Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.
Liftoff Mobile, Inc. (LFTO) is the subject of an amended beneficial-ownership disclosure in which Redbird ML Holdco LP, Redbird ML Holdco GP LLC, BCP Redbird Aggregator L.P., BCP VII Holdings Manager L.L.C., Blackstone Management Associates VII L.L.C., BMA VII L.L.C., Blackstone Holdings III L.P., Blackstone Holdings III GP L.P., Blackstone Holdings III GP Management L.L.C., Blackstone Inc., Blackstone Group Management L.L.C. and Stephen A. Schwarzman may each be deemed to beneficially own the same aggregate 83,831,109 common shares, or 49.5%, as of September 30, 2026. Redbird ML Holdco LP holds the shares directly. The cover pages report sole voting and dispositive power over 83,831,109 shares for each reporting person. The percentage calculation uses 169,331,527 shares outstanding as of July 28, 2026. The reporting persons disclaim beneficial ownership except where they directly hold issuer securities, and state that the disclosure is not an admission that they constitute a Section 13(d) group.
Key Figures
Beneficially owned shares:83,831,109 sharesPercent of class:49.5%Shares outstanding:169,331,527 shares+2 more
5 metrics
Beneficially owned shares83,831,109 sharesAggregate position each reporting person may be deemed to beneficially own as of September 30, 2026
Percent of class49.5%Reported for each reporting person as of September 30, 2026
Shares outstanding169,331,527 sharesAs of July 28, 2026; used to calculate the reported ownership percentage
Sole voting power83,831,109 sharesReported on each reporting person's cover page
Sole dispositive power83,831,109 sharesReported on each reporting person's cover page
Key Terms
beneficial ownership, Sole Voting Power, Sole Dispositive Power
3 terms
beneficial ownershipregulatory
"expressly disclaims beneficial ownership of such shares"
Beneficial ownership means the person or entity that actually enjoys the benefits of owning shares or other assets — such as receiving dividends, voting rights, or price gains — even if the legal title is held in another name. For investors it matters because knowing who truly controls and profits from a company reveals who can influence decisions, exposes potential conflicts of interest or hidden concentration of power, and affects transparency and risk in the stock.
Sole Voting Powerregulatory
"Sole Voting Power 83,831,109.00"
Sole voting power is the exclusive right to cast votes attached to a shareholder’s stock without needing approval from anyone else. Like holding the only remote control for a TV, it lets that holder decide corporate matters such as board members, mergers, and policy changes, making it important to investors because it concentrates control and can strongly influence a company’s strategy and the value of its shares.
Sole Dispositive Powerregulatory
"Sole Dispositive Power 83,831,109.00"
Sole dispositive power is the exclusive legal authority to decide what happens to a security — for example, whether to sell, transfer, or retain shares — without needing anyone else’s permission. Investors care because it signals who truly controls the economic outcome of an investment: like holding the only key to a safe, the holder can realize gains or losses and may trigger regulatory reporting, insider rules, or influence over corporate ownership.
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
How many LFTO shares do the reporting persons own?
The reporting persons may each be deemed to beneficially own an aggregate of 83,831,109 LFTO common shares, or 49.5% of the class, as of September 30, 2026. Redbird ML Holdco LP holds the shares directly.
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE 13G
UNDER THE SECURITIES EXCHANGE ACT OF 1934
(Amendment No. 1)
Liftoff Mobile, Inc.
(Name of Issuer)
Common Stock, par value $0.0001 per share
(Title of Class of Securities)
53229X101
(CUSIP Number)
09/30/2026
(Date of Event Which Requires Filing of this Statement)
Check the appropriate box to designate the rule pursuant to which this Schedule is filed:
Rule 13d-1(b)
Rule 13d-1(c)
Rule 13d-1(d)
schemaVersion:
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Redbird ML Holdco LP
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
PN
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Redbird ML Holdco GP LLC
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
OO
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
BCP Redbird Aggregator L.P.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
PN
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
BCP VII Holdings Manager L.L.C.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
OO
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Blackstone Management Associates VII L.L.C.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
OO
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
BMA VII L.L.C.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
OO
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Blackstone Holdings III L.P.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
QUEBEC, CANADA
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
PN
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Blackstone Holdings III GP L.P.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
PN
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Blackstone Holdings III GP Management L.L.C.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
OO
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Blackstone Inc.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
CO
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Blackstone Group Management L.L.C.
