Stitch Fix insider plans sale of 70,000 shares

Anthony Bacos filed a notice to sell 70,000 shares of Stitch Fix, Inc. common stock through Charles Schwab & Co., Inc., with an aggregate market value of $253,142.00, referencing a proposed sale date of 07/13/2026 on NASDAQ.

Rhea-AI Filing Summary

Anthony Bacos filed a notice to sell 70,000 shares of Stitch Fix, Inc. common stock through Charles Schwab & Co., Inc., with an aggregate market value of $253,142.00, referencing a proposed sale date of 07/13/2026 on NASDAQ. The shares relate to 50,000 shares from an Employee Stock Option Exercise dated 07/13/2026 and 20,000 shares from RSU/PSU equity compensation dated 12/17/2025. Over the prior three months, Bacos reported multiple Stitch Fix share sales: 70,000 shares for $290,175.00 on 06/16/2026, 70,000 for $282,453.00 on 06/22/2026, 100,000 for $450,566.00 on 06/24/2026, 70,011 for $309,661.00 on 06/29/2026, and 70,000 for $265,086.00 on 07/06/2026.

Filing Explained

The July 13 notice covers a proposed 70,000-share holder sale, not a completed sale or new company issuance.

The July 13, 2026 Form 144 lists $253,142 of Stitch Fix common shares for proposed sale: 70,000 shares through Charles Schwab, against 118,286,238 issuer shares outstanding.

Because the securities appear in the filing’s “To Be Sold” section, the event is at the proposed-sale stage rather than the completed-sale stage.

For existing common holders, the filing describes a possible holder disposition to buyers, not a completed company financing, ownership transfer, or proceeds event for Stitch Fix.

The 70,000 shares are identified as 50,000 from an employee stock-option exercise involving broker payment for a cashless exercise and 20,000 from RSU/PSU equity compensation.

The filing also reports Anthony Bacos selling 70,000 shares on June 16, 2026, 70,000 on June 22, 2026, 100,000 on June 24, 2026, 70,011 on June 29, 2026, and 70,000 on July 6, 2026, for the amounts shown in the filing.

Platform records show 10 insider transactions totaling 447,971 shares sold and no shares bought during the 90-day period analyzed.

The specific watch item is whether the proposed 70,000-share sale is later reported as completed; this notice alone does not establish that transition.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 07/13/2026 - 04:04 PM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0002004694
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Stitch Fix, Inc.
SEC File Number	001-38291
Address of Issuer	1 MONTGOMERY STREET SUITE 1500 SAN FRANCISCO CALIFORNIA 94104
Phone	415-882-7765
Name of Person for Whose Account the Securities are To Be Sold	Bacos Anthony
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Charles Schwab & Co., Inc. 3000 Schwab Way Westlake TX 76262	70000	253142.00	118286238	07/13/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	07/13/2026	Employee Stock Option Exercise	Stitch Fix Inc			50000	07/13/2026	Broker Payment for Cashless Exercise
Common	12/17/2025	RSU / PSU	Stitch Fix Inc			20000	12/17/2025	Equity Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Anthony Bacos 1 MONTGOMERY STREET SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/16/2026	70000	290175.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/22/2026	70000	282453.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/24/2026	100000	450566.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/29/2026	70011	309661.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/06/2026	70000	265086.00

144: Remarks and Signature

Remarks
Date of Notice	07/13/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	03/17/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	Anthony Bacos
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)