PSTG insider sale notice and July 2025 10b5-1 trust transactions disclosed

Rhea-AI Filing Summary

Pure Storage (PSTG) filed a Form 144 notice for the proposed sale of 4,700 common shares through Morgan Stanley Smith Barney with an aggregate market value of $277,535, planned for approximately 08/26/2025 on the NYSE. The shares were originally acquired as founders shares on 10/10/2009. The filing also discloses multiple recent Rule 10b5-1 sales by related trusts on 07/29/2025–07/31/2025, including transactions of 163,925, 127,068, 34,824, 60,672, 9,007, and 4,504 common shares generating gross proceeds reported in the millions. The filer certifies no undisclosed material adverse information and references reliance on Rule 10b5-1 plans where applicable.

Positive

• Notice filed publicly in compliance with Rule 144 requirements
• Use of Rule 10b5-1 plans for prior sales indicates planned, pre-arranged dispositions
• Broker identified (Morgan Stanley Smith Barney) which clarifies execution channel

Negative

• Substantial recent trust sales in late July 2025 (e.g., 163,925 and 127,068 shares) generated multi-million-dollar proceeds
• Proposed sale adds to recent insider-related liquidity events which may increase share supply

Insights

Securities Analyst

TL;DR: Insiders and related trusts are executing planned sales; this Form 144 notifies an upcoming small issuer sale relative to recent trust transactions.

The Form 144 shows a proposed open-market sale of 4,700 shares with market value $277,535 scheduled for 08/26/2025, and confirms the shares were originally founders shares from 2009. Complementing this notice, several large Rule 10b5-1-driven sales by related trusts occurred on 07/29–07/31/2025, producing multi-million-dollar gross proceeds. For investors, this filing is a disclosure of insider liquidity activity rather than operating performance; it documents compliance with Rule 144 sale notice requirements and the use of Rule 10b5-1 plans for scheduled disposition.

Corporate Governance Expert

TL;DR: The filing documents structured, plan-driven insider sales and includes a representation of no undisclosed material information.

The submission identifies Morgan Stanley Smith Barney as the executing broker and lists multiple trust-based 10b5-1 transactions in late July 2025. The filer affirms the lack of material nonpublic information at signature and cites plan adoption/instruction where relevant. This is a routine governance disclosure confirming procedural compliance for insider dispositions; it does not itself convey corporate performance or strategic change.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	4700	277535.00	326831678	08/26/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	10/10/2009	Founders Shares	Issuer			4700	10/10/2009	N/A

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
10b5-1 Sales for THE COLGROVE FAM CHARITABLE REM TR U/A DTD 04/05/2024 2555 Augustine Dr. Santa Clara CA 95054	Common	07/31/2025	163925	9887431.44
10b5-1 Sales for THE COLGROVE FAM LIVING TR DTD 7/12/99 U/A DTD 07/12/1999 2555 Augustine Dr. Santa Clara CA 95054	Common	07/31/2025	34824	2100472.24
10b5-1 Sales for THE COLGROVE FAM CHARITABLE REM TR U/A DTD 04/05/2024 2555 Augustine Dr. Santa Clara CA 95054	Common	07/30/2025	127068	7626646.77
10b5-1 Sales for THE COLGROVE FAM LIVING TR DTD 7/12/99 U/A DTD 07/12/1999 2555 Augustine Dr. Santa Clara CA 95054	Common	07/30/2025	60672	3641545.57
10b5-1 Sales for THE COLGROVE FAM CHARITABLE REM TR U/A DTD 04/05/2024 2555 Augustine Dr. Santa Clara CA 95054	Common	07/29/2025	9007	541218.92
10b5-1 Sales for THE COLGROVE FAM LIVING TR DTD 7/12/99 U/A DTD 07/12/1999 2555 Augustine Dr. Santa Clara CA 95054	Common	07/29/2025	4504	270639.50

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does Pure Storage's (PSTG) Form 144 report?

It reports a proposed sale of 4,700 common shares (market value $277,535) planned for approximately 08/26/2025, and discloses recent related 10b5-1 trust sales.

Who is the broker handling the proposed PSTG sale?

Morgan Stanley Smith Barney LLC (Executive Financial Services, 1 New York Plaza) is listed as the broker.

When were the shares to be sold originally acquired?

Acquired as founders shares on 10/10/2009 according to the filing.

What recent insider-related sales are disclosed in this filing?

Multiple 10b5-1 trust sales on 07/29/2025–07/31/2025, including transactions of 163,925; 127,068; 34,824; 60,672; 9,007; and 4,504 shares with gross proceeds in the millions.

Does the filer state there is any undisclosed material information?

No. The filer represents by signature that they do not know any material adverse information about the issuer that has not been publicly disclosed.