vice President, Operations — North America from June 2025 to September 2025 and Executive Vice President, Technical Operations from July 2024 to June 2025. Prior to joining the Company, he most recently served as Executive Vice President,
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Spaceline Technical Operations at Virgin Galactic, a commercial space tourism company, from August 2022 to November 2023. He has also held leadership positions at Delta, a major American airline, from April 2012 to April 2022, and, prior to that, he served as Director of Operations at Northwest Airlines.
Scott M. Haralson, age 53, has served as Executive Vice President and Chief Financial Officer (“CFO”) of the Company since June 2024. Prior to joining the Company, from February 2023 to June 2024, he was Executive Vice President and CFO of Spirit Airlines, Inc. (“Spirit”), an airline company. He served as Senior Vice President and CFO of Spirit from October 2018 to January 2023; as Vice President, Financial Planning and Analysis and Corporate Real Estate from August 2017 to October 2018; and as Vice President, Financial Planning and Analysis from August 2012 to July 2017. Prior to his tenure at Spirit, Mr. Haralson held key financial leadership roles at Dish Network, a television and service provider; Frontier Airlines, an airline company; Guardian Gaming, a tabletop gaming company; Swift Aviation, Inc., an aircraft maintenance and repair company; and U.S. Airways, Inc. (previously, America West Airlines), an airline company.
Sandeep Dube, age 50, has served as Executive Vice President and Chief Commercial Officer of the Company since July 2024. Prior to joining the Company, from June 2023 to July 2024, he was Chief Operating Officer of Intuit Mailchimp, a platform automation company. From September 2021 to June 2022, he served as Executive Vice President, Chief Commercial Officer of Activision Blizzard, Inc., a gaming company. From November 2020 to September 2021, Mr. Dube was Senior Vice President, Head of Revenue Management, of Delta. He also served, from September 2018 to November 2020, as Senior Vice President, Head of Digital, Loyalty, Lounges and Consumer Insights, and CEO of Delta Vacations, a subsidiary of Delta, and from January 2015 to August 2018, as Vice President, Customer Loyalty and Consumer Insights. In addition, Mr. Dube was Senior Vice President, Marketing of Wells Fargo Bank, National Association, a financial services company, from 2012 to 2015 and was Senior Vice President, Marketing Strategy and Analytics (Credit Cards) of HSBC USA Inc., a financial services company, from 2006 to 2012.
Piero Bussani, age 61, has served as Executive Vice President, Chief Legal Officer and Corporate Secretary since October 2025. From January 2023 to July 2025, Mr. Bussani was Chief Legal Officer at Homebound Inc., a privately held technology-enabled homebuilding platform. From August 2017 to January 2023, Mr. Bussani was Chief Legal Executive Vice President, Chief Legal Officer and Head of Global Legal for Blackstone Group’s real estate platform, Revantage Corporate Services. He previously served as Managing Director and Chief Legal Officer for Digital Bridge Holdings, LLC from 2015 to July 2017. Prior to serving in that role, Mr. Bussani was an executive with several Blackstone-owned real estate companies, including serving as Chief Legal Officer and Executive Vice President for Invitation Homes (NYSE: INVH) from 2013 through 2015, General Counsel and Executive Vice President of LXR Luxury Resorts & Hotels from 2004 through 2013 and General Counsel and Executive Vice President of Development for Extended Stay Hotels from 1996 through 2004. Mr. Bussani began his career as an attorney in the litigation and real estate practice groups of the Washington, D.C. law firm Arent Fox Kintner Plotkin &
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Kahn from 1991 to 1995. Mr. Bussani has served as a Trustee of CubeSmart (NYSE: CUBE) since February 2010, where he also serves as the Chair of the Governance & Nominating Committee and serves on the Compensation Committee. He also serves as a Trustee of Cleveland Clinic Weston.
Christopher G. Berg, age 47, has served as Executive Vice President, Fleet Management of the Company since January 2025. His responsibilities include global responsibility for Technology, Human Resources, Global Supplier Management, Real Estate, Facilities and Innovation. Prior to joining the Company, he spent over 20 years in various leadership roles at Home Depot (NYSE: HD), a home improvement retailer, most recently serving as the company’s President, Western Division from 2021 to 2024; Vice President, Pro Strategy and Enterprise-Wide Transformations from 2019 to 2021; Regional Vice President from 2016 to 2019; Vice President, Store Operations from 2012 to 2013; and other successive roles from 2001 to 2012.
Jyoti Chopra, age 62, has served as Executive Vice President and Chief Human Resources Officer of the Company since November 2025. Prior to joining the Company, Ms. Chopra served as Chief People Officer and Head of Corporate Responsibility at MGM Resorts International (NYSE: MGM), a global gaming and entertainment company, from November 2019 to the fall of 2025. In addition, Ms. Chopra served as Senior Vice President, Global Human Resources Strategy, Transformation and Operations at Pearson Plc (NYSE: PSO), a leading British-based global learning company and education publisher, from 2018 to 2019, and as Managing Director for Global Citizenship and Sustainability at BNY Mellon (NYSE: BK), a leading global financial services company, from 2012 to 2018. She began her career in media and communications, holding senior roles at Merrill Lynch and Deloitte Touche Tohmatsu Limited. Ms. Chopra has served on the Board of Directors for Schneider National (NYSE: SNDR) since January 2021. She previously served on the North American Respect for People Advisory Board for Toyota from 2015 until March 2026. She is a member of the Society for Human Resource Management’s Executive Council and serves on the Executive Advisory Board for YourCause at Blackbaud.
Mark Kosman, age 60, has served as Senior Vice President and Chief Accounting Officer of the Company since September 2025. Prior to joining the Company, he spent over 35 years at Ford Motor Company (NYSE: F), an automobile manufacturer, retiring in August 2025, where he served as Chief Accounting Officer from February 2024 to July 2025. He also served as Transformation Leader from 2022 to 2024; Director of Accounting/I-ERP and Internal Controls Transformation from August 2020 to January 2024; Regional CFO, North America, from 2018 to 2022; Regional CFO, APAC from 2012 to 2018; and various key finance positions from 1989 to 2012.
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Board Committees and Membership
Our Board’s standing committees are the Audit Committee, the Compensation Committee, and the Governance Committee. Each committee has a written charter, each of which is publicly available on our website at https://ir.hertz.com/governance/governance-documents/default.aspx
From time to time, the Board evaluates the size and structure of its committees. In doing so, the Board considers a variety of factors, including the attributes and experience of the members of our Board, the oversight responsibilities required for a company of our size and complexity, applicable Nasdaq listing rules, and trends in corporate governance more generally.
The following table sets forth the composition of the Board’s committees as of the date of this Proxy Statement:
Director
Audit
Compensation
Governance
Francis S. Blake
Lucy Clark Dougherty
Colin Farmer
Chair
Jennifer Feikin*
Mark Fields*
Vincent J. Intrieri
Chair
Michael Gregory O’Hara
Andrew Shannahan
Chair
Evangeline Vougessis
Thomas Wagner
Wayne “Gil” West
*
Each of Ms. Feikin and Mr. Fields were not nominated for re-election and each of their directorship terms will expire at the 2026 Annual Meeting.
Additional information about each of our standing Board committees follows.
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Audit Committee
Members:
Vincent J. Intrieri
(Chair)
Jennifer Feikin
Mark Fields
Evangeline Vougessis
Total Meetings in 2025:
8
Primary Responsibilities:

oversees our accounting, financial, and external reporting policies and practices, as well as the audit and the integrity of our financial statements, and the effectiveness of our internal controls, including operational policies and practices;

monitors the independence, qualifications, and performance of our independent auditor;

oversees the authority, scope, access, and performance of our internal audit function;

monitors our compliance with legal and regulatory requirements;

oversees treasury and finance matters;

oversees our enterprise risk management process, including cybersecurity and other technology risks; and

prepares the Audit Committee Report included in our annual proxy statement.
Financial Expertise and Financial Literacy of Audit Committee Members
The Board has determined that each of Mr. Intrieri and Mr. Fields satisfies the SEC’s criteria for “audit committee financial expert” and the Nasdaq financial sophistication requirement. Additionally, the Board has determined that each member of the Audit Committee has the financial literacy required by the Nasdaq listing rules. Mr. Fields became a member of the Audit Committee in June 2025.
Related Person Transaction Policy and Procedures
In the ordinary course of our business, we engage in millions of rental transactions with customers, and we procure goods and services from a wide variety of vendors. Some of our customers and vendors may be associated with members of our Board or our Sponsors. We also have relationships and agreements with travel industry participants that may have one or more of our Sponsors or their affiliates as investors, directors, or officers.
We maintain a written Related Person Transaction Policy and Procedures (the “RPT Policy”) that assists the Board in reviewing and approving (or ratifying) transactions involving directors, executive officers, director nominees, persons known to the Company to be the beneficial owner of more than 5% of our voting securities, and any immediate family member (i.e., child, stepchild, parent, stepparent, spouse, sibling, mother-in-law, father-in-law, son-in-law, daughter-in-law, brother-in-law, sister-in-law, or any other person sharing the household — other than a tenant or employee) of, or persons sharing a household with, the foregoing (each, a “related person”). Application of the RPT Policy is managed by the Audit Committee.
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For purposes of the RPT Policy, a “related person transaction” has the same meaning given to such term under the Exchange Act, which generally is a transaction, arrangement, or relationship since the beginning of the Company’s last fiscal year in which:

the Company was, or is to be, a participant;

the amount involved exceeds $120,000; and

any related person had, or will have, a direct or indirect material interest.
In reviewing a proposed related person transaction, the Audit Committee (or such other disinterested members of a Board committee or the Board, as applicable) will consider the relevant facts and circumstances it deems appropriate or necessary, including the material terms, economics, relationships involved, and rationale for the Company to enter into such transaction. If the related person transaction involves a non-employee director or nominee, the Audit Committee will consider whether the transaction would compromise such director’s status as (i) an independent director under applicable Nasdaq listing rules, (ii) a “non-employee director” under Rule 16b-3 of the Exchange Act, or (iii) an independent director under Rule 10A-3 or Rule 10C-1 of the Exchange Act. In addition, under the RPT Policy, a related person transaction should not be approved or ratified, unless, after considering all relevant information, it is determined in good faith that the transaction is in, or is not inconsistent with, the best interests of the Company.
The Audit Committee has approved each of the transactions set forth below under the RPT Policy. None of the transactions involve organizations for which any of our independent directors serves as an officer, partner, or controlling stockholder.

GT Racing, Ltd.: We are a party to a sponsorship agreement with GT Racing, which owns a race car team with two cars competing in the FIA World Endurance Championship circuit. The sponsorship agreement grants Hertz commercial, partnership, and branding opportunities. GT Racing is owned by Mr. Wagner. During fiscal year 2025, Hertz paid GT Racing approximately $3.25 million in connection with the sponsorship.

Agreements with Certares-associated Entities: The Company is a party to various ordinary-course commercial agreements, including those noted below, with entities associated with Certares, given Certares’ position as an investor in travel, tourism, and hospitality businesses.

Agreements with GBT Travel Services UK Limited (d/b/a American Express Global Business Travel) or its affiliates (collectively, “Amex GBT”): Under the agreements, Amex GBT offers our vehicle rentals through its travel service platform, and in return, we pay Amex GBT fees based on the resulting revenue. Amex GBT is partially owned by Certares. Mr. O’Hara serves as Amex GBT’s Chair. During fiscal year 2025, gross revenue generated pursuant to the agreements was approximately $224.45 million. In February 2026, because Amex GBT purchased CWT Travel Management Company (“CWT”), the Company approved certain transactions with Amex GBT related to the incorporation of CWT into certain of its existing agreements with Amex GBT.
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Travel Leaders Group Holdings, LLC (d/b/a Internova Travel Group) (“Internova”): Under our agreement, Internova provides us with rental referrals through associated entities throughout North America. In exchange for these referrals, we pay commissions and fees based on rental volume delivered. Internova is partially owned by Certares, and Internova’s CEO is the brother of Mr. O’Hara. In addition, Mr. Farmer serves on Internova’s board. During fiscal year 2025, gross revenue generated pursuant to this agreement was approximately $31.1 million.

Wheels Up Private Jets LLC (“Wheels Up”): Pursuant to our Fixed-Base Operator (“FBO”) Concession Agreement with Wheels Up, Certares and Knighthead, through their CK Opportunities Fund, of which Certares and Knighthead are co-investment managers and of which Certares and Knighthead affiliates are general partners, set up an entity, CK Wheels LLC, which owns a significant equity interest in Wheels Up. In addition, certain Certares and Knighthead executives are members of the Wheels Up board. Pursuant to the FBO Concession Agreement, Wheels Up refers rental customers flying into a certain airport to Hertz in exchange for concession fees. During fiscal year 2025, gross revenue generated pursuant to this agreement was approximately $1.4 million.

Marietton Developpement (“Marietton”): In April 2025, we entered into an agreement with Marietton, one of the largest travel management companies in France. The Company and Marietton have a long-standing partnership through two of Marietton’s brands: Selectour and Havas Voyages. Both corporate and discretionary travel are booked through this partnership. Marietton is considered a related party because Certares owns approximately 80% of the outstanding equity of Marietton, and Certares also currently occupies two of the five seats on Marietton’s board of directors.

Legal Fees for Services Provided to Knighthead and Certares: During fiscal year 2025, we paid $260,518.35 in legal fees to a law firm for legal services provided to Knighthead and Certares in connection with providing a backstop agreement for the issuance of the Company’s 8.000% Exchangeable Senior Second-Lien Secured PIK Notes due 2029.
Other Relationships
Registration Rights Agreement. In connection with our bankruptcy proceedings and the Emergence, we entered into a Registration Rights Agreement with various stockholders, including CK Amarillo. The Registration Rights Agreement entitles CK Amarillo to certain demand and “piggyback” registration rights with respect to the shares of our common stock that CK Amarillo holds. In addition, we are required to file and maintain a registration statement covering the shares beneficially owned by CK Amarillo and will be responsible for all registration fees and expenses relating to any qualifying registration.
Voting Agreement. On March 24, 2025, we entered into a voting agreement (the “Voting Agreement”) with CK Amarillo pursuant to which CK Amarillo agreed, on each matter brought to a vote at any annual or special meeting of our stockholders and in connection with any action proposed to be taken by consent of our stockholders in lieu of a meeting, to vote all shares of common stock and any bonds, debentures,
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notes, or other indebtedness, or instruments, or any other shares of capital stock, or voting or equity securities of ours that have the right to vote on such matter (together with the common stock, the “Voting Securities”) beneficially owned by CK Amarillo that, together with the Voting Securities held by any CK Amarillo affiliate, exceed 45% of the total voting power of all of the outstanding Voting Securities (the “Excess Voting Securities”), in the same proportion as all other votes cast by stockholders or effective consents duly executed and delivered by stockholders, determined (i) without taking into consideration any Voting Securities that are not voted or with respect to which a broker non-vote is exercised or registered and (ii) without inclusion of votes cast or consents delivered by CK Amarillo or any CK Amarillo affiliate. Any Voting Securities that are not Excess Voting Securities may be voted at the discretion of CK Amarillo.
The Voting Agreement will terminate per its terms at such time that (i) CK Amarillo and any CK Amarillo affiliate, collectively, cease to beneficially own 45% or more of the Voting Securities then outstanding, and (ii) we have expended all funds authorized on the stock repurchase programs authorized by our Board in 2021 and 2022 (the “Repurchase Programs”), or we have terminated the Repurchase Programs.
Executive Sessions
The Audit Committee meets regularly in executive session as a committee and with specific members of management (e.g., our Chief Audit Executive (the “CAE”) and our CFO), and our independent auditors. The Chair of the Audit Committee presides at all executive sessions.
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Board Committees and Membership
Compensation
Committee
Members:
Colin Farmer
(Chair)
Francis S. Blake
Lucy Clark Dougherty
Andrew Shannahan
Total Meetings in 2025:
5
Primary Responsibilities:

develops and oversees our management compensation and benefits policies and programs generally;

coordinates an annual evaluation of the performance of our CEO and recommends our CEO’s compensation to the Board;

evaluates the performance of — and reviews and approves (or recommends to our Board for approval), as applicable, the annual base salary, bonus, short-term compensation, equity award grants under our incentive plan, benefits, and all other compensation components for — our Section 16 officers and our senior leadership team;

reviews our management succession plan annually and reports the results of such review to the Board;

reviews and recommends to our Board the form and amount of compensation to be paid to our directors;

reviews compliance with our Stock Ownership Guidelines, applicable to senior management and non-employee directors;

reviews a set of policies and practices to reduce risk in compensation programs; and

prepares a Compensation Committee Report on executive compensation required for inclusion in our annual proxy statement.
Compensation Process and Procedures
The Compensation Committee engages a compensation consultant to assist in the design of the Company’s executive and director compensation programs. The Compensation Committee may also delegate any of its responsibilities to certain subcommittees or to members of management, subject to applicable law and the terms of our incentive plans. For more information about the work of the compensation consultant, plus the Compensation Committee’s processes and procedures for the consideration and determination of executive and director compensation, see the “Director Compensation” and “Compensation Discussion and Analysis” sections of this Proxy Statement.
Compensation Committee Interlocks and Insider Participation
Directors Farmer and Shannahan served as independent directors and as members of the Compensation Committee for 2025. Additionally, in June of 2025, we added directors Blake and Clark Dougherty as
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members of our Compensation Committee. No member of the Compensation Committee was an employee, officer, or former employee or officer of the Company. During 2025, none of our executive officers served on the board or compensation committee (or other committee serving an equivalent function) of any entity that had an executive officer serving as a member of our Board or the Compensation Committee.
Equity Grant Practices
In accordance with the terms of the Hertz Global Holdings, Inc. 2021 Omnibus Incentive Plan (the “2021 Omnibus Incentive Plan”), directors Farmer, Shannahan, Blake and Clark Dougherty (who comprise the Compensation Committee) have delegated authority to the CEO and the Chief Human Resources Officer, together, to grant certain equity awards to employees below the senior leadership team level. The delegation assists in the timely awarding of sign-on equity grants to new hires. The Compensation Committee reviews the grants made pursuant to the delegation at each of its regularly scheduled meetings. The Board has appointed and delegated to a subcommittee of the Board the authority to approve equity grants for individuals who are “officers” under Section 16 of the Exchange Act, but who are not named executive officers or directors of the Company. The Board nevertheless has concurrent authority to make equity grants to such individuals, and the Board has retained the authority to approve equity grants for the Company’s named executive officers and directors.
Executive Sessions
The Compensation Committee meets regularly in executive session with its independent compensation consultant and as a committee. The Chair of the Compensation Committee presides at all executive sessions.
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Governance
Committee
Members:
Andrew Shannahan (Chair)
Colin Farmer
Jennifer Feikin
Evangeline Vougessis
Total Meetings in 2025:
3
Primary Responsibilities:

reviews the size, structure, composition, and functioning of our Board and its committees;

assists our Board in identifying qualified candidates for membership on the Board and recommending nominees for approval by our Board;

reviews and evaluates directors for re-nomination to the Board and re-appointment to Board committees;

reviews and assesses the adequacy of our Corporate Governance Guidelines, Standards of Business Conduct, and other corporate governance-related documents;

reviews and oversees the Company’s practices, policies, risks, activities, strategies and performance related to corporate and social responsibility, including sustainability strategies; and

