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  4. [Form 4] trivago N.V. Insider Trading Activity

trivago N.V. (TRVG) director exercises 37,733 options, sells equal ADS stake

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

trivago N.V. director Joana Carena Breidenbach reported option-related transactions in American Depositary Shares (ADSs). On August 7 and 10, 2026, she exercised stock options covering a total of 37,733 ADSs at an exercise price of €0.3000 per ADS-equivalent and acquired the same number of ADSs. She then sold 37,733 ADSs in two blocks at per-ADS prices of $5.7411 and $5.1605. One ADS represents five Class A shares. Some exercised options relate to grants originally totaling 30,464 and 81,967 units with quarterly vesting schedules.

Positive

  • None.

Negative

  • None.
Insider Breidenbach Joana Carena
Role Director
Sold 37,733 shs ($196K)
Approx. gross sale proceeds $196K
Approx. exercise cost $11K
Approx. pre-tax spread $185K
Type Security Shares Price Value
Exercise Stock Options F2, F4, F1 2,199 $0.00 $0.00
Exercise Stock Options F2, F5, F1 32,801 $0.00 $0.00
Exercise American Depositary Shares F1, F2 35,000 $0.30 $11K
Sale American Depositary Shares F1 35,000 $5.1605 $181K
Exercise Stock Options F2, F3, F1 1,971 $0.00 $0.00
Exercise Stock Options F2, F3, F1 762 $0.00 $0.00
Exercise American Depositary Shares F1, F2 2,733 $0.30 $819.90
Sale American Depositary Shares F1 2,733 $5.7411 $16K
Holdings After Transaction: Stock Options — 83,433 shares (Direct); American Depositary Shares — 16,725 shares (Direct)
Footnotes (5)
  1. F1. One (1) American Depositary Share (ADS) represents five (5) Class A Shares.
  2. F2. Strike price is denominated in Euro currency.
  3. F3. This award is fully vested.
  4. F4. These Stock Options were granted on May 23, 2023 for a total of 30,464 units. 1/12th vested on August 15, 2023, and an additional 1/12th will vest quarterly on the vesting dates 15 February, 15 May, 15 August and 15 November thereafter until the award is fully vested, subject to continued service on such vesting date.
  5. F5. These Stock Options were granted on May 22, 2024 for a total of 81,967 units. 1/12th vested on August 15, 2024, and an additional 1/12th will vest quarterly on the vesting dates 15 February, 15 May, 15 August and 15 November thereafter until the award is fully vested, subject to continued service on such vesting date.
ADSs sold 37,733 ADSs Total ADSs sold in transactions dated August 7 and 10, 2026
ADSs exercised 37,733 ADSs Total underlying ADSs from exercised stock options on August 7 and 10, 2026
Sale price 7 Aug 2026 $5.7411 per ADS Price for sale of 2,733 ADSs on 2026-08-07
Sale price 10 Aug 2026 $5.1605 per ADS Price for sale of 35,000 ADSs on 2026-08-10
Option exercise price 0.3000 per unit Conversion or exercise price for stock options, denominated in Euro currency
ADS to Class A ratio 1 ADS : 5 Class A Shares Each American Depositary Share represents five Class A shares
2023 option grant size 30,464 units Stock options granted on May 23, 2023 with quarterly vesting
2024 option grant size 81,967 units Stock options granted on May 22, 2024 with quarterly vesting
American Depositary Share financial
"One (1) American Depositary Share (ADS) represents five (5) Class A Shares."
An American Depositary Share (ADS) is a U.S.-listed certificate that represents a specified number of shares in a foreign company, held by a custodian bank; it works like a receipt that allows U.S. investors to buy and trade foreign equity on American exchanges without dealing with another country’s markets. Investors care because ADSs make foreign stocks easier to access, improve liquidity and settlement in dollars, and can affect dividend payments, voting rights and regulatory oversight compared with buying the underlying foreign shares directly.
Stock Options financial
"These Stock Options were granted on May 23, 2023 for a total of 30,464 units."
Stock options are agreements that give a person the right to buy or sell a company's stock at a specific price within a certain time frame. They are often used as a reward or incentive, similar to a coupon that can be used later if the stock price rises, allowing the holder to make a profit.
Exercise or conversion of derivative security financial
"transaction_code_description: Exercise or conversion of derivative security"
vesting dates financial
"an additional 1/12th will vest quarterly on the vesting dates 15 February, 15 May, 15 August and 15 November"
fully vested financial
"This award is fully vested."

