Tapestry (NYSE: TPR) CEO exercises options, sells shares in preset plan
Rhea-AI Filing Summary
TAPESTRY, INC. (TPR) reported that Chief Executive Officer Joanne C. Crevoiserat exercised stock options for a total of 66,061 shares of common stock on 2026-08-19, at exercise prices of $15.83 and $20.97 per share. She then disposed of shares through tax-withholding and related transactions totaling 44,812 shares and sold 27,761 shares at $132.47 per share. The option exercises were effected pursuant to a Rule 10b5-1 trading plan adopted on November 19, 2025, which the reporting person entered into at a time when she possessed no material nonpublic information.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Exercise and sale activity reported; no spread calculated
Exercise and Sale
9 txns
Insider
Crevoiserat Joanne C.
Role
Chief Executive Officer
Sold
27,761 shs ($3.68M)
Approx. gross sale proceeds
$3.68M
Approx. exercise cost
$1.23M
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Stock Option F3 | 30,291 | $0.00 | $0.00 |
| Exercise | Stock Option F3 | 35,770 | $0.00 | $0.00 |
| Exercise | Common Stock | 35,770 | $20.97 | $750K |
| Exercise | Common Stock | 30,291 | $15.83 | $480K |
| Tax Withholding | Common Stock F1 | 6,512 | $131.72 | $858K |
| Sale | Common Stock | 13,041 | $132.47 | $1.73M |
| Sale | Common Stock | 14,720 | $132.47 | $1.95M |
| Tax Withholding | Common Stock F2 | 17,250 | $132.47 | $2.29M |
| Tax Withholding | Common Stock F2 | 21,050 | $132.47 | $2.79M |
Holdings After Transaction:
Stock Option — 66,063 shares (Direct);
Common Stock — 627,849 shares (Direct)
Footnotes (3)
- F1. These shares were withheld to pay the taxes in connection with the vesting of restricted stock units.
- F2. These shares were sold to pay for the cost of, and the taxes and fees associated with, the exercise of the derivative securities described above.
- F3. This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2025, and entered into at a time when the reporting person possessed no material nonpublic information.
Key Figures
Options exercised: 66,061 shares
Exercise prices: $15.83 and $20.97 per share
Shares sold: 27,761 shares at $132.47 per share
+3 more
6 metrics
Options exercised
66,061 shares
Total underlying common shares acquired via option exercises on 2026-08-19
Exercise prices
$15.83 and $20.97 per share
Strike prices for 30,291-share and 35,770-share option tranches
Shares sold
27,761 shares at $132.47 per share
Open-market or private sale transactions coded “S” on 2026-08-19
Tax and exercise-related dispositions
44,812 shares
Shares delivered or withheld to pay taxes and costs, including RSU vesting and option exercises
RSU tax withholding
6,512 shares at $131.72 per share
Shares withheld to pay taxes on vesting of restricted stock units
10b5-1 plan adoption date
November 19, 2025
Date CEO adopted Rule 10b5-1 trading plan referenced in the filing
Key Terms
Rule 10b5-1 trading plan, restricted stock units, derivative security, tax-withholding disposition
4 terms
Rule 10b5-1 trading plan regulatory
"This transaction was effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
restricted stock units financial
"taxes in connection with the vesting of restricted stock units"
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
derivative security financial
"exercise of the derivative securities described above"
A derivative security is a financial contract whose value comes from the price or performance of something else, such as a stock, bond, commodity, or market index. For investors it acts like an insurance policy or a wager: it can be used to protect against losses, lock in prices, or amplify gains and losses, so it can change a portfolio’s risk and potential return without owning the underlying asset directly.
tax-withholding disposition financial
"Payment of tax liability by delivering or withholding securities"
A tax-withholding disposition is an event or transaction—such as selling or transferring securities, exercising options, or receiving compensation—that triggers a requirement to hold back part of the payment and remit it to tax authorities. It matters to investors because it reduces the cash they receive immediately and can change the timing and amount of taxable income, like a cashier taking a portion of your sale proceeds to pay taxes before you get the rest.
FAQ
What did TPR CEO Joanne C. Crevoiserat report in this Form 4?
Joanne C. Crevoiserat reported exercising stock options for 66,061 shares of TAPESTRY, INC. common stock and disposing of shares through tax-withholding and related transactions totaling 44,812 shares, plus open-market or private sales of 27,761 shares on 2026-08-19.
At what prices were the TPR stock options exercised by the CEO?
The CEO exercised TAPESTRY, INC. stock options covering 30,291 shares at an exercise price of $15.83 per share and 35,770 shares at an exercise price of $20.97 per share, receiving an equal number of common shares upon exercise.
Were the TPR CEO’s transactions under a Rule 10b5-1 trading plan?
Yes. The filing states that the option-related transactions were effected pursuant to a Rule 10b5-1 trading plan adopted by Joanne C. Crevoiserat on November 19, 2025, which she entered into when she possessed no material nonpublic information.
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