STOCK TITAN

Lifevantage CFO uses 1,869 shares to cover taxes

Lifevantage Corp’s CFO settled equity-related obligations with 1,869 shares and now directly holds 156,495 shares of common stock.

(Neutral)
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Lifevantage Corp (LFVN) reported that its Chief Financial Officer, Carl Aure, had 1,869 shares of common stock withheld or delivered on September 10, 2026 to pay the exercise price or related tax liability at a reported price of $6.37 per share. After this transaction, he held 156,495 shares directly, which include 2,810 shares purchased on August 31, 2026 under the Employee Stock Purchase Plan. No Rule 10b5-1 trading plan is reported for this transaction.

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Insider Aure Carl
Role Chief Financial Officer
Type Security Shares Price Value
Exercise Price or Tax Liability Common Stock F1 1,869 $6.37 $12K
Holdings After Transaction: Common Stock — 156,495 shares (Direct)
Footnotes (1)
  1. F1. Includes 2,810 total shares purchased on August 31, 2026 under the Employee Stock Purchase Plan.
Shares delivered or withheld 1,869 shares Common stock used on September 10, 2026 to pay exercise price or tax liability
Reported price per share $6.37 per share Price associated with the 1,869-share disposition on September 10, 2026
Direct holdings after transaction 156,495 shares CFO’s direct ownership of Lifevantage common stock following the September 10, 2026 event
Employee Stock Purchase Plan shares 2,810 shares Shares purchased on August 31, 2026 under the Employee Stock Purchase Plan and included in post-transaction holdings
Employee Stock Purchase Plan financial
"Includes 2,810 total shares purchased on August 31, 2026 under the Employee Stock Purchase Plan."
An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.
common stock financial
"1,869 shares of common stock were delivered or withheld to cover obligations."
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.
tax liability financial
"shares were used to pay the exercise price or related tax liability"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Lifevantage Corp (LFVN) disclose for its CFO?

Lifevantage Corp disclosed that CFO Carl Aure had 1,869 shares of common stock withheld or delivered on September 10, 2026 to pay the exercise price or related tax liability, at a reported price of $6.37 per share.

How many Lifevantage (LFVN) shares does the CFO hold after the reported transaction?

After the September 10, 2026 transaction, CFO Carl Aure directly holds 156,495 shares of Lifevantage common stock, including 2,810 shares acquired on August 31, 2026 through the Employee Stock Purchase Plan.

Was the Lifevantage (LFVN) CFO’s September 10, 2026 transaction a market sale?

The filing describes the September 10, 2026 event as shares delivered or withheld to pay an exercise price or tax liability, rather than as an open-market sale, for 1,869 shares of common stock.

What price is associated with the Lifevantage (LFVN) CFO’s September 10, 2026 share disposition?

The reported price associated with the September 10, 2026 disposition is $6.37 per share for 1,869 shares of Lifevantage common stock, used to satisfy an exercise price or related tax liability.

Were any Lifevantage (LFVN) shares acquired by the CFO under an Employee Stock Purchase Plan?

Yes. A footnote states that the CFO’s direct holdings include 2,810 shares of Lifevantage common stock purchased on August 31, 2026 under the Employee Stock Purchase Plan.

Was the Lifevantage (LFVN) CFO’s September 2026 transaction under a Rule 10b5-1 plan?

No. The filing indicates that no Rule 10b5-1 trading plan is reported in connection with the September 10, 2026 transaction by the Lifevantage CFO.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Aure Carl

(Last)(First)(Middle)
3300 N. TRIUMPH BLVD
SUITE 700

(Street)
LEHI UTAH 84043

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Lifevantage Corp [ LFVN ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
Chief Financial Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
09/10/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock09/10/2026F1,869D$6.37156,495(1)D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Includes 2,810 total shares purchased on August 31, 2026 under the Employee Stock Purchase Plan.
/s/ Carl Aure09/14/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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