RTB Digital sets CEO pay, bonuses to 2030
RTB Digital, Inc. approved a long-term CEO services and incentive package for James Heckman, heavily tied to EBITDA, revenue and share-price milestones.
Sentiment and the balance of points
Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.
Rhea-AI Filing Summary
RTB Digital, Inc. entered into an Executive Services Agreement with Heckman Media LLC under which James Heckman serves as Chief Executive Officer, effective June 1, 2026, with a term through December 31, 2030 unless earlier terminated. Heckman Media, wholly owned and controlled by Mr. Heckman, will receive a $50,000 monthly base salary beginning January 1, 2027, plus a $25,000 monthly bonus from June 1 through December 31, 2026, including $195,000 of retroactive compensation for June–August 2026, and an initial $250,000 cash bonus tied to recent milestones.
The agreement provides eligibility for annual performance cash bonuses equal to 50% of annual base salary upon achieving EBITDA-positive run-rate performance (excluding stock-based compensation) and 100% upon achieving $100 million in EBITDA-positive revenue on a run-rate basis. Milestone RSU and long-term stock-price-based awards are intended, in each case, to bring Mr. Heckman’s interests (through Heckman Media and other holdings) to the lesser of 10% of fully diluted capitalization, a 34,700,000-share capitalization cap, or 3,470,000 shares, subject to plans, documentation, and required approvals. If services are terminated Without Cause or for Good Reason, cash severance equals 12 months of base salary, and following a Change of Control, unvested equity fully vests and the company must offer to repurchase 50% of his shares at a five-trading-day VWAP.
Filing Explained
The September 10 agreement provides that James Heckman will serve as a company director while he remains CEO, but each director role remains subject to the ordinary nomination and election process; the agreement therefore links the roles without itself guaranteeing board service.
8-K Event Classification
Key Figures
Key Terms
EBITDA-positive financial
run-rate financial
fully diluted capitalization financial
Change of Control financial
VWAP financial
RSU awards financial
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What executive agreement did RTB (RTB Digital, Inc.) announce for James Heckman?
What is James Heckman’s base salary under the new RTB CEO agreement?
What upfront and retroactive payments does RTB owe under the Heckman agreement?
How are performance bonuses for RTB’s CEO structured?
What equity incentives can Heckman receive from RTB Digital, Inc.?
What severance and change-of-control protections are in the RTB CEO agreement?
AI-generated analysis. How Rhea-AI works. Not financial advice.