PHR Form 4: CEO exercises options and disposes ~100k shares at ~$32
Rhea-AI Filing Summary
Chaim Indig, Chief Executive Officer and a director of Phreesia, Inc. (PHR), reported multiple option exercises and open-market sales on August 27-28, 2025 under a Rule 10b5-1 trading plan adopted April 19, 2024. The filing shows acquisition of 99,993 shares through exercise of vested options at strike prices of $8.03 and $4.71 and simultaneous open-market sales of 99,993 shares at weighted average prices of $32.0166 and $32.4653 (sales executed across price ranges of $32.00–$32.74). Following the transactions, Indig directly beneficially owned 1,259,149 shares and indirectly held 255,000 shares in the Indig Dynasty Trust. Several options remain outstanding with exercisable dates through January 16, 2029.
Positive
- Transactions executed under a Rule 10b5-1 trading plan, indicating pre-arranged, non-discretionary sales
- Exercise of fully vested options, converting compensation-related derivatives into common stock
- Reporting includes weighted-average price ranges and an undertaking to provide tranche-level sale details upon request
Negative
- Open-market sales of 99,993 shares across August 27-28, 2025 at weighted-average prices of $32.0166 and $32.4653
- Direct beneficial ownership decreased from prior reported totals due to the reported disposals (post-transaction direct holdings: 1,259,149 shares)
Insights
TL;DR: Routine insider exercises and sales under a pre-established 10b5-1 plan; disclosure aligns with customary governance practices.
The reporting shows that the CEO exercised fully vested options and executed pre-planned open-market sales under a Rule 10b5-1 plan adopted April 19, 2024. The pattern—exercise of options at specified strikes and contemporaneous sales at materially higher market prices—reduces insider ownership concentration while realizing option gains. Disclosure includes weighted-average sale prices and affirmations to provide tranche-level sale data on request, which supports transparency. No new compensation grants or extraordinary governance actions are reported.
TL;DR: Material share movements disclosed but consistent with option exercise monetization and a 10b5-1 plan, not an ad hoc sale.
The filing documents acquisition of shares via option exercises (totaling 99,993 shares acquired on exercise dates) and open-market sales of the same quantity across two days at weighted-average prices of $32.0166 and $32.4653. Post-transactions, the reporting person still holds over 1.25 million shares directly plus 255,000 indirectly, indicating continued significant ownership. The remaining outstanding options extend to 2029, providing future potential vesting/exercise events.