oversees the director orientation and continuing education program by updating the program to address new and emerging oversight risks.
Corporate Responsibility Matters
We are committed to ensuring appropriate oversight and accountability of our corporate responsibility and sustainability strategy. Management sets our corporate responsibility strategy, establishes key performance indicators for corporate responsibility matters, and drives execution of initiatives throughout our business. The Governance Committee receives regular reports on our corporate responsibility and sustainability strategy and performance.
Executive Sessions
The Governance Committee meets regularly in executive session. The Chair of the Governance Committee presides at all executive sessions.
Director Nomination Process
The Governance Committee is responsible for recommending candidates to our Board. When re-nominating incumbent Board members or nominating new Board members, the Governance Committee reviews whether the individual has the appropriate skills, knowledge, professional experience, background, expertise and other qualifications to support our role as one of the world’s leading car rental companies and a leader in the future of mobility. For incumbent Board members, the Governance Committee also considers the director’s performance over the previous year.
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In its assessment of director candidates, the Governance Committee does not take a formulaic approach. Instead, the Governance Committee considers each prospective nominee’s personal and professional ethics, integrity, values, skills, knowledge, professional experience, background, expertise, time devotion, and independence consistent with our Corporate Governance Guidelines. The Governance Committee, and the Board, believe that our directors, collectively, should bring a variety of opinions, perspectives, and personal and professional experiences and backgrounds to the Board. We believe our directors bring varied perspectives to our Board.
In identifying prospective director candidates to serve on our Board, the Governance Committee may seek referrals from professional search firms, other members of the Board, management, stockholders, and other sources. The Governance Committee also may, but need not, retain a professional search firm to assist it in these efforts.
The Governance Committee will consider director candidates recommended by stockholders. The Governance Committee’s process and criteria for analyzing such a candidate do not differ from that applied when a candidate is recommended by another source. Recommendations should be in writing and include supporting material the stockholder considers appropriate in support of that recommendation. In all events, recommendations of candidates by stockholders must include information that would be required under the rules of the SEC to be included in a proxy statement soliciting proxies for the election of such candidate. Stockholders wishing to propose a candidate for consideration may do so by submitting the above information to the attention of the Corporate Secretary, 8501 Williams Road, Estero, Florida 33928. Stockholders also must satisfy the notification, timeliness, consent, and information requirements set forth in our Bylaws, as described under “Information about the 2026 Annual Meeting — Proposals for the 2027 Annual Meeting of Stockholders.” All recommendations for nominations received by the Corporate Secretary that fully satisfy our Bylaws’ requirements relating to director nominations will be presented to the Governance Committee for its consideration.
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Risk Oversight
Our senior leadership team is responsible for identifying, assessing, and managing our exposure to risk. The Board and its committees play an active role in overseeing management’s activities and evaluating whether management’s operating and financial plans are balanced from a risk/reward perspective. The Board and its committees perform this oversight through a variety of mechanisms. For example, at the full Board level, the Board receives a strategic plan presentation from management each year, and this presentation generally covers management’s expectations for the upcoming three-year period. The Board also reviews management’s proposed annual operating plan each year. By engaging with management on both strategic and annual planning, the Board can evaluate risk across multiple time-horizons, including long-term (e.g., risks and opportunities related to the future of mobility generally), medium-term (e.g., risks and opportunities across the rolling three-year periods generally aligned with our strategic planning cycle), and shorter periods (e.g., risks and opportunities more relevant to our current-year plans).
Presentations from, and discussions with, management are the primary means by which the Board oversees risk. However, the Board also engages in discussions with outside advisors from time to time. The Board also relies on the work of its various committees, where more focused risk oversight can occur. Additional detail on the role of the Board’s committees in risk oversight follows.
Audit Committee Oversight
The Audit Committee reviews reports from management and discusses policies with respect to significant enterprise risks facing the Company, including, but not limited to financial risks (such as treasury risks, cybersecurity risks, and information technology risks) and how such risks are being identified, assessed, and managed by the Company and management. In addition, the Audit Committee is responsible for overseeing risks related to the Company’s financial condition (including matters such as liquidity, debt levels, credit ratings, and interest rate risk exposure), capital structure (including sources and uses of capital), and long-term financing strategy. The Audit Committee oversees our management of financial risks by, among other things, reviewing our significant accounting policies, maintaining oversight of our internal audit function, holding regular executive sessions with our CFO and CAE, and engaging in regular discussion with representatives of our independent auditors. The Audit Committee oversees our management of compliance risk by receiving regular legal, compliance, and regulatory updates from the Company’s Chief Compliance Officer (the “CCO”) and legal counsel, including, from time to time, outside counsel. Our management provides an enterprise risk management report to the Audit Committee on a regular basis, and this report catalogs the top risks that management believes to be facing the Company. The Chair of the Audit Committee reports to the Board on the Audit Committee’s activities.
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Risk Oversight
Compensation Committee Oversight
The Compensation Committee reviews the relationship between our compensation programs and risk and maintains a series of policies and practices to reduce risk in our compensation programs. These policies and practices include, without limitation, those described under “Compensation Discussion and Analysis — Stock Ownership Guidelines and Hedging and Pledging Policy” and “Compensation Discussion and Analysis — Clawback Policy.” In addition, consistent with our stockholders’ preference, as last indicated at the 2025 Annual Meeting, our stockholders are given an opportunity to vote at each annual meeting to approve, on an advisory basis, our named executive officer (“NEO”) compensation.
The Compensation Committee also oversees aspects of talent risk. For example, the Compensation Committee receives an annual succession planning presentation from management during which potential successors to senior leadership roles are discussed. The Chair of the Compensation Committee reports to the Board on the Compensation Committee’s activities.
Governance Committee Oversight
The Governance Committee assists the Board in managing risks associated with Board organization, membership, and structure. The Governance Committee also assists management in the oversight of corporate responsibility-related risks, including on topics such as climate and human rights. The Governance Committee reviews the Company’s policies and programs related to material corporate responsibility issues. The Chair of the Governance Committee reports to the Board on the Governance Committee’s activities.
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Director Compensation
The Compensation Committee recommends the non-employee director compensation program to the Board for approval annually. In setting director compensation, the Compensation Committee receives input from Frederic W. Cook & Co., Inc. (“FW Cook”), its independent compensation consultant, on factors to consider when recommending director compensation to the Board, including the time commitment and skill level required to serve on the Board, as well as broader market practices.
The Compensation Committee aims to set director compensation levels at or near the market median relative to director compensation paid at companies in the same peer group that is used for purposes of determining our executive compensation. This peer group includes our direct public competitors and companies that bear substantial similarities to our business model — companies with which we compete for talent and that are comparable to us in terms of revenue, market capitalization, size, industry, and/or scope of operations. Providing a competitive compensation package enables us to attract and retain highly qualified directors.
2025 Program Summary
For 2025, each eligible non-employee director received an annual retainer of $275,000 for serving as a member of our Board, payable $100,000 in cash and $175,000 in restricted stock units (“RSUs”), which remuneration remained unchanged from the prior year.
Additionally, eligible non-employee directors serving as committee chairs were entitled to the following annual fees for 2025, paid in cash:
Audit Committee Chair
$50,000
Compensation Committee Chair
$25,000
Governance Committee Chair
$15,000
There was no change to the committee chair fees in 2025 from those paid in 2024.
As was the case in 2024, directors associated with Knighthead or Certares received $1 during 2025 for serving as a member of our Board or as chair of a committee, in lieu of the cash and equity compensation described above.
During 2025, each of our non-employee directors (including directors associated with Knighthead or Certares) was also entitled to free worldwide car rentals through our Director Car Rental Program during each director’s service as a director. In addition, for any non-employee directors whose service began prior
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to April 1, 2023, this benefit continues for 15 years following the director’s retirement from the Board, and the benefit provides the former director with free rentals for up to 90 days in any calendar year.
Also during 2025, non-employee directors were entitled to participate in the Company’s vehicle purchase programs for limited edition vehicles, pursuant to which individuals are provided the opportunity to purchase a limited edition vehicle from the Company, approximately at cost, so long as the individual agrees not to sell such vehicle until the expiration of a mandatory holding period. The Company may also engage, from time to time, in ordinary course automobile sales transactions with non-employee directors through our car sales channel.
We also reimburse our directors for reasonable and necessary expenses they incur in performing their duties as directors, including travel expenses to and from required meetings.
Cash fees for Board and committee service are payable quarterly in arrears. Amounts are prorated for directors who do not serve for the entire quarter. A director may elect to receive, in lieu of such quarterly cash fees, fully vested shares of our common stock having an equivalent fair market value on the date the cash compensation is payable. In addition, directors may elect to defer receipt, on a tax-deferred basis, of such fully vested shares and receive phantom shares in lieu thereof. Any director electing to receive phantom shares will receive actual shares of our common stock in settlement promptly (and no later than 90 days) following the date such director ceases to serve on our Board (other than following a removal for cause, in which case the phantom shares are forfeited) or, if earlier, upon a change in control of the Company.
Eligible directors are granted the equity portion of the annual retainer following each year’s annual meeting of stockholders, and the award vests on the earlier of (i) the business day immediately preceding the Company’s next annual meeting and (ii) the date on which the director ceases to serve on our Board (other than following a removal for cause, in which case the shares are forfeited). Directors may also elect to defer receipt, on a tax-deferred basis, of the equity portion of the annual retainer and receive phantom RSUs, which are settled in actual shares of our common stock within 30 days following the date such director ceases to serve on our Board (other than following a removal for cause, in which case the phantom RSUs are forfeited) or, if earlier, upon a change in control of the Company. In accordance with the Board’s equity grant process established in 2023, directors appointed mid-year receive an initial, prorated grant on the first trading day of the month following the date of appointment.
The Company is a party to indemnification agreements with each of its directors. The indemnification agreements provide the directors with contractual rights to indemnification and expense advancement.
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Director Stock Ownership Guidelines
Each of our non-employee directors, other than non-employee directors affiliated with Knighthead or Certares, is required to own shares of our common stock equal in value to five times one year’s annual cash retainer. Directors are permitted to count towards the target ownership levels shares owned outright or in trust for which they are the ultimate beneficiary and 50% of the value of phantom shares and time-based RSUs issued under our equity incentive plans.
The current non-employee and non-affiliated directors serving as such at the time the Director Stock Ownership Guidelines were first approved are required to achieve the target ownership level within five years of November 9, 2021. Other current non-employee directors are required to achieve the target ownership level within five years of the date of their election or initial appointment. Until the ownership requirements are met, non-employee directors are generally restricted from selling more than 50% of their equity holdings in the Company.
2025 Director Compensation Table
The table immediately below summarizes the compensation paid to our non-employee directors during fiscal year 2025.
Name
Fees Earned or
Paid in Cash
(1)
($)
Stock
Awards
(2)(3)
($)
All Other
Compensation
(4)
($)
Total
($)
Francis S. Blake
50,000
175,000
225,000
Lucy Clark Dougherty
100,000
175,000
4,980
279,980
Colin Farmer
1
21,296
21,297
Jennifer Feikin
100,000
175,000
916
275,916
Mark Fields
100,000
175,000
1,235
276,235
Vincent J. Intrieri
150,000
175,000
5,854
330,854
Michael Gregory O’Hara
1
3,330
3,331
Andrew Shannahan
1
823
824
Evangeline Vougessis
50,000
175,000
11,576
236,576
Thomas Wagner
1
8,675
8,676
(1)
All compensation is for services rendered as directors for service on our Board, including annual retainer fees and committee chair fees (whether payable in cash or in shares of common stock) as set forth above. Ms. Clark Dougherty, Ms. Feiken, Mr. Fields, and Mr. Intrieri received 100% of fees payable in cash. Mr. Blake and Ms. Vougessis elected to receive 50% of fees that would otherwise be payable in cash in the form of phantom shares. For the year ended December 31, 2025, each of Mr. Blake and Ms. Vougessis were issued 9,275 phantom shares.
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(2)
For each of Mr. Blake, Ms. Clark Doughtery, Ms. Feikin, Mr. Fields, Mr. Intrieri, and Ms. Vougessis, reflects the aggregate grant date fair value of 28,000 RSUs granted on May 21, 2025. The number of RSUs granted was determined by dividing $175,000 by the closing price of our common stock on May 21, 2025. The grant date fair value was computed pursuant to FASB ASC Topic 718 as of May 21, 2025. Assumptions used in the calculation of these amounts are included in Note 8 entitled “Stock-Based Compensation” in the notes to our consolidated financial statements in the 2025 Annual Report. The RSUs granted to each director in 2025 will vest in full on the earlier of the business day immediately preceding our 2026 Annual Meeting and the date on which the director ceases to serve on our Board, subject to any deferral as described above. Ms. Feikin, Mr. Fields, Mr. Intrieri, and Ms. Vougessis each elected to defer receipt of his or her 2025 RSUs.
(3)
The following table provides a summary, as of December 31, 2025, of the aggregate number of unvested RSUs outstanding and vested deferred awards (including phantom RSUs and phantom shares) for each of our non-employee directors:
Name
Unvested RSUs
Outstanding

(#)
Vested Deferred
Awards

(#)
Francis S. Blake
28,000
14,133
Lucy Clark Dougherty
28,000
Colin Farmer
Jennifer Feikin
28,000
73,833
Mark Fields
28,000
55,946
Vincent J. Intrieri
28,000
64,599
Michael Gregory O’Hara
Andrew Shannahan
Evangeline Vougessis
28,000
98,583
Thomas Wagner
(4)
Each amount reflects the value of free car rentals under the Company’s Director Car Rental Program.
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Proposal 2: Ratification of the Appointment of Ernst & Young LLP as Our Independent Auditor for the Fiscal Year Ending December 31, 2026
The Audit Committee is directly responsible for the appointment, compensation, retention, and oversight of the independent registered public accounting firm retained to audit the Company’s financial statements. The Audit Committee has appointed EY as the Company’s independent registered public accounting firm for the fiscal year ending December 31, 2026. EY has served as the independent registered public accounting firm for the Company since 2019. The Audit Committee believes that the retention of EY as our independent registered public accounting firm is in the best interests of the Company and our stockholders. The Audit Committee and the Board request that stockholders ratify the appointment of EY as our independent registered public accounting firm for the fiscal year ending December 31, 2026.
While stockholders are not required to ratify the appointment of EY as our independent registered public accounting firm, the Company is requesting stockholders to ratify such appointment because we value our stockholders’ views. If the stockholders do not ratify the appointment, the Audit Committee will reconsider the appointment. Even if the appointment of EY is ratified by stockholders, the Audit Committee may, in its discretion, nonetheless select a different independent registered public accounting firm at any time if the Audit Committee determines that such a change would be in the best interests of the Company and our stockholders.
Representatives of EY are expected to be present at the 2026 Annual Meeting and available to answer appropriate questions; in addition, the EY representatives will have an opportunity to make statements during the meeting if they desire.
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Proposal 2: Ratification of the Appointment of Ernst & Young LLP as
Our Independent Auditor for the Fiscal Year Ending December 31, 2026
Audit and Other Fees
The fees for services performed by EY during 2025 and 2024 were as follows:
Audit and Other Fees (in millions)
2025
$
2024
$
Audit Fees(1)
15
13
Audit-Related Fees(2)
1
1
Tax Fees
0
0
All Other Fees
0
0
Total
16
14
(1)
“Audit Fees” were for services rendered in connection with the following: (i) the audit of the financial statements included in the annual reports on Form 10-K of the Company and its wholly owned subsidiary, The Hertz Corporation (“THC”); (ii) reviews of the financial statements included in the Company’s and THC’s quarterly reports on Form 10-Q; (iii) the attestation of the effectiveness of internal control over financial reporting for each of the Company and THC; (iv) the conduct of statutory audits; and (v) the issuance of comfort letters in connection with financing transactions.
(2)
“Audit-Related Fees” were for services rendered in connection with annual agreed-upon procedures as required per the asset-backed indebtedness agreements, assurance services, and employee benefit plan audits.
Pre-Approval Policy
Our Audit Committee’s charter requires it to pre-approve all audit and permitted non-audit services to be performed by our independent registered public accounting firm, and the Audit Committee annually adopts a pre-approval policy setting forth the types of services and amounts subject to pre-approval for the fiscal year. The Audit Committee is also permitted to delegate pre-approval authority to the Audit Committee chair, who must then provide a report to the full Audit Committee at its next scheduled meeting. All audit and non-audit fees were pre-approved by the Audit Committee in 2025.
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The Board of Directors recommends that stockholders vote FOR the ratification of the appointment of Ernst & Young LLP as the Company’s independent auditor for the fiscal year ending December 31, 2026.
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Audit Committee Report
The Audit Committee’s purpose and responsibilities are set forth in its charter, which has been approved and adopted by the Board and is available on the Investor Relations’ portion of our website at https://ir.hertz.com/governance/governance-documents/default.aspx. The Audit Committee’s Charter is reviewed at least annually and updated, as appropriate, to address changes in regulatory requirements, authoritative guidance, and evolving oversight practices.
Our Audit Committee reports to, and acts on behalf of, the Board. The Audit Committee is comprised solely of directors who satisfy applicable independence and other requirements of Nasdaq and applicable securities laws. During 2025, two members of the Audit Committee were deemed “audit committee financial experts,” as defined by Item 407(d)(5) of the SEC’s Regulation S-K.
Primary Responsibilities and 2025 Actions. The primary function of the Audit Committee is to serve as an independent and objective party to assist the Board in fulfilling its oversight responsibilities by overseeing and monitoring the following: (a) the accounting, financial, and external reporting policies and practices of the Company, and the audit of the Company’s financial statements; (b) the integrity of the Company’s financial statements; (c) the effectiveness of the Company’s internal controls, including operational policies and practices; (d) the independence, qualifications, and performance of the Company’s independent auditor; (e) the authority, scope, access, and performance of the Company’s internal audit function; (f) the Company’s compliance with legal and regulatory requirements; (g) treasury and finance matters; (h) enterprise risk management process, including cybersecurity and other technology risks; and (i) the preparation of the Audit Committee Report, which is required to be included in the Company’s annual proxy statement, pursuant to the rules of the SEC.
In 2025, the Audit Committee met eight times. During 2025, the Audit Committee, among other things: selected EY as the Company’s independent registered public accounting firm for the fiscal year ending December 31, 2025; met with the Company’s CEO, CFO, and other senior members of the Company’s financial management team at each regularly scheduled meeting; held separate private sessions, during its regularly scheduled meetings, with each of the Company’s CFO, the CAE, and the independent auditors, at which candid discussions regarding financial management, legal, accounting, auditing, and internal control issues occurred; met with the CCO to discuss the effectiveness of the Company’s compliance program and regularly received status reports relating to compliance issues; received periodic updates on management’s process to assess the adequacy of the Company’s system of internal control over financial reporting, the framework used to make that assessment and management’s conclusions on the effectiveness of the Company’s internal control over financial reporting; discussed with the independent auditors the Company’s internal control assessment process, management’s assessment with respect to that process, and the independent auditors’ evaluation of the Company’s system of internal control over financial reporting; reviewed and discussed with management and the independent auditors the
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Audit Committee Report
Company’s earnings releases and quarterly and annual reports on Form 10-Q and on Form 10-K, respectively, prior to filing such reports with the SEC; reviewed the Company’s internal audit plan and the performance of the Company’s internal audit function; and discussed with management the Company’s major financial risk exposures and the steps taken to monitor and control such exposures, including the Company’s risk assessment and risk management policies.
Selection and Oversight of the Independent Registered Public Accounting Firm. The Audit Committee assists the Board with its oversight of the Company’s independent registered public accounting firm’s qualifications and independence. The Audit Committee is solely responsible for the appointment, retention, compensation, and oversight of the Company’s independent registered public accounting firm, including the review and evaluation of the performance of the lead audit partner. The Audit Committee annually reviews the independence and qualifications of the Company’s independent registered public accounting firm. In support of these reviews, the Audit Committee considers, among other things: the firm’s performance in preparing or issuing an audit report or performing other audit, review, or attest services for the Company; the firm’s independence and objectivity; the firm’s proposed audit scope for adequacy of coverage; and the firm’s internal quality-control procedures and other data on audit quality and performance.
Review and Recommendation Regarding Financial Statements. The Company’s management is responsible for preparing the Company’s financial statements, for maintaining effective internal control over financial reporting, and for assessing the effectiveness of internal control over financial reporting. The Company’s independent registered public accounting firm, EY, is responsible for expressing an opinion on the Company’s financial statements and an opinion on the Company’s internal control over financial reporting based on the firm’s audits. The Audit Committee does not itself prepare financial statements or perform audits, and its members are not auditors or certifiers of the Company’s financial statements.
In the performance of its oversight function, the Audit Committee met with management and with EY to review and discuss the Company’s audited financial statements and internal control over financial reporting as they related to the fiscal year ended December 31, 2025, asked management and EY questions relating to such matters, and discussed with EY the matters required to be discussed by applicable requirements of the Public Company Accounting Oversight Board (the “PCAOB”) and the SEC. These meetings and discussions included a review of the critical accounting policies applied by the Company in the preparation of its financial statements and the quality (and not just the acceptability) of the accounting principles utilized, the reasonableness of significant accounting estimates, and the judgments and the disclosures in the Company’s consolidated financial statements.
In addition, the Audit Committee has (a) considered whether non-audit services provided by EY are compatible with its independence, (b) received the written disclosures and the letter from EY required by the applicable requirements of the PCAOB regarding EY’s communications with the Audit Committee concerning EY’s independence, and (c) discussed with EY its independence.
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Audit Committee Report
Based on the reviews and discussions described above, the Audit Committee recommended to the Board that the audited financial statements of the Company contained in its 2025 Annual Report on Form 10-K for the fiscal year ended December 31, 2025 be filed with the SEC.
The Audit Committee,
Vincent J. Intrieri, Chair
Mark Fields
Jennifer Feikin
Evangeline Vougessis
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Proposal 3: Approval, on an Advisory Basis, of Named Executive Officer Compensation
As required by Section 14A of the Exchange Act, we are asking our stockholders to vote to approve, on a non-binding, advisory basis, the compensation of our NEOs, as disclosed in the Compensation Discussion and Analysis (the “CD&A”) that follows and the related narrative and tabular disclosures. This is also known as a “Say-on-Pay” vote.
Our executive compensation program is designed to reward performance that supports our business strategies, to encourage appropriate levels of risk-taking, to make us competitive in the broader talent marketplace, and to align the interests of our executive officers with those of our stockholders.
As detailed in the CD&A, we designed our compensation programs in 2025 in a manner that we believe is reasonable, competitive, and appropriately balanced with respect to the goals of motivating, rewarding, and retaining our executives. In addition, as further detailed in the CD&A, we continually review and revise our pay practices to be competitive with leading market practices and compensation norms.
Stockholders may cast an advisory vote to approve, disapprove, or abstain from voting on the following resolution at the 2026 Annual Meeting:
“RESOLVED, that the compensation of the named executive officers of Hertz Global Holdings, Inc., as such compensation is disclosed pursuant to the compensation disclosure rules of the U.S. Securities and Exchange Commission — including the ‘Compensation Discussion and Analysis,’ the compensation tables, and any related narrative discussion — is hereby APPROVED.”
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Proposal 3: Approval, on an Advisory Basis, of Named Executive Officer Compensation
Effect of Vote
The Say-on-Pay vote is advisory only and non-binding. The Board and the Compensation Committee, however, do expect to consider the results of the vote in determining the compensation of our NEOs and our compensation programs generally.
If any stockholder wishes to communicate with the Board regarding executive compensation, the Board can be contacted using the procedures outlined in “Corporate Governance — Stockholder Communications with the Board” set forth in this Proxy Statement. The next “Say-on-Pay” vote, which is conducted annually, will be held at the 2027 annual meeting of stockholders.
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The Board of Directors recommends that stockholders vote FOR the approval, on an advisory basis, of the compensation of the Company’s named executive officers.
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Compensation Discussion and Analysis
Our executive compensation programs are designed to create long-term stockholder value by aligning the interests of our executive officers with those of our stockholders. We provide competitive programs that enable us to attract and retain highly talented individuals, and we link pay directly to the achievement of performance goals that our Board believes foster the creation of sustainable long-term stockholder value.
This CD&A, or Compensation Discussion and Analysis, describes our objectives, policies, and decisions related to the Company’s named executive officer, or NEO, compensation program. Specifically, we describe and analyze the program’s application in 2025 to the NEOs, listed in the Summary Compensation Table. The following were our NEOs for 2025:
Name
Title
Wayne (“Gil”) West
Chief Executive Officer
Scott M. Haralson
Executive Vice President and Chief Financial Officer
Christopher G. Berg
Executive Vice President, Fleet Management(1)
Michael S. Moore
Executive Vice President and Chief Operating Officer(2)
Sandeep Dube
Executive Vice President and Chief Commercial Officer
Katherine Lee Martin
Former Executive Vice President, General Counsel, and Corporate Secretary(3)
(1)
Mr. Berg commenced this role on March 6, 2026, prior to which he served as the Company’s Executive Vice President, Chief Administrative Officer from January 1, 2025 through March 5, 2026.
(2)
Mr. Moore commenced this role effective October 1, 2025. He previously served as Executive Vice President Technical Operations from June 14, 2024 to May 30, 2025 and Executive Vice President North America Operations from June 1, 2025 through September 30, 2025.
(3)
Ms. Martin served in her role until August 15, 2025, at which time she resigned from the Company.
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2025 Program Summary
Our executive compensation program in 2025 consisted of the key fixed and variable components described below.
Element
Description
Objective
Factors Influencing
Amount
Base Salary
Fixed compensation delivered in cash; reviewed at least annually and adjusted, if appropriate
Provides base amount of market competitive pay
Experience, market data, individual role and responsibilities, retention considerations, and individual performance
Annual Incentive Award
Variable cash compensation based on Company, business unit, and/or individual performance
Motivates and rewards achievement of key strategic initiatives and financial results, and encourages individual performance
Intended target value set based on market data, individual role, and responsibilities; payout based on Company and individual performance
Long-Term Incentive Awards
Performance
Stock Units (PSUs)
Variable compensation with payout in shares of common stock based on Company performance and continued employment
Aligns NEO interests with those of stockholders by linking payouts to performance against financial metrics that are of importance to investors; promotes retention
Intended target value set based on market data, individual role, and responsibilities; payout based on Company performance and time worked
Restricted
Stock Units (RSUs)
Variable compensation with payout in shares of common stock based on continued employment
Aligns interests of executives with long-term stockholder value creation; promotes retention
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Compensation Discussion and Analysis
The components of our core NEO compensation program are described in more detail below in this CD&A under “— Components of 2025 Executive Compensation Program.” Other elements of our 2025 executive compensation program included retirement benefits, modest perquisites, health and welfare benefits, and post-employment compensation arrangements, as described in more detail below under “— Other Compensation Elements.”
What We Do
What We Don’t Do
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We evaluate risk in connection with our overall compensation program.
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We use metrics in our incentive compensation plans that are aligned to the metrics management uses in assessing the business day-to-day.
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We cap payouts in our incentive programs.
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We use double-trigger vesting provisions in change-of-control scenarios.
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We believe a substantial portion of our NEOs’ compensation should be subject to satisfaction of performance objectives.
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We use a variety of equity award structures to incentivize both performance and retention.
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We have a robust stock ownership policy for executives and the Board.
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We maintain a stringent compensation recovery policy beyond that which is required by law.
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We use an independent compensation consultant.
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We utilize a representative and relevant peer group.
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We don’t use financial or operational metrics that promote undue risk.
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We don’t provide preferential payments or above-market returns in deferred compensation plans.
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We don’t provide excessive perquisites to our senior management.
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We don’t allow our NEOs or directors to hedge or pledge our stock.
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We don’t re-price underwater options without stockholder approval.
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We don’t provide for automatic salary increases or ordinarily guarantee annual incentives to our NEOs.
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We don’t use excise tax gross ups.
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We don’t award dividends or dividend equivalents on unvested equity awards.
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Compensation Discussion and Analysis
2025 Performance
2025 was a critical year in the Hertz transformation, and one which demonstrated that, while the headwinds we faced are transitory, the structural improvements we are making are permanent. Executing our “Back-to-Basics” strategy with discipline and conviction, we delivered a more than $2 billion improvement in profitability year over year, guided in part by our North Star metrics of Depreciation Per Unit (DPU) sub-$300, Revenue Per Unit (RPU) over $1,500, and Direct Operating Expense (DOE) per transaction day in the low $30s.
Revenue totaled $8.5 billion for the full year, with sequential improvement in pricing driving our strongest year-over-year revenue performance in the fourth quarter since the first quarter of 2024. Year-over-year RPU and Revenue Per Day (RPD) metrics improved each quarter through 2025, reflecting the early returns of our revenue management initiatives and a more favorable industry pricing environment, with that momentum carrying into the first quarter of 2026.
We made significant progress turning our fleet from a headwind into a tailwind through our “Buy Right, Hold Right, Sell Right” strategy. We completed the fleet rotation and secured model-year 2026 purchases at target prices and volumes, achieving an average fleet age of under ten months, our lowest in nearly a decade. Utilization averaged 81% for the full year, a year-over-year improvement of 200 basis points. DPU landed at $300 for the full year, a 44% improvement year over year and in line with our North Star target, reflecting the sustained benefits of our disciplined fleet management we have maintained throughout the transformation.
Cost discipline was equally rigorous. For the fiscal year ended December 31, 2025, profitability improved by more than $2 billion year over year with net income of $(747) million and diluted earnings per share of $(2.43) for the full year. Full-year Adjusted Corporate EBITDA was $(339) million, an improvement of more than $1 billion year over year reflecting in part the impact of from revenue optimization, utilization gains, and cost controls taking hold across the business. Adjusted DOE per Day improved year over year through operational efficiency and rigorous cost control, even as transaction days declined modestly.
The fourth quarter presented a set of compounding external headwinds that impacted Adjusted Corporate EBITDA by more than $100 million, including recall volumes nearly three times above normal levels, a government shutdown coupled with FAA flight cancellations, and multiple technology vendor outages. DPU was also above its quarterly target, reflecting a revised Black Book residual value outlook and softer seasonal wholesale pricing driven by elevated OEM and rental de-fleeting activity, resulting in an approximately $60 million non-cash depreciation charge. These headwinds were external and transitory. Excluding them, our core Adjusted Corporate EBITDA production was in line with our expectations, and we enter 2026 with a more normalized residual value outlook.
In 2025, we also began building on the transformation of our core rental car business by establishing a diversified, value-creating platform for growth. This platform spans four strategic areas — Rent-a-Car,
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Compensation Discussion and Analysis
Service, Fleet, and Mobility — each with unique potential to scale. We are focused on developing capabilities across our platform, including exploring growth and franchise opportunities in Rent-a-Car, piloting new offerings in Service, continuing the digital evolution of Hertz Car Sales in Fleet, and expanding revenue channels, assets, and capabilities in Mobility.
The progress we made in 2025 gives us confidence. Our fleet is healthier, our unit economics are stronger, and our operating model is more disciplined. The foundation is in place to deliver on our financial goals and build a more diversified, resilient Hertz for the long term.
Adjusted Corporate EBITDA and Adjusted DOE per Day are non-GAAP measures. See Annex A: Non-GAAP Measures to this Proxy Statement for their definitions and a reconciliation for Adjusted Corporate EBITDA to the most directly comparable GAAP measure.
Impact on 2025 Compensation Decisions
As more fully described in this CD&A, the Compensation Committee and our Board considered our organization’s progress against critical business initiatives during 2025, as well as financial outcomes, in determining final payouts under our incentive programs with performance periods ending in 2025.

