Welcome to our dedicated page for United Parks SEC filings (Ticker: prks), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
Overview
United Parks & Resorts Inc. (PRKS) is a global theme park and entertainment powerhouse renowned for its diverse portfolio of iconic brands including SeaWorld, Busch Gardens, Discovery Cove, Sesame Place, Water Country USA, Adventure Island, and Aquatica. As one of the most recognized names in the leisure and entertainment industry, the company delivers an array of family-friendly, immersive experiences combined with educational presentations, interactive animal encounters, and thrilling rides that cater to all age groups.
Core Business and Revenue Model
The company primarily generates revenue through the sale of admission tickets, enhanced by in-park spending on food, merchandise, and specialty exhibits. United Parks strategically leverages its strong brand identities and innovative attractions to achieve high in-park per capita spending. This model, focused on recurring repeat visits and dynamic pricing initiatives, provides a resilient revenue stream despite seasonal fluctuations and variable weather conditions.
Operational Excellence and Brand Portfolio
United Parks operates a network of world-class theme parks across multiple markets, delivering entertainment that blends exhilarating rides with educational storytelling and animal care presentations. Each park is designed to offer high-quality guest experiences, from adrenaline-pumping roller coasters to up-close interactive animal exhibits, all of which are backed by comprehensive safety protocols and a commitment to guest satisfaction.
Animal Welfare, Rescue, and Conservation
A key differentiator for United Parks is its dedication to animal welfare and conservation. The company not only entertains but also educates visitors on the importance of wildlife conservation through live animal presentations and interactive exhibits. It has developed one of the largest zoological collections in the world and operates rescue teams that respond to emergencies, caring for thousands of animals over the decades. This commitment extends to renowned conservation programs and partnerships that promote research, rehabilitation, and the long-term welfare of diverse species.
Innovation and Guest Experience
Innovation is at the core of United Parks’ strategy. The company continually invests in state-of-the-art attractions and immersive experiences that blend creative storytelling, advanced technology, and interactive elements. Recent initiatives include groundbreaking rides and unique experiences that transport guests to different worlds – from the depths of the ocean to the mysteries of the Arctic. These initiatives are complemented by seasonal events and exclusive guest programs that enhance the overall visitor experience and build lasting memories.
Global Presence and Competitive Landscape
With a presence in key domestic markets and international destinations, United Parks is well-positioned in the global entertainment landscape. The company’s rich brand heritage and diversified portfolio allow it to cater to a wide range of demographics, positioning it favorably against competitors within the highly competitive theme park and leisure industry. Their operational strategies, including dynamic pricing, aggressive share repurchase programs, and continuous capital investments, underscore their expertise and ability to maintain market resilience.
Commitment to Quality and Safety
Quality, safety, and guest satisfaction are paramount at every United Parks location. Rigorous veterinary care, exceptional animal rescue operations, and adherence to industry-leading safety protocols form the backbone of the company’s operational framework. By ensuring that both the attractions and animal care standards are of the highest caliber, United Parks earns and maintains the trust of its guests and stakeholders.
Industry Recognition and Legacy
For nearly six decades, United Parks has been at the forefront of the entertainment industry, combining thrilling rides, immersive themes, and advanced animal care. The company’s legacy is built on award-winning attractions and events that not only entertain but also educate and inspire. Its achievements in guest experience, operational excellence, and animal conservation efforts are frequently recognized within the industry, further solidifying its reputation as a trusted and authoritative name in theme park entertainment.
Conclusion
United Parks & Resorts Inc. is more than just a collection of theme parks; it is a dynamic organization that successfully merges entertainment with education, animal welfare, and innovative guest experiences. Through its robust business model, strategic global positioning, and unwavering commitment to quality, the company continues to set high standards in the industry and provides a compelling case study in sustainable, experience-driven business operations.
- Iconic Brand Portfolio: Home to SeaWorld, Busch Gardens, Discovery Cove, Sesame Place, and more.
- Diverse Revenue Streams: Ticket sales, in-park spending, and seasonal events enhance financial resilience.
- Commitment to Conservation: Leadership in animal rescue, rehabilitation, and conservation initiatives.
- Innovative Experiences: Continual investment in immersive attractions and guest-centric programs.
- Global Footprint: Extensive presence in key markets across the United States and abroad.
Director Aayushi Dalal of United Parks & Resorts (NYSE: PRKS) reported acquiring 5,358 shares of common stock on June 13, 2025, at a price of $41.06 per share. The total transaction value amounts to approximately $220,000.
The shares were granted under the company's 2017 Omnibus Incentive Plan and are subject to a vesting schedule, with 100% vesting occurring one day before the 2026 Annual Meeting of Stockholders. Following this transaction, Dalal directly owns 5,358 shares of the company.
Key Transaction Details:
- Transaction Type: Stock Award (A)
- Ownership Type: Direct (D)
- Filing Status: Individual filing
- Transaction reported within required timeframe under SEC regulations
Schedule 13D/A (Amendment No. 20) filed on 06/13/2025 discloses the current equity position of Hill Path Capital–affiliated entities in United Parks & Resorts Inc. (CUSIP 81282V100).
- Hill Path Capital Partners LP: 5,885,065 shares (10.7%).
- Hill Path Capital Co-Investment Partners LP: 176,201 shares (0.3%).
- Hill Path Capital Partners-H LP: 1,334,162 shares (2.4%).
- Hill Path Capital Partners Co-Investment E LP: 6,109,961 shares (11.1%).
- Hill Path Capital Partners Co-Investment E2 LP: 402,017 shares (0.7%).
- Hill Path Capital Partners Co-Investment S LP: 83,900 shares (0.2%).
- HEP Fund LP: 10,518,006 shares (19.1%).
- HM Fund LP: 2,695,994 shares (4.9%).
Based on the figures reported, the Hill Path group collectively controls approximately 27.2 million shares, or about 49.4 % of United Parks & Resorts’ outstanding common stock. All entities list “WC” (working capital) as the source of funds and are organized in Delaware. No shared voting or dispositive power is reported; each entity holds sole power over its respective shares. The filing does not include earnings data, transaction pricing, or strategic commentary—its sole purpose is to update beneficial ownership information.
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