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Niu Technologies (NASDAQ: NIU) grows Q1 2026 China sales but sees weaker overseas demand

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Form Type
6-K

Rhea-AI Filing Summary

Niu Technologies reported first quarter 2026 unit sales of 261,624 vehicles, up from 203,313 a year earlier, driven by growth in China. Sales in the China market reached 247,938 units, a 35% year-over-year increase, while international sales declined to 13,686 units, down 32%.

The MT2026 model continues to perform strongly, accounting for nearly 30% of domestic sales. Niu also launched its new NXT2.0 intelligent model in late March, featuring a three-camera surround-view system and an integrated AI riding agent with full voice control as it pursues sustainable growth through 2026.

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Insights

Strong China unit growth offsets international weakness for NIU.

Niu Technologies grew total Q1 2026 sales volume to 261,624 units, a 29% year-over-year increase. The core China market drove this result with 247,938 units sold, up 35%, showing robust domestic demand for its electric two-wheeler portfolio.

International volumes fell to 13,686 units, down 32%, as the company executes a strategic realignment toward higher-growth electric motorcycle segments and optimizes its micro-mobility presence. Management frames this as a move to enhance long-term operational efficiency outside China.

Product innovation remains a focus, with the MT2026 contributing nearly 30% of domestic sales and the late-March launch of the NXT2.0 adding advanced AI-assisted features. The company emphasizes that unit volume is only one performance measure and that full quarterly financial results will also depend on pricing, accessories, parts, services, and cost structure.

Total Q1 2026 units 261,624 units First quarter 2026 global sales volume
Total Q1 2025 units 203,313 units First quarter 2025 global sales volume
Year-over-year total volume growth 29% Q1 2026 vs Q1 2025 total units
China Q1 2026 units 247,938 units First quarter 2026 China market sales volume
China year-over-year growth 35% Q1 2026 vs Q1 2025 China units
International Q1 2026 units 13,686 units First quarter 2026 international market sales volume
International year-over-year change -32% Q1 2026 vs Q1 2025 international units
MT2026 domestic mix nearly 30% Share of China sales volume from MT2026 in Q1 2026
sales volume financial
"today provided its sales volume results for the first quarter of 2026"
micro-mobility technical
"optimizing our micro-mobility footprint"
Micro-mobility covers small, low-speed vehicles such as bicycles, electric bikes, and electric scooters used for short trips in cities, often available through shared rental apps. Investors care because these services can change how people travel, reshape demand for larger transport and real estate, and create new business models and recurring revenue, while also facing costs and risks from regulation, maintenance, and battery lifecycles—think of them as the city’s short-haul taxis on wheels.
omnichannel retail model business
"NIU has adopted an omnichannel retail model, integrating the offline and online channels"
safe harbor statement regulatory
"This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions"
A safe harbor statement is a disclaimer that companies include in their public disclosures to limit legal liability if future results differ from what was forecasted or expected. It acts like a protective shield, helping companies avoid lawsuits if their predictions don’t come true, and gives investors a clearer understanding that certain statements are forward-looking and involve risks.
forward-looking statements regulatory
"These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates”"
Forward-looking statements are predictions or plans that companies share about what they expect to happen in the future, like estimating sales or profits. They matter because they help investors understand a company's outlook, but since they are based on guesses and assumptions, they can sometimes be wrong.

 

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

FORM 6-K

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16 UNDER

THE SECURITIES EXCHANGE ACT OF 1934

 

For the month of April 2026

 

 

 

Commission File Number: 001-38696

 

 

 

NIU TECHNOLOGIES

 

Building C, Rongxin Technology Center,

No. 34 Chuangyuan Road,

Chaoyang District, Beijing 100012

People’s Republic of China

(Address of principal executive offices)

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F x    Form 40-F ¨

 

 

 

 

 

 

 

Exhibit Index

 

Exhibit 99.1—Press Release

 

 

 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  NIU TECHNOLOGIES
       
  By    :

/s/ Fion Zhou

  Name : Fion Zhou
  Title : Director and Chief Financial Officer

 

Date: April 6, 2026

 

 

 

 

Exhibit 99.1

 

Niu Technologies Provides First Quarter 2026 Sales Volume Update

 

BEIJING, China, April 06, 2026 - Niu Technologies (“NIU” or “the Company”) (NASDAQ: NIU), the world’s leading provider of smart urban mobility solutions, today provided its sales volume results for the first quarter of 2026.

 

   1Q 2026   1Q 2025   YoY% 
China Market   247,938    183,065    35%
International Markets   13,686    20,248    -32%
Total   261,624    203,313    29%

 

In the first quarter of 2026, NIU sold 261,624 units, including e-motorcycles, e-mopeds, e-bicycles, kick-scooters and e-bikes. Sales in the China market and international markets were 247,938 and 13,686 units, respectively.