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
DELAWARE
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
OO
SCHEDULE 13G
CUSIP Number(s):
53229X101
1
Names of Reporting Persons
Stephen A. Schwarzman
2
Check the appropriate box if a member of a Group (see instructions)
(a)
(b)
3
Sec Use Only
4
Citizenship or Place of Organization
UNITED STATES
Number of Shares Beneficially Owned by Each Reporting Person With:
5
Sole Voting Power
83,831,109.00
6
Shared Voting Power
0.00
7
Sole Dispositive Power
83,831,109.00
8
Shared Dispositive Power
0.00
9
Aggregate Amount Beneficially Owned by Each Reporting Person
83,831,109.00
10
Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)
11
Percent of class represented by amount in row (9)
49.5 %
12
Type of Reporting Person (See Instructions)
IN
SCHEDULE 13G
Item 1.
(a)
Name of issuer:
Liftoff Mobile, Inc.
(b)
Address of issuer's principal executive offices:
900 Middlefield Road, Redwood City, California 94063
Item 2.
(a)
Name of person filing:
Each of the following is hereinafter individually referred to as a "Reporting Person" and collectively as the "Reporting Persons." This statement is filed on behalf of:
(i) Redbird ML Holdco LP
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(ii) Redbird ML Holdco GP LLC
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(iii) BCP Redbird Aggregator L.P.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(iv) BCP VII Holdings Manager L.L.C.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(v) Blackstone Management Associates VII L.L.C.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(vi) BMA VII L.L.C.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(vii) Blackstone Holdings III L.P.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: Quebec, Canada
(viii) Blackstone Holdings III GP L.P.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(ix) Blackstone Holdings III GP Management L.L.C.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(x) Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(xi) Blackstone Group Management L.L.C.
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: State of Delaware
(xii) Stephen A. Schwarzman
c/o Blackstone Inc.
345 Park Avenue
New York, NY 10154
Citizenship: United States
(b)
Address or principal business office or, if none, residence:
See Item 2(a).
(c)
Citizenship:
See Item 2(a).
(d)
Title of class of securities:
Common Stock, par value $0.0001 per share
(e)
CUSIP No.:
53229X101
Item 3.
If this statement is filed pursuant to §§ 240.13d-1(b) or 240.13d-2(b) or (c), check whether the person filing is a:
(a)
Broker or dealer registered under section 15 of the Act (15 U.S.C. 78o);
(b)
Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c);
(c)
Insurance company as defined in section 3(a)(19) of the Act (15 U.S.C. 78c);
(d)
Investment company registered under section 8 of the Investment Company Act of 1940 (15 U.S.C. 80a-8);
(e)
An investment adviser in accordance with § 240.13d-1(b)(1)(ii)(E);
(f)
An employee benefit plan or endowment fund in accordance with § 240.13d-1(b)(1)(ii)(F);
(g)
A parent holding company or control person in accordance with § 240.13d-1(b)(1)(ii)(G);
(h)
A savings associations as defined in Section 3(b) of the Federal Deposit Insurance Act (12 U.S.C. 1813);
(i)
A church plan that is excluded from the definition of an investment company under section 3(c)(14) of the Investment Company Act of 1940 (15 U.S.C. 80a-3);
(j)
A non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J). If filing as a non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J),
please specify the type of institution:
(k)
Group, in accordance with Rule 240.13d-1(b)(1)(ii)(K).
Item 4.
Ownership
(a)
Amount beneficially owned:
The information required by Items 4(a)-(c) with respect to each Reporting Person is set forth in Rows 5-11 of the applicable cover pages hereto, and is incorporated herein by reference.
As of September 30, 2026, the Reporting Persons may be deemed to beneficially own an aggregate of 83,831,109 shares of common stock, par value $0.0001 per share (the "Common Stock") of Liftoff Mobile, Inc. (the "Issuer").
The Common Stock is held directly by Redbird ML Holdco LP. Redbird ML Holdco GP LLC is the general partner of Redbird ML Holdco LP. BCP Redbird Aggregator L.P. is the managing member of Redbird ML Holdco GP LLC. BCP VII Holdings Manager L.L.C. is the general partner of BCP Redbird Aggregator L.P. Blackstone Management Associates VII L.L.C. is the sole member of BCP VII Holdings Manager L.L.C. BMA VII L.L.C. is the sole member of Blackstone Management Associates VII L.L.C. Blackstone Holdings III L.P. is the managing member of BMA VII L.L.C. Blackstone Holdings III GP L.P. is the general partner of Blackstone Holdings III L.P. Blackstone Holdings III GP Management L.L.C. is the general partner of Blackstone Holdings III GP L.P. Blackstone Inc. is the sole member of Blackstone Holdings III GP Management L.L.C. The sole holder of the Series II preferred stock of Blackstone Inc. is Blackstone Group Management L.L.C. Blackstone Group Management L.L.C. is wholly-owned by its senior managing directors and controlled by its founder, Stephen A. Schwarzman.
