RH director Mark Demilio sells 2,445 shares

RH director Mark S. Demilio reported open-market sales totaling 2,445 shares of common stock on July 10, 2026.

Accepted by SEC EDGAR 07/13/2026 - 08:55 PM EDT Learn about SEC filing dates

Rhea-AI Filing Summary

RH director Mark S. Demilio reported open-market sales totaling 2,445 shares of common stock on July 10, 2026. The sales were executed in two transactions at prices of $169.00 and $167.9466 per share, with one transaction carried out through multiple trades between $167.61 and $168.01 using a weighted average price. Following these transactions, Demilio continues to hold RH stock both directly and indirectly through trusts, including 12,593 shares held directly, and 2,295 shares that were previously owned directly have been contributed to The Mark S. Demilio Revocable Trust.

Insider Trade Summary

Net Seller: 2,445 shares

Net Sell 2 txns

Insider DEMILIO MARK S

Role Director

Sold 2,445 shs ($412K)

Share of Position Sold 8.7%

Type	Security	Shares	Price	Value
Sale	Common Stock F1, F2, F3	1,309	$167.9466	$220K
Sale	Common Stock F3	1,136	$169.00	$192K
Holding	Common Stock	--	--	--
Holding	Common Stock F4	--	--	--

Holdings After Transaction: Common Stock — 45,105 shares (Indirect, By Trust); Common Stock — 12,593 shares (Direct)

Holdings Before and After: Common Stock, 47,550 to 45,105 shares (Indirect, By Trust)

Other Insiders: 1 other insider reported open-market sales of this stock in the 30 days up to this filing.

Footnotes (4)

1. F1. This transaction was executed in multiple trades ranging from $167.61 to $168.01. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer, full information regarding the number of shares sold at each separate price within the range set forth herein.
2. F2. Includes 2,295 shares previously owned directly by Mark Demilio which were subsequently contributed to The Mark S. Demilio Revocable Trust.
3. F3. Held by The Mark S. Demilio Revocable Trust.
4. F4. Held by The Theresa E. Demilio 2012 Family Trust, of which Mr. Demilio is beneficiary and Co-Trustee.

Key Figures

Shares sold: 2445 shares First sale price: 169.0000 Second sale weighted average price: 167.9466 +3 more

6 metrics

Shares sold 2445 shares Total RH common shares sold across two open-market transactions on July 10, 2026

First sale price 169.0000 Price per share for 1,136-share open-market sale of RH common stock on July 10, 2026

Second sale weighted average price 167.9466 Weighted average price per share for 1,309-share RH sale executed in multiple trades

Multi-trade sale price range $167.61 to $168.01 Range of individual trade prices for one RH sale reported with a weighted average

Direct holdings after transactions 12593 shares RH common shares held directly by Mark S. Demilio following the reported transactions

Shares contributed to Revocable Trust 2,295 shares RH shares previously owned directly and subsequently contributed to The Mark S. Demilio Revocable Trust

Key Terms

open-market sale, weighted average sale price, Revocable Trust, beneficiary and Co-Trustee

4 terms

open-market sale financial

"Sale in open market or private transaction"

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

weighted average sale price financial

"The price reported above reflects the weighted average sale price."

Revocable Trust financial

"subsequently contributed to The Mark S. Demilio Revocable Trust."

A revocable trust is a legal arrangement where the person who creates it keeps control and can change or cancel the trust at any time, while naming who will manage and receive the assets later. Think of it like a flexible folder for your investments and property that can be relabeled or reworked as circumstances change; it matters to investors because it determines how ownership is recorded, how easily assets transfer on incapacity or death, and whether holdings bypass public probate proceedings.

beneficiary and Co-Trustee financial

"of which Mr. Demilio is beneficiary and Co-Trustee."

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many RH (RH) shares did director Mark S. Demilio sell in this Form 4?

Mark S. Demilio sold 2,445 shares of RH common stock in this reported transaction. The Form 4 shows two open-market sales of 1,136 and 1,309 shares, aggregating to 2,445 shares sold on July 10, 2026.

At what prices were the RH (RH) shares sold by Mark S. Demilio?

The reported sales were executed at $169.00 and $167.9466 per share. One of these transactions was completed in multiple trades between $167.61 and $168.01, with the Form 4 disclosing a weighted average sale price for that block.

How many RH (RH) shares does Mark S. Demilio hold directly after the transactions?

After the reported transactions, Mark S. Demilio holds 12,593 shares of RH common stock directly. The Form 4 also discloses additional shares held indirectly through trusts, separate from this directly owned position.

What do the trust-related footnotes in Mark S. Demilio’s RH (RH) Form 4 indicate?

The footnotes state that some RH shares are held by The Mark S. Demilio Revocable Trust and The Theresa E. Demilio 2012 Family Trust. They also note that 2,295 shares previously owned directly were contributed to the Revocable Trust, changing how those shares are held.

Did any RH (RH) sale by Mark S. Demilio involve multiple trades and a weighted average price?

Yes. One reported RH sale was executed in multiple trades within a price range of $167.61 to $168.01. The Form 4 reports a weighted average sale price for that transaction and offers to provide full trade breakdowns upon request.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google

Add on Google Not now

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

DEMILIO MARK S

(Last) (First) (Middle)

C/O RH

15 KOCH ROAD, SUITE K

(Street)

CORTE MADERA CALIFORNIA 94925

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
RH [ RH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
07/10/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	07/10/2026		S		1,309	D	$167.9466(1)	26,816(2)	I	By Trust(3)
Common Stock	07/10/2026		S		1,136	D	$169	25,680	I	By Trust(3)
Common Stock								12,593	D
Common Stock								19,425	I	By Trust(4)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. This transaction was executed in multiple trades ranging from $167.61 to $168.01. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer, full information regarding the number of shares sold at each separate price within the range set forth herein.

2. Includes 2,295 shares previously owned directly by Mark Demilio which were subsequently contributed to The Mark S. Demilio Revocable Trust.

3. Held by The Mark S. Demilio Revocable Trust.

4. Held by The Theresa E. Demilio 2012 Family Trust, of which Mr. Demilio is beneficiary and Co-Trustee.

	/s/ Jill Falor, Attorney-in-Fact	07/13/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)