[Form 4] Unity Software Inc. Insider Trading Activity

Rhea-AI Filing Summary

Blum Alexander, SVP and Chief Operating Officer of Unity Software Inc. (ticker: U), reported the sale of 63,813 shares of Unity common stock on 08/27/2025. The sales were effected under a Rule 10b5-1 trading plan adopted by the reporting person on May 9, 2025. The weighted average sale price was $39.41, with reported transaction prices ranging from $39.12 to $39.92. After the reported sales, the reporting person beneficially owned 603,811 shares. The Form 4 was filed as a single-reporting-person filing and was signed by an attorney-in-fact.

Positive

• Sale executed under a Rule 10b5-1 plan, which signals pre-planned trading rather than opportunistic insider timing.
• Clear disclosure of price range and weighted average price ($39.12–$39.92; weighted average $39.41) and post-transaction beneficial ownership (603,811 shares).
• Form filed by one reporting person and signed via attorney-in-fact, indicating procedural compliance.

Negative

• Material number of shares sold relative to holdings: 63,813 shares were disposed, representing a notable reduction from the prior position.
• No additional context provided on the reason for the 10b5-1 plan adoption beyond the adoption date, limiting interpretation of the sale's purpose.

Insights

Financial Analyst

TL;DR: Insider sold shares under a pre-established 10b5-1 plan; holdings remain material at 603,811 shares.

The sale of 63,813 shares at a weighted average of $39.41 was executed pursuant to a Rule 10b5-1 plan adopted May 9, 2025, which indicates the transactions were pre-planned rather than opportunistic insider trades. The remaining beneficial ownership is 603,811 shares, so the disposition reduced reported holdings but did not eliminate the position. No derivative transactions were reported on this Form 4.

Corporate Governance Expert

TL;DR: The disclosure aligns with standard insider-planned selling practices and reflects appropriate SEC reporting.

The Form 4 indicates compliance with Section 16 reporting and explicit use of a 10b5-1 plan, reducing concerns about contemporaneous trading on nonpublic information. The filing was individually reported and executed by an attorney-in-fact, consistent with typical procedural practices. The sale represents a meaningful but not controlling reduction in holdings based on the post-sale balance reported.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Blum Alexander

(Last) (First) (Middle)

C/O UNITY SOFTWARE INC

116 NEW MONTGOMERY STREET

(Street)

SAN FRANCISCO CA 94105-3607

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Unity Software Inc. [ U ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	SVP, Chief Operating Officer

3. Date of Earliest Transaction (Month/Day/Year)
08/27/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/27/2025		S(1)		63,813	D	$39.41(2)	603,811	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 9, 2025.

2. The price reported in Column 4 is a weighted average price, rounded to the nearest hundredth. These shares were sold in multiple transactions at prices ranging from $39.12 to $39.92, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Remarks:

	/s/ Anirma Gupta, Attorney-in-fact	08/27/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Unity Software (U) insider Blum Alexander sell on 08/27/2025?

The reporting person sold 63,813 shares of Unity common stock on 08/27/2025.

At what price were the Unity (U) shares sold by the insider?

The sales had a weighted average price of $39.41, with individual trades ranging from $39.12 to $39.92.

Were the Unity (U) insider sales part of a trading plan?

Yes. The sales were effected pursuant to a Rule 10b5-1 trading plan adopted on May 9, 2025.

How many Unity (U) shares did Blum Alexander own after the sale?

Following the reported transactions the reporting person beneficially owned 603,811 shares.

Did the Form 4 report any derivative transactions for the Unity (U) insider?

No. The Form 4 contains no reported derivative transactions; only non-derivative common stock sales are listed.