Each such Reporting Person may be deemed to beneficially own the Common Stock beneficially owned directly by Redbird ML Holdco LP or indirectly controlled by it, but neither the filing of this Schedule 13G nor any of its contents shall be deemed to constitute an admission that any Reporting Person (except to the extent it directly holds Issuer securities reported herein) is the beneficial owner of the Common Stock referred to herein for purposes of Section 13(d) of the Securities Exchange Act of 1934, as amended (the "Act"), or for any other purpose and each of the Reporting Persons expressly disclaims beneficial ownership of such shares of Common Stock. The filing of this statement should not be construed to be an admission that any member of the Reporting Persons are members of a "group" for the purposes of Sections 13(d) and 13(g) of the Act.
(b)
Percent of class:
Each of the Reporting Persons may be deemed to be the beneficial owner of the percentage of shares of Common Stock listed on such Reporting Person's cover page.
Calculations of the percentage of shares of Common Stock beneficially owned are based on 169,331,527 shares of Common Stock outstanding as of July 28, 2026, as set forth in the Issuer's Quarterly Report on Form 10-Q, filed with the Securities and Exchange Commission on August 13, 2026.
(c)
Number of shares as to which the person has:
(i) Sole power to vote or to direct the vote:
See the information set forth in Row 5 on each cover page.
(ii) Shared power to vote or to direct the vote:
See the information set forth in Row 6 on each cover page.
(iii) Sole power to dispose or to direct the disposition of:
See the information set forth in Row 7 on each cover page.
(iv) Shared power to dispose or to direct the disposition of:
See the information set forth in Row 8 on each cover page.
Item 5.
Ownership of 5 Percent or Less of a Class.
Not Applicable
Item 6.
Ownership of more than 5 Percent on Behalf of Another Person.
Not Applicable
Item 7.
Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on by the Parent Holding Company or Control Person.
Not Applicable
Item 8.
Identification and Classification of Members of the Group.
Not Applicable
Item 9.
Notice of Dissolution of Group.
Not Applicable
Item 10.
Certifications:
Not Applicable
SIGNATURE
After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.
Redbird ML Holdco LP
Signature:
/s/ Robert Brooks
Name/Title:
Robert Brooks, Authorized Signatory, See Exhibit 99.1
Date:
11/06/2026
Redbird ML Holdco GP LLC
Signature:
/s/ Robert Brooks
Name/Title:
Robert Brooks, Authorized Signatory, See Exhibit 99.1
Date:
11/06/2026
BCP Redbird Aggregator L.P.
Signature:
/s/ Robert Brooks
Name/Title:
Robert Brooks, Authorized Signatory, See Exhibit 99.1
Date:
11/06/2026
BCP VII Holdings Manager L.L.C.
Signature:
/s/ Robert Brooks
Name/Title:
Robert Brooks, Authorized Signatory, See Exhibit 99.1
Date:
11/06/2026
Blackstone Management Associates VII L.L.C.
Signature:
/s/ Robert Brooks
Name/Title:
Robert Brooks, Authorized Signatory, See Exhibit 99.1
Date:
11/06/2026
BMA VII L.L.C.
Signature:
/s/ Robert Brooks
Name/Title:
Robert Brooks, Authorized Signatory, See Exhibit 99.1
Date:
11/06/2026
Blackstone Holdings III L.P.
Signature:
/s/ Victoria Portnoy
Name/Title:
Victoria Portnoy, Managing Director - Assistant Secretary, See Exhibit 99.1
Date:
11/06/2026
Blackstone Holdings III GP L.P.
Signature:
/s/ Victoria Portnoy
Name/Title:
Victoria Portnoy, Managing Director - Assistant Secretary, See Exhibit 99.1
Date:
08/07/2026
Blackstone Holdings III GP Management L.L.C.
Signature:
/s/ Victoria Portnoy
Name/Title:
Victoria Portnoy, Managing Director - Assistant Secretary, See Exhibit 99.1
Date:
11/06/2026
Blackstone Inc.
Signature:
/s/ Victoria Portnoy
Name/Title:
Victoria Portnoy, Managing Director - Assistant Secretary, See Exhibit 99.1
Date:
11/06/2026
Blackstone Group Management L.L.C.
Signature:
/s/ Victoria Portnoy
Name/Title:
Victoria Portnoy, Managing Director - Assistant Secretary, See Exhibit 99.1
Date:
11/06/2026
Stephen A. Schwarzman
Signature:
/s/ Stephen A. Schwarzman
Name/Title:
Stephen A. Schwarzman, See Exhibit 99.1
Date:
11/06/2026
Exhibit Information
Exhibit 99.1 Signature Pages.
Exhibit 99.2 Joint Filing Agreement, by and among the Reporting Persons, dated as of November 6, 2026.
