Performance Food Group (PFGC) EVP Bulmer Sells 4,348 Shares Via 10b5-1
Rhea-AI Filing Summary
Performance Food Group Company (PFGC) insider sale summary: Donald S. Bulmer, Executive Vice President and Chief Information Officer, reported sales of common stock on 08/20/2025 under a Rule 10b5-1 trading plan established February 28, 2025. The filing discloses two sets of dispositions: 2,700 shares sold at a weighted average price of $100.23 (individual trades ranged $99.74–$100.70) and 1,648 shares sold at a weighted average price of $100.99 (individual trades ranged $100.77–$101.14).
After these transactions the filing shows beneficial ownership of 60,174 shares following the first reported sale and 58,526 shares following the second, with ownership held directly. The Form 4 was signed by an attorney-in-fact on 08/21/2025.
Positive
- Sales were executed under a Rule 10b5-1 trading plan, indicating preauthorization and compliance with insider-trading defenses
- Filing provides weighted average prices and explicit price ranges and offers to disclose per-price allocation upon request, enhancing transparency
- Post-transaction beneficial ownership reported with direct ownership status clearly indicated
Negative
- None.
Insights
TL;DR: Routine, preplanned insider sales under a 10b5-1 plan; amounts are modest relative to typical company-wide holdings.
The transactions were executed pursuant to a Rule 10b5-1 plan, indicating they were preauthorized and intended to provide an affirmative defense to insider trading claims. The sizes disclosed—2,700 and 1,648 shares—are explicit and executed at weighted average prices of $100.23 and $100.99 respectively, with price ranges provided. The filing reports post-transaction direct beneficial holdings of 60,174 and 58,526 shares. For investors, these sales appear procedural rather than signaling a material change in executive ownership or control based solely on this Form 4.
TL;DR: Disclosure aligns with compliance norms; 10b5-1 plan and price ranges are properly reported.
The Form 4 clearly states the 10b5-1 plan inception date (02/28/2025) and provides weighted average prices with ranges and an undertaking to disclose per-share allocation on request, which supports transparency. The signature by an attorney-in-fact is noted. From a regulatory perspective, the filing contains the required detail for these sales and documents direct ownership changes; no indications of noncompliance are evident within the provided text.
Insider Trade Summary
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 2,700 | $100.23 | $271K |
| Sale | Common Stock | 1,648 | $100.99 | $166K |
Footnotes (1)
- The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on February 28, 2025. The price reported in Column 4 is a weighted average price of all shares sold. The shares were sold in multiple transactions at prices ranging in price from $99.74 to $100.70. The reporting person undertakes to provide to Performance Food Group Company, any security holder of Performance Food Group Company or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. The price reported in Column 4 is a weighted average price of all shares sold. The shares were sold in multiple transactions at prices ranging in price from $100.77 to $101.14. The reporting person undertakes to provide to Performance Food Group Company, any security holder of Performance Food Group Company or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.