 

During the first quarter, we maintained robust growth momentum in the China market, with sales volume increasing by 35% year-over-year. Our MT2026 modelrecognized for its iconic design, class-leading extended range, and AI-assisted navigationcontinues to resonate strongly with consumers, accounting for nearly 30% of total domestic sales volume. Furthermore, the launch of our NXT2.0 model in late March marks a significant advancement in intelligent mobility. Building on a suite of automotive-grade components, the NXT2.0 is equipped with a three-camera surround-view recording system and the industry’s leading integrated AI riding agent with full voice control and natural interaction, significantly enhancing the smart riding experience. Looking ahead, we remain committed to technological innovation and the expansion of our high-performance product portfolio, establishing a solid foundation for sustainable growth throughout 2026.

 

Internationally, we are executing a strategic realignment of our operations to enhance long-term operational efficiency by prioritizing the high-growth electric motorcycle segment and optimizing our micro-mobility footprint.

 

Our sales volume count disclosed above is based on the delivery from our manufacturing facility, which may vary slightly from the sales volume measured from a financial accounting and reporting point of view. NIU’s sales volume represents only one measure of the Company’s financial performance and should not be relied upon as an indicator of quarterly financial results, which depend on a variety of factors, including revenues from accessories, spare parts and services, cost of sales, operating expenses, etc.

 

About NIU

As the world’s leading provider of smart urban mobility solutions, NIU designs, manufactures and sells high-performance electric motorcycles, mopeds, bicycles, as well as kick-scooters and e-bikes. NIU has a diversified product portfolio that caters to the various demands of our users and addresses different urban travel scenarios. Currently, NIU offers two model lineups, comprising a number of different vehicle types. These include (i) the electric motorcycle, moped and bicycle series, including the NQi, MQi, UQi, FQi series and others, and (ii) the micro-mobility series, including the kick-scooter series KQi and the e-bike series BQi. NIU has adopted an omnichannel retail model, integrating the offline and online channels, to sell its products and provide services to users.

 

For more information, please visit www.niu.com.

 

 

 

 

Safe Harbor Statement

 

This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “likely to” and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as NIU’s strategic and operational plans, contain forward-looking statements. NIU may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about NIU’s beliefs, plans and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: NIU’s strategies; NIU’s future business development, financial condition and results of operations; NIU’s ability to maintain and enhance its “NIU” brand; its ability to innovate and successfully launch new products and services; its ability to maintain and expand its offline distribution network; its ability to satisfy the mandated safety standards relating to e-scooters; its ability to secure supply of components and raw materials used in e-scooters; its ability to manufacture, launch and sell smart e-scooters meeting customer expectations; its ability to grow collaboration with operation partners; its ability to control costs associated with its operations; general economic and business conditions in China and globally; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in NIU’s filings with the Securities and Exchange Commission. All information provided in this press release is as of the date of this press release, and NIU does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

 

For investor and media inquiries, please contact:

Niu Technologies

E-mail: ir@niu.com

 

 

 

FAQ

How many vehicles did Niu Technologies (NIU) sell in Q1 2026?

Niu Technologies sold 261,624 units in the first quarter of 2026. This total includes e-motorcycles, e-mopeds, e-bicycles, kick-scooters and e-bikes, and represents a 29% year-over-year increase from 203,313 units in the first quarter of 2025.

How did NIU’s China market perform in Q1 2026 compared with Q1 2025?

In China, NIU sold 247,938 units in Q1 2026, a 35% year-over-year increase versus Q1 2025. This strong domestic growth shows continued demand for NIU’s products and underpins most of the company’s overall sales volume improvement during the quarter.

What happened to Niu Technologies’ international sales volume in Q1 2026?

International sales volume declined to 13,686 units in Q1 2026, a 32% year-over-year decrease from 20,248 units. NIU attributes this to a strategic realignment, prioritizing high-growth electric motorcycle markets and optimizing its micro-mobility footprint outside China for long-term efficiency.

Which NIU models drove Q1 2026 sales growth in China?

NIU’s MT2026 model was a key driver, accounting for nearly 30% of domestic sales volume in Q1 2026. Recognized for its design, extended range and AI-assisted navigation, it continues to resonate with Chinese consumers and support the company’s overall unit growth in its home market.

What is special about NIU’s newly launched NXT2.0 model?

The NXT2.0, launched in late March 2026, features automotive-grade components, a three-camera surround-view recording system and an integrated AI riding agent with full voice control. These capabilities aim to significantly enhance the smart riding experience and expand NIU’s high-performance product lineup.

Does NIU’s Q1 2026 sales volume indicate its quarterly financial results?

NIU states that sales volume is only one measure of performance and should not be relied on as an indicator of full quarterly results. Financial outcomes also depend on revenues from accessories, spare parts, services, cost of sales and operating expenses, among other factors.

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