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FAQ

What did trivago N.V. (TRVG) director Joana Breidenbach report on this Form 4?
Joana Breidenbach reported option exercises and related sales of trivago N.V. ADSs. She exercised stock options into 37,733 ADSs on August 7 and 10, 2026, and then sold the same number of ADSs in market transactions.

How many trivago (TRVG) ADSs did Joana Breidenbach sell and at what prices?
She sold a total of 37,733 ADSs of trivago N.V. These were sold in two blocks: 2,733 ADSs at $5.7411 per ADS and 35,000 ADSs at $5.1605 per ADS, both reported as sales in open-market or private transactions.

What option exercise terms were disclosed in the trivago (TRVG) Form 4?
The stock options were exercised into American Depositary Shares at a conversion or exercise price of 0.3000 per unit, with the strike price denominated in Euro currency. The exercised options related to grants expiring between 2028-07-22 and 2031-05-22.

How do trivago (TRVG) ADSs relate to the company’s Class A shares in this filing?
The filing states that one American Depositary Share (ADS) represents five Class A Shares of trivago N.V. All reported exercises and sales involve ADSs, with this 1-to-5 ADS-to-Class A share ratio disclosed in a footnote.

Were Joana Breidenbach’s trivago (TRVG) option grants fully vested at the time of these transactions?
One grant tied to 1,971 and 762 option exercises is described as fully vested. Other larger grants of 30,464 and 81,967 units vest 1/12th on August 15 followed by quarterly vesting on specified February, May, August, and November dates.

Does the trivago (TRVG) Form 4 indicate trades under a Rule 10b5-1 plan?
The document-level checkbox for Rule 10b5-1 trading arrangements is reported as false, meaning these transactions are not affirmatively identified here as being executed under a Rule 10b5-1 trading plan.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Breidenbach Joana Carena
(Last)(First)(Middle)
C/O TRIVAGO N.V.
KESSELSTRASSE 5-7
(Street)
DUSSELDORF40221
(City)(State)(Zip)
GERMANY
(Country)		2. Issuer Name and Ticker or Trading Symbol
trivago N.V. [ TRVG ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
08/07/2026		6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
American Depositary Shares(1)08/07/202608/07/2026M2,733A$0.3(2)19,458D
American Depositary Shares(1)08/07/202608/07/2026S2,733D$5.741116,725D
American Depositary Shares(1)08/10/202608/10/2026M35,000A$0.3(2)51,725D
American Depositary Shares(1)08/10/202608/10/2026S35,000D$5.160516,725D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Stock Options$0.3(2)08/07/202608/07/2026M1,971 (3)07/22/2028American Depositary Shares(1)1,971$00D
Stock Options$0.3(2)08/07/202608/07/2026M762 (3)03/01/2029American Depositary Shares(1)762$08,540D
Stock Options$0.3(2)08/10/202608/10/2026M2,199 (4)05/23/2030American Depositary Shares(1)2,199$025,727D
Stock Options$0.3(2)08/10/202608/10/2026M32,801 (5)05/22/2031American Depositary Shares(1)32,801$049,166D
Explanation of Responses:
1. One (1) American Depositary Share (ADS) represents five (5) Class A Shares.
2. Strike price is denominated in Euro currency.
3. This award is fully vested.
4. These Stock Options were granted on May 23, 2023 for a total of 30,464 units. 1/12th vested on August 15, 2023, and an additional 1/12th will vest quarterly on the vesting dates 15 February, 15 May, 15 August and 15 November thereafter until the award is fully vested, subject to continued service on such vesting date.
5. These Stock Options were granted on May 22, 2024 for a total of 81,967 units. 1/12th vested on August 15, 2024, and an additional 1/12th will vest quarterly on the vesting dates 15 February, 15 May, 15 August and 15 November thereafter until the award is fully vested, subject to continued service on such vesting date.
Remarks:
/s/ Olga Mizikova, as Attorney-in-Fact08/11/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR