Chrome Holding Co. (NASDAQ: ME) rebrands from 23andMe Holding Co.

Rhea-AI Filing Summary

Chrome Holding Co., formerly known as 23andMe Holding Co., has officially changed its corporate name. Effective August 14, 2025, the company filed a certificate of amendment to its Certificate of Incorporation in Delaware to change its name from “23andMe Holding Co.” to “Chrome Holding Co.”

The company states that this name change does not affect the rights of its stockholders and that no other changes were made to its Certificate of Incorporation. The amendment itself is included as an exhibit to the report for reference.

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 UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported): August 14, 2025

Chrome Holding Co.

(Exact name of registrant as specified in its charter)

Delaware		001-39587		87-1240344
(State or other jurisdiction of incorporation)		(Commission File Number)		(IRS Employer Identification No.)

870 Market Street, Room 415

San Francisco, California 94102

(Address of principal executive offices, including zip code)

Registrant’s telephone number, including area code: (650) 938-6300

23andMe Holding Co.

(Former name or former address, if changed since last report.)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

☐	Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
☐	Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
☐	Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
☐	Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

Title of each class Trading Symbol(s) Name of each exchange on which
registered

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Item 5.03 Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year

On and effective as of August 14, 2025, 23andMe Holding Co., a Delaware corporation (the “Company”), filed a certificate of amendment (the “CoI Amendment”) amending the Company’s Certificate of Incorporation (as amended, the “CoI”), with the Secretary of State of the State of Delaware to change its name from “23andMe Holding Co.” to “Chrome Holding Co.” (the “Name Change”). The Name Change does not affect the rights of the Company’s stockholders, and there were no other changes to the CoI.

The foregoing description of the CoI Amendment is qualified in its entirety by reference to copy of the full text of the CoI Amendment, which is attached hereto as Exhibit 3.1 and is incorporated herein by reference.

Item 9.01. Financial Statements and Exhibits.

(d) Exhibits.

Exhibit No.		Description of Exhibit
3.1.		Certificate of Amendment to the Certificate of Incorporation
104		Cover Page Interactive Data File - the cover page interactive data file does not appear in the Interactive Data File because its XBRL tags are embedded within the Inline XBRL document

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	CHROME HOLDING CO.
Date: August 15, 2025	By:	/s/ Joseph Selsavage
		Name: Joseph Selsavage
		Title: Interim Chief Executive Officer, and Chief Financial and Accounting Officer

FAQ

What did Chrome Holding Co. (ME) announce in this 8-K filing?

The company announced that it changed its corporate name from 23andMe Holding Co. to Chrome Holding Co. by filing a certificate of amendment in Delaware effective August 14, 2025.

Does the name change to Chrome Holding Co. affect stockholder rights?

No. The company states that the name change does not affect the rights of its stockholders and that no other changes were made to the Certificate of Incorporation.

When did 23andMe Holding Co. legally become Chrome Holding Co.?

The name change became effective on August 14, 2025, when the certificate of amendment was filed with the Delaware Secretary of State.

What document implements the name change for Chrome Holding Co. (ME)?

The change is implemented through a Certificate of Amendment to the Certificate of Incorporation, which is attached as Exhibit 3.1 to the report.

Were there any other amendments besides the name change in this filing?

No. The company states there were no other changes to the Certificate of Incorporation beyond changing the corporate name.

Who signed the 8-K related to the Chrome Holding Co. name change?

The report was signed on behalf of the company by Joseph Selsavage, Interim Chief Executive Officer and Chief Financial and Accounting Officer.