Ibotta CEO Bryan Leach sells 15,142 shares

The weighted-average prices reflect separate execution ranges: $40.93–$41.90, $42.03–$42.05, and $41.26–$41.82 per share.

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Form Type

Rhea-AI Filing Summary

Bryan Leach, identified as Ibotta's CEO and President, a director and a 10% owner, exercised options for 15,142 Class A shares on October 5 and 6, 2026, at exercise prices of $3.99 and $5.05 per share, then sold 15,142 shares. Sales included 10,049 shares at a weighted-average price of $41.3554, 63 at $42.0303 and 5,030 at $41.5658. The transactions were made under a Rule 10b5-1 trading plan established March 5, 2026.

Insider Trade Summary 10b5-1

Exercise and Sale: 15,142 shares ($554K approx. pre-tax spread)

Exercise and Sale 9 txns

Insider Leach Bryan

Role CEO AND PRESIDENT

Sold 15,142 shs ($627K)

Approx. gross sale proceeds $627K

Approx. exercise cost $73K

Approx. pre-tax spread $554K

Type	Security	Shares	Price	Value
Exercise	Employee Stock Option (right to buy) ^{F1, F6}	5,030	$0.00	$0.00
Exercise	Class A Common Stock ^{F1, F2}	5,030	$5.05	$25K
Sale	Class A Common Stock ^{F1, F5, F2}	5,030	$41.5658	$209K
Exercise	Employee Stock Option (right to buy) ^{F1, F6}	2,999	$0.00	$0.00
Exercise	Employee Stock Option (right to buy) ^{F1, F6}	7,113	$0.00	$0.00
Exercise	Class A Common Stock ^{F1, F2}	2,999	$3.99	$12K
Exercise	Class A Common Stock ^{F1, F2}	7,113	$5.05	$36K
Sale	Class A Common Stock ^{F1, F3, F2}	10,049	$41.3554	$416K
Sale	Class A Common Stock ^{F1, F4, F2}	63	$42.0303	$3K

Holdings After Transaction: Employee Stock Option (right to buy) — 17,857 contracts (Direct); Class A Common Stock — 823,886 shares (Direct)

Footnotes (6)

F1. The transactions reflected on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan established by the Reporting Person on March 5, 2026.
F2. Certain of these securities are restricted stock units ("RSUs"). Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock, subject to the applicable vesting schedule and conditions of each RSU.
F3. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $40.93 to $41.90 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
F4. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $42.03 to $42.05 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
F5. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $41.26 to $41.82 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
F6. All of the shares subject to the option are fully vested and exercisable as of the date hereof.

Key Figures

Option shares exercised: 2,999 shares at $3.99 per share Option shares exercised: 7,113 shares at $5.05 per share Option shares exercised: 5,030 shares at $5.05 per share +3 more

6 metrics

Option shares exercised 2,999 shares at $3.99 per share October 5, 2026

Option shares exercised 7,113 shares at $5.05 per share October 5, 2026

Option shares exercised 5,030 shares at $5.05 per share October 6, 2026

Shares sold at weighted-average price 10,049 shares; $41.3554 per share October 5, 2026

Shares sold at weighted-average price 63 shares; $42.0303 per share October 5, 2026

Shares sold at weighted-average price 5,030 shares; $41.5658 per share October 6, 2026

Key Terms

Rule 10b5-1 trading plan, weighted average price, restricted stock units (RSUs), contingent right to receive one share

4 terms

Rule 10b5-1 trading plan financial

"pursuant to a Rule 10b5-1 trading plan"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"reported price in Column 4 is a weighted average price"

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

restricted stock units (RSUs) financial

"Certain of these securities are restricted stock units"

Restricted stock units (RSUs) are a type of company promise to give employees shares of stock in the future, usually after certain conditions like working for a set time. They are like a gift promised today that you receive later, which can become valuable if the company's stock price goes up. RSUs matter because they are a way companies reward employees and can be a significant part of compensation.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many shares did IBTA CEO Bryan Leach sell, and at what prices?

Bryan Leach sold 10,049 shares at a weighted-average price of $41.3554, 63 at $42.0303, and 5,030 at $41.5658 on October 5 and 6, 2026. The sales were made under a Rule 10b5-1 trading plan established March 5, 2026.

What option exercise prices did IBTA CEO Bryan Leach report?

He exercised options for 2,999 shares at $3.99 per share and 7,113 shares at $5.05 on October 5, 2026, then exercised options for 5,030 shares at $5.05 on October 6, 2026.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

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Available on EDGAR 10/07/2026 - 04:48 PM Accepted by SEC EDGAR 10/07/2026 - 04:48 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Leach Bryan

(Last)

(First)

(Middle)

C/O IBOTTA, INC.

1400 16TH STREET, SUITE 600

(Street)

DENVER

COLORADO

80202

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Ibotta, Inc. [ IBTA ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
X	Officer (give title below)		Other (specify below)
	CEO AND PRESIDENT

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
10/05/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Class A Common Stock	10/05/2026		M⁽¹⁾		2,999	A	$3.99	826,885⁽²⁾	D
Class A Common Stock	10/05/2026		M⁽¹⁾		7,113	A	$5.05	833,998⁽²⁾	D
Class A Common Stock	10/05/2026		S⁽¹⁾		10,049	D	$41.3554⁽³⁾	823,949⁽²⁾	D
Class A Common Stock	10/05/2026		S⁽¹⁾		63	D	$42.0303⁽⁴⁾	823,886⁽²⁾	D
Class A Common Stock	10/06/2026		M⁽¹⁾		5,030	A	$5.05	828,916⁽²⁾	D
Class A Common Stock	10/06/2026		S⁽¹⁾		5,030	D	$41.5658⁽⁵⁾	823,886⁽²⁾	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
Employee Stock Option (right to buy)	$3.99	10/05/2026		M⁽¹⁾			2,999	⁽⁶⁾	01/16/2027	Class A Common Stock	2,999	$0	0	D
Employee Stock Option (right to buy)	$5.05	10/05/2026		M⁽¹⁾			7,113	⁽⁶⁾	01/25/2028	Class A Common Stock	7,113	$0	22,887	D
Employee Stock Option (right to buy)	$5.05	10/06/2026		M⁽¹⁾			5,030	⁽⁶⁾	01/25/2028	Class A Common Stock	5,030	$0	17,857	D

Explanation of Responses:

1. The transactions reflected on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan established by the Reporting Person on March 5, 2026.

2. Certain of these securities are restricted stock units ("RSUs"). Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock, subject to the applicable vesting schedule and conditions of each RSU.

3. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $40.93 to $41.90 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

4. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $42.03 to $42.05 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

5. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $41.26 to $41.82 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

6. All of the shares subject to the option are fully vested and exercisable as of the date hereof.

Remarks:

	/s/ David T. Shapiro, by power of attorney	10/07/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR