Ferrari (NYSE: RACE) taps Massimiliano Di Silvestre for top commercial role
Filing Impact
Filing Sentiment
Form Type
6-K
Rhea-AI Filing Summary
Ferrari N.V. has appointed Massimiliano Di Silvestre as Chief Marketing & Commercial Officer, effective 1 July 2026. He will join Ferrari’s Leadership Team and report directly to CEO Benedetto Vigna, reflecting the importance of this role in guiding the company’s commercial strategy.
Di Silvestre succeeds Enrico Galliera, who is leaving Ferrari after more than sixteen years to pursue a new professional chapter. Ferrari highlights Galliera’s contribution to the company’s growth and global brand strength and emphasizes Di Silvestre’s international experience in premium and luxury automotive markets, including his prior role as President and CEO of BMW Group Italy.
Positive
- None.
Negative
- None.
Key Terms
Chief Marketing & Commercial Officer, Leadership Team, premium and luxury automotive sector, President and CEO of BMW Group Italy
4 terms
Chief Marketing & Commercial Officer financial
"Ferrari N.V. announces the appointment of Massimiliano Di Silvestre as Chief Marketing & Commercial Officer"
Leadership Team financial
"In his new role, Di Silvestre will join Ferrari’s Leadership Team"
President and CEO of BMW Group Italy financial
"Massimiliano Di Silvestre previously served as President and CEO of BMW Group Italy"
FAQ
What leadership change did Ferrari (RACE) announce in its June 2026 report?
Ferrari announced that Massimiliano Di Silvestre will become Chief Marketing & Commercial Officer on 1 July 2026. He will join the Leadership Team and report directly to CEO Benedetto Vigna, succeeding long-serving executive Enrico Galliera after more than sixteen years at the company.
Who is Massimiliano Di Silvestre in the context of Ferrari (RACE)?
Massimiliano Di Silvestre is Ferrari’s incoming Chief Marketing & Commercial Officer, effective 1 July 2026. He brings over twenty years of leadership in the premium and luxury automotive sector, most recently serving as President and CEO of BMW Group Italy, a key global market.
Who is Enrico Galliera and what is changing at Ferrari (RACE)?
Enrico Galliera is Ferrari’s outgoing marketing and commercial leader, departing after more than sixteen years with the company. Ferrari credits him with helping drive growth and strengthen the brand worldwide, and states he is leaving to start a new chapter in his professional journey.
To whom will Ferrari’s new Chief Marketing & Commercial Officer report?
Ferrari’s new Chief Marketing & Commercial Officer, Massimiliano Di Silvestre, will report directly to Chief Executive Officer Benedetto Vigna. He will also join Ferrari’s Leadership Team, underscoring the strategic importance of the marketing and commercial function in the company’s future development.
What relevant experience does Massimiliano Di Silvestre bring to Ferrari (RACE)?
Massimiliano Di Silvestre brings extensive international experience in premium and luxury automotive markets. He previously served as President and CEO of BMW Group Italy and has led complex organizations, driven commercial development, and managed business transformation across several international markets.
