[Form 4] Mama's Creations, Inc. Insider Trading Activity
Mama's Creations, Inc. (MAMA) director and Chief Executive Officer Adam Laurance Michaels reported the sale of 65,220 shares of common stock on 09/23/2025 under a pre-established Rule 10b5-1 "sell to cover" plan adopted 06/24/2024 to satisfy tax withholding on previously granted restricted stock awards. The weighted-average price for the shares sold was $10.8891, with individual sale prices ranging from $10.61 to $11.46. After the transactions, the reporting person beneficially owned 598,660 shares. The Form 4 was signed by Christina Lidondici acting as attorney-in-fact on 09/25/2025.
- Transparent disclosure of the sale date, quantity (65,220 shares), weighted-average price ($10.8891) and price range ($10.61–$11.46).
- Use of a Rule 10b5-1 plan (adopted 06/24/2024) indicates the sales were pre-arranged and intended to cover tax withholding on restricted stock awards.
- Significant remaining ownership of 598,660 shares, showing continued insider alignment with shareholders.
- Insider selling of 65,220 shares could be viewed negatively by some investors despite its tax-related purpose.
Insights
TL;DR: Insider sold 65,220 shares via a pre-arranged plan to cover tax on restricted stock; ownership remains significant at 598,660 shares.
The sale appears to be a routine, tax-driven disposition executed under a Rule 10b5-1 plan adopted 06/24/2024, which reduces signaling risk compared with ad-hoc sales. The weighted-average sale price of $10.8891 and the disclosed price range ($10.61–$11.46) provide useful execution detail. Retained beneficial ownership of 598,660 shares indicates ongoing substantial alignment with shareholder outcomes. No additional financial results or material corporate actions are disclosed in this filing.
TL;DR: Transaction is compliant and transparently reported under Section 16, executed through a 10b5-1 plan to satisfy withholding obligations.
The Form 4 clearly states the relationship of the reporting person as both director and CEO and includes an explanation that the sales were "sell to cover" transactions tied to tax withholding for restricted stock awards. Use of a 10b5-1 plan suggests pre-cleared, rule-compliant timing. The filing includes an undertaking to provide detailed per-price quantities on request, which supports disclosure completeness. No governance concerns or deviations from required reporting are evident from the submitted information alone.