Morningstar (MORN) executive chair Mansueto sells 15,474 shares under 10b5-1 plan
Rhea-AI Filing Summary
Morningstar, Inc. Executive Chairman and more-than-10% owner Joseph D. Mansueto reported open-market sales of Morningstar common stock totaling 15,474 shares over August 10–12, 2026, at weighted average prices between approximately $194.96 and $201.84 per share. The sales were effected pursuant to a Rule 10b5-1 trading plan adopted on November 19, 2025. Additional shares are held indirectly in grantor retained annuity trusts and other trusts for the benefit of the reporting person and his children.
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Insights
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Insider Trade Summary 10b5-1
Net Seller: 15,474 shares
Net Sell
8 txns
Insider
Mansueto Joseph D
Role
Executive Chairman
Sold
15,474 shs ($3.07M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock F1, F4 | 5,027 | $194.956 | $980K |
| Sale | Common Stock F1, F5 | 1,906 | $195.7703 | $373K |
| Sale | Common Stock F1, F6 | 291 | $197.0863 | $57K |
| Sale | Common Stock F1 | 26 | $197.63 | $5K |
| Sale | Common Stock F1, F3 | 974 | $200.3167 | $195K |
| Sale | Common Stock F1, F2 | 7,250 | $201.8441 | $1.46M |
| holding | Common Stock F7 | -- | -- | -- |
| holding | Common Stock F8 | -- | -- | -- |
Holdings After Transaction:
Common Stock — 7,991,446 shares (Direct);
Common Stock — 6,427,675 shares (Indirect, By Trust)
Footnotes (8)
- F1. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2025.
- F2. The transaction was executed in multiple trades at prices ranging from $201.8433 to $201.8491. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, Morningstar or a shareholder of Morningstar full information regarding the number of shares and prices at which the transaction was effected.
- F3. The transaction was executed in multiple trades at prices ranging from $200.0300 to $201.0150. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, Morningstar or a shareholder of Morningstar full information regarding the number of shares and prices at which the transaction was effected.
- F4. The transaction was executed in multiple trades at prices ranging from $194.4700 to $195.4550. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, Morningstar or a shareholder of Morningstar full information regarding the number of shares and prices at which the transaction was effected.
- F5. The transaction was executed in multiple trades at prices ranging from $195.4700 to $196.3300. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, Morningstar or a shareholder of Morningstar full information regarding the number of shares and prices at which the transaction was effected.
- F6. The transaction was executed in multiple trades at prices ranging from $196.5800 to $197.5650. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, Morningstar or a shareholder of Morningstar full information regarding the number of shares and prices at which the transaction was effected.
- F7. The shares are held in grantor retained annuity trusts for the benefit of the reporting person and his children. The reporting person serves as trustee of the grantor retained annuity trusts.
- F8. The shares are held in trusts for the benefit of the reporting person's children. The reporting person's spouse is trustee of the trusts.
Key Figures
Total shares sold: 15,474 shares
Shares sold on August 10, 2026: 7,250 shares
Shares sold on August 11, 2026: 974 shares
+3 more
6 metrics
Total shares sold
15,474 shares
Aggregate common stock sold by Joseph D. Mansueto on August 10–12, 2026
Shares sold on August 10, 2026
7,250 shares
Open-market sale of common stock at a weighted average price of $201.8441
Shares sold on August 11, 2026
974 shares
Open-market sale of common stock at a weighted average price of $200.3167
Largest sale price reported
$201.8441 per share
Weighted average sales price for 7,250-share transaction on August 10, 2026
10b5-1 plan adoption date
November 19, 2025
Date Joseph D. Mansueto adopted the Rule 10b5-1 trading plan used for these sales
Lowest reported weighted average price
$194.9560 per share
Weighted average sales price for 5,027-share transaction on August 12, 2026
Key Terms
Rule 10b5-1 trading plan, weighted average sales price, grantor retained annuity trusts, more-than-10% owner
4 terms
Rule 10b5-1 trading plan regulatory
"The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average sales price financial
"The price reported above reflects the weighted average sales price"
grantor retained annuity trusts financial
"The shares are held in grantor retained annuity trusts for the benefit of the reporting person"
A grantor retained annuity trust (GRAT) is an estate-planning tool where an owner transfers assets into a trust and receives fixed payments back for a set number of years; any remaining assets after that period pass to designated beneficiaries. For investors it matters because it can move future investment growth to heirs while potentially reducing gift and estate taxes — like putting a rising asset in a timed box that pays you first and gives the remaining upside to others.
more-than-10% owner regulatory
"The reporting person is identified as a more-than-10% owner of Morningstar"
AI-generated analysis. How Rhea-AI works. Not financial advice.
FAQ
What insider transaction did Morningstar (MORN) report in this Form 4?
Morningstar reported that Executive Chairman Joseph D. Mansueto sold 15,474 shares of Morningstar common stock in open-market transactions on August 10–12, 2026 under a pre-arranged Rule 10b5-1 trading plan.
Was the Morningstar (MORN) insider sale under a Rule 10b5-1 plan?
Yes. The filing states the sales were made under a Rule 10b5-1 trading plan adopted by Joseph D. Mansueto on November 19, 2025, indicating they were pre-arranged rather than discretionary trades.
How are trusts involved in Joseph D. Mansueto’s Morningstar (MORN) holdings?
The Form 4 notes that some Morningstar shares are held in grantor retained annuity trusts for Mansueto and his children, where he is trustee, and in other trusts for his children where his spouse serves as trustee.
Does the Form 4 show Mansueto’s total Morningstar (MORN) holdings after these sales?
The reported transactions list shares sold but do not state a specific total shares following the transactions for Mansueto’s direct or indirect holdings, so his overall remaining position is not quantified in this filing.