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Intuit insider receives new equity awards — Form 4 highlights

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Intuit Inc. (INTU) – Form 4 insider transaction

On 07/24/2025, EVP Consumer Group Mark P. Notarainni received three equity awards:

  • Non-qualified stock options: 14,726 shares at an exercise price of $781.21; 25% vests 07/24/2026, then 2 1/12 % monthly, fully vested by 07/24/2029; expiration 07/23/2032.
  • Time-based RSUs: 4,641 units; 12.5% vests 12/31/2025, then 6.25% on each Apr 1, Jul 1, Oct 1 and Dec 31 until complete.
  • Performance RSUs: target 8,923 units (0-200% payout) that vest 09/01/2028 if total-shareholder-return goals are met.

Dividend-equivalent rights accrue in cash on all RSUs. The filing shows no share sales or disposals; all positions were newly granted and are held directly. Post-grant beneficial ownership equals 14,726 options, 4,641 time-based RSUs and 8,923 performance RSUs.

The awards strengthen incentive alignment and represent a potential issuance of up to 28,290 shares—immaterial relative to Intuit’s multi-hundred-million share count.

Positive

  • Performance-based RSUs tie payout to total shareholder return, aligning management incentives with investors.
  • No insider selling; only new grants, signalling commitment to future value creation.

Negative

  • Potential issuance of up to 28,290 new shares adds marginal dilution.
  • High strike price options may lose motivational impact if INTU trades materially lower.

Insights

TL;DR – Routine incentive grants; modest dilution, stronger alignment, limited immediate valuation impact.

The option and RSU awards are standard annual equity incentives for senior leadership. The strike price of $781.21 mirrors the prevailing market, ensuring options carry value only if the stock appreciates further. Time-based RSUs smooth income over four years, while performance RSUs link 0-200 % payout to total shareholder return, encouraging outperformance versus peers. Combined, the grants equate to roughly 0.01 % of outstanding shares—insignificant for valuation but positive for retention. No open-market sales were reported, removing near-term supply pressure. Overall impact on shareholders is neutral to slightly positive.

TL;DR – Grant structure follows best practices; performance metric adds accountability.

The company uses a mix of options, time-based RSUs and TSR-linked performance units, aligning with proxy-adviser guidance on pay-for-performance. Staggered vesting promotes retention, and cash-settled dividend equivalents limit compounding share dilution. The target performance unit count is clear; maximum payout caps at 200 %, limiting windfalls. Given low dilution and transparent terms, governance risk is minimal.

Insider Notarainni Mark P.
Role EVP, Consumer Group
Type Security Shares Price Value
Grant/Award Non-Qualified Stock Options (right to buy) 14,726 $0.00 --
Grant/Award Restricted Stock Units 4,641 $0.00 --
Grant/Award Restricted Stock Units (performance-based vesting) 8,923 $0.00 --
Holdings After Transaction: Non-Qualified Stock Options (right to buy) — 14,726 shares (Direct); Restricted Stock Units — 4,641 shares (Direct); Restricted Stock Units (performance-based vesting) — 8,923 shares (Direct)
Footnotes (1)
  1. 25% of the stock options granted will vest on 7/24/2026 and thereafter 2 1/12% of the stock options will vest on each monthly anniversary such that the grant is fully vested on the 4th anniversary of the grant date. Dividend equivalent rights accrue on the underlying shares for this award and settle in cash upon vesting and issuance of those shares. 1-for-1 12.5% of the restricted stock units will vest on 12/31/2025; thereafter 6.25% of the restricted stock units will vest on each April 1, July 1, October 1, and December 31, until the award is fully vested. Restricted stock units do not expire; they either vest or are canceled prior to vesting date. The target number of units subject to the award is presented in the table; the number that vest may be 0-200% of this number ("awarded units"), depending upon performance. Following the achievement by the issuer of certain total shareholder return objectives, the awarded units will vest on 9/1/2028. Vested restricted stock units will be paid in an equal number of shares of Intuit Inc. common stock. Represents vesting date for restricted stock units (performance-based vesting).
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Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Notarainni Mark P.
(Last) (First) (Middle)
C/O INTUIT INC.
2700 COAST AVENUE
(Street)
MOUNTAIN VIEW CA 94043
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
INTUIT INC. [ INTU ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
EVP, Consumer Group
3. Date of Earliest Transaction (Month/Day/Year)
07/24/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Options (right to buy) $781.21 07/24/2025 A 14,726 (1) 07/23/2032 Common Stock 14,726 $0 14,726 D
Restricted Stock Units(2) (3) 07/24/2025 A 4,641 (4) (5) Common Stock 4,641 $0 4,641 D
Restricted Stock Units (performance-based vesting)(2) (3) 07/24/2025 A 8,923(6) 09/01/2028(7) (5) Common Stock 8,923 $0 8,923 D
Explanation of Responses:
1. 25% of the stock options granted will vest on 7/24/2026 and thereafter 2 1/12% of the stock options will vest on each monthly anniversary such that the grant is fully vested on the 4th anniversary of the grant date.
2. Dividend equivalent rights accrue on the underlying shares for this award and settle in cash upon vesting and issuance of those shares.
3. 1-for-1
4. 12.5% of the restricted stock units will vest on 12/31/2025; thereafter 6.25% of the restricted stock units will vest on each April 1, July 1, October 1, and December 31, until the award is fully vested.
5. Restricted stock units do not expire; they either vest or are canceled prior to vesting date.
6. The target number of units subject to the award is presented in the table; the number that vest may be 0-200% of this number ("awarded units"), depending upon performance. Following the achievement by the issuer of certain total shareholder return objectives, the awarded units will vest on 9/1/2028. Vested restricted stock units will be paid in an equal number of shares of Intuit Inc. common stock.
7. Represents vesting date for restricted stock units (performance-based vesting).
Remarks:
/s/ Erick Rivero, by power-of-attorney 07/28/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

Who is the insider named in Intuit's Form 4 filing?

Mark P. Notarainni, Executive Vice President of Intuit's Consumer Group.

How many stock options did INTU's EVP receive and at what price?

He received 14,726 non-qualified options with an exercise price of $781.21.

What are the details of the restricted stock unit grants?

Time-based RSUs: 4,641 units; Performance RSUs: 8,923 target units vesting 09/01/2028 upon TSR goals.

When do the granted INTU options fully vest?

25% vest 07/24/2026; remaining vest monthly, completing on 07/24/2029.

Does this filing indicate any insider share sales?

No. The Form 4 reports only new grants; there were no disposals.

Will the awards increase Intuit's share count?

If fully exercised/vested they could add up to 28,290 shares, a negligible fraction of shares outstanding.