Planet Fitness (NYSE: PLNT) CEO has 22,494 shares withheld for tax on RSU vesting

Rhea-AI Filing Summary

Planet Fitness, Inc. CEO Colleen Keating reported a routine tax-related share disposition. On the vesting of 46,520 restricted stock units, 22,494 shares of Class A common stock were withheld to cover associated taxes, at a value of $50.60 per share. After this non‑market tax-withholding transaction, she directly holds 119,017 shares.

Insider Trade Summary

1 transaction reported

Mixed 1 txn

Insider Keating Colleen

Role Chief Executive Officer

Type	Security	Shares	Price	Value
Tax Withholding	Class A common stock	22,494	$50.60	$1.14M

Holdings After Transaction: Class A common stock — 119,017 shares (Direct, null)

Footnotes (1)

1. [object Object]

Key Figures

Shares withheld for taxes: 22,494 shares RSUs vested: 46,520 units Withholding share value: $50.60 per share +1 more

4 metrics

Shares withheld for taxes 22,494 shares Tax-withholding disposition on RSU vesting

RSUs vested 46,520 units Restricted stock units vesting that triggered taxes

Withholding share value $50.60 per share Value used for withheld shares

Shares held after transaction 119,017 shares Direct holdings following tax withholding

Key Terms

restricted stock units, tax-withholding disposition, Class A common stock, Form 4

4 terms

restricted stock units financial

"to pay the taxes associated with the vesting of 46,520 restricted stock units"

Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

tax-withholding disposition financial

"transaction_action": "tax-withholding disposition""

A tax-withholding disposition is an event or transaction—such as selling or transferring securities, exercising options, or receiving compensation—that triggers a requirement to hold back part of the payment and remit it to tax authorities. It matters to investors because it reduces the cash they receive immediately and can change the timing and amount of taxable income, like a cashier taking a portion of your sale proceeds to pay taxes before you get the rest.

Class A common stock financial

"security_title": "Class A common stock""

Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

Form 4 regulatory

"INSIDER FILING DATA (Form 4):"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 06/12/2026 - 04:08 PM Accepted by SEC EDGAR 06/12/2026 - 04:07 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Keating Colleen

(Last) (First) (Middle)

C/O PLANET FITNESS, INC.

4 LIBERTY LANE WEST

(Street)

HAMPTON NEW HAMPSHIRE 03842

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Planet Fitness, Inc. [ PLNT ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
06/10/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A common stock	06/10/2026		F		22,494	D	$50.6(1)	119,017	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The reported transaction involved the withholding of 22,494 shares of stock, pursuant to a prior written election, to pay the taxes associated with the vesting of 46,520 restricted stock units.

Remarks:

	/s/Darrell Chichester, Attorney-in-Fact	06/12/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did Planet Fitness (PLNT) CEO Colleen Keating report in this Form 4 filing?

Colleen Keating reported a tax-related share disposition, not an open-market trade. 22,494 Planet Fitness Class A shares were withheld to pay taxes triggered by the vesting of 46,520 restricted stock units, leaving her with 119,017 directly held shares afterward.

How many Planet Fitness (PLNT) shares were withheld for Colleen Keating’s taxes?

The filing shows that 22,494 Class A common shares were withheld to satisfy tax obligations. This occurred when 46,520 restricted stock units vested, and the withholding was valued at $50.60 per share, according to the reported transaction price in the document.

Did Planet Fitness (PLNT) CEO Colleen Keating sell shares on the open market?

The filing does not show an open-market sale. Instead, it reports an F-code transaction, meaning 22,494 shares were withheld by the issuer to cover taxes on vesting restricted stock units, a common non-market mechanism for handling equity compensation tax liabilities.

How many Planet Fitness (PLNT) shares does Colleen Keating hold after this transaction?

After the reported tax-withholding disposition, Colleen Keating directly holds 119,017 Planet Fitness Class A shares. This figure reflects her position following the withholding of 22,494 shares tied to the vesting of 46,520 restricted stock units described in the Form 4 filing.

What triggered the tax-withholding share disposition for Planet Fitness (PLNT) CEO Colleen Keating?

The disposition was triggered by the vesting of 46,520 restricted stock units. To pay the resulting tax obligation, 22,494 Planet Fitness Class A common shares were withheld pursuant to a prior written election, as explained in the Form 4 footnote accompanying the transaction.