Coca-Cola President & CFO Sells 72,449 Shares

Coca-Cola Company President and CFO John Murphy reported multiple stock transactions.

Accepted by SEC EDGAR 03/03/2026 - 12:25 PM EST Learn about SEC filing dates

Rhea-AI Filing Summary

Coca-Cola Company President and CFO John Murphy reported multiple stock transactions. On March 2, 2026, he executed an open-market sale of 72,449 shares of common stock at an average price of $80.5247 per share, leaving 279,917 shares held directly.

On February 27, 2026, 58,184 shares were disposed of to cover tax liabilities upon vesting of performance share units, at $80.50 per share. The filing also notes indirect holdings, including hypothetical shares under a supplemental 401(k) plan and shares held through a 401(k) plan and by his wife.

Insider Trade Summary

Net Seller: 72,449 shares

Net Sell 2 txns

Insider MURPHY JOHN

Role President and CFO

Sold 72,449 shs ($5.83M)

Type	Security	Shares	Price	Value
Sale	Common Stock, $.25 Par Value	72,449	$80.5247	$5.83M
Exercise Price or Tax Liability	Common Stock, $.25 Par Value	58,184	$80.50	$4.68M
Holding	Hypothetical Shares	--	--	--
Holding	Common Stock, $.25 Par Value	--	--	--
Holding	Common Stock, $.25 Par Value	--	--	--

Holdings After Transaction: Common Stock, $.25 Par Value — 279,917 shares (Direct); Hypothetical Shares — 8,944 contracts (Indirect, By Supplemental 401(k) Plan); Common Stock, $.25 Par Value — 2,407 shares (Indirect, By Wife); Common Stock, $.25 Par Value — 1,102 shares (Indirect, By 401(k) Plan)

Footnotes (6)

1. F1. Represents shares withheld to satisfy tax liabilities upon the vesting of performance share units issued on February 19, 2026 under the 2023-2025 performance share unit program.
2. F2. The price is the weighted average sale price of the aggregate number of shares that were sold by the reporting person. These shares were sold in multiple transactions at prices ranging from $80.46 to $80.605. The reporting person undertakes to provide to the issuer, any security holder of the issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price.
3. F3. Shares credited to the reporting person's account under The Coca-Cola Company 401(k) Plan, as of February 26, 2026.
4. F4. Each hypothetical share is equal to one share of common stock of The Coca-Cola Company.
5. F5. There is no data applicable with respect to the hypothetical shares.
6. F6. As of February 26, 2026.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transactions did KO President and CFO John Murphy report?

John Murphy reported an open-market sale of 72,449 Coca-Cola shares and a separate tax-related share disposition. These transactions changed both his directly held shares and shares withheld to satisfy tax obligations linked to performance share units.

How many Coca-Cola (KO) shares did John Murphy sell and at what price?

John Murphy sold 72,449 shares of Coca-Cola common stock at a weighted average price of $80.5247 per share. The filing notes these were open-market transactions executed in multiple trades within a narrow price range.

What was the purpose of the 58,184-share disposition reported by KO’s CFO?

The 58,184-share disposition was used to satisfy tax liabilities from vesting performance share units issued under the 2023-2025 program. This was a tax-withholding transaction rather than an open-market sell order for investment purposes.

How many Coca-Cola (KO) shares does John Murphy hold directly after these transactions?

After the reported transactions, John Murphy directly holds 279,917 shares of Coca-Cola common stock. This figure reflects the impact of both the open-market sale and the tax-withholding share disposition disclosed in the filing.

What indirect Coca-Cola (KO) holdings are associated with John Murphy?

Indirect holdings include hypothetical shares in a supplemental 401(k) plan, shares in a 401(k) plan, and shares held by his wife. Each hypothetical share is equal to one Coca-Cola common share, and these positions are reported as indirect ownership.

What does the weighted average price disclosure mean in John Murphy’s KO share sale?

The weighted average price of $80.5247 reflects multiple trade executions between $80.46 and $80.605 per share. The insider notes willingness to provide full trade-by-trade details to the company, shareholders, or regulators upon request.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google

Add on Google Not now

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

MURPHY JOHN

(Last) (First) (Middle)

THE COCA-COLA COMPANY

ONE COCA-COLA PLAZA

(Street)

ATLANTA GA 30313

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
COCA COLA CO [ KO ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	President and CFO

3. Date of Earliest Transaction (Month/Day/Year)
02/27/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock, $.25 Par Value	02/27/2026		F		58,184(1)	D	$80.5	352,366	D
Common Stock, $.25 Par Value	03/02/2026		S		72,449	D	$80.5247(2)	279,917	D
Common Stock, $.25 Par Value								2,407	I	By Wife
Common Stock, $.25 Par Value								1,102(3)	I	By 401(k) Plan

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Hypothetical Shares	(4)							(5)	(5)	Common Stock, $.25 Par Value	8,944		8,944(6)	I	By Supplemental 401(k) Plan

Explanation of Responses:

1. Represents shares withheld to satisfy tax liabilities upon the vesting of performance share units issued on February 19, 2026 under the 2023-2025 performance share unit program.

2. The price is the weighted average sale price of the aggregate number of shares that were sold by the reporting person. These shares were sold in multiple transactions at prices ranging from $80.46 to $80.605. The reporting person undertakes to provide to the issuer, any security holder of the issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price.

3. Shares credited to the reporting person's account under The Coca-Cola Company 401(k) Plan, as of February 26, 2026.

4. Each hypothetical share is equal to one share of common stock of The Coca-Cola Company.

5. There is no data applicable with respect to the hypothetical shares.

6. As of February 26, 2026.

	/s/ John Murphy	03/02/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.