T. Rowe Price (TROW) VP nets 10K-share sale despite ESPP buy

Rhea-AI Filing Summary

PRICE T ROWE GROUP INC (TROW) officer Joshua B. Nelson, a Vice President, reported mixed insider activity. On 2026-08-25, he sold 10,000 shares of common stock at a weighted-average price of $111.8203 per share, with actual sale prices ranging from $111.77 to $111.95. On the same date, he acquired 3.6582 shares of common stock at a weighted-average price of $101.0442 through the company’s Employee Stock Purchase Plan.

Insider Trade Summary

Net Seller: 9,996.3418 shares

Net Sell 2 txns

Insider Nelson Joshua B

Role Vice President

Sold 10,000 shs ($1.12M)

Type	Security	Shares	Price	Value
Sale	Common Stock F1	10,000	$111.8203	$1.12M
Grant/Award	Common Stock F2	3.6582	$101.0442	$369.64

Holdings After Transaction: Common Stock — 71,331.9312 shares (Direct)

Footnotes (2)

1. F1. The range of prices for this transaction were $111.77 to $111.95. Will provide upon request by the commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
2. F2. Shares acquired pursuant to the T. Rowe Price Group, Inc. Employee Stock Purchase Plan at the noted weighted-average price.

Key Figures

Common stock sold: 10,000 shares Weighted-average sale price: $111.8203 per share Sale price range: $111.77 to $111.95 per share +3 more

6 metrics

Common stock sold 10,000 shares Non-derivative sale on 2026-08-25 by Vice President Joshua B. Nelson

Weighted-average sale price $111.8203 per share Sale of 10,000 TROW common shares on 2026-08-25

Sale price range $111.77 to $111.95 per share Price range for the 2026-08-25 sale transaction

Shares acquired via ESPP 3.6582 shares Acquisition under the Employee Stock Purchase Plan on 2026-08-25

ESPP weighted-average purchase price $101.0442 per share Shares acquired pursuant to the Employee Stock Purchase Plan

Net buy/sell shares -10,000 shares Transaction summary netBuySellShares reported as net-sell

Key Terms

Employee Stock Purchase Plan, weighted-average price, open market or private transaction

3 terms

Employee Stock Purchase Plan financial

"Shares acquired pursuant to the T. Rowe Price Group, Inc. Employee Stock Purchase Plan"

An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.

weighted-average price financial

"Shares acquired pursuant to the ... Plan at the noted weighted-average price"

Weighted-average price is the average of multiple prices where each price is counted according to its size or importance—larger trades carry more weight than smaller ones, like averaging course grades by credit hours. It matters to investors because it gives a more realistic picture of the true price paid or received, helping assess trade execution, compare performance, calculate cost basis, and value positions more accurately than a simple average.

open market or private transaction financial

"Sale in open market or private transaction"

FAQ

What insider transactions did TROW Vice President Joshua B. Nelson report?

Joshua B. Nelson reported a sale of 10,000 TROW shares on 2026-08-25 at a weighted-average price of $111.8203, with prices from $111.77 to $111.95, and an acquisition of 3.6582 shares at $101.0442 via the Employee Stock Purchase Plan.

How many TROW shares did Joshua B. Nelson sell in this Form 4 filing?

He sold 10,000 shares of TROW common stock on 2026-08-25. The filing states a weighted-average sale price of $111.8203 per share, with individual trade prices between $111.77 and $111.95.

At what price did Joshua B. Nelson sell his TROW shares?

The reported weighted-average sale price was $111.8203 per TROW share on 2026-08-25. A footnote explains that actual transaction prices ranged from $111.77 to $111.95 per share.

What shares did Joshua B. Nelson acquire under the TROW Employee Stock Purchase Plan?

He acquired 3.6582 shares of TROW common stock on 2026-08-25. The filing notes these were purchased under the T. Rowe Price Group, Inc. Employee Stock Purchase Plan at a weighted-average price of $101.0442 per share.

Was the net effect of Joshua B. Nelson’s recent transactions in TROW shares a buy or a sell?

The filing shows a net-sell position. He sold 10,000 shares and acquired 3.6582 shares, and the transaction summary reports netBuySellShares of -10,000 labeled as net-sell.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 08/26/2026 - 09:25 AM Accepted by SEC EDGAR 08/26/2026 - 09:25 AM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Nelson Joshua B

(Last) (First) (Middle)

1307 POINT STREET

(Street)

BALTIMORE MARYLAND 21231

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
PRICE T ROWE GROUP INC [ TROW ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Vice President

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/25/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/25/2026		S		10,000	D	$111.8203(1)	71,328.273	D
Common Stock	08/25/2026		A	V	3.6582	A	$101.0442(2)	71,331.9312	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The range of prices for this transaction were $111.77 to $111.95. Will provide upon request by the commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

2. Shares acquired pursuant to the T. Rowe Price Group, Inc. Employee Stock Purchase Plan at the noted weighted-average price.

Remarks:

	Cheryl L. Emory, Assistant Corporate Secretary, POA for Nelson, Joshua	08/25/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)