Messrs. West, Haralson, Berg, Moore, and Dube earned payouts equal to 133.5% of their targeted incentive amount under our short-term incentive program in 2025, with proration for Messrs. Berg and Moore based on service and changes in their base salary rates, as applicable. Ms. Martin did not receive any payment in relation to the 2025 short-term incentive program.

Our Adjusted Corporate EBITDA performance resulted in no earned amounts for our NEOs for performance stock units (“PSUs”) associated with fiscal year 2025 and granted under the long-term incentive plan for the 2023 – 2025 performance period, the long-term incentive plan for the 2024 – 2026 performance period, or the long-term incentive plan for the 2025 – 2027 performance period.

Messrs. West and Dube received sign-on equity awards in 2024 in lieu of participation in our long-term incentive plan for both the 2024 – 2026 performance period and the 2025 – 2027 performance period, and Mr. Haralson received similar sign-on equity awards in lieu of participation in our long-term incentive plan for the 2024 – 2026 performance period. A significant portion of these awards is contingent on achieving certain stock price hurdles, which were not met as of the end of 2025.

Our NEOs other than Mr. Berg experienced vesting, in the ordinary course, of RSUs with 2025 vesting dates, to the extent that they were employed with the Company on such vesting dates.
A more detailed analysis of the 2025 compensation program for our NEOs, as well as actual 2025 payouts under the programs, follows.
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Compensation Discussion and Analysis
2025 Executive Compensation Program
Compensation Philosophy in 2025
We structure our compensation programs to provide our NEOs and other senior executives with levels of compensation that we believe are necessary to motivate, incentivize, and retain their services, while also rewarding leadership for our success in a dynamic and competitive market. Our Compensation Committee and our Board strive to implement an executive compensation program that:

aligns our compensation practices with a “pay-for-performance” philosophy;

is adaptable, to flex with the dynamic economic and strategic environment in which we operate;

is competitive, to help ensure that we attract, retain, and motivate top talent; and

rewards positive operational and financial performance that we believe enhances stockholder value over time.
NEO Total Target Direct Compensation Opportunity
The total target direct compensation opportunity for each of our NEOs in 2025 is set forth below.
Name
Annualized
Base Salary

($)
Target Annual
Incentive

($)
Target Long-Term
Incentive

($)
Target Pay
($)
Wayne (“Gil”) West(1)
1,500,000
2,250,000
See Discussion of Sign-On
Compensation.
(1)
Scott Haralson
750,000
750,000
2,500,000
4,000,000
Christopher G. Berg(2)
600,000
480,000
1,000,000
2,080,000
Michael S. Moore(2)
650,000
520,000
1,000,000
2,170,000
Sandeep Dube(1)
875,000
875,000
See Discussion of Sign-On
Compensation.
(1)
Other NEOs Required to Be Discussed
Katherine Lee Martin(3)
600,000
480,000
1,500,000
2,580,000
(1)
Messrs. West and Dube received sign-on equity grants when they assumed their roles in 2024. These equity grants were designed to incentivize their performance over the 2024 and 2025 fiscal years. As such, these NEOs did not participate in the Company’s long-term equity program in 2025.
(2)
During 2025, Mr. Berg’s salary increased in connection with his assumption of additional responsibilities, and Mr. Moore’s salary increased in connection with an internal promotion, in each case effective, October 1, 2025. Amounts shown reflect their total target direct compensation for 2025, assuming that these adjustments were effective January 1, 2025. Prior to these adjustments, Messrs. Berg and Moore’s annualized base salaries were each $525,000 (effective January 1, 2025 and June 14,
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Compensation Discussion and Analysis
2024, respectively), their target annual incentives were each $420,000, and their target long-term incentives were each $1,000,000. Messrs. Berg and Moore’s long-term incentive opportunities each increased from $1,000,000 to $1,500,000 in 2026.
(3)
Ms. Martin departed the Company in 2025. Amounts shown reflect her total target direct compensation opportunity for 2025, assuming employment for the entire calendar year. Ms. Martin did not earn a bonus for 2025, and she forfeited her 2025 equity awards as a result of her departure during the year.
Component Weighting: Pay for Performance
The Compensation Committee designed the 2025 executive compensation program to help ensure that, within the core program components, our NEOs received the majority of their total target direct compensation opportunity in the form of variable pay (in other words, incentives). For 2025, total target direct compensation for the year, or “Target Pay,” is calculated by combining the value of base salary, target annual incentive award, and, if the NEO participated in the 2025 long-term incentive program, target annual long-term incentive equity award. For the NEOs that did not participate in the 2025 long-term incentive program, target pay does not include the value of the sign-on equity grants on the date of grant.
The Compensation Committee determined in 2024 that, given the enterprise-wide scope of the CEO’s role, Mr. West’s individual compensation opportunities should be the greatest among the NEOs and should be the most heavily weighted toward variable compensation.
Mr. West received sign-on equity grants in April 2024. These grants vest over a longer timeline than our core long-term incentive program and are, in large part, conditioned on our achievement of stock price milestones. In setting the compensation for Messrs. Haralson and Dube, upon their hire, the Compensation Committee determined that they should also receive equity awards with a similar design. These long-term incentives are described later in this CD&A. See “— Agreements with NEOs — Agreement with Mr. West,” “— Agreements with NEOs — Agreement with Mr. Haralson,” “— Agreements with NEOs — Agreement with Mr. Dube.”
Market Competitive Compensation
Each NEO’s 2025 Target Pay was set at a level that the Compensation Committee and the Board believe to be appropriate based on a variety of factors, including compensation levels for executives in similar positions at a group of peer companies (our “peer group”) that our Compensation Committee believes reflects a relevant market for sourcing executive talent. See “— Summary of the Compensation Decision-Making Process” below for more information on our peer group. In making pay determinations for each NEO, our Compensation Committee also generally considered the following factors:

scope of responsibility;

tenure in the role at the Company;

internal pay comparisons;

requirements of any employment arrangements;
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Compensation Discussion and Analysis

the NEO’s individual performance in 2024 (as applicable); and

the NEO’s expected future impact on the organization.
Components of 2025 Executive Compensation Program
Additional details on each element of the 2025 executive compensation program follow.
2025 Annual Base Salary
The Compensation Committee determined the annual base salaries for the NEOs after reviewing individual performance, conducting internal compensation comparisons, and reviewing the NEOs’ compensation relative to our peer group. (See “— Summary of the Compensation Decision-Making Process.”) The Compensation Committee also took other factors into account, such as an individual’s prior experience, total mix of job responsibilities, internal equity, and the requirements of any employment agreements. In addition, the Compensation Committee consulted with our CEO and CHRO (except as to their own compensation) regarding salary decisions for senior executives.
The following are the base salary rates of our NEOs for 2025 and 2024 (in each case as of the end of the fiscal year or, in the case of the departed NEO, as of the date of her termination of employment):
Name
2025 Base Salary Rate
($)
2024 Base Salary Rate
($)
Wayne (“Gil”) West
1,500,000
1,500,000
Scott Haralson
750,000
750,000
Christopher G. Berg
600,000
N/A
Michael J. Moore
650,000
525,000
Sandeep Dube
875,000
875,000
Other NEO Required to Be Discussed
Katherine Lee Martin
600,000
600,000
Mr. Berg’s salary increased from $525,000 to $600,000 on October 1, 2025, and Mr. Moore’s annual base salary increased from $525,000 to $650,000 on October 1, 2025, in connection with Mr. Berg’s assumption of additional responsibilities, and Mr. Moore’s promotion to Executive Vice President, Chief Operating Officer, respectively. The Compensation Committee determined that these increased levels of base salary were appropriate, given the increased level of responsibilities and duties at the Company for Messrs. Berg and Moore’s roles.
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Compensation Discussion and Analysis
2025 Annual Incentive Awards
In February 2025, our Compensation Committee and Board adopted the 2025 Executive Incentive Compensation Plan (the “EICP”) to deliver annual incentive opportunities to employees around the globe, including our NEOs. The EICP was designed to reward results that the Compensation Committee and the Board believe to be aligned with stockholder value creation. The Compensation Committee and the Board approved the metrics and weightings set forth below for use in the plan applicable to our NEOs.

Adjusted Corporate EBITDA (weighted at 20%) — a measure of profitability

Direct Operating Expense per Transaction Day (“DOE  per Transaction Day”) (weighted at 20%) — measures the operational costs incurred for each transaction day

Total Utilization (weighted at 20%) — a measure of total transaction days divided by the product of the average number of fleet vehicles available during the period and the number of calendar days in the period

NPS for the Hertz Brand (weighted at 20%) — a measure of customer satisfaction, whereby the percentage of survey-responding customers who view their experience favorably (“promoters”) is compared to the percentage of survey-responding customers who view their experience negatively (“detractors”). (NPS = % of promoters less % of detractors)

Board Discretion (weighted at 20%) — to enable consideration of the qualitative and strategic aspects of our business results
Plan funding was not dependent on achievement of the goals associated with any specific metric; achievement of goals under any of the four metrics could fund awards.
See Annex A: Non-GAAP Measures to this Proxy Statement for a definition of Adjusted Corporate EBITDA. Adjusted Corporate EBITDA and NPS have been core elements of our program since 2022 given these metrics’ importance in measuring our financial performance, our asset efficiency, and our ability to serve our customers. In 2025, we added Total Utilization as a performance goal measuring fleet utilization and productivity, which incentivizes our management to focus on operational fleet excellence and reweighted all components equally.
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Compensation Discussion and Analysis
After the conclusion of 2025, our Compensation Committee and Board determined that we performed at a level that resulted in plan funding of 133.5% of target award amounts. The 2025 EICP goals and actual results that led to this funding are described below.
2025 Global EICP for Continuing NEOs(1)
Adjusted
Corporate

EBITDA(2)
($)
Adjusted
Corporate

EBITDA(2)
Payout
(% of
Target)
DOE per
Transaction
Day

($)
DOE per
Transaction
Day Payout
(% of
Target)
NPS
NPS
Payout
(% of
Target)
Total
Utilization
Total
Utilization
on Payout
(% of
Target)
Board
Discretion
(% of
Target)
Threshold
1
25
24.19
25
29
25
75.5
25
0
Below Target
100M
80
24.07
80
30
80
76.0
80
50
Target
256M
100
23.83
100
32
100
76.5
100
100
Maximum
300M
200
23.53
200
34
200
78.0
200
200
EICP Results
   (324M)(3)
0
23.54(3)
196.2
41
200
77.6
171.3
100
(1)
Once the threshold is met for each metric, payout levels are determined by interpolating between the performance scale points using a piece-wise linear method for all applicable ranges.
(2)
Adjusted Corporate EBITDA is defined in Annex A: Non-GAAP Measures to this Proxy Statement.
(3)
Results for the 2025 EICP reflect adjustments to exclude the impact of certain sale leaseback transactions and higher fleet interest costs from the calculation of Adjusted Corporate EBITDA, and adjustments to exclude the impact of operational revenue-related expenses such as concessions, commissions and other value added service costs, as well as the impact of certain sale leaseback transactions from the calculation of DOE per Transaction Day. See Annex A: Non-GAAP Measures to this Proxy Statement for further details, including a reconciliation for Adjusted Corporate EBITDA.
In determining the payout under the Board Discretion metric, the Compensation Committee and the Board considered, on a subjective, qualitative basis, management’s performance throughout the year against key strategic initiatives in a complex operating environment, as well as the importance of retention. Specifically, the material factors considered were the significant work and accomplishments undertaken to return the Company to profitable growth, as well as the desire to drive employee engagement and talent retention at a critical time for the business.
The earned payout percentage for each metric was weighted as set forth in the EICP and then added together to determine the final funding level.
Adjusted Corporate
EBITDA
DOE per
Transaction Day
NPS
Utilization
Board Discretion
0% of Target x Weighting of 30% = No Funding
196.2% of Target x Weighting of 20% = 39.24
200% of Target x Weighting of 20% = 40
171.3% of Target x Weighting of 20% = 34.26
100% of Target x Weighting of 20% = 20
133.5% of Target Payout
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Compensation Discussion and Analysis
Except as described below, each NEO’s individual annual incentive award for 2025 was generally calculated by multiplying (A) the NEO’s base salary rate by (B) the NEO’s target EICP opportunity and then multiplying by the funded level of 133.5% of target to arrive at (C) the actual award payout for 2025 (which reflects proration for service during the year). Awards were paid in cash. Because Ms. Martin was not employed with the Company at the time awards were paid in 2026, she was not entitled to an award opportunity under the EICP for 2025.
The Compensation Committee and the Board determined each NEO’s target EICP opportunity based on the same factors described above in relation to base salaries. The Compensation Committee and the Board chose not to further differentiate performance among the NEOs and instead chose to compensate the cohort as a team. No portion of any EICP award was guaranteed for any NEO. There were no increases from 2024 in the target EICP opportunity for NEOs previously employed by the Company, as a percentage of base salary. The table below provides each continuing NEO’s 2025 base salary received, 2025 EICP opportunity, and the 2025 payout (including any applicable adjustments).
Column (A)
Column (B)
Column (C)
Name
2025 Base Salary
Rate

($)
2025 EICP
Opportunity
(% of Base Salary)
2025 Payout
(A) x (B) x 133.5%

($)(1)
Wayne (“Gil”) West
1,500,000
150
3,003,750
Scott Haralson
750,000
100
1,001,250
Christopher G. Berg
600,000
80
581,329
Michael J. Moore
650,000
80
595,080
Sandeep Dube
875,000
100
1,168,125
(1)
The 2025 payout amounts in this column reflect proration for service during the year, and certain other adjustments. Mr. Berg’s salary increased effective October 1, 2025, in connection with his assumption of additional duties. Mr. Moore commenced his role, effective October 1, 2025, with compensation adjustments. Messrs. Berg and Moore’s 2025 payouts reflect proration based on their respective length of service and applicable salary and EICP opportunity rates before and after, October 1, 2025.
2025 Long-Term Incentive Awards
The Compensation Committee and the Board believe in aligning the interests of our senior leaders with those of our stockholders. The significant extent to which equity is included in our NEOs’ compensation opportunity reflects this belief.
As discussed above, Mr. West received sign-on equity grants when he joined the Company. These grants were in lieu of participation in our 2024 and 2025 long-term incentive programs. See “— Agreements with NEOs — Agreement with Mr. West” below for further discussion of these equity grants. As described below, Mr. Dube also received sign-on equity grants in lieu of participation in the Company’s 2024 and
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2025 long-term incentive programs. See “— Agreements with NEOs — Agreement with Mr. Dube” below for further discussion of these equity grants.
For our other NEOs, the Compensation Committee chose to use a mix of service-based RSUs (50%) and performance-based PSUs (50%) for the 2025 - 2027 cycle of the long-term incentive program (the “2025 LTIP”). RSUs are settled in shares of our common stock and designed to attract and retain the NEOs, reward performance, and align our executives’ interests with our stockholders by encouraging stock ownership. PSUs, if earned, are settled in shares of our common stock, and the PSUs are designed to reward the NEOs based on the Company’s performance through the achievement of financial metrics, thereby providing both retention and incentive tools for our executives.
To determine the amount of the target award to grant to each NEO participating in the 2025 LTIP, the Compensation Committee considered similar factors used to determine target cash compensation for each eligible NEO. The Compensation Committee uses a value-based approach to setting target opportunities and expresses the target opportunity in dollar terms. The target opportunities for our NEOs under the 2025 LTIP were as follows:
Name
2025 Total Target Award Values
($)
Wayne (“Gil”) West
See Discussion of Sign-On
Compensation
(1)
Scott Haralson
2,500,000
Christopher G. Berg
1,000,000
Michael J. Moore
1,000,000
Sandeep Dube
See Discussion of Sign-On
Compensation
(1)
Other NEO Required to Be Discussed
Katherine Lee Martin(2)
2,500,000(2)
(1)
As further described below, Messrs. West and Dube received sign-on equity grants when they assumed their roles, with target values of $33,000,000 and $8,900,000, respectively. These equity grants were designed to incentivize performance over the 2024 and 2025 fiscal years. As such, these NEOs did not participate in the Company’s long-term equity program in 2024 or 2025.
(2)
The amount presented in this table for Ms. Martin reflects an additional increase to her 2025 LTIP target, with a value of $2,500,000. Ms. Martin forfeited her 2025 LTIP awards upon her separation from the Company.
Considering its pay for performance philosophy, and to promote retention and consistency with the award mix provided to other Company employees, consistent with the award mix applicable to the 2024 LTIP, the Compensation Committee set the award mix for NEOs in the 2025 LTIP at 50% PSUs and 50% RSUs.
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Target PSU and RSU values are translated to grant numbers by dividing the dollar value of the target award by the closing price of our common stock on the Nasdaq on the date of grant.
The following table summarizes the mix of equity awards granted to our NEOs under the 2025 LTIP:
Name
2025 LTIP PSUs
Granted
(1)
(#)
2025 LTIP RSUs
Granted

(#)
Wayne (“Gil”) West(2)
N/A
N/A
Scott Haralson
309,406
309,406
Christopher G. Berg(3)
123,763
123,763
Michael J. Moore(4)
123,763
123,763
Sandeep Dube(2)
N/A
N/A
Other NEO Required to Be Discussed(5)
Katherine Lee Martin
309,406
309,406
(1)
For purposes of the table, the amounts reflected include all PSUs granted under the 2025 LTIP. However, because the 2025 LTIP PSUs are conditionally earned based on performance against a series of three one-year goals, the dollar value in the other tables in this proxy statement reflect only one-third of the value of the total 2025 LTIP PSUs granted.
(2)
Messrs. West and Dube received sign-on RSU and PSU grants in 2024, which excluded them from participating in the 2025 LTIP, and therefore, no awards for them are listed in this table.
(3)
The amounts in this table do not reflect the additional one-time time grant of 402,145 non-2025 LTIP RSUs (with a grant date value of $1,500,000), which was made to Mr. Berg on January 2, 2025, in connection with his hiring.
(4)
Mr. Moore commenced his role, effective October 1, 2025 with compensation adjustments. His 2025 LTIP reflects his 2025 target opportunity for his previous role. The amounts in this table do not reflect the additional one-time grant of 147,711 non-2025 LTIP RSUs (with a grant date value of $1,000,000), which was made to Mr. Moore on October 1, 2025, in connection with his promotion.
(5)
Ms. Martin forfeited her 2025 LTIP awards upon her separation from the Company.
2025 RSUs
RSUs represent the right to receive a defined number of shares of our common stock after completing a period of service established at the grant date. RSUs encourage retention and long-term commitment to the Company. Additionally, because RSUs are paid in shares of our common stock, we believe that these awards align the interests of our executives with those of our stockholders, as the RSUs encourage stock ownership and increase in value as the trading price of our common stock increases. RSUs granted under the 2025 LTIP generally vest ratably over three years, subject to the NEO’s continued employment with the Company through such period.
Sign-On and Promotional RSU Grants Made in 2025
In January 2025, we made a one-time RSU grant to Mr. Berg, in connection with his hiring with a target grant date value of $1,500,000. In October 2025, we made a one-time RSU grant to Mr. Moore in connection
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with his promotion with a target grant date value of $1,000,000. Each of these non-LTIP grants vest ratably on the first three anniversaries of the applicable date of grant, subject to the NEO’s continued employment with the Company through such period and was made to encourage Messrs. Berg and Moore’s retention and long-term commitment to the Company.
2023, 2024, and 2025 PSUs
PSUs represent an opportunity to earn a defined number of shares of our common stock if the Company achieves preset performance goals over time. In general, the PSUs fully vest following the third anniversary of the date of grant. Payouts, in shares of common stock, can range from 0% to 200% of the target award. The three-year nature of the LTIP grant means that an NEO may have up to three outstanding PSU grants in one year.
Goal Setting in the PSU Program Considering the dynamics of our industry, the Compensation Committee has, to date, used a staged approach to goal setting in the PSU program. This approach means that PSUs granted under the 2023 long-term incentive plan (the “2023 LTIP”), the 2024 LTIP, and the 2025 LTIP are conditionally earned, if at all, based on our performance against a series of three one-year goals. Any PSUs earned with respect to achievement of a one-year performance goal are “banked” and generally require continued employment through the third anniversary of the date of grant to fully vest. In addition, the program caps payouts at 100% of the targeted amount if our absolute total shareholder return (“TSR”) is negative over the three-year grant cycle. The TSR cap applies even if the performance goals are otherwise exceeded and would have resulted in more than 100% of the target grant amount of shares being earned. The Compensation Committee determined that this cap was an appropriate mechanism to ensure that our executives do not receive an above-target payout if our stockholders have not experienced positive TSR over the corresponding performance period.
At the start of 2025, the Compensation Committee approved the Adjusted Corporate EBITDA threshold, target and maximum goals for the final third of the total PSUs granted under the 2023 LTIP, the second third of the PSUs granted under the 2024 LTIP, and the first third of the PSUs granted under the 2025 LTIP. The calculation of Adjusted Corporate EBITDA for both awards is the same as that for the 2025 EICP applicable to our NEOs. Each PSU grant provides that 25% of the PSUs will be earned for performance from the minimum level to 80% of Target Adjusted Corporate EBITDA and uses straight line interpolation to calculate payouts for performance at or above 80% of Target (up to the Maximum amount). (See the tables below.) The Compensation Committee chose to use Adjusted Corporate EBITDA in the PSU program, acknowledging its use in the EICP as well, because of the metric’s importance to the Company and its stockholders.
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Based on the Company’s performance in 2025, no PSUs were earned for the one-third of the 2023 LTIP PSUs, 2024 LTIP PSUs, and 2025 LTIP PSUs attributable to 2025 performance, respectively.
2025 Tranche of 2023 - 2025 PSUs
Performance
Adjusted Corporate
EBITDA(1)
($)
Percentage
Earned

(%)
Minimum
1
25
Target
256M
100
Maximum
300M
200
2025 Results
(324M)(2)
0
2025 Tranche of 2024 - 2026 PSUs
Performance
Adjusted Corporate
EBITDA(1)
($)
Percentage
Earned

(%)
Minimum
1
25
Target
256M
100
Maximum
300M
200
2025 Results
(324M)(2)
0
2025 Tranche of 2025 - 2027 PSUs
Performance
Adjusted Corporate
EBITDA
(1)
($)
Percentage
Earned

(%)
Minimum
1
25
Target
256M
100
Maximum
300M
200
2025 Results
(324M)(2)
0
(1)
Adjusted Corporate EBITDA is defined in Annex A: Non-GAAP Measures to this Proxy Statement.
(2)
Results for the 2025 LTIP include adjustments for the impact of certain sale leaseback transactions and higher fleet interest costs that were not considered for the calculation of Adjusted Corporate EBITDA. See Annex A: Non-GAAP Measures to this Proxy Statement for an additional explanation of this further adjustment.
The full performance period for the 2023 LTIP PSUs was completed as of the end of 2025. Based on company performance, the 2023 LTIP PSUs earned no payout and are no longer outstanding. Ms. Martin forfeited any outstanding PSUs under the 2023, 2024, and 2025 LTIPs, as applicable, upon her separation from the Company.
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Messrs. West, Dube, and Haralson did not participate in the 2023 LTIP or the 2024 LTIP, and in the cases of Messrs. West and Dube, the 2025 LTIP. Instead, they received certain sign-on performance-based equity awards when they were hired, in the amounts and subject to the terms described below under “— Agreements with NEOs.” Such sign-on awards had not yet vested based on performance as of December 31, 2025.
The Compensation Committee intends to continue to regularly review the Company’s PSU program to help ensure that it supports the Company’s business objectives, and to consider the extent to which cumulative, multi-year goals are appropriate in light of those objectives. The Compensation Committee has made certain changes to the PSU program beginning with fiscal year 2026, including the implementation of a new relative TSR metric, which we expect to describe in further detail in the proxy materials distributed in advance of the Company’s 2027 annual meeting of stockholders.
Other Compensation Elements
Benefit Programs
We maintain a qualified defined contribution plan in which substantially all our U.S.-based employees can participate (the “401(k) Plan”). The 401(k) Plan provides that participants are eligible to receive a matching Company contribution equal to (i) 100% of their contributions for up to 3% of compensation (up to IRS limits) and (ii) 50% of their contributions for up to the next 2% of compensation (up to IRS limits).
Perquisites
We provide perquisites and other personal benefits to our NEOs that we and the Compensation Committee believe are reasonable and consistent with our overall compensation program. These benefits better enable us to attract and retain superior employees for key positions. Our perquisites generally consist of access to benefits that are available to individuals in leadership roles across the Company, including personal use of a Company-owned vehicle, relocation assistance, and group excess liability umbrella insurance. During 2025, the NEOs were also entitled to participate in an executive physical program, and we provided a financial counseling and tax-preparation benefit to the Company’s most senior leaders, including the NEOs.
The Compensation Committee periodically reviews our perquisite policies to help ensure that they are reasonable and competitive.
Severance Plan for Senior Executives
The Board maintains the 2021 Hertz Global Holdings, Inc. Severance Plan for Senior Executives, as amended or amended and restated from time to time (the “Severance Plan”). The Severance Plan provides for senior executives to be eligible to receive severance benefits if the participant’s employment is
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terminated for a reason other than “cause,” death, or disability. In April 2026, the Severance Plan was amended to expand the non-compete restrictions, allow for outplacement allowance in lieu of outplacement services, add an outside date for pro-rated performance bonus, and other administrative updates.
The Severance Plan provides that in the event of a qualifying termination, the participant will be eligible for severance equal to (i) 1.5 times their base salary and target annual cash incentive, (ii) payment of a pro-rata annual cash incentive for the year of termination based on actual achievement of performance metrics, (iii) continued medical and continued health benefits for 18 months following termination, and (iv) executive outplacement allowance of up to $25,000. The Participants must execute (and not revoke) a release of claims within 60 days following termination to be eligible for these benefits. The plan requires compliance with customary covenants regarding confidential information, non-competition, non-solicitation, and non-disparagement.
For Mr. West, in addition to eligibility for benefits under the Severance Plan, his employment agreement provides for certain severance opportunities in the event of a termination for “good reason,” as defined in the applicable agreement. See “— Agreements with NEOs — Agreement with Mr. West” below. His employment agreement also contains post-employment restrictive covenant provisions that are more extensive and generally longer in duration than those applicable under the Severance Plan.
Messrs. Haralson and Dube’s offer letters provide for similar severance benefits in the event of a termination for “good reason,” as defined in their respective offer letters.
Agreements with NEOs
Agreement with Mr. West
Mr. West’s employment agreement, entered into on March 15, 2024 (the “West Employment Agreement”), provided for his appointment as CEO, effective April 1, 2024, and continued employment until the West Employment Agreement is terminated by either the Company (with or without “Cause,” as defined in the West Employment Agreement, or “Disability,” as defined in the West Employment Agreement) or Mr. West (with or without “Good Reason,” as defined in the West Employment Agreement, or upon his death).
While employed with the Company, the West Employment Agreement provides Mr. West with an annual base salary of $1.5 million (to be reviewed annually for possible increase) and the right to participate in the Company’s annual incentive program as in effect from time to time, with a target annual incentive amount equal to 150% of his base salary.
In lieu of participation in the Company’s long-term incentive program in 2024 and 2025, Mr. West received a sign-on equity grant upon his hiring that provides the opportunity to earn a total number of shares of our common stock in an amount equal to $33,000,000, divided by the weighted-average closing price of our common stock for the 30-day period ending on the date of our public announcement of Mr. West’s
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employment by the Company. 45.45% of the sign-on equity grant was delivered in the form of RSUs that vest ratably over three years, and 54.55% of the sign-on equity grant was delivered in the form of PSUs that vest based on Mr. West’s continued employment over a three-year period and Company stock performance over a maximum of five years. Beginning in 2026, Mr. West will be eligible to receive equity awards under the Company’s long-term incentive program at the same time, and on the same terms and conditions as, awards granted to other NEOs, with an anticipated grant date fair market value of no less than $8,000,000 per year.
These awards were designed by the Compensation Committee, with the support of its independent compensation consultant, FW Cook, to closely align Mr. West’s compensation with the value that management creates for stockholders, particularly for the performance-based awards that directly linked earning of the awards with stock price improvement. In making these awards, our Compensation Committee was focused on successfully recruiting a leader who the Board believed had the requisite experience and leadership qualities to successfully grow our business and position the Company to succeed in the context of the future of mobility. Specifically, our Board sought leadership to undertake a transformation of the Company. In that pursuit, our Compensation Committee created what it believed to be an appropriate compensation structure to incentivize Mr. West in a manner aligned with the interests of our stockholders, while inducing Mr. West to join the Company relative to other opportunities available to him at the time.
Mr. West’s sign-on equity awards are summarized below.
Time-Based RSUs: In order to provide for retention of Mr. West and to allow him to earn compensation based on our stock price over a three-year period, our Compensation Committee awarded Mr. West 1,910,369 time-based RSUs that vest ratably over three years from his start date, subject to his continued employment with the Company on each such date. As of December 31, 2025, 636,789 of Mr. West’s sign-on time-based RSUs had vested, and 1,273,580 of his sign-on time-based RSUs remained unvested and outstanding.
Performance-Based RSUs: At the heart of Mr. West’s sign-on package and representing 54.55% of Mr. West’s total sign-on equity awards are 2,292,864 performance-based RSUs (the “West Stock Price RSUs”). The West Stock Price RSUs are designed to be earned based on (i) a three-year time-vesting
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period and (ii) the Company’s achievement of the following share price targets (provided that any West Stock Price RSUs that do not vest within five years shall be forfeited):
Performance-Based RSUs – Tranche
Required 90-Day VWAP
458,572
$10.00
458,573
$12.50
458,573
$15.00
458,573
$17.50
458,573
$20.00
Our Compensation Committee determined that these awards should comprise the largest portion of Mr. West’s sign-on equity grants to align his compensation with sustained levels of share price performance. Importantly, the share price performance metrics referenced in the table above would be achieved only when the 90-day weighted-average closing price (“VWAP”) of our common stock exceeds the applicable price. Sustained share price performance is thus required, further aligning Mr. West’s compensation to stockholder interests. Once earned based on the stock price, the award would be paid out subject to the three-year time-based vesting schedule. Based on the Company’s VWAP performance as of December 31, 2025, none of the West Stock Price RSUs had been earned as of such date.
If Mr. West’s employment terminates without “cause,” or if he resigns for “good reason” ​(in each case as defined in the West Employment Agreement), his sign-on equity awards will be treated as follows (subject to his execution and non-revocation of a release of claims against the Company):
Time-Based RSUs
12 additional months of service crediting and full vesting if the termination occurs on or following a change in control (as defined in the 2021 Omnibus Incentive Plan).
Performance-Based RSUs – Stock Price
12 additional months of service crediting and 12 additional months of performance vesting eligibility for outstanding PSUs. If the termination occurs following a change in control, accelerated time-vesting and performance vesting based solely on the value of Company stock upon the change in control.
Mr. West is also entitled to participate in all employee and senior executive benefits in accordance with the programs then available to the Company’s senior executives, as well as in any retirement, deferred compensation, or similar plan available to senior executives and in effect from time to time. In addition, he is entitled to a life insurance policy (with a death benefit of at least $5,000,000 subject to qualification),
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which was not provided for 2024, and which was provided with a $2,000,000 death benefit for 2025, subject to reduction based on age, with effect from age 65.
Furthermore, under the West Employment Agreement, Mr. West may receive certain perquisites generally available from time to time to senior executives of the Company on the terms and conditions then prevailing under such programs; an annual physical at the Company’s expense; and free car rental privileges for his life and for the life of his surviving spouse (if applicable). He is also entitled to reimbursement for the use of private aircraft for business purposes.
Mr. West is entitled to severance and change in control benefits, which are summarized under “Potential Payments upon Termination or Change in Control” below. Following the termination of his employment, the West Employment Agreement prohibits Mr. West from soliciting our employees for six months, soliciting our clients for twelve months, and competing with the Company for two years.
Agreement with Mr. Haralson
Mr. Haralson and the Company entered into a standard offer letter on May 29, 2024, in connection with his being hired as the Company’s Executive Vice President and CFO, effective June 17, 2024. He also entered into a standard Employee Confidentiality and Non-Competition Agreement as of May 29, 2024.
The offer letter provides for Mr. Haralson to receive the following:

an annual base salary of $750,000; and

a target opportunity under the Company’s annual incentive plan at 100% of his annual base salary (prorated for 2024).
Also under the offer letter, Mr. Haralson received a cash sign-on bonus in the gross amount of $500,000, which was payable on the first payroll period following his first 30 days of employment. Mr. Haralson is required to repay a pro-rata portion of his sign-on bonus to the Company if his employment is terminated for “cause” ​(as defined in his offer letter) or if he voluntarily terminates his employment without “good reason” (as defined in his offer letter) within 12 months of his start date.
Furthermore, the offer letter provided Mr. Haralson with the following two sign-on equity awards as of his start date:

a grant of 1,143,293 RSUs, with a grant date value of $3.75 million, that vests ratably on the first three anniversaries of the date of grant, assuming his continued employment through each vesting date. In the event Mr. Haralson terminates his employment for “good reason” or is terminated without “cause” by the Company, one-third of the RSUs next scheduled to vest will immediately vest (in the absence of a change in control) or the whole award will vest (upon or within two years following a change in control); and
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a grant of 1,143,293 PSUs, with a grant date value of $3.75 million, that vests in equal installments over a period of three years, and subject to the following performance conditions (provided that any PSUs that do not vest within five years shall be forfeited):
Performance-Based RSUs – Tranche
Required 90-Day VWAP
228,659
$10.00
228,659
$12.50
228,659
$15.00
228,658
$17.50
228,658
$20.00
As of December 31, 2025, 381,093 of Mr. Haralson’s sign-on time-based RSUs had vested, and 762,200 of his sign-on time-based RSUs remained unvested and outstanding. Based on the Company’s VWAP performance through December 31, 2025, none of Mr. Haralson’s sign-on PSUs had been earned as of such date. Mr. Haralson was ineligible for additional equity awards in 2024, but became eligible to participate in the Company’s long-term incentive program in 2025, with an annual target award value of $2,500,000.
Under the offer letter, Mr. Haralson is eligible to receive a Company-provided vehicle for personal and professional use, with income imputed for the value of any personal use. He was also entitled to receive benefits generally available to other relocating executives, including relocation assistance in the form of a net cash payment of $100,000 plus expenses related to the movement of his household goods, subject to repayment to the Company of (i) 100% of such amounts if Mr. Haralson’s employment had been terminated for “cause” ​(as defined in his offer letter) or he had voluntarily terminated his employment without “good reason” ​(as defined in his offer letter) within 12 months of his start date or (ii) 50% of such amounts if his employment is terminated for “cause” or he voluntarily terminates his employment without “good reason” between 12 and 24 months of his start date.
The offer letter also provides that Mr. Haralson is eligible to participate in other benefit programs available to executive officers of the Company. Furthermore, pursuant to the offer letter, Mr. Haralson became a participant in the Severance Plan from the first day of his employment. Upon a termination without “cause” by the Company or by Mr. Haralson for “good reason,” Mr. Haralson is entitled to the greater of the benefits set forth under the Severance Plan (as in effect on the date of such termination) and the benefits outlined in Mr. Haralson’s offer letter. See “Potential Payments upon Termination or Change in Control — Summaries: Plans and Agreements” below for more information about his severance entitlements.
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Agreement with Mr. Dube
Mr. Dube and the Company entered into a standard offer letter on June 28, 2024, in connection with his being hired as the Company’s Executive Vice President and Chief Commercial Officer, effective July 22, 2024. His offer letter also includes confidentiality and non-competition provisions that apply during his employment with the Company.
The offer letter provides for Mr. Dube to receive the following:

