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  4. [Form 4] Playboy, Inc. Insider Trading Activity

Playboy, Inc. (PLBY) CFO logs RSU tax share withholdings, no sales

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Playboy, Inc.'s CFO and COO, Marc Crossman, reported routine share withholding tied to restricted stock unit (RSU) vesting. On January 21, 2026, the company withheld 103,216 shares of common stock at $1.92 per share to cover tax obligations related to vested RSUs, and on January 22, 2026, it withheld another 97,430 shares at the same price for the same reason. The filing states these entries do not represent sales by Crossman and that no shares were sold; they only reflect shares retained by the company for taxes upon settlement of previously granted and reported RSUs. After these transactions, Crossman beneficially owned 873,794 shares of common stock directly and 19,608 shares indirectly through his wife.

Positive

  • None.

Negative

  • None.
Insider CROSSMAN MARC
Role CFO & COO
Type Security Shares Price Value
Tax Withholding Common Stock 97,430 $1.92 $187K
Tax Withholding Common Stock 103,216 $1.92 $198K
holding Common Stock -- -- --
Holdings After Transaction: Common Stock — 873,794 shares (Direct); Common Stock — 19,608 shares (Indirect, By wife)
Footnotes (1)
  1. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 21, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 22, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person.
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Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
CROSSMAN MARC
(Last) (First) (Middle)
C/O PLAYBOY, INC.
10960 WILSHIRE BLVD, SUITE 2200
(Street)
LOS ANGELES CA 90024
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Playboy, Inc. [ PLBY ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
CFO & COO
3. Date of Earliest Transaction (Month/Day/Year)
01/21/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 01/21/2026 F 103,216(1) D $1.92 971,224 D
Common Stock 01/22/2026 F 97,430(2) D $1.92 873,794 D
Common Stock 19,608 I By wife
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 21, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person.
2. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 22, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person.
Remarks:
/s/ Christopher Riley, as Attorney-in-Fact 01/23/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What insider activity did PLBY executive Marc Crossman report?

Marc Crossman, the CFO & COO of Playboy, Inc. (PLBY), reported company share withholding related to restricted stock unit vesting, with no open-market share sales.

How many PLBY shares were withheld for taxes from Marc Crossman on January 21, 2026?

On January 21, 2026, the company withheld 103,216 shares of Playboy common stock at $1.92 per share to satisfy tax withholding obligations on vested RSUs.

How many PLBY shares were withheld for taxes from Marc Crossman on January 22, 2026?

On January 22, 2026, the company withheld an additional 97,430 shares of Playboy common stock at $1.92 per share, again solely for RSU-related tax withholding.

Did Marc Crossman sell any Playboy (PLBY) shares in this Form 4 filing?

No. The filing explicitly states that no shares were sold by Marc Crossman; all reported share movements are withholdings by the company to cover taxes on vested RSUs.

How many PLBY shares does Marc Crossman beneficially own after these transactions?

After the reported withholdings, Marc Crossman beneficially owned 873,794 shares directly and 19,608 shares indirectly through his wife.

What does transaction code "F" mean in Marc Crossman’s PLBY Form 4?

Transaction code "F" indicates shares were withheld by the issuer to satisfy tax withholding obligations in connection with an equity award, rather than an open-market purchase or sale.