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Former Netflix CMO joins Lloyds Banking Group (NYSE: LYG) board

(Neutral)
(Neutral)
Form Type
6-K

Rhea-AI Filing Summary

Lloyds Banking Group plc (LYG) reported a board change, appointing Kelly Bennett as an independent Non-Executive Director, effective 1 September 2026. Bennett brings extensive experience in consumer engagement, digital platforms, customer data and analytics, and technology-driven marketing from senior roles at Netflix, Warner Bros. Entertainment, and various advisory positions in technology and fintech companies.

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Effective date of appointment 1 September 2026 Date Kelly Bennett becomes an independent Non-Executive Director
Announcement date 27 August 2026 Date Lloyds Banking Group plc announced the board change
Netflix CMO tenure 2012 to 2019 Period during which Kelly Bennett served as Chief Marketing Officer of Netflix
Non-Executive Director regulatory
"appointment of Kelly Bennett as an independent Non-Executive Director"
A non-executive director is a member of a company’s board who does not work for the company day-to-day but provides independent oversight, strategic guidance and checks on management. For investors, they matter because they act like an impartial referee or outside advisor, helping ensure decisions protect shareholder interests, reduce risks of poor governance, and add credibility to financial reporting and long-term strategy.
Regulatory News Service regulatory
"Regulatory News Service Announcement, 27 August 2026 re: Board Change"
A regulatory news service is an official channel where companies publish required disclosures and material information so regulators, investors and the public receive the same announcements at the same time. Think of it as a public bulletin board that ensures important facts—like earnings, leadership changes, or regulatory filings—are shared promptly and fairly; investors use these notices to reassess value, risk and trading decisions.
Supervisory Board financial
"Kelly is currently the Chair of the Supervisory Board of Zalando SE"
A supervisory board is an independent oversight body that watches over a company’s executive managers, reviews strategy, approves major decisions, and hires or removes top executives. It acts like an impartial group of guardians or referees who make sure managers are running the business responsibly and within agreed rules. Investors care because strong oversight can reduce risks, improve accountability, and protect long‑term shareholder value.
venture advisor financial
"He is also a venture advisor to TCMI, Inc."

FAQ

What board change did Lloyds Banking Group (LYG) announce on 27 August 2026?

Lloyds Banking Group plc announced the appointment of Kelly Bennett as an independent Non-Executive Director, effective 1 September 2026, adding expertise in consumer engagement, digital platforms, and technology-focused marketing to the board.

When does Kelly Bennett join the board of Lloyds Banking Group (LYG)?

Kelly Bennett joins the board of Lloyds Banking Group plc as an independent Non-Executive Director with effect from 1 September 2026.

What relevant experience does Kelly Bennett bring to Lloyds Banking Group (LYG)?

Kelly Bennett brings consumer engagement and digital platform experience, including serving as Chief Marketing Officer of Netflix from 2012 to 2019, and holding senior marketing roles at Warner Bros. Entertainment, along with advisory roles to major technology and fintech companies.

What current external roles does Kelly Bennett hold alongside joining Lloyds Banking Group (LYG)?

Kelly Bennett is currently Chair of the Supervisory Board of Zalando SE, a company listed on the Frankfurt Stock Exchange, a venture advisor to TCMI, Inc. (Technology Crossover Ventures), and an advisor to the CEO of Neko Health.

Did Lloyds Banking Group (LYG) disclose any additional required information under UK Listing Rules for this appointment?

Lloyds Banking Group plc stated that there is no other information to be disclosed under UK Listing Rule 6.4.8R in relation to Kelly Bennett’s appointment.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates

SECURITIES AND EXCHANGE COMMISSION
Washington, D.C.20549
 
 
FORM 6-K
 
 
Report of Foreign Private Issuer
Pursuant to Rule 13a-16 or 15d-16a
of the Securities Exchange Act of 1934
 
 
 27 August 2026
LLOYDS BANKING GROUP plc
(Translation of registrant's name into English)
 
5th Floor
25 Gresham Street
London
EC2V 7HN
United Kingdom
 
 
(Address of principal executive offices)
 
 
 
Indicate by check mark whether the registrant files or will file annual reports
under cover Form 20-F or Form 40-F.
 
Form 20-F..X..     Form 40-F 
 
 
Index to Exhibits
 
 
Item
 
 No. 1 Regulatory News Service Announcement, 27 August 2026 
           reBoard Change
 
 
27 August 2026
 
LLOYDS BANKING GROUP: BOARD CHANGE
 
Lloyds Banking Group plc is pleased to announce the appointment of Kelly Bennett as an independent Non-Executive Director with effect from 1 September 2026.
 
BIOGRAPHICAL DETAILS
 
Kelly has extensive consumer engagement and digital platform experience. He has a track record of advising technology companies and possesses a deep understanding of customer data and analytics and technology's role in engaging consumers.
 
Kelly was Chief Marketing Officer of Netflix from 2012 until 2019. Before that role, he held a number of senior positions at Warner Bros. Entertainment, including Vice President, Interactive, World Wide Marketing and Director, New Media and Interactive Marketing for Europe, the Middle East and Africa. Kelly has also undertaken advisory roles to the Microsoft Xbox CEO and leadership teams, and the founders of Nubank.
 
Kelly is currently the Chair of the Supervisory Board of Zalando SE, which is listed on the Frankfurt Stock Exchange. He is also a venture advisor to TCMI, Inc., which trades as Technology Crossover Ventures, and an advisor to the CEO of Neko Health.
 
There is no other information to be disclosed under UK Listing Rule 6.4.8R.
 
- END -
 
For further information:
 
Investor Relations
Douglas Radcliffe
Group Investor Relations Director
Email: douglas.radcliffe@lloydsbanking.com
 
Group Corporate Affairs
Matt Smith
Head of Media Relations
Email: matt.smith@lloydsbanking.com
 
+44 (0) 20 7356 1571
 
 
 
+44 (0) 7788 352 487
 
 
Signatures
 
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
LLOYDS BANKING GROUP plc
 (Registrant)
 
 
 
By: Douglas Radcliffe
Name: Douglas Radcliffe
Title: Group Investor Relations Director
 
 
 
 
 
Date: 27 August 2026