an annual base salary of $875,000; and

a target opportunity under the Company’s annual incentive plan at 100% of his annual base salary (prorated for 2024).
Also under the offer letter, Mr. Dube received a cash sign-on bonus in the gross amount of $1,000,000, which was payable on the first payroll period following the first 30 days of his employment. Mr. Dube is required to repay a pro-rata portion of his sign-on bonus to the Company if his employment is terminated for any reason other than a termination by the Company without “cause” ​(as defined in his offer letter) or a termination by Mr. Dube for “good reason” ​(as defined in his offer letter) within 12 months of his start date.
The offer letter also provided Mr. Dube with two sign-on equity awards as of his start date:

a grant of 1,126,583 RSUs, with a grant date value of $4.45 million, that vests ratably on the first three anniversaries of the date of grant, assuming his continued employment through each vesting date. In the event Mr. Dube leaves his employment for “good reason” or is terminated without “cause” by the Company, one-third of the RSUs next scheduled to vest will immediately vest (in the absence of a change in control) or the whole award will vest (upon or within two years following a change in control); and

a grant of 1,126,583 PSUs, with a grant date value of $4.45 million, that vests in equal installments over a period of three years, and subject to the following performance conditions (provided that any PSUs that do not vest within five years shall be forfeited):
Performance-Based RSUs – Tranche
Required 90-Day VWAP
225,317
$10.00
225,317
$12.50
225,317
$15.00
225,316
$17.50
225,316
$20.00
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As of December 31, 2025, 375,523 of Mr. Dube’s sign-on time-based RSUs had vested, and 751,060 of his sign-on time-based RSUs remained unvested and outstanding. Based on the Company’s VWAP performance through December 31, 2025, none of Mr. Dube’s sign-on PSUs had been earned as of such date. Mr. Dube was ineligible for additional equity awards in 2024 and 2025, but he became eligible to participate in the Company’s long-term incentive program beginning in 2026, with an annual target award value of $2,500,000.
Under the offer letter, Mr. Dube was also entitled to receive benefits generally available to other relocating executives, including relocation assistance in the form of a net cash payment of $125,000 plus expenses related to the movement of his household goods, subject to repayment to the Company of (i) 100% of such amounts if Mr. Dube’s employment was terminated for any reason other than a termination by the Company without “cause” or by Mr. Dube for “good reason” within 12 months of his start date or (ii) 50% of such amounts if such termination occurs between 12 and 24 months of his start date.
In addition, Mr. Dube is eligible to participate in other benefit programs available to executive officers of the Company and receive a Company-provided vehicle for personal and professional use, with income imputed for the value of any personal use. Furthermore, pursuant to the offer letter, Mr. Dube became a participant in the Severance Plan from the first day of his employment. Upon a termination without “cause” by the Company or by Mr. Dube for “good reason,” Mr. Dube is entitled to the greater of the benefits set forth under the Severance Plan (as in effect on the date of such termination) and the benefits outlined in Mr. Dube’s offer letter. See “Potential Payments upon Termination or Change in Control — Summaries: Plans and Agreements” below for more information about his severance entitlements.
Agreements with Other NEOs
In 2025, our other NEOs (Mr. Berg, Mr. Moore, and Ms. Martin) each had offer letters with the Company dated December 11, 2024, October 1, 2025, and June 25, 2024, respectively, that contained customary employment terms (such as base salary, incentive compensation, and benefits opportunities) as in effect at the time the offer letters were executed.
Pursuant to his offer letter, Mr. Berg was entitled to receive a $50,000 cash sign-on bonus. This bonus was subject to full repayment by Mr. Berg to the Company if he voluntarily terminated employment within 12 months of his start date and remains subject to 50% repayment if he voluntarily terminates employment or is terminated for cause between 12 and 24 months of his start date. Mr. Berg’s offer letter was amended on September 29, 2025, to reflect changes in his compensation package in connection with his assumption of additional responsibilities as of the same date.
Mr. Moore’s offer letter was not amended in 2025 after its execution. Ms. Martin’s LTIP opportunity increased in 2025, which was memorialized in a letter with the Company, but she forfeited her 2025 LTIP awards upon her departure. None of the foregoing offer letters contained any enhanced severance benefits beyond those that would otherwise be provided under the Severance Plan.
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Compensation Discussion and Analysis
Clawback Policy
We maintain and operate the Hertz Global Holdings, Inc. Clawback Policy (the “Nasdaq Clawback Policy”). The Nasdaq Clawback Policy provides for the reasonably prompt recovery (or “clawback”) of certain excess incentive-based compensation received during an applicable three-year recovery period by current or former executive officers (including the NEOs) in the event the Company is required to prepare an accounting restatement due to material noncompliance with any financial reporting requirement under the securities laws.
Excess incentive-based compensation for these purposes generally means the amount of incentive-based compensation received (on or after October 2, 2023) by such executive officer that exceeds the amount of incentive-based compensation that would have been received by such executive officer had it been determined based on the restated amounts, without regard to any taxes paid.
Incentive-based compensation potentially subject to recovery under the mandatory accounting restatement provisions of the Nasdaq Clawback Policy is generally limited to any compensation granted, earned, or vested based wholly or in part on the attainment of one or more financial reporting measures. The Nasdaq Clawback Policy includes limited exceptions to the requirement to clawback amounts in the event of an accounting restatement in accordance with Nasdaq listing rules and SEC requirements.
Prior to the promulgation of rules by Nasdaq, the Company had voluntarily adopted a clawback policy to promote responsible risk management. This policy applied to a broader group of employees than is required by the Nasdaq listing rules. The Compensation Committee chose to maintain this policy (the “Supplemental Clawback Policy”) to serve as a primary source of compensation recovery opportunity related to senior employees other than executive officers (generally employees at or above the Vice President level) and as a supplement to the Nasdaq Clawback Policy for executive officers.
For executive officers, the Supplemental Clawback Policy will only operate with respect to amounts subject to the Nasdaq Clawback Policy after recovery occurs under the Nasdaq Clawback Policy, and there will be no duplication of recovery under the Supplemental Clawback Policy.
The Company’s 2021 Omnibus Incentive Plan also includes clawback and forfeiture provisions that apply to both time-based and performance-based vesting awards granted pursuant to the plan in the event of certain misconduct by the participant, including a breach of a restrictive covenant. All of the outstanding RSU and PSU awards are subject to those clawback provisions.
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Compensation Discussion and Analysis
Stock Ownership Guidelines and Hedging and Pledging Policy
Stock Ownership Guidelines
We maintain Stock Ownership Guidelines under which our NEOs, Section 16 officers, and other individuals at the Senior Vice President level and above are required to own shares of our common stock equal in value to a specified multiple of their annual base salary. As of the date of this Proxy Statement, the Stock Ownership Guidelines applicable to our NEOs and Section 16 officers are described below.
Position
Multiple of
Annual Base Salary
CEO
5x
Other NEOs and Section 16 Officers
3x
Executives generally have five years to reach the target ownership levels. Executives subject to the Stock Ownership Guidelines are permitted to count towards the target ownership levels those shares owned outright or in trust for which they are the ultimate beneficiary and 50% of the value of awards issued under our equity incentive plans, including (i) unvested RSUs and other non-performance-based share awards and (ii) earned PSUs, performance shares, or similar performance-based share awards, even if the service requirement has not yet been met.
Until the target ownership levels are met, executives generally are restricted from selling more than 50% of the net shares received upon vesting or exercise of equity awards after the payment of exercise prices and withholding taxes, as applicable.
As of the date this Proxy Statement, all continuing NEOs have either met their retention guideline or are currently in the transition period for compliance with the Stock Ownership Guidelines.
Hedging and Pledging Policy
Our Insider Trading Policy prohibits employees, officers, and directors from entering into any type of arrangement, contract, or transaction that has the effect of pledging shares or hedging against the decrease in the market value of our common stock.
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Compensation Discussion and Analysis
Summary of the Compensation Decision-Making Process
The Compensation Committee is responsible for reviewing and establishing the compensation program for our NEOs, subject to approval by the Board. To help design the program, the Compensation Committee uses a variety of inputs, including those that are discussed below.
Annual Say-on-Pay Vote
We provide stockholders with an annual “say-on-pay” advisory vote on our executive compensation program. At our 2025 Annual Meeting, approximately 84% of the votes cast for the say-on-pay proposal were in favor of our NEO compensation program and policies. Our Compensation Committee evaluated the results of the 2025 say-on-pay vote, and, given the majority support for our executive compensation program, decided to maintain the core design of our compensation program. The Compensation Committee expects to continue to consider the outcome of future say-on-pay votes, in addition to various other factors, when making future compensation decisions.
Compensation Consultant and Market Data
The Compensation Committee has the authority to retain outside advisors, as it deems appropriate. For 2025, the Compensation Committee retained FW Cook as its independent compensation consultant with respect to the 2025 executive compensation program. FW Cook does not perform any services for the Company other than in its role as independent advisor to the Compensation Committee. The Compensation Committee has assessed FW Cook’s independence. In 2025, the Compensation Committee also considered and assessed all relevant factors that could give rise to a potential conflict of interest with respect to FW Cook. Based on this review, the Compensation Committee did not identify any conflict of interest.
The responsibilities of our compensation consultant include:

reviewing and advising on total executive compensation, including salaries, short-term and long-term incentive programs, and relevant performance goals;

conducting a periodic review of compensation plan designs;

advising on industry trends and best practices in executive compensation;

advising on effectively aligning pay with performance and with our business needs; and

assisting the Compensation Committee with any other matters related to executive compensation arrangements, including executive employment and award arrangements.
The independent compensation consultant also provides internal and external pay comparison data to the Compensation Committee. The Compensation Committee uses this data as one element in its
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Compensation Discussion and Analysis
compensation decisions and does not mandate target ranges for our NEO salaries, annual incentive opportunities, or long-term incentives, as compared to the market data.
To determine the appropriate market data for use in its compensation decisions, the Compensation Committee selected a peer group based on the recommendations of FW Cook. FW Cook prepared a list of potential peer companies (with a particular focus on travel companies). Because the number of our direct industry competitors is limited, we do not limit the peer group to our direct competitors. FW Cook proposed companies that have substantial similarities to our business model, are comparable to us based on revenues and market capitalization, and with which we compete for talent.
We prefer to have a consistent peer group year to year, and based on the recommendation of the independent compensation consultant, the Compensation Committee chose to keep the peer group used for 2024 as the peer group for 2025. In the fourth quarter of 2025, the Compensation Committee again reviewed the Company’s peer group, in consultation with the independent compensation consultant, for use in setting 2026 compensation and determined to remove Royal Caribbean Cruises, Ltd. as a member of the peer group and replace it with Hyatt Hotels Corporation.
The following companies comprised our peer group for purposes of evaluating our executive compensation for 2025:
Alaska Air Group, Inc.
Lithia Motors, Inc.
AutoNation, Inc.
Norwegian Cruise Line Holdings Ltd.
Avis Budget Group, Inc.
Penske Automotive Group, Inc.
CarMax, Inc.
Royal Caribbean Cruises Ltd.
Carvana Co.
Ryder Systems, Inc.
Element Fleet Management Corp.
Sonic Automotive, Inc.
Group 1 Automotive, Inc.
Southwest Airlines Co.
Hilton Worldwide Holdings Inc.
Travel + Leisure Co.
JetBlue Airways Corporation
United Rentals
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Compensation Discussion and Analysis
Role of the CEO
In determining the appropriate levels of compensation for our NEOs, our CEO provides input to the Compensation Committee on topics that influence business performance. Our CEO also reviews and makes observations regarding the performance of our business and regarding the executives which report directly to him. Although the Compensation Committee may consider the CEO’s input, in all cases, the final determination regarding compensation of our NEOs rests with the Compensation Committee and our Board.
Compensation Risk
Our compensation policies and practices, including the NEO compensation programs, have been designed to include features intended to reduce the likelihood of excessive risk-taking. The Compensation Committee annually reviews our compensation policies and programs to identify and address any potential risks that could be created by the programs. In September 2025, with the assistance of key personnel from our Human Resources Department and our Legal Department, the Compensation Committee undertook a risk review of our 2025 compensation programs for all employees. Based on this review, the Compensation Committee concluded that the risks arising from our compensation programs are not reasonably likely to have a material adverse effect on the Company.
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Compensation Committee Report
The Compensation Committee has reviewed and discussed with members of management the Compensation Discussion and Analysis included in this Proxy Statement for the year ended December 31, 2025. Based on that review and discussion, the Compensation Committee recommended to the Board that the Compensation Discussion and Analysis be included in this Proxy Statement and incorporated by reference into our Annual Report on Form 10-K for the fiscal year ended December 31, 2025.
The Compensation Committee,
Colin Farmer, Chair
Francis S. Blake
Lucy Clark Dougherty
Andrew Shannahan
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2025 Summary Compensation Table
The table set forth below presents compensation information for the individuals who served as our CEO and CFO during 2025, for each of the other three most highly compensated individuals who were serving as executive officers at the end of 2025, and for one individual who would have been an NEO had such individual been in her role at fiscal year-end. See “Compensation Discussion and Analysis — Agreements with NEOs” for additional information.
Name and
Principal Position
Year
Salary(1)
Bonus(2)
Stock
Awards
(3)
Non-Equity
Incentive Plan
Compensation
(4)
All Other
Compensation
(5)
Total
Wayne (“Gil”) West
Chief Executive Officer
2025
1,500,000
3,003,750
20,621
4,524,371
2024
1,125,001
1,181,250
32,322,862
506,250
45,519
35,180,881
Scott Haralson
EVP and Chief Financial Officer
2025
750,000
1,666,666
1,001,250
56,804
3,474,720
2024
403,846
500,000
7,500,002
121,721
203,659
8,729,228
Christopher G. Berg
EVP Fleet Management
2025
539,712
50,000
2,166,670
581,329
27,914
3,365,623
Michael S. Moore
EVP and Chief Operating Officer
2025
556,250
1,666,672
595,080
28,477
2,846,479
Sandeep Dube
EVP and Chief Commercial Officer
2025
875,000
1,168,125
59,885
2,103,010
2024
387,019
1,000,000
8,900,006
116,906
258,572
10,662,503
Other NEO Required to Be Discussed
Katherine Lee Martin
Former EVP, General Counsel, and Corporate Secretary
2025
380,771
1,787,179
34,171
2,202,121
2024
533,348
2,334,401
113,246
38,206
3,019,201
(1)
Messrs. West, Haralson, Berg, and Dube served in their roles for the entire fiscal year. Mr. Moore was promoted to his current position, effective October 1, 2025, with compensation adjustments effective as of the same date. Ms. Martin departed the Company on August 15, 2025.
(2)
Includes, for 2025, with respect to Mr. Berg, a cash sign-on bonus paid in connection with his hiring.
(3)
The amounts reported represent the aggregate grant date fair value of applicable equity awards and were computed in accordance with FASB Topic 718. Assumptions used in the calculations of these amounts are included in “Note 9 — Stock-Based Compensation” in the notes to our consolidated financial statements in our 2025 Annual Report. For fiscal year 2025, the “Stock Awards” column reflects the grant date fair values of the following:
(a)
for Ms. Martin, one-third of the 2023 PSUs granted under the 2023 LTIP, which are as described under “Compensation Discussion and Analysis — Long-Term Incentives.” For the 2023 PSUs, because we have used a staged approach to goal
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2025 Summary Compensation Table
setting, with one-third of the total 2023 PSU grant conditionally earned based on performance against a series of three one-year goals, and the goals for each tranche set at the beginning of each performance year, only the third tranche of the 2023 PSUs is considered granted in 2025 under FASB Topic 718 and included in this table. The following is the aggregate grant date fair value of the 2023 PSUs if we had assumed that the maximum amount (200%) of the third tranche would have been earned: Ms. Martin, $6,224. No PSU awards were actually earned. Ms. Martin’s 2023 PSUs granted under the 2023 LTIP were forfeited in connection with her departure from the Company. Our other NEOs did not participate in the 2023 LTIP.
(b)
for Ms. Martin, one-third of the 2024 PSUs granted under the 2024 LTIP as described under “Compensation Discussion and Analysis — Long-Term Incentives.” For the 2024 PSUs, because we have used a staged approach to goal setting, with one-third of the total 2024 PSU grant conditionally earned based on performance against a series of three one-year goals, and the goals for each tranche set at the beginning of each performance year, only the second tranche of the 2024 PSUs is considered granted in 2025 under FASB Topic 718 and included in this table. The following is the aggregate grant date fair value of the 2024 PSUs if we had assumed that the maximum amount (200%) of the second tranche would have been earned: Ms. Martin, $234,803. No PSU awards were actually earned. Ms. Martin’s 2024 PSUs granted under the 2024 LTIP were forfeited in connection with her departure from the Company. Our other NEOs did not participate in the 2024 LTIP.
(c)
for Messrs. Haralson, Berg, and Moore and Ms. Martin, one-third of the 2025 PSUs and all of the 2025 RSUs granted under the 2025 LTIP (including, with respect to Mr. Berg’s time-based sign-on RSUs in connection with his hire and Mr. Moore, additional RSUs granted in connection with his promotion), as described under “Compensation Discussion and Analysis — Long-Term Incentives.” For the 2025 PSUs, because we have used a staged approach to goal setting, with one-third of the total 2025 PSU grant conditionally earned based on performance against a series of three one-year goals, and the goals for each tranche set at the beginning of each performance year, only the first tranche of the 2025 PSUs is considered granted in 2025 under FASB Topic 718 and included in this table. The following is the aggregate grant date fair value of the 2025 PSUs if we had assumed that the maximum amount (200%) of the first tranche would have been earned: Mr. Haralson $833,331, Mr. Berg, $333,332; Mr. Moore, $333,332; and Ms. Martin, $833,331. No PSU awards were actually earned. Ms. Martin’s 2025 PSUs granted under the 2025 LTIP were forfeited in connection with her departure from the Company. Our other NEOs did not participate in the 2025 LTIP.
(4)
Reflects amounts paid under the 2025 EICP, as described in the “Compensation Discussion and Analysis — Annual Incentive Awards.”
(5)
Includes the following for 2025:
Name
Perquisites and Personal Benefits(a)
Tax
Gross
Ups
(c)
($)
Company
Contributions
to Qualified
401(k) Plan
(d)
($)
Personal
Use of
Vehicle

($)
Financial
Planning
Assistance

($)
Reimbursement
of Legal
Fees

($)
Relocation/Travel
Related
Benefits
(b)
($)
Executive
Physical

($)
Life
Insurance
Premiums

($)
Mr. West
2,223
2,250
2,148
14,000
Mr. Haralson
27,841
14,000
963
14,000
Mr. Berg
11,119
2,150
645
14,000
Mr. Moore
372
7,500
3,480
711
2,414
14,000
Mr. Dube
24,261
18,000
2,500
1,123
14,000
Ms. Martin
8,880
8,706
2,100
485
14,000
(a)
Amounts shown are valued at the incremental cost to us of providing the benefit or, for Personal Use of Vehicle, the annual lease value of Company-provided vehicles.
(b)
For Mr. Moore, represents the cost of a leased recreational vehicle space (including related service and amenities) in Estero, FL.
(c)
For Mr. Moore, represents a gross-up tax benefit in respect of the leased recreational vehicle space benefit described in the preceding footnote.
(d)
Reflects Company matching contributions to the 401(k) Plan.
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2025 Grants of Plan-Based Awards
The table set forth below provides, for each NEO, information about grants, during 2025, of plan-based awards (equity and non-equity). All equity grants were made under the 2021 Omnibus Incentive Plan.
Name
Type of
Award
Grant
Date
Approval
Date
Estimated Possible Payouts
Under Non-Equity
Incentive Plan Awards
(1)
Estimated Future Payouts
Under Equity
Incentive Plan Awards
(2)
All Other
Stock
Awards:
Number of
Shares of
Stock or
Units
(3)
(#)
Grant Date
Fair Value of
Stock and
Option
Awards
(4)
($)
Threshold
($)
Target
($)
Maximum
($)
Threshold
(#)
Target
(#)
Maximum
(#)
Wayne (“Gil”) West
Annual Cash Incentive
112,500
2,250,000
4,500,000
Scott Haralson
Annual Cash Incentive
37,500
750,000
1,500,000
2025 Tranche of 2025
PSUs
3/3/2025
2/25/2025
25,784
103,135
206,270
416,665
2025 RSUs
3/3/2025
2/25/2025
309,406
1,250,000
Christopher G. Berg
Annual Cash Incentive
21,773
435,452
870,904
2025 Tranche of 2025
PSUs
3/3/2025
2/25/2025
10,314
41,254
82,508
166,666
2025 RSUs
1/2/2025
1/2/2025
402,145
1,500,001
2025 RSUs
3/3/2025
2/25/2025
123,763
500,003
Sandeep Dube
Annual Cash Incentive
43,750
875,000
1,750,000
Michael Moore
Annual Cash Incentive
22,288
445,753
891,506
2025 Tranche of 2025
PSUs
3/3/2025
2/25/2025
10,314
41,254
82,508
166,666
2025 RSUs
3/3/2025
2/25/2025
123,763
500,003
2025 RSUs
10/1/2025
9/29/2025
147,711
1,000,003
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2025 Grants of Plan-Based Awards
Name
Type of
Award
Grant
Date
Approval
Date
Estimated Possible Payouts
Under Non-Equity
Incentive Plan Awards
(1)
Estimated Future Payouts
Under Equity
Incentive Plan Awards
(2)
All Other
Stock
Awards:
Number of
Shares of
Stock or
Units
(3)
(#)
Grant Date
Fair Value of
Stock and
Option
Awards
(4)
($)
Threshold
($)
Target
($)
Maximum
($)
Threshold
(#)
Target
(#)
Maximum
(#)
Other NEO Required to be Discussed
Katherine Lee Martin
Annual Cash Incentive
14,926
298,522
597,044
2025 Tranche of 2023
PSUs
2/25/2025
2/25/2025
184
734
1,468
3,112
2025 Tranche of 2024
PSUs
2/25/2025
2/25/2025
6,922
27,689
55,378
117,401
2025 Tranche of 2025
PSUs
3/3/2025
2/25/2025
25,784
103,135
206,270
416,665
2025 RSUs
3/3/2025
2/25/2025
309,406
1,250,000
(1)
The amounts in these columns include the “Target” amount for each NEO eligible to receive an award under the EICP at 100% of the target award, the “Threshold” amount for each eligible NEO at 25% of the “Target” amount (which assumes only the NPS metric was funded and did so at the threshold level of performance) and the “Maximum” amount for the maximum amount payable to each NEO at 200% of the “Target,” in each case prorated for the NEO’s service in 2025. The EICP is discussed under “Compensation Discussion and Analysis — Components of 2025 Executive Compensation Program — Annual Incentive Awards.” Actual payouts earned under the program for 2025 for Messrs. West, Haralson, Berg, Moore, and Dube were 133.5% of “Target,” prorated for time worked, and can be found under the “Non-Equity Incentive Plan Compensation” column of the Summary Compensation Table. Ms. Martin forfeited her EICP award in connection with her termination of employment.
(2)
For Ms. Martin, represents the third tranche of PSUs granted under the 2023 LTIP, the second tranche of PSUs granted under the 2024 LTIP, and the first tranche of PSUs granted under the 2025 LTIP, in each case with respect to 2025 performance. For Messrs. Haralson, Berg, and Moore, represents the first tranche of PSUs granted under the 2025 LTIP, in each case with respect to 2025 performance. All PSUs are earned based on our financial performance. We discuss these awards under the heading “Compensation Discussion and Analysis — Components of 2025 Executive Compensation Program — Long-Term Incentives.” The amounts disclosed in the “Estimated Future Payouts Under Equity Incentive Plan Awards” columns represent the number of shares issuable assuming achievement of the specific Threshold, Target, or Maximum levels of performance established by the Compensation Committee for these PSUs over the 2025 performance period. As disclosed in the CD&A, no PSUs were earned for 2025. Ms. Martin’s 2025 PSUs and RSUs granted under the 2025 LTIP were forfeited in connection with her termination of employment with the Company.
(3)
For Ms. Martin and Messrs. Haralson, Berg, and Moore, represents RSUs granted under the 2025 LTIP, which vest ratably over three years, subject to each NEO’s continued employment. We discuss these awards under the heading “Compensation Discussion and Analysis — Components of 2025 Executive Compensation Program — Long-Term Incentives.” Ms.  Martin forfeited these RSUs in connection with her termination from the Company, and as a result, these RSUs do not appear in the “Outstanding Equity Awards at Fiscal Year-End 2025” table. For Mr. Berg, the RSU grant on January 2, 2025 was made in connection with his hiring, and vests ratably over three years from the date of grant. For Mr. Moore, the RSU grant on January 2, 2025, was made in connection with his offer letter as a one-time sign on grant. For Mr. Moore, the RSU grant on October 1, 2025, was made in connection with his promotion to Executive Vice President, Chief Operating Officer, and vests ratably over three years from the date of grant.
(4)
Represents the aggregate grant date fair value, computed pursuant to FASB Topic 718. The fair market value of RSUs and PSUs is the closing price of our common shares on the date of grant multiplied by the number of shares granted (or, for PSUs, the “target” number of shares granted, which represents the probable outcome of the applicable performance conditions as of the grant approval date). These amounts are included in the “Stock Awards” column of the Summary Compensation Table.
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2025 Grants of Plan-Based Awards
Grants made in 2025 are described more fully in the “Compensation Discussion and Analysis” section of this Proxy Statement. More information concerning the amount of salary and incentive compensation in proportion to total compensation for our NEOs is provided under the section of this Proxy Statement entitled “Compensation Discussion and Analysis — Components of 2025 Executive Compensation Program.”
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Outstanding Equity Awards at 2025 Fiscal Year-End
The following table sets forth, for each NEO, details of equity awards outstanding on December 31, 2025:
Name
Grant Date
Number of
Shares or
Units of
Stock That
Have Not
Vested
(1)
(#)
Market Value
of Shares
or Units of
Stock That
Have Not
Vested
(2)
($)
Equity
Incentive
Plan Awards:
Number of
Unearned
Shares, Units,
or Other
Rights That
Have Not
Vested
(3)
(#)
Equity
Incentive
Plan Awards:
Market or
Payout Value
of Unearned
Shares, Units,
or Other
Rights That
Have Not
Vested
(2)
($)
Wayne (“Gil”)
West
4/1/2024
1,273,580
6,546,201
4/1/2024
2,292,864
11,785,321
Scott Haralson
6/17/2024
762,200
3,917,708
6/17/2024
1,143,293
5,876,526
3/3/2025
309,406
1,590,347
3/3/2025
103,135
530,114
Christopher G. Berg
1/2/2025
402,145
2,067,025
3/3/2025
123,763
636,142
3/3/2025
41,254
212,046
Michael S. Moore
6/14/2024
715,751
3,678,960
3/3/2025
123,763
636,142
3/3/2025
41,254
212,046
10/1/2025
147,711
759,235
Sandeep Dube
7/22/2024
751,060
3,860,448
7/22/2024
1,126,583
5,790,637
Katherine Lee Martin
(1)
For Messrs. West, Moore, Haralson, Dube, and Berg, time-based RSUs granted in connection with their hirings (April 1, June 14, June 17, and July 22, 2024, and January 2, 2025, respectively) vest ratably over three years on the first, second, and third anniversaries of April 1, June 14, June 17, and July 22, 2024, and January 2, 2025, respectively. Service-based RSUs under the 2025 LTIP granted to Messrs. Haralson, Berg, and Moore (on March 3, 2025) vest ratably over three years on the first, second, and third anniversaries of March 3, 2025. Service-based RSUs under the 2025 LTIP granted to Mr. Moore (on October 1, 2025, in connection with his promotion) vest ratably over three years on the first, second, and third anniversaries of October 1, 2025.
(2)
The market value is calculated using a per-share price of $5.14, which was the closing price of our common stock on the Nasdaq on the last trading day of 2025 (i.e., December 31, 2025).
(3)
For each of Messrs. West, Haralson, and Dube’s grants made on April 1, June 17, and July 22, 2024, respectively, reflects performance-based RSUs that are earned upon the achievement of share price targets that had not been achieved as of December 31, 2025. For each of Messrs. Haralson, Berg, and Moore’s grants made on March 3, 2025, reflects the first tranche
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Outstanding Equity Awards at 2025 Fiscal Year-End
of the PSUs granted under the 2025 LTIP, which vest once earned on the third anniversary of the grant date, subject to the NEO’s continued employment and a cap if the Company’s TSR is negative over the three-year performance period. As discussed under “Compensation Discussion and Analysis — Long-Term Incentive,” no shares were banked for 2025 performance under the 2025 LTIP.
(4)
For Ms. Martin, all outstanding awards were forfeited as of her departure from the Company.
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2025 Option Exercises and Stock Vested
The table set forth below summarizes the stock awards that vested for the NEOs in 2025. No stock options were held or exercised by any NEO in 2025.
Stock Awards
Name
Number of Shares
Acquired
on Vesting

(#)
Value Realized
on Vesting

($)
Wayne (“Gil”) West
636,789
2,368,855
Scott Haralson
381,093
2,221,772
Christopher G. Berg
Michael S. Moore
357,869
2,100,691
Sandeep Dube
375,523
2,902,793
Other NEO Required to Be Discussed
Katherine Lee Martin
329,136
2,129,909
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Potential Payments upon Termination or Change in Control
Our NEOs’ employment may end under several possible scenarios. In some of these scenarios, our plans and agreements would provide severance benefits in varying amounts to the executive. Severance and other benefits that are payable upon a termination of employment whether or not in connection with a change of control are described below. In the event of an actual triggering event under any of the applicable plans or agreements, all benefits would be paid to the continuing executive officer in accordance with, and at times permitted by, Section 409A of the Internal Revenue Code. Ms. Martin departed the Company in 2025, and therefore, she is not included in the “Potential Payments” section below.
Summaries: Plans and Agreements
Severance Plan
The Board adopted and maintains the Severance Plan, which provides for senior executives, including each of Messrs. Haralson, Berg, Moore, and Dube and previously Ms. Martin to be eligible to receive severance if the participant’s employment is terminated by the Company or a subsidiary for a reason other than “cause,” death, or disability. The Severance Plan provides that in the event of a qualifying termination, the participant will be eligible for severance equal to (i) 1.5 times the sum of (a) their annualized rate of base salary, at the highest annual base salary rate in effect at any time within the 12-month period preceding the termination date and (b) target annual bonus, (ii) payment of a pro-rata bonus for the year of termination based on actual achievement of performance metrics and time worked during such year, (iii) continued medical and health benefits for 18 months following termination, and (iv) executive outplacement services allowance of up to $25,000. The Participants must execute a release of claims within 60 days following termination to be eligible for benefits. The plan contains certain covenants regarding confidential information, non-competition, non-solicitation, and non-disparagement.
Agreement with Mr. West
Subject to his signing and not revoking a release of claims against the Company, the West Employment Agreement provides Mr. West with enhanced cash severance equal to two (2) times his base salary and target annual bonus (in lieu of 1.5 times such amounts as provided under the Severance Plan) in the event his employment is terminated by the Company without “cause” or by Mr. West for “good reason,” payment of a pro-rata bonus for the year of termination based on actual achievement of performance metrics and time worked during such year, and payment of the balance of COBRA premiums that exceeds premium costs prior to termination for the period during which Mr. West continues COBRA coverage. For additional
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Potential Payments upon Termination or Change in Control
information regarding the West Employment Agreement, see “Compensation Discussion and Analysis — Agreements with NEOs — Agreement with Mr. West” above.
Agreements with Messrs. Dube and Haralson
Mr. Haralson and Mr. Dube’s offer letters both provide that, subject to their executing and not revoking a release of claims against the Company, in the event of a termination without “cause” by the Company or by the executive with “good reason” ​(in each case as defined in the applicable offer letter, and subject to the execution and non-revocation of a standard release of claims), Messrs. Haralson and Dube are each entitled to the greater of the severance benefits provided under the Severance Plan (as in effect as of their termination) and the following: (i) the payment of 1.5 times base salary and target annual bonus, paid in 36 equal bi-weekly installments; (ii) a payment of their pro-rata annual bonus for the year of termination based on actual achievement for the entire year; (iii) up to $25,000 in outplacement services allowance; and (iv) 18 months’ continued medical, dental, vision, and accident insurance coverage at the same level and cost in effect as of their termination date.
For additional information regarding the these offer letters, see “Compensation Discussion and Analysis — Agreements with NEOs” above.
Annual Incentive Plan — EICP
Our 2025 EICP provided that if a participant’s employment was terminated without cause, ended due to retirement, or was due to death or disability, the participant would be entitled to a prorated award based on actual achievement of performance metrics and the number of full weeks worked within the weeks available to work during the plan year. The participant must execute a release of claims in favor of the Company to receive such an award.
Long-Term Incentive Plan — RSUs, PSUs, and Stock Options
Our RSUs, PSUs, and stock options outstanding in 2025 provide for accelerated vesting upon certain terminations of employment, as summarized below.

Emergence Awards: Upon a termination without cause or due to death or disability, a number of shares subject to the RSUs and stock options will vest immediately upon such termination that is equal to the number of shares that would have vested on the next vesting date following termination.

PSUs and RSUs Granted to NEOs (other than sign-on equity awards for Messrs. West, Haralson, and Dube): In the event of death or disability, a prorated portion of the next tranche of the award will vest, with any performance conditions determined based upon actual performance. In the event of a termination without cause following a change in control, outstanding RSUs will fully vest, and a pro-rata portion of PSUs earned based on performance as of the change in control will
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Potential Payments upon Termination or Change in Control
vest. With respect to awards granted in 2025, such awards would also vest upon a good reason resignation following a change in control. In the case of Mr. Moore’s RSUs granted in connection with his initial hire on June 14, 2024 (which vest ratably on the first, second, and third anniversaries of the date of grant), in the event Mr. Moore is terminated by the Company without cause prior to the end of the vesting period, Mr. Moore will be entitled to vest in an additional portion of such RSUs, in an amount equal to the number of RSUs that would have vested on the next scheduled vesting date.

Effect of a Change in Control: For stock options, RSUs, and PSUs outstanding in 2025 and granted to NEOs (other than the sign-on equity awards granted to Messrs. West, Haralson, and Dube), no awards will be accelerated in connection with a change in control if the Compensation Committee or the Board, in its discretion, determines that all awards will be honored or assumed in the transaction. The Compensation Committee also has the discretion to determine whether the terms of the awards so assumed will provide that, in the event of a termination without cause or, with respect to PSUs granted in 2025, a termination for “good reason” within two years following the change in control, all conditions or restrictions with respect to such awards will be waived or otherwise lapse. If the awards are not assumed, vesting will accelerate upon a change in control so that all unvested options will become exercisable, all shares underlying RSUs will be issued, and a pro-rata portion of the PSUs will be issued based on the actual level of achievement of the relevant performance goals as of the date of the change in control and the number of full months that have elapsed as of the date of the change in control, unless the awards are instead cancelled in exchange for a cash payment.

Sign-On Equity Awards for Messrs. West, Haralson, and Dube: The treatment of the sign-on equity awards granted to Messrs. West, Haralson, and Dube is described below, subject to the executive signing a release of claims, as applicable.

If, in the absence of a change in control, the executive experiences a termination of employment by the Company without cause or due to death or disability, or the executive terminates for good reason, subject to such executive signing a release of claims in all instances, then:

the executive would receive an additional 12 months’ service crediting for purposes of the time-based RSU awards, meaning that a number of shares subject to each time-based RSU would vest immediately upon such termination in an amount equal to the number of shares that would have vested on the next annual vesting date following the termination; and

the executive would receive an additional 12 months’ service crediting for purposes of the PSU awards and any PSUs that have time vested (including the additional tranche that vests upon termination) but not performance vested would remain outstanding and eligible to performance vest for a period of 12 months following the termination.
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Potential Payments upon Termination or Change in Control

In the event of a change in control:

any outstanding sign-on PSU awards would fully vest based on the Company’s per-share purchase price (provided it exceeds the first stock price threshold, with linear interpolation between target stock prices), regardless of whether the executive is terminated; and

if the executive experiences a termination of employment by the Company without cause or due to death or disability, or the executive terminates for good reason, within a two-year period following a such change in control, then any outstanding time-vesting RSUs would fully vest.
Potential Payments
The table set forth below assumes that each continuing NEO’s termination of employment occurred on December 31, 2025, that the per share price of our common stock was $5.14 (the closing price of our common stock on the Nasdaq on the last business day of fiscal 2025), that awards under the EICP for fiscal 2025 were earned at 133.5% of target, and that no PSUs were earned for awards with performance tied to 2023, 2024 or 2025 results. For Messrs. Haralson and Dube, the table assumes they are receiving benefits under the Severance Plan, as the Severance Plan benefits in effect as of December 31, 2025 were no greater than the benefits that would otherwise be provided under their offer letters. For the change in control scenarios, the table assumes that both a change in control and the NEO’s termination of employment occurred on December 31, 2025. Although the EICP provides for the payment of a prorated award upon an NEO’s “retirement,” no NEO would have been eligible for such treatment as of December 31, 2025, and therefore, a separate column for a retirement scenario is omitted.
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Potential Payments upon Termination or Change in Control
Name
Involuntary
Termination
Without
“Cause”
(1)
($)
Death or
Disability
(2)
($)
Voluntary
Termination
for “Good
Reason”
(3)
($)
Involuntary
Termination Without
“Cause” in
Connection with a
Change in Control
(4)
($)
Voluntary
Termination for
“Good Reason”
in Connection
with a Change
in Control
(4)(5)
($)
Wayne (“Gil”) West
Cash Severance
7,500,000
7,500,000
7,500,000
7,500,000
Annual Incentive Award
3,003,750
3,003,750
3,003,750
3,003,750
3,003,750
Acceleration of Equity Awards
3,273,101
3,273,101
3,273,101
6,546,201
6,546,201
Value of Continuing Benefits
30,859
30,859
30,859
30,859
Outplacement Allowance
25,000
25,000
Scott Haralson
Cash Severance
2,250,000
2,250,000
2,250,000
2,250,000
Annual Incentive Award
1,001,250
1,001,250
1,001,250
1,001,250
1,001,250
Acceleration of Equity Awards
1,958,823
2,400,344
3,917,708
5,508,055
5,508,055
Value of Continuing Benefits
29,013
29,013
29,013
29,013
Outplacement Allowance
25,000
25,000
25,000
25,000
Christopher G. Berg
Cash Severance
1,620,000
1,620,000
Annual Incentive Award
581,329
581,329
581,329
Acceleration of Equity Awards
863,712
2,703,167
2,703,167
Value of Continuing Benefits
29,013
29,013
Outplacement Allowance
25,000
25,000
Sandeep Dube
Cash Severance
2,625,000
2,625,000
2,625,000
2,625,000
Annual Incentive Award
1,168,125
1,168,125
1,168,125
1,168,125
1,168,125
Acceleration of Equity Awards
1,930,193
1,930,193
1,930,193
3,860,448
3,860,448
Value of Continuing Benefits
10,088
10,088
10,088
10,088
Outplacement Allowance
25,000
25,000
25,000
25,000
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Potential Payments upon Termination or Change in Control
Name
Involuntary
Termination
Without
“Cause”
(1)
($)
Death or
Disability
(2)
($)
Voluntary
Termination
for “Good
Reason”
(3)
($)
Involuntary
Termination Without
“Cause” in
Connection with a
Change in Control
(4)
($)
Voluntary
Termination for
“Good Reason”
in Connection
with a Change
in Control
(4)(5)
($)
Michael S. Moore
Cash Severance
1,755,000
1,755,000
Annual Incentive Award
595,080
595,080
595,080
Acceleration of Equity Awards
1,839,452
1,253,357
5,074,337
5,074,337
Value of Continuing Benefits
21,318
21,318
Outplacement Allowance
25,000
25,000
(1)
For all NEOs, Cash Severance, Annual Incentive Award, Value of Continuing Benefits, and outplacement services allowance amounts included in these columns represent amounts payable upon termination by the Company without cause pursuant to the Severance Plan. For each of Messrs. West, Haralson, Moore, and Dube, Acceleration of Equity Awards represents the value of the sign-on time-based RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options” at $5.14 per share.
(2)
No Severance Plan benefits are payable to any NEO in connection with a termination due to death or disability. The amounts shown in this column for Annual Incentive Award represent amounts payable upon a termination due to death or disability under the 2025 EICP. Acceleration of Equity Awards represents the value of the following equity awards, at $5.14 per share: (a) for each of Messrs. West, and Dube, sign-on time-based RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options;” (b) for each of Messrs. Haralson and Moore, sign- on time-based RSUs and 2025 LTIP RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options”; and (c) for Mr. Berg, 2025 LTIP RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options”.
(3)
Benefits payable to Messrs. West, Haralson, and Dube upon their termination for good reason are provided pursuant to their specific agreements with the Company, which entitle them to Severance Plan benefits and accelerated vesting of certain equity awards upon such a termination. For each of Messrs. West, Haralson, and Dube, Acceleration of Equity Awards represents the value of the sign-on time-based RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options” at $5.14 per share.
(4)
NEO severance benefits generally do not change with the occurrence of a change in control. Cash Severance, Annual Incentive Award, Value of Continuing Benefits, and outplacement services allowance amounts included in these columns represent amounts payable upon a termination by the Company without cause pursuant to the Severance Plan. Acceleration of Equity Awards represents the value of the following equity awards, at $5.14 per share: (a) for each of Messrs. West and Dube, sign-on time-based RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options”; (b) for each of Messrs. Haralson and Moore, sign-on time-based RSUs and 2025 LTIP RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options;” and (c) for Mr. Berg, 2025 LTIP RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options”.
(5)
Benefits to Messrs. West, Haralson, and Dube upon their termination for good reason are pursuant to their specific agreements with the Company, which entitle them to Severance Plan benefits and accelerated vesting of certain equity awards upon such a termination. For each of our NEOs, Acceleration of Equity Awards represents the value of the sign-on time-based and performance-based RSUs that would receive accelerated vesting as described above under “— Long-Term Incentive Plan — RSUs, PSUs, and Stock Options” at $5.14 per share.
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CEO Pay Ratio
SEC rules require us to disclose the median of the annual total compensation of all our employees (except our CEO, who is our PEO, or principal executive officer), the annual total compensation of the PEO, and the ratio of these two amounts for our last completed fiscal year.
Consistent with applicable SEC rules, we may identify our median employee for purposes of providing this pay ratio disclosure once every three years, and calculate and disclose total compensation for that employee each year; provided that, during the last completed fiscal year, there has been no change in the employee population or employee compensation arrangements that we reasonably believe would result in a significant change to the prior year’s CEO pay ratio disclosure. Because the last median employee identified by the Company in 2024 terminated their employment in 2025, a new median employee has been identified for purposes of the 2025 CEO pay ratio disclosure.
To identify the median employee, we first determined the median 2025 annual total compensation of all of our employees other than our CEO (the “Median 2025 Employee Compensation”), using our global employee population as of December 31, 2025, and using annual base salary as our consistently applied compensation measure. We identified employees at the same median compensation level, calculated the annual taxable income for those employees, and then identified the median employee from this group (the “2025 Median Employee”).
Mr. West served as our PEO on December 31, 2025, which was the determination date of the 2025 Median Employee. Because Mr. West served as our CEO for the entirety of 2025, we used his total 2025 compensation as set forth in the “Summary Compensation Table” above, resulting in PEO compensation of $4,524,371 (the “2025 PEO Compensation”). We calculated the Median 2025 Employee Compensation on the same basis as the 2025 PEO Compensation. Based on these calculations, the Median 2025 Employee Compensation was $37,043, and the ratio of 2025 PEO Compensation to Median 2025 Employee Compensation was approximately 122 to 1.
The pay ratio disclosure presented above is a reasonable estimate calculated in a manner consistent with SEC rules. Because the SEC rules for identifying the median employee and calculating the pay ratio allow companies to use different methodologies, exclusions, estimates, and assumptions that reflect their employee populations and compensation practices, the pay ratio disclosure of other companies may not be comparable to the pay ratio reported by the Company.
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Pay Versus Performance Disclosure
The table set forth below provides information regarding our performance and the “compensation actually paid” to our CEO (referred in the table below as the PEO, or principal executive officer) and our other NEOs for each year, as calculated in accordance with SEC disclosure rules. The Compensation Committee did not consider the pay versus performance disclosure below in making its pay decisions for any of the years shown. For discussion of how the Compensation Committee seeks to align pay and performance when making compensation decisions, please review our “Compensation Discussion and Analysis,” beginning on page 42.
Year
Summary
Compensation
Table Total for PEO
(1)
Compensation
Actually
Paid to PEO
(2)(3)
Average
Summary
Compensation
Table Total for
Non-PEO
Named
Executive
Officers
(1)
($)
Average
Compensation
Actually Paid
for Non-PEO
Named
Executive
Officers
(2)(3)
($)
Value of Initial $100
Investment Based
on:
(4)
Net
Income
(millions)

($)
Adjusted
Corporate

EBITDA
(5)
(millions)
($)
PEO-1
($)
PEO-2
($)
PEO-1
($)
PEO-2
($)
Total
Shareholder
Return

($)
Peer Group
Total
Shareholder
Return
(4)
($)
2025
4,524,371
14,172,898
2,798,394
5,010,415
16
140
(747)
(339)
2024
35,180,882
547,306
14,380,668
(45,583,327)
5,783,473
2,229,659
11
121
(2,862)
(1,541)
2023
2,900,417
(41,754,186)
4,118,654
3,728,824
32
103
616
561
2022
182,136,137
886,581
132,128,569
(809,312)
3,609,798
1,477,433
47
79
2,059
2,305
2021
14,216,577
12,653,169
13,614,741
11,923,378
5,327,918
4,998,545
77
91
365
2,130
(1)
For 2025, PEO-1 is Mr. West, and there is no PEO-2; non-PEO NEOs are Mr. Haralson, Mr. Berg, Mr. Moore, Mr. Dube, and Ms. Martin. For 2024, PEO-1 is Mr. West, and PEO-2 is Stephen Scherr; non-PEO NEOs are Mr. Haralson, Mr. Dube, Ms. Martin, Eric Leef, Alexandra Brooks, and Justin Keppy. For 2023, PEO-1 is Mr. Scherr, and there is no PEO-2; non-PEO NEOs are Ms. Brooks, Colleen Batcheler, Mr. Keppy, Mr. Leef, Kenny Cheung, and Paul Stone. For 2022, PEO-1 is Mr. Scherr and PEO-2 is Mr. Fields; non-PEO NEOs are Mr. Cheung, Ms. Batcheler, Mr. Leef, Mr. Stone, Angela Brav, and M. David Galainena. For 2021, PEO-1 is Mr. Fields, and PEO-2 is Mr. Stone; non-PEO NEOs are Mr. Cheung, Darren Arrington, Ms. Brav, and Mr. Galainena.
(2)
The amounts shown for Compensation Actually Paid have been calculated in accordance with Item 402(v) of Regulation S-K and do not reflect compensation actually earned, realized, or received by the Company’s NEOs. These amounts reflect the Summary Compensation Table Total with certain adjustments, as described in footnote 3 below.
(3)
Compensation Actually Paid reflects the exclusions and inclusions of certain amounts for the PEO and the Non-PEO NEOs (including, for 2025, as set forth below). Amounts in the Deductions from Summary Compensation Table Total column are the total from the Stock Awards column set forth in the Summary Compensation Table. While similar adjustment information was provided in our 2023 proxy statement for years 2020, 2021, and 2022 and was provided in our 2024 proxy statement for 2023, under applicable SEC guidance, repeating such adjustment information is not required in this Proxy Statement because it is not material to our stockholders’ understanding of the information reported in the table above for 2025 or of the relationships disclosures provided below.
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Pay Versus Performance Disclosure
Fiscal Year
Summary
Compensation
Table Total

($)
Deductions from
Summary
Compensation
Table Total
(a)
($)
Additions to
Summary
Compensation
Table Total
(b)
($)
Compensation
Actually Paid

($)
PEO-1
 2025
4,524,371
0
9,648,527
14,172,898
PEO-2
 2025
Average Non-PEO NEOs
 2025
2,798,394
1,457,437
3,669,458
5,010,415
(a)
Represents the grant date fair value of equity awards reported in the “Stock Awards” columns in the Summary Compensation Table for 2025.
(b)
Reflects the value of equity calculated in accordance with the SEC methodology for determining compensation actually paid under Item 402(v) of Regulation S-K for each year shown. The amounts deducted or added in calculating the equity values included in Compensation Actually Paid are as follows:
Year
Covered Year
End Fair
Value of
Outstanding
Equity Awards
Granted in the
Covered Year

($)
Change in Fair
Value (Prior
Year End to
Covered Year
End) of
Outstanding
Unvested
Equity Awards
Granted Prior
to Covered
Year

($)
Fair Value as
of Vesting
Date
of Equity
Awards
Granted and
Vested in
the Covered
Year

($)
Change in Fair
Value (Prior
Year
End to Covered
Year End) of
Equity Awards
Granted in
Prior Years That
Vested in the
Covered Year

($)
Fair Value at
the
End of the
Prior
Year of Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Covered
Year

($)
Equity Value
Included in
Compensation
Actually Paid

($)
(a)
(b)
(c)
(d)
(e)
(f) = (a) + (b) +
(c) +
(d) + (e)
PEO-1
2025
0
6,767,168
0
2,881,359
0
9,648,527
PEO-2
2025
Average Non-PEO NEOs
2025
858,703
1,468,450
0
1,496,000
(153,695)
3,669,458
(4)
The Peer Group TSR set forth in this table utilizes the Morningstar Rental & Leasing Services Industry Group (the “Peer Index”), which we also utilize in the stock performance graph required by Item 201(e) of Regulation S-K included in our 2025 Annual Report. The comparison assumes $100 was invested for the period starting November 9, 2021 (the first day of trading on the Nasdaq following our Emergence and re-listing on the Nasdaq), through the end of the listed year in the Company and Peer Index, respectively. Historical stock price performance is not necessarily indicative of future stock price performance.
(5)
We determined Adjusted Corporate EBITDA (a non-GAAP financial metric) to be the most important financial performance measure used to link Company performance to Compensation Actually Paid to our PEO and Non-PEO NEOs for 2025 because this is a key primary financial performance metric in our annual incentive program and long-term incentive program. We may determine a different financial performance measure to be the most important financial performance measure in future years. Adjusted Corporate EBITDA is defined in Annex A: Non-GAAP Measures to this Proxy Statement.
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Pay Versus Performance Disclosure
Relationship Between Compensation Actually Paid and Our Performance
The relationships between the following: (a) Compensation Actually Paid to our PEO and other NEOs to (i) Net Income, (ii) Adjusted Corporate EBITDA, and (iii) Company TSR; and (b) the TSR of the Company to our Peer Index TSR, are as noted below.

Net Income: We did not use Net Income as a performance measure in our compensation program in the periods presented nor was it directly considered when making compensation decisions for our PEO or other NEOs. As a result, there has not been a direct relationship between Net Income and compensation actually paid to these individuals for the periods presented. However, to the extent our Net Income is correlated with our Adjusted Corporate EBITDA, which is a key measure in our compensation program, there has been a directional relationship.

Adjusted Corporate EBITDA: We have used Adjusted Corporate EBITDA in our annual and long-term incentive programs during the periods presented, and, as a result, it has had a direct impact on the compensation actually paid to NEOs.

Company and Peer Index TSR: The majority of our NEOs’ target compensation for the periods presented was delivered as equity compensation, and for our NEOs who participated in the 2025 LTIP, the PSUs in the program are capped at 100% of target if our TSR is negative during the performance period. As a result, compensation actually paid in connection with the PSUs will be directly related to our TSR. Peer Index TSR has not been a direct component of our compensation program, and therefore, Peer Index TSR has not had a direct relationship with compensation actually paid to our NEOs.
Tabular List
Below is a list of the financial performance measures that we believe are the most important financial performance measures used to link NEO Compensation Actually Paid for 2025 to Company performance. For more information, see “Compensation Discussion & Analysis.” Although we do not, in practice, use any performance measures to link Compensation “Actually Paid” ​(as calculated herein) to Company performance, we are providing this list in accordance with Item 402(v) of Regulation S-K to provide information on performance measures used by the Compensation Committee to determine NEO compensation.

Adjusted Corporate EBITDA (Company-selected measure)

DOE Per Transaction Day

NPS

Total Shareholder Return

Volume Weighted-Average Closing Price of Our Common Stock
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Beneficial Ownership of Our Common Stock
The table below sets forth information as of March 30, 2026, unless another date is specified in footnote format, with respect to the ownership of our common stock by:

each person known to own beneficially more than 5% of our common stock;

each of the directors or director nominees of the Company;

each of the executive officers named in the Summary Compensation Table; and

all of the Company’s current executive officers and directors as a group.
The amounts and percentages of shares beneficially owned are reported based on SEC regulations governing the determination of beneficial ownership of securities. Under SEC rules, a person is deemed to be a “beneficial owner” of a security if that person has or shares voting power or investment power, which includes the power to dispose of, or to direct the disposition of, such security. A person is also deemed to be a beneficial owner of any securities that such person has a right to acquire beneficial ownership within 60 days of the date of this table. Securities that can be so acquired are deemed to be outstanding for purposes of computing such person’s ownership percentage but not for purposes of computing any other person’s percentage. Under these rules, more than one person may be deemed to be a beneficial owner of the same securities, and a person may be deemed to be a beneficial owner of securities as to which such person has no economic interest.
Except as otherwise indicated in the footnotes to this table, each of the beneficial owners listed has, to the knowledge of the Company, sole voting and investment power with respect to the indicated shares of common stock. Unless otherwise indicated, the address for each individual listed below is c/o Hertz Global Holdings, Inc., 8501 Williams Road, Estero, Florida 33928.
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Beneficial Ownership of Our Common Stock
Name and Address of Beneficial Owner
Shares Beneficially Owned
Number
Percentage
CK Amarillo LP(1)
181,455,469
57.6%
TD Securities (USA) LLC(2)
23,048,761
7.3%
BlackRock, Inc.(3)
19,600,283
6.2%
Francis S. Blake(4)
88,734
*
Lucy Clark Dougherty(5)
70,889
*
Colin Farmer
Jennifer Feikin(6)
101,833
*
Mark Fields(7)
304,135
*
Vincent J. Intrieri(8)
134,965
*
Michael Gregory O’Hara
Andrew Shannahan
Evangeline Vougessis(9)
129,295
*
Thomas Wagner
Wayne “Gil” West(10)
1,273,002
*
Scott M. Haralson
328,799
*
Christopher G. Berg
115,734
*
Michael S. Moore
40,919
*
Sandeep Dube
245,004
*
Katherine Lee Martin(11)
247,859
*
All directors and current executive officers as a group (16 persons)(12)
3,081,168
*
*
Less than 1%.
(1)
Represents shares held of record by CK Amarillo. CK Amarillo GP, LLC (“CK GP”) serves as the General Partner of CK Amarillo, and Certares Opportunities and Knighthead serve as investment managers (“Investment Managers”) of CK Amarillo, pursuant to an Investment Management Agreement, effective as of April 15, 2021, by and among each of the foregoing. Investment decisions with respect to the shares held by CK Amarillo are made by an investment committee of the Investment Managers, which committee includes Ara Cohen, as well as Colin Farmer, Michael Gregory O’Hara, Andrew Shannahan, and Thomas Wagner. Messrs. Farmer, O’Hara, Shannahan, and Wagner are members of our Board. The investment committee is empowered to vote, or dispose of, the shares on behalf of CK Amarillo. The address of the principal business and principal office of CK Amarillo, CK GP, and Knighthead is c/o Knighthead Capital Management, LLC, 320 Park Avenue, 28th Floor, New York, New York 10022. The address of the principal business and principal office of Certares Opportunities is 350 Madison Avenue, 8th Floor, New York, New York 10017. Each of CK Amarillo, CK GP, Knighthead, and Certares Opportunities, by virtue of their relationships, may be deemed to share the power to vote or to direct the vote, and to share the power to dispose of, or direct the disposition of, the shares, held by CK Amarillo. The information in this footnote is based solely on the Schedule 13D/A, filed with the SEC on March 2, 2026, by CK Amarillo, CK GP, Knighthead, and Certares Opportunities, reporting beneficial ownership as of February 26, 2026.
(2)
Represents shares held of record by TD Securities (USA) LLC (“TDS”), Toronto Dominion Holdings (USA) Inc. (“TDH”), TD Group US Holdings LLC (“TD GUS”) and Toronto Dominion Bank (“TD Bank”). The address of the principal business and
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Beneficial Ownership of Our Common Stock
principal office of TDS and TDH is One Vanderbilt Avenue, New York, New York 10017. The address of the principal business and principal office of TD GUS is 251 Little Falls Drive, Wellington, Delaware 19808. The address of the principal business and principal office of TD Bank is Toronto-Dominion Centre, 66 Wellington Street West, 12th Floor, TD Tower, Toronto, Ontario, Canada M5K 1A2. The information in this footnote includes sole voting power and sole dispositive power over 23,048,761 shares by TDS and is based solely on the Schedule 13G, filed with the SEC on August 12, 2025, by TDS, TDH, TD GUS and TD Bank, reporting beneficial ownership as of March 31, 2025.
(3)
Includes sole voting power over 19,347,446 shares and sole dispositive power over 19,600,283 shares based on the Schedule 13G, filed with the SEC on November 8, 2024, by BlackRock, Inc., reporting beneficial ownership as of September 30, 2024. The address for BlackRock, Inc. is 50 Hudson Yards, New York, New York 10001.
(4)
Includes 16,845 phantom shares (including 2,712 phantom shares credited on March 31, 2026) that will settle promptly following the date Mr. Blake’s departure from the Board for any reason other than a removal for cause and 28,000 shares of common stock underlying RSUs that vest in full on the earlier of the business day immediately preceding the 2026 Annual Meeting or Mr. Blake’s departure from the Board for any reason other than a removal for cause.
(5)
Includes 28,000 shares of common stock underlying RSUs that vest in full on the earlier of the business day immediately preceding the 2026 Annual Meeting or Ms. Clark Dougherty’s departure from the Board for any reason other than a removal for cause.
(6)
Includes 9,234 phantom shares that will settle promptly following the date Ms. Feikin’s departure from the Board for any reason other than a removal for cause and 28,000 shares of common stock underlying RSUs that vest in full on the earlier of the business day immediately preceding the 2026 Annual Meeting or Ms. Feikin’s departure from the Board for any reason other than a removal for cause.
(7)
Includes 28,000 shares of common stock underlying RSUs that vest in full on the earlier of the business day immediately preceding the 2026 Annual Meeting or Mr. Field’s departure from the Board for any reason other than a removal for cause.
(8)
Includes 28,000 shares of common stock underlying RSUs that vest in full on the earlier of the business day immediately preceding the 2026 Annual Meeting or Mr. Intrieri’s departure from the Board for any reason other than a removal for cause. Also includes 37,158 shares issuable pursuant to currently exercisable warrants to purchase our common stock.
(9)
Includes 38,543 phantom shares (including 2,712 phantom shares credited on March 31, 2026) that will settle promptly following the date Ms. Vougessis’ departure from the Board for any reason other than a removal for cause and 28,000 shares of common stock underlying RSUs that vest in full on the earlier of the business day immediately preceding the 2026 Annual Meeting or Ms. Vougessis’ departure from the Board for any reason other than a removal for cause.
(10)
Includes 636,790 shares of common stock underlying RSUs that vest within 60 days.
(11)
As of August 5, 2025, the last known date of Ms. Martin’s holdings.
(12)
Includes shares of common stock underlying stock options and warrants held directly by the beneficial owners that are currently exercisable or that will become exercisable within 60 days, shares of common stock underlying RSUs and PSUs that will vest within 60 days, and phantom shares issued as non-employee director compensation.
Delinquent Section 16(a) Reports
Under Section 16(a) of the Exchange Act, the Company’s directors, certain of its officers, and any person holding more than 10% of the Company’s common stock are required to file with the SEC initial reports of ownership and reports of changes in ownership of common stock of the Company. Based solely on our review of the reports filed with the SEC, we believe that all of our directors, executive officers, and persons who own more than 10% of our common stock timely complied with all Section 16(a) filing requirements applicable to them with respect to transactions during fiscal year 2025, other than (i) one Form 4 for Michael S. Moore reporting one transaction, (ii) one Form 3 for Michael S. Moore reporting his holdings and (iii) one Form 4 for Mark Kosman reporting one transaction. Each of the Form 4 filings was late due to administrative oversight and the Form 3 filing was late due to the delay in obtaining Mr. Moore’s EDGAR filing codes from the SEC.
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Equity Compensation Plan Information
The table set forth below summarizes the securities authorized for issuance pursuant to our equity compensation plans as of December 31, 2025. When originally authorized by the Plan of Reorganization in our Emergence, the 2021 Omnibus Incentive Plan provided for the granting of an aggregate of 62,250,055 shares of our common stock. The Plan of Reorganization also authorized, beginning on June 30, 2022 and ending on June 30, 2031, that the total authorized shares under the 2021 Omnibus Incentive Plan will automatically be increased on June 30 of each year, unless determined otherwise by the Board. The rate of increase is calculated annually and equals 2% of the total number of our shares of common stock outstanding on the June 29th immediately preceding the applicable increase date (or a lesser number, as determined by the Compensation Committee). In 2025, the Compensation Committee permitted the increase feature to be applied. No awards may be granted under the 2021 Omnibus Incentive Plan after June 30, 2031.
The plan is categorized as “not approved by security holders” because its adoption by our Board was authorized by the Plan of Reorganization, which occurred prior to our relisting on the Nasdaq in November 2021.
Plan Category
Number of Securities
to Be Issued upon
Exercise of
Outstanding Options,
Warrants, and Rights
(1)
(a)
Weighted-Average
Exercise Price of
Outstanding Options,
Warrants, and Rights
(2)
(b)
Number of Securities
Remaining Available for
Future Issuance Under
Equity Compensation
Plans
(3)
(c)
Equity compensation plans approved by security holders
Equity compensation plans not approved by security holders
52,193,219
$26.17
36,090,864
(1)
The number of shares reported may overstate dilution due to the inclusion of performance-based awards.
(2)
The price in this column includes the weighted-average exercise price of outstanding stock options. The price does not include other awards that do not have exercise prices associated with them.
(3)
As of December 31, 2025, includes shares available for future issuance under the 2021 Omnibus Incentive Plan, including for awards other than options and rights.
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Information About the 2026 Annual Meeting
Stockholders Entitled to Vote at the 2026 Annual Meeting
Our Board has established the record date for the 2026 Annual Meeting as March 30, 2026. Only holders of record of the Company’s common stock at the close of business on the record date are entitled to receive the Notice of Internet Availability of Proxy Materials, or the Notice, and vote at the 2026 Annual Meeting. Each share of common stock is entitled to one vote on each proposal at the 2026 Annual Meeting. On March 30, 2026, the Company had 315,053,028 shares of common stock outstanding.
Voting Procedures
If you are a stockholder of record, you may vote as set forth in the Notice, or as follows:

Voting by Internet: Follow the instructions on www.proxyvote.com or at www.virtualshareholdermeeting.com/HTZ2026.

Voting by Telephone: Call 1-800-690-6903, and follow the instructions provided by the recorded message.

Voting by Mail: If you receive a paper copy of the proxy materials, you may vote your shares by completing, signing, dating, and returning the proxy card included in the printed proxy materials.
Your vote will be cast in accordance with the instructions authorized by internet or telephone or included on a properly signed and dated proxy card, as applicable. If you decide to vote before the 2026 Annual Meeting, we must receive your vote, either by internet, telephone, or proxy card, by 11:59 p.m. Eastern Time on Wednesday, May 27, 2026, the day before the 2026 Annual Meeting, for your vote to be counted.
If you are a beneficial stockholder and received a voting instruction form, please follow the instructions provided by your bank, broker, or other nominee to vote your shares; your ability to vote by telephone or over the internet depends on your broker’s voting process.
If you wish to vote at the 2026 Annual Meeting, you may do so by attending the meeting via the internet as provided below.
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Information About the 2026 Annual Meeting
Attending and Participating in the 2026 Annual Meeting
The 2026 Annual Meeting will begin promptly at 9:00 a.m. Eastern Time, and online check-in will begin at 8:45 a.m. Eastern Time. Please allow ample time for the online check-in procedures. Interested persons who were not stockholders as of the close of business on March 30, 2026 may listen, but may not participate, in the 2026 Annual Meeting by visiting www.virtualshareholdermeeting.com/HTZ2026 and registering as a guest. If you encounter technical difficulties with the virtual meeting website on the meeting day, please call the technical support number that will be posted on the virtual meeting log-in page.
To attend and participate in the 2026 Annual Meeting, stockholders of record will need to use their control number to log into www.virtualshareholdermeeting.com/HTZ2026, and follow the provided instructions.
Beneficial stockholders who do not have a control number may gain access to the meeting by logging into their brokerage firm’s website.
Stockholders of record may submit questions during the 2026 Annual Meeting through the virtual meeting website at www.virtualshareholdermeeting.com/HTZ2026. Questions pertinent to meeting matters will be answered during the designated portion of the 2026 Annual Meeting, subject to time limitations and in accordance with the meeting rules of conduct that will be available on the virtual meeting website.
Notice of Internet Availability of Proxy Materials
We are permitted to furnish proxy materials, including this Proxy Statement and our 2025 Annual Report, to our stockholders by providing access to such documents on the internet at www.proxyvote.com instead of mailing printed copies. Our stockholders will not receive printed copies of the proxy materials, unless they are requested.
Instead, the Notice will instruct you as to how you may access and review all the proxy materials on the internet. The Notice will also instruct you how you may submit your proxy on the internet. If you would like to receive a paper or e-mail copy of our proxy materials, you should follow the instructions in the Notice for requesting such materials. If you receive more than one Notice, it generally means that some of your shares are registered differently or are in more than one account. Please provide voting instructions for each Notice you receive.
Quorum
The presence, in person or by proxy, of the holders of a majority of the voting power of all outstanding shares entitled to vote at the 2026 Annual Meeting constitutes a quorum. Abstentions and broker non-votes are counted as present for purposes of determining a quorum. A broker non-vote occurs when a
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Information About the 2026 Annual Meeting
nominee, such as a broker holding shares in street name for a beneficial owner, does not vote on a proposal because that nominee does not have discretionary voting power with respect to a proposal and has not received voting instructions from the beneficial owner. Your broker is permitted to vote on Proposal 2 even if it does not receive instructions from you. Under applicable rules, however, your broker does not have discretion to vote on Proposal 1 and Proposal 3 if your broker does not receive voting instructions from you.
Voting Standards
The Board recommends a vote “FOR” each of the director nominees in Proposal 1 and a vote “FOR” each of Proposals 2 and 3.

With respect to the election of the two director nominees (Proposal No. 1), you may vote “FOR” or “WITHHOLD” with respect to each nominee.

With respect to the ratification of the selection of Ernst & Young LLP as our independent auditor for the fiscal year ending December 31, 2026 (Proposal No. 2) and the approval, on an advisory basis, of the compensation of our named executive officers (Proposal No. 3), you may vote “FOR,” “AGAINST,” or “ABSTAIN.”
Below is a summary of the vote required for each proposal and any effect of abstentions (or withhold votes) and broker non-votes. Although our Board does not anticipate that any of the nominees will be unable to stand for election as a director at our 2026 Annual Meeting, if this occurs, proxies will be voted in favor of such other person or persons as may be designated by our Governance Committee and our Board. Directors are elected by a plurality of all votes cast.
Proposals
Vote
Required
for Adoption
Effect of
Abstention (or
Withhold)
Broker
Discretionary
Voting Allowed
Effect of
Broker
Non-Votes
1
Election of Two Director Nominees
Plurality of votes cast by the stockholders present in person or represented by proxy at the meeting and entitled to vote
No effect
No
No effect
2
Ratification of the Appointment
of Ernst & Young LLP as Our Independent Auditor for the Fiscal Year Ending December 31, 2026
Majority of votes cast by the stockholders present in person or represented by proxy at the meeting and entitled to vote
No effect
Yes
N/A
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Information About the 2026 Annual Meeting
Proposals
Vote
Required
for Adoption
Effect of
Abstention (or
Withhold)
Broker
Discretionary
Voting Allowed
Effect of
Broker
Non-Votes
3
Approval, on an Advisory Basis, of Named Executive Officer Compensation
Majority of votes cast by the stockholders present in person or represented by proxy at the meeting and entitled to vote
No effect
No
No effect
Revocation of Proxies
Even if you voted by telephone or on the internet, or if you requested paper proxy materials and signed the proxy card, you may revoke your proxy before it is voted at the 2026 Annual Meeting by delivering a signed revocation letter to the Company’s Executive Vice President, Chief Legal Officer, and Corporate Secretary at 8501 Williams Road, Estero, Florida 33928. A signed revocation must be received before the commencement of the 2026 Annual Meeting. You may also revoke your proxy by submitting a new proxy dated later than your first proxy, or by a later-dated vote by telephone or on the internet. If you have previously mailed your proxy card, or voted by telephone or on the internet, you may also revoke your proxy by voting at the 2026 Annual Meeting. Your participation at the 2026 Annual Meeting will not by itself revoke your proxy. If you are a holder of shares held in street name by your broker and you have previously directed your broker to vote your shares, you should instruct your broker to change or revoke your vote if you wish to do so. If you are a holder of shares held in street name by your broker and wish to cast your vote during the 2026 Annual Meeting, you should obtain a proxy to vote your shares from your broker.
Solicitation of Proxies
We will pay the cost of soliciting proxies. We will supply the Notice and Proxy Statement to brokers, dealers, banks, and voting trustees, or their nominees, for the purpose of soliciting proxies from beneficial owners, and we will reimburse those record holders for their reasonable expenses on behalf of the Company. In addition to solicitations by mail, members of our Board, our officers, and employees, without additional compensation, may solicit proxies on our behalf in person, by phone, or by electronic communication.
Important Notice Regarding the Availability of Proxy Materials for the 2026 Annual Meeting
We have sent, or are sending, the Notice, which indicates that our proxy materials and 2025 Annual Report will be made available on the internet at www.proxyvote.com. If you wish to receive paper or e-mail copies of any of these materials, please follow the instructions on your Notice.
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Information About the 2026 Annual Meeting
The 2025 Annual Report is filed with the SEC and posted on the “Investor Relations” portion of our website, ir.hertz.com. Copies of the 2025 Annual Report, or any exhibits thereto, will be sent within a reasonable time, without charge, upon written request, to Hertz Global Holdings, Inc., 8501 Williams Road, Estero, Florida 33928, Attention: Corporate Secretary.
Other Business
Our Board is not aware of any other matters to be presented at the 2026 Annual Meeting. If any other matter proper for action at the meeting is properly presented, the holder of the accompanying proxy will have discretion to vote the shares represented by the proxy on such matter in accordance with the holder’s best judgment. If any matter not proper for action at the meeting should be presented, the holder of the proxy will vote against consideration of the matter or the proposed action.
Proposals for the 2027 Annual Meeting of Stockholders
The Company will review for inclusion in next year’s proxy statement stockholder proposals received by December 17, 2026. Such stockholder proposals must satisfy all applicable requirements of Rule 14a-8 of the Exchange Act and should be sent to the Company’s Executive Vice President, Chief Legal Officer and Corporate Secretary at Hertz Global Holdings, Inc., 8501 Williams Road, Estero, Florida 33928. Rule 14a-8 and related guidance provide that certain stockholder proposals may be excluded from a proxy statement. We will evaluate any stockholder proposal received and may exclude such stockholder proposal if permitted in accordance with such rule and guidance.
Stockholder proposals, including nominations for directors, not submitted for inclusion in next year’s proxy statement may be brought before the 2027 annual meeting of stockholders by a stockholder of the Company who is entitled to vote at the meeting, who has given a written notice to the Company’s Executive Vice President, Chief Legal Officer and Corporate Secretary containing the information specified in the Bylaws, and who was a stockholder of record at the time such notice was given. To be timely for our 2027 annual meeting of stockholders, such notice must be received by the Corporate Secretary at the address in the preceding paragraph no earlier than January 28, 2027 and no later than the close of business on February 27, 2027, except that if the 2027 annual meeting of stockholders is called for a date that is not within 30 days before or after the anniversary of the 2026 Annual Meeting, such notice must be delivered at the address in the preceding paragraph no earlier than 120 days prior to the date of such annual meeting and not later than the close of business on the later of (i) the ninetieth day prior to the date of such annual meeting or (ii) the tenth day following the day on which a public announcement of the date of such annual meeting is first made.
Our Bylaws require that stockholder recommendations for nominees to the Board must include, among other things, the name of the nominee or nominees, information regarding the nominee or nominees that would be required to be included in a proxy statement for the election of directors and a consent signed by
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Information About the 2026 Annual Meeting
the nominee or nominees evidencing consent to be named in the proxy statement, and willingness to serve on the Board, if elected. Stockholders who intend to submit nominations to the Board must comply with all provisions of our Bylaws and provide timely written notice thereof.
Householding of Proxy Materials
SEC rules permit companies and intermediaries, such as brokers, to satisfy delivery requirements with respect to two or more stockholders sharing the same address by delivering a single annual report and proxy statement or a single Notice addressed to those stockholders. This process is commonly referred to as “householding.” While we do not participate in householding, a number of brokerage firms with account holders who are Company stockholders may institute householding. Once a stockholder has consented or receives notice from his or her broker that the broker will be householding materials to the stockholder’s address, householding will continue until the stockholder is notified otherwise or until one or more of the stockholders revokes his or her consent.
If you receive one copy of the Notice or your annual report and proxy statement, as applicable, and you wish to receive separate copies of these documents, or if your household is receiving multiple copies of these documents and you wish to request that future deliveries be limited to a single copy, you may notify your broker. You may also request, and the Company will promptly deliver, a separate copy of the Notice or the proxy materials by writing or calling the Company’s Investor Relations Department at the address, telephone number or e-mail address set forth below.
Investor Relations Department
Hertz Global Holdings, Inc.
8501 Williams Road
Estero, Florida 33928
Telephone Number: (239) 301-7000
InvestorRelations@hertz.com
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Annex A: Non-GAAP Measures
The discussion of our financial results in this Proxy Statement includes references to certain measures that are not recognized measures under GAAP and may not be defined and calculated by other companies using the same or similar terminology. Definitions of non-GAAP measures used in this Proxy Statement are set forth below. Also set forth below are the following: (i) a summary of the reasons why management of the Company believes that the presentation of the non-GAAP financial measures included in this Proxy Statement provides useful information regarding the Company’s financial condition and results of operations; and (ii) additional purposes for which management of the Company utilizes the non-GAAP measures. Non-GAAP measures should not be considered in isolation; furthermore, non-GAAP measures should not be considered superior to, or a substitute for, financial measures calculated in accordance with GAAP.
Adjusted Corporate EBITDA, as calculated below, represents income or loss, as applicable, attributable to the Company, as adjusted to eliminate the impact of GAAP income tax; non-vehicle depreciation and amortization; non-vehicle debt interest, net; vehicle debt-related charges; restructuring and restructuring related charges; unrealized (gains) losses on financial instruments; change in value of the Company’s Public Warrants; and certain other miscellaneous or non-recurring items. Management uses Adjusted Corporate EBITDA as an operating performance metric for internal monitoring and planning purposes, including in the preparation of the Company’s annual operating budget and monthly operating reviews, and in the analysis of investment decisions, and profitability and performance trends. This measure enables management and investors to isolate the effects on profitability of operating metrics most meaningful to the business of renting and leasing vehicles, and this measure allows management and investors to assess the performance of the entire business on the same basis as its reportable segments. Adjusted Corporate EBITDA is also utilized in the determination of certain executive compensation. Adjusted Corporate EBITDA’s most comparable GAAP measure is net income (loss) attributable to the Company.
Adjusted DOE per Day is calculated as Direct Operating Expenses, exclusive of the impacts of foreign currency exchange rates and adjustments for certain other miscellaneous or non-recurring items, divided by the number of Transaction Days during the period. Adjusted DOE per Day is important to management and investors as it measures the Company’s cost efficiency on a per unit basis excluding the impact of variable direct operating expense fluctuations attributable to changes in volume, so as not to affect the comparability of underlying trends.
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Hertz Global Holdings, Inc. |  2026 Proxy Statement   A-1

TABLE OF CONTENTS
Annex A: Non-GAAP Measures
(in millions)
Twelve Months
Ended
December 31, 2025
Adjusted Corporate EBITDA:
Net income (loss)
$(747)
Adjustments:
Income tax provision (benefit)
(83)
Non-vehicle depreciation and amortization
117
Non-vehicle debt interest, net of interest income(a)
498
Vehicle debt-related charges(b)
46
Restructuring and restructuring related charges(c)
18
Unrealized (gains) losses on financial instruments(d)
(37)
Gain on sale of non-vehicle capital assets(e)
(144)
Bankruptcy-related litigation reserve(f)
24
Legal Settlement(g)
(154)
Change in fair value of Public Warrants
44
Other items(h)
79
Adjusted Corporate EBITDA (as publicly reported)
(339)
Adjustment for Performance Awards(i)
15
Adjusted Corporate EBITDA (for 2025 EICP and 2025 LTIP PSUs)
$(324)
(a)
Excludes gains (losses) related to the fair value of the Exchange Feature 2029 and the Exchange Feature 2030 which are included in footnote (d) below.
(b)
Represents vehicle debt-related charges relating to the amortization of deferred financing costs, and debt discounts and premiums.
(c)
Represents charges incurred under restructuring actions as defined in U.S. GAAP. Also includes restructuring related charges such as incremental costs incurred related to personnel reductions, litigation, and closure of underperforming locations.
(d)
Represents unrealized gains (losses) on derivative financial instruments, including gains (losses) related to the fair value of the Exchange Feature 2029 and the Exchange Feature 2030.
(e)
Represents the gains on sales of certain non-vehicle capital assets sold in 2025.
(f)
Represents an increase to an existing bankruptcy-related litigation reserve recorded in September 2024, including interest that continues to accrue during each subsequent reporting period.
(g)
Represents the gain related to the receipt of a legal settlement distribution in September 2025 in connection with the Company’s participation in a class action settlement.
(h)
Represents miscellaneous items and primarily includes pension plan settlement reserve adjustment, a one-time settlement agreement to restructure an IT contract, certain IT-related charges, cloud computing costs, an unfavorable litigation ruling and certain concession-related adjustments.
(i)
Represents an adjustment for 2025 EICP and 2025 LTIP PSU reporting purposes to exclude the impact of certain sale leaseback transactions and higher fleet interest costs.
A-2   Hertz Global Holdings, Inc. |  2026 Proxy Statement
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Signature [PLEASE SIGN WITHIN BOX.] Date Signature (Joint Owners) DateTO VOTE, MARK BLOCKS BELOW IN BLUE OR BLACK INK AS FOLLOWS:KEEP THIS PORTION FOR YOUR RECORDSTHIS PROXY CARD IS VALID ONLY WHEN SIGNED AND DATED. DETACH AND RETURN THIS PORTION ONLYV89569-P46348For Against AbstainFor Against Abstain! !! !! ! !HERTZ GLOBAL HOLDINGS, INC.8501 WILLIAMS ROADESTERO, FLORIDA 339281a. Lucy Clark Dougherty1b. Evangeline Vougessis Nominees:1. Election of the two director nominees identified in the Company's Proxy Statement to serve as directors for the three-year term expiring at the Company’s 2029 annual meeting of stockholders.HERTZ GLOBAL HOLDINGS, INC.The Board of Directors recommends a vote FOR all the nominees listed.Please sign exactly as your name(s) appear(s) hereon. When signing as attorney, executor, administrator, or other fiduciary, please give full title as such. Joint owners should each sign personally. All holders must sign. If a corporation or partnership, please sign in full corporate or partnership name by authorized officer.2. Ratification of the appointment of Ernst & Young LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2026.3. Approval, on an advisory basis, of the compensation of our named executive officers.The Board of Directors recommends a vote FOR Proposal 2.The Board of Directors recommends a vote FOR Proposal 3.NOTE: The shares will be voted as directed, or if no direction is indicated, as described on the reverse side of the proxy card.! ! !For WithholdSCAN TO VIEW MATERIALS & VOTE wVOTE BY INTERNET Before the Meeting: Go to www.proxyvote.com or scan the QR Barcode above.Use the Internet to transmit your voting instructions and for electronic delivery of information up until 11:59 p.m. Eastern Time on May 27, 2026. Have your proxy card in hand when you access the web site, and follow the instructions to obtain your records and to create an electronic voting instruction form.During the Meeting: Go to www.virtualshareholdermeeting.com/HTZ2026You may attend the meeting via the Internet and vote during the meeting. Have the information that is printed in the box marked by the arrow available and follow the instructions.VOTE BY PHONE: 1-800-690-6903Use any touch-tone telephone to transmit your voting instructions up until 11:59 p.m. Eastern Time on May 27, 2026. Have your proxy card in hand when you call and then follow the instructions.VOTE BY MAILMark, sign, and date your proxy card and return it in the postage-paid envelope we have provided or return it to Vote Processing, c/o Broadridge, 51 Mercedes Way, Edgewood, NY 11717.

TABLE OF CONTENTS
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V89570-P46348Important Notice Regarding the Availability of Proxy Materials for the Annual Meeting to be held on May 28, 2026: The 2025 Annual Report and Notice and Proxy Statement are available at www.proxyvote.com.Hertz Global Holdings, Inc. 2026 Annual Meeting of StockholdersThursday, May 28, 20269:00 a.m. Eastern Timewww.virtualshareholdermeeting.com/HTZ2026PROXY CARD: HERTZ GLOBAL HOLDINGS, INC.Please vote and sign on the reverse sideThis proxy card is solicited by the Board of Directors for theAnnual Meeting of StockholdersMay 28, 2026Colin Farmer and Piero Bussani (each, a "Proxy"), or either of them, each with the power of substitution, are hereby authorized to represent and vote the shares of the undersigned, with all the powers that the undersigned would possess if personally present, at the 2026 Annual Meeting of Stockholders of Hertz Global Holdings, Inc. to be held on May 28, 2026 or at any postponement or adjournment thereof.Shares represented by this proxy will be voted in accordance with the directions of the stockholder set forth on the reverse side. If no such directions are indicated, the Proxies will have the authority to vote FOR Proposal 1, the election of two director nominees, Lucy Clark Dougherty and Evangeline Vougessis; FOR Proposal 2, the ratification of the appointment of Ernst & Young LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2026; and FOR Proposal 3, approval, on an advisory basis, of the compensation of our named executive officers.In their discretion, the Proxies are authorized to vote upon such other business as may properly come before the meeting.Please mark boxes accordingly, sign, date, and return this proxy card promptly.This proxy card is continued and to be signed on the reverse side.

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FAQ

What will Hertz (HTZ) stockholders vote on at the 2026 annual meeting?

Stockholders will vote on electing two Class II directors, ratifying Ernst & Young LLP as independent auditor for 2026, and approving on an advisory basis the compensation of named executive officers. They may also consider any other business properly brought before the meeting.

How did Hertz (HTZ) describe its 2025 business performance in the proxy?

Hertz reported a $2 billion improvement in profitability in 2025, tied to disciplined fleet management, revenue optimization, and cost control. The company completed its fleet rotation, achieved an average fleet age under ten months, and cited meaningful gains in utilization, unit economics, and customer experience.

What is CK Amarillo’s ownership and role in Hertz (HTZ)?

CK Amarillo, associated with Knighthead and Certares, beneficially owned about 58% of Hertz common stock as of March 30, 2026. A voting agreement requires CK Amarillo to vote any ownership above 45% in proportion to other stockholders, while shares up to 45% can be voted at its discretion.

How are Hertz (HTZ) non-employee directors compensated?

In 2025, eligible non-employee directors received a $275,000 annual retainer, split into $100,000 cash and $175,000 in restricted stock units. Committee chairs received additional cash fees, and directors, including some affiliates, also had access to free worldwide car rentals and certain vehicle purchase programs.

What audit fees did Hertz (HTZ) pay Ernst & Young in 2025?

Hertz paid Ernst & Young $15 million in audit fees and $1 million in audit-related fees in 2025, for a total of $16 million. Audit services covered the annual and quarterly reports, internal control attestation, statutory audits, and comfort letters, with all services pre-approved by the Audit Committee.

How does Hertz (HTZ) address corporate governance and board independence?

Although classified as a Nasdaq “controlled company,” Hertz’s board elected not to use controlled company exemptions and maintains a majority of independent directors. It separates the chair and CEO roles, has fully independent key committees, conducts annual evaluations, and enforces director retirement age and stock ownership guidelines.