Roblox (RBLX) director Baszucki sells 16,666 shares but keeps large stake
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Roblox Corp director Gregory Baszucki reported open-market sales of 16,666 shares of Class A Common Stock. The trades occurred on July 1, 2026 at reported prices of $55.97, $57.36 and $58.03 per share, with footnotes noting weighted-average prices over ranges from $55.55 to $58.31.
The filing states these transactions were executed under a pre-arranged Rule 10b5-1 Plan adopted on November 28, 2025. After these sales, entities associated with Baszucki hold 8,969,734 Roblox Class A shares indirectly, and he holds an additional 5,185 shares directly.
Indirect holdings include shares in the Greg and Christina Baszucki Living Trust, the Morningstar and Crossbow Dynasty Trusts, and a Roth IRA, and footnotes indicate that some of these positions include Restricted Stock Units that each represent one Class A share.
Positive
- None.
Negative
- None.
Insights
Pre-planned sales of 16,666 Roblox shares, with large holdings retained.
Gregory Baszucki, a director of Roblox Corp, reported open-market sales totaling 16,666 shares of Class A Common Stock on July 1, 2026. Reported prices clustered around $55.97–$58.03 per share, with detailed weighted-average ranges disclosed in footnotes.
The filing specifies that all reported sales were carried out under a pre-arranged Rule 10b5-1 trading plan adopted on November 28, 2025, indicating they were scheduled rather than opportunistic. This tends to frame the activity as routine portfolio management rather than a discretionary timing decision.
After the transactions, entities associated with Baszucki still hold 8,969,734 shares indirectly and he holds 5,185 shares directly. The scale of the sale is therefore small relative to the remaining stake, and no derivative exercises are reported, which together suggest a routine, neutral-impact disposition.
Insider Trade Summary 10b5-1
Net Seller: 16,666 shares ($961,392)
Net Sell
9 txns
Insider
Baszucki Gregory
Role
null
Sold
16,666 shs ($961K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Class A Common Stock | 650 | $55.9662 | $36K |
| Sale | Class A Common Stock | 2,250 | $57.358 | $129K |
| Sale | Class A Common Stock | 5,433 | $58.0273 | $315K |
| Sale | Class A Common Stock | 650 | $55.9662 | $36K |
| Sale | Class A Common Stock | 2,250 | $57.358 | $129K |
| Sale | Class A Common Stock | 5,433 | $58.0273 | $315K |
| holding | Class A Common Stock | -- | -- | -- |
| holding | Class A Common Stock | -- | -- | -- |
| holding | Class A Common Stock | -- | -- | -- |
Holdings After Transaction:
Class A Common Stock — 8,969,734 shares (Indirect, See Footnotes);
Class A Common Stock — 5,185 shares (Direct, null)
Footnotes (1)
- The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 Plan adopted by the Reporting Person on November 28, 2025. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.55 to $56.51, inclusive. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. These shares are held of record by the Greg and Christina Baszucki Living Trust dtd 08/18/2006 of which the Reporting Person serves as trustee. The Reporting Person may be deemed to have beneficial ownership of the shares held by the Trust. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.73 to $57.70, inclusive. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $57.73 to $58.31, inclusive. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. These shares are held directly under a Roth IRA account for the Reporting Person (formerly known as the PENSCO Trust Co). A portion of these securities are Restricted Stock Units ("RSUs"). Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock. These shares are held directly by the Morningstar Dynasty Trust dtd 11/13/2020 of which Bessemer Trust Company of DE, N.A. serves as trustee. The Reporting Person may be deemed to have beneficial ownership of the shares held by the Trust. These shares are held directly by the Crossbow Dynasty Trust dtd 11/13/2020 of which Bessemer Trust Company of DE, N.A. serves as trustee. The Reporting Person may be deemed to have beneficial ownership of the shares held by the Trust.
Key Figures
Shares sold: 16,666 shares
Reported sale prices: $55.97, $57.36, $58.03 per share
Price ranges (weighted-average footnotes): $55.55–$56.51; $56.73–$57.70; $57.73–$58.31
+3 more
6 metrics
Shares sold
16,666 shares
Total Class A shares sold on July 1, 2026
Reported sale prices
$55.97, $57.36, $58.03 per share
Individual reported prices for open-market sales
Price ranges (weighted-average footnotes)
$55.55–$56.51; $56.73–$57.70; $57.73–$58.31
Ranges for trades underlying weighted-average prices
Indirect holdings after transaction
8,969,734 shares
Class A shares held indirectly following sales
Direct holdings after transaction
5,185 shares
Class A shares held directly following transactions
10b5-1 plan adoption date
November 28, 2025
Date Baszucki’s trading plan was adopted
Key Terms
Rule 10b5-1 Plan, weighted average price, beneficial ownership, Restricted Stock Units ("RSUs"), +2 more
6 terms
Rule 10b5-1 Plan regulatory
"The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 Plan adopted by the Reporting Person on November 28, 2025."
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
weighted average price financial
"The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions..."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
beneficial ownership financial
"The Reporting Person may be deemed to have beneficial ownership of the shares held by the Trust."
Beneficial ownership means the person or entity that actually enjoys the benefits of owning shares or other assets — such as receiving dividends, voting rights, or price gains — even if the legal title is held in another name. For investors it matters because knowing who truly controls and profits from a company reveals who can influence decisions, exposes potential conflicts of interest or hidden concentration of power, and affects transparency and risk in the stock.
Restricted Stock Units ("RSUs") financial
"A portion of these securities are Restricted Stock Units ("RSUs"). Each RSU represents a contingent right to receive one share..."
Restricted stock units (RSUs) are a company promise to give an employee shares of stock (or cash equivalent) in the future, but only after certain conditions—usually staying with the company for a set time or hitting performance goals—are met. Investors watch RSUs because when they vest they increase the number of shares outstanding and can lead insiders to sell shares, affecting share price, company dilution and the true cost of employee pay.
Roth IRA account financial
"These shares are held directly under a Roth IRA account for the Reporting Person..."
Dynasty Trust financial
"These shares are held directly by the Morningstar Dynasty Trust dtd 11/13/2020..."
FAQ
What insider transaction did Gregory Baszucki report for Roblox (RBLX)?
Gregory Baszucki reported open-market sales totaling 16,666 shares of Roblox Class A Common Stock. The trades occurred on July 1, 2026, at reported prices around $55.97–$58.03 per share, according to the Form 4 filing.