Cloudflare (NYSE: NET) CEO’s trusts sell shares under 10b5-1 plan
Rhea-AI Filing Summary
Cloudflare, Inc. reported insider transactions involving trusts associated with CEO and Board Co-Chair Matthew Prince. On June 22–23, 2026, these trusts sold a net 104,768 shares of Class A Common Stock in open-market trades at weighted average prices spanning from about $212.43 to $230.04 per share.
The filing also shows that trusts converted a total of 79,218 shares of Class B Common Stock into an equal number of Class A shares, reflecting the one-to-one, no-expiration convertibility of Class B into Class A. One reported indirect account held 52,384 Class A shares after these transactions. The sales were executed under a pre-arranged Rule 10b5-1 trading plan adopted on February 11, 2025, indicating the timing was set in advance.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Conversion | Class B Common Stock | 52,384 | $0.00 | $0.00 |
| Conversion | Class A Common Stock | 52,384 | $0.00 | $0.00 |
| Sale | Class A Common Stock | 395 | $216.2062 | $85K |
| Sale | Class A Common Stock | 483 | $217.2044 | $105K |
| Sale | Class A Common Stock | 370 | $218.2024 | $81K |
| Sale | Class A Common Stock | 825 | $219.3122 | $181K |
| Sale | Class A Common Stock | 1,030 | $220.5847 | $227K |
| Sale | Class A Common Stock | 3,339 | $221.3281 | $739K |
| Sale | Class A Common Stock | 5,522 | $222.4714 | $1.23M |
| Sale | Class A Common Stock | 2,134 | $223.2787 | $476K |
| Sale | Class A Common Stock | 5,459 | $224.6401 | $1.23M |
| Sale | Class A Common Stock | 10,478 | $225.3191 | $2.36M |
| Sale | Class A Common Stock | 5,059 | $226.251 | $1.14M |
| Sale | Class A Common Stock | 5,975 | $227.6067 | $1.36M |
| Sale | Class A Common Stock | 4,538 | $228.6522 | $1.04M |
| Sale | Class A Common Stock | 6,666 | $229.3658 | $1.53M |
| Sale | Class A Common Stock | 111 | $230.04 | $26K |
| Conversion | Class B Common Stock | 26,834 | $0.00 | $0.00 |
| Conversion | Class A Common Stock | 26,834 | $0.00 | $0.00 |
| Sale | Class A Common Stock | 3,990 | $212.9718 | $850K |
| Sale | Class A Common Stock | 2,543 | $213.9672 | $544K |
| Sale | Class A Common Stock | 4,560 | $214.9428 | $980K |
| Sale | Class A Common Stock | 6,268 | $216.069 | $1.35M |
| Sale | Class A Common Stock | 7,752 | $216.9738 | $1.68M |
| Sale | Class A Common Stock | 8,697 | $217.956 | $1.90M |
| Sale | Class A Common Stock | 2,834 | $218.7256 | $620K |
| Sale | Class A Common Stock | 4,915 | $220.1083 | $1.08M |
| Sale | Class A Common Stock | 3,583 | $220.9871 | $792K |
| Sale | Class A Common Stock | 2,258 | $222.0855 | $501K |
| Sale | Class A Common Stock | 2,868 | $223.0753 | $640K |
| Sale | Class A Common Stock | 1,818 | $223.9689 | $407K |
| Sale | Class A Common Stock | 298 | $225.0274 | $67K |
| holding | Class B Common Stock | -- | -- | -- |
| holding | Class B Common Stock | -- | -- | -- |
| holding | Class B Common Stock | -- | -- | -- |
| holding | Class B Common Stock | -- | -- | -- |
| holding | Class B Common Stock | -- | -- | -- |
| holding | Class B Common Stock | -- | -- | -- |
| holding | Class B Common Stock | -- | -- | -- |
Footnotes (37)
- F1. Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.
- F2. The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.
- F3. The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.
- F4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $212.43 to $213.42, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (4) through (30) to this Form 4.
- F5. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $213.43 to $214.415, inclusive.
- F6. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $214.475 to $215.44, inclusive.
- F7. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $215.485 to $216.48, inclusive.
- F8. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $216.485 to $217.48, inclusive.
- F9. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $217.485 to $218.475, inclusive.
- F10. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $218.495 to $219.45, inclusive.
- F11. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $219.54 to $220.525, inclusive.
- F12. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $220.56 to $221.555, inclusive.
- F13. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $221.56 to $222.55, inclusive.
- F14. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $222.56 to $223.54, inclusive.
- F15. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $223.56 to $224.53, inclusive.
- F16. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $224.57 to $225.25, inclusive.
- F17. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $215.535 to $216.465, inclusive.
- F18. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $216.57 to $217.55, inclusive.
- F19. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $217.77 to $218.67, inclusive.
- F20. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $218.78 to $219.73, inclusive.
- F21. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $219.88 to $220.87, inclusive.
- F22. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $220.88 to $221.84, inclusive.
- F23. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $221.88 to $222.875, inclusive.
- F24. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $222.88 to $223.85, inclusive.
- F25. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $223.88 to $224.8775, inclusive.
- F26. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $224.88 to $225.865, inclusive.
- F27. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $225.90 to $226.895, inclusive.
- F28. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $227.03 to $228.02, inclusive.
- F29. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $228.04 to $229.03, inclusive.
- F30. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $229.04 to $230.025, inclusive.
- F31. The shares are held of record by The Prince Family Nonexempt Irrevocable Trust dated March 29, 2016, for which the reporting person serves as an investment advisor.
- F32. The shares are held of record by The Prince Family Exempt Irrevocable Trust dated March 29, 2016, for which the reporting person serves as an investment advisor.
- F33. The shares are held of record by The Prince 2021 Remainder Trust dated September 23, 2021, for which the reporting person serves as an investment advisor.
- F34. The shares are held of record by The Matthew Prince 2024 Grantor Retained Annuity Trust dated May 20, 2024, for which the reporting person serves as co-trustee and investment advisor.
- F35. The shares are held of record by The Matthew Prince 2024 Grantor Retained Annuity Trust 2 dated August 20, 2024, for which the reporting person serves as co-trustee and investment advisor.
- F36. The shares are held of record by The Matthew Prince 2025 Grantor Retained Annuity Trust dated May 10, 2025, for which the reporting person serves as an investment advisor.
- F37. The shares are held of record by The Matthew Prince 2025 Grantor Retained Annuity Trust 2 dated August 11, 2025, for which the reporting person serves as co-trustee and investment advisor.
Key Figures
Key Terms
Rule 10b5-1 trading plan regulatory
Class B Common Stock financial
weighted average price financial
Grantor Retained Annuity Trust financial
